Pivotpath

What Pivotpath does

PivotPath is a Social and Behavioral Change Communications (SBCC) agency founded in 2018 by Elizabeth M'balu Conteh and headquartered in Lawrenceville, Georgia, with a regional office in Freetown, Sierra Leone. The company delivers strategic communications, campaign development, crisis management, and community-centered engagement services to U.S. federal, state, and municipal government agencies, international development organizations (notably the European Union, DAI, and UNOPS), nonprofits, and healthcare clients across North America, West Africa, and Europe. Core deliverables include SBCC strategy and execution, creative and multimedia production, digital marketing, market research, and crisis communications, supported by a team with over 80 years of collective experience and bilingual English/Spanish capability.

Name

Pivotpath

Legal name

PivotPath LLC

Website

https://pivotpathdigital.com

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

1–10 employees

Short description

PivotPath is a Social and Behavioral Change Communications agency providing strategic communications, digital marketing, crisis management, and digital health engagement services to government agencies, municipalities, international organizations, and nonprofits across North America, West Africa, and Europe.

Ownership category

akta.pro rