Kwiga
Kwiga is a Bulgaria-based, all-in-one SaaS platform launched in 2022 that bundles an LMS, email marketing, CRM, quiz builder, webinars, chatbots, and cloud storage into a single account, serving online course creators, online schools, language tutors, and corporate training teams primarily in Eastern European and CIS markets.
- Company typePrivate
- Founded2021
- HeadquartersSofia, Bulgaria
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What Kwiga does
Kwiga (operated by TUTERIA VCC, headquartered in Sofia, Bulgaria) is a unified, all-in-one SaaS platform for managing online business processes, launched in February 2022 after the idea was conceived in 2021. The platform bundles nine modules into a single account: an LMS with course builder, email marketing automation, CRM, quiz builder, webinars and autowebinars, cloud storage, website builder, and a multi-channel chatbot (Telegram, Facebook, Viber, WhatsApp, Instagram). Architecturally, users can create and manage multiple independent projects from one login, each with its own team, contact database, websites, and products, and modules can be added or removed on the fly. The platform exposes an API (api-doc.kwiga.com) and integrates with Zoom, Google, Facebook, and third-party payment gateways chosen by individual course creators.
Kwiga's primary users are online course creators, online schools, language tutors, and corporate HR/training teams in Eastern European and CIS markets (with English, Ukrainian, and Russian language support). Its go-to-market combines self-serve product-led acquisition (free trial with a $6 webinar bonus), a partner/affiliate program offering up to 50% lifetime commission, content marketing (blog, knowledge base, API docs), and an active Telegram-based community. The company monetizes through prepaid subscription plans (Growth, Pro, Big Tuna), a Pay-As-You-Go plan for usage-based billing, and a separate $0.03 per attending-participant webinar usage fee. According to public metrics, the platform hosts 600,000+ registered users across 3,000+ projects and has facilitated over $20M USD in customer earnings. The company appears bootstrapped, with Denys Stepanchuk as Co-founder and CEO, and discloses no external funding.
Kwiga firmographics
Firmographics- Name
- Kwiga
- Legal name
- TUTERIA VCC
- Website
- https://kwiga.com
- Company type
- Private
- Founded year
- 2021
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Kwiga is a Bulgaria-based, all-in-one SaaS platform launched in 2022 that bundles an LMS, email marketing, CRM, quiz builder, webinars, chatbots, and cloud storage into a single account, serving online course creators, online schools, language tutors, and corporate training teams primarily in Eastern European and CIS markets.
- Ownership category
- akta.pro rank
Kwiga industry classification
Industry- Product category
- Online Learning Platform
- NAICS
- Software Publishers (5132)
- SIC
- Services-Prepackaged Software (7372), Services-Computer Programming, Data Processing, Etc. (7370)
- akta.pro primary industry
- Course Bundle Subscriptions & Learning Membership Marketplaces (EDAFAIAI)
- akta.pro secondary industries
- Software/SaaS Subscriptions (Consumer & Prosumer) (CRAFAIAB), Billing, Payments & Subscription Management (MPAHAJAC)
Keywords
Where Kwiga is headquartered
LocationHeadquarters
- HQ city
- Sofia
- HQ country
- Bulgaria
- HQ region
- Europe
Offices1 record
Markets served
Kwiga business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Infrastructure, Marketing or Sales, Operations
Revenue model
- Platform Subscription Plans: Kwiga generates revenue primarily through subscription plans (Growth, Pro, Big Tuna) that offer fixed monthly volumes of platform resources paid in advance. These are recurring subscriptions with automatic renewal. The platform also offers a Pay-As-You-Go plan where users are billed monthly based on actual resource usage.
- Usage-based Webinar Charges: Auto webinar pricing is based on a Pay-as-you-go model at $0.03 per participant who attends the webinar. No subscription fee or additional per-webinar charges apply. This usage-based revenue applies specifically to the webinar module.
- Affiliate / Partner Referrals: Partners in the affiliate program earn up to 50% lifetime commission from each paying client they refer. Sub-affiliates earn 5% of referred affiliates' earnings. This extends Kwiga's revenue by incentivizing third-party acquisition.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Usage-based | Pay-as-you-go | Pay-As-You-Go Plan — billed monthly for actual resource usage |
| Subscription | Annual | Growth, Pro, Big Tuna — prepaid package plans with fixed resource volumes |
| Usage-based | Pay-as-you-go | Auto Webinar — Pay-as-you-go at $0.03 per attending participant |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels7 records
Kwiga product offering
Product offeringCore offering
Kwiga sells an all-in-one SaaS platform that combines an LMS, email marketing automation, CRM, quiz builder, webinar and autowebinar hosting, multi-channel chatbot builder, cloud storage, and website builder into a single account. Customers use the platform to create, market, deliver, and sell online courses, bootcamps, live sessions, automated webinars, and digital content products, with multi-project management allowing separate teams and databases per project. Pricing is delivered via subscription tiers (Growth, Pro, Big Tuna), a Pay-As-You-Go plan, and usage-based Autowebinar charging at $0.03 per attending participant.
Product overview
Kwiga is an all-in-one unified platform for managing online business processes, combining multiple independent products that work together. The core portfolio includes LMS for course creation and delivery, Email Marketing for automation, Webinars/Live Sessions for real-time engagement, Autowebinar for automated presentations, CRM for customer management, Quiz Builder for assessments, Cloud Storage for content, Website Builder for web presence, and Chatbot for multi-channel communication. Additional specialized solutions include a Platform for Language Tutors and Employee Training software. Users can access all products from a single account with separate teams, contact databases, websites, and products for each project.
Differentiator
Problem solved
Functional benefit
Brands
- Kwiga Partners: Affiliate partner program for attracting new clients to Kwiga with up to 50% lifetime commission.
Products and services
- LMS (Learning Management System) Core learning management system that enables course creators to upload existing courses or build them from scratch, manage educational content, and deliver it to students. Supports bootcamps, live sessions, and automated course chains derived from autowebinar recordings.
- Email Marketing Email marketing and automation platform for sending targeted campaigns, promotional materials, newsletters, and automated customer-journey emails, integrated with the LMS and CRM.
- Webinars and Live Sessions Webinar and live-session hosting platform for conducting live online meetings, presentations, and classes with participants. Integrates with Zoom for native meeting and webinar delivery.
- Autowebinar
Quantifiable outcome
- Customers have reduced course assistant staff by 50% through automation
- +2 more outcomes
Companies that use Kwiga
Customer profileNamed customers3 records
Segments5 records
Ideal customer profiles3 records
Kwiga technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration6 records
Feature6 records
Kwiga partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core.
- ZoomcoreKwiga integrates with Zoom to enable live sessions and webinars directly within the Kwiga platform. When Zoom is connected, Kwiga stores only the meeting-id and meeting password needed to schedule, reschedule, and host events. Users can connect multiple Zoom accounts to a single Kwiga account. All data is deleted upon account deletion or meeting removal. This integration is a core feature enabling the platform's live session and webinar capabilities.
- Payment Service Providers (Third-party)coreKwiga supports integration with third-party payment gateways selected and connected by individual Experts. Each course author connects their own payment gateway; Kwiga does not process or control these transactions. Payment data is shared via API or webhook. This is a core infrastructure partnership enabling the platform's commerce model.
Scale indicators4 records
Recent moves7 records
Expansion highlights5 records
Kwiga competitors and assessment
Company assessmentDirect peers
- Thinkific: Thinkific offers course creation, LMS, and community features targeting individual creators and businesses selling online courses. It overlaps with Kwiga's core LMS and course delivery use cases.
- LearnWorlds: LearnWorlds is a course platform with LMS, website builder, and community features targeted at professional course creators and online schools. It competes with Kwiga in the education-focused LMS segment.
- Teachable: Teachable is a widely-used course creation and LMS platform with email marketing and basic sales tooling. While narrower than Kwiga, it competes for the same online course creator segment and increasingly bundles more features to match all-in-one platforms.
- Systeme.io: Systeme.io is an all-in-one marketing platform offering funnel building, email marketing, online courses, and CRM. It targets solopreneurs and small businesses seeking a single integrated platform — directly comparable to Kwiga's positioning.
- Kajabi: Kajabi is an all-in-one platform combining online courses, email marketing, CRM, website builder, and sales funnels targeted at creators and infopreneurs. It competes directly with Kwiga in the integrated-creator-platform category, especially for English-speaking markets.
- GetCourse: GetCourse is a Russian-origin all-in-one platform for online course creators offering LMS, email marketing, CRM, webinars, and sales funnel tools. It is the closest direct competitor to Kwiga, sharing the same audience (Russian/CIS-speaking course creators) and integrated platform architecture.
- Podia: Podia is an all-in-one creator platform combining online courses, digital downloads, email marketing, and a website builder. Its positioning and feature set closely mirror Kwiga's all-in-one approach for solo creators and infopreneurs.
Emerging players
- SamCart: SamCart is a checkout and digital product delivery platform that has expanded into courses, subscriptions, and CRM. It overlaps with Kwiga's commerce, CRM, and digital product delivery capabilities for creators selling online.
- Mighty Networks: Mighty Networks combines community, courses, and content into a single platform targeting creators and educators. It overlaps with Kwiga's LMS and engagement tooling, particularly for community-driven online education models.
Broad incumbents
- ClickFunnels: ClickFunnels is an established sales funnel builder that has expanded into online courses, email marketing, and CRM. Its broader focus and larger scale position it as a broader incumbent with overlapping capabilities to Kwiga's integrated suite.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks7 records
Key highlights7 records
Customer concentration
Kwiga social profiles
Digital presenceKwiga compliance and trust
Trust signalCompliance2 records
Kwiga financial estimates
Financial estimateRevenue estimate
Valuation estimate
Kwiga leadership team
Management profileNumber of profiles
Profiles1 record
Kwiga funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Kwiga M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Kwiga
What does Kwiga do?
Kwiga sells an all-in-one SaaS platform that combines an LMS, email marketing automation, CRM, quiz builder, webinar and autowebinar hosting, multi-channel chatbot builder, cloud storage, and website builder into a single account. Customers use the platform to create, market, deliver, and sell online courses, bootcamps, live sessions, automated webinars, and digital content products, with multi-project management allowing separate teams and databases per project. Pricing is delivered via subscription tiers (Growth, Pro, Big Tuna), a Pay-As-You-Go plan, and usage-based Autowebinar charging at $0.03 per attending participant.
Is Kwiga a public or private company?
Kwiga is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Kwiga founded?
Kwiga was founded in 2021. It employs 11 to 50 people.
Where is Kwiga based?
Kwiga is headquartered in Sofia, Bulgaria, in the Europe region.
How does Kwiga make money?
Three revenue lines are on record. Platform Subscription Plans are the primary driver. The others are usage-based Webinar Charges and affiliate / Partner Referrals.
Who are Kwiga's main competitors?
Direct peers on record are Thinkific, LearnWorlds, Teachable, Systeme.io, Kajabi, GetCourse and Podia. Emerging players are SamCart and Mighty Networks. ClickFunnels is listed as a broad incumbent.
Does Kwiga have an API?
Yes. Kwiga exposes a public API. Developer documentation is at api-doc.kwiga.com.
What industry is Kwiga in?
Kwiga's product category is Online Learning Platform. Its primary akta.pro industry code is EDAFAIAI, Course Bundle Subscriptions & Learning Membership Marketplaces, with a secondary code of CRAFAIAB, Software/SaaS Subscriptions (Consumer & Prosumer). Its NAICS code is 5132 and its SIC code is 7372.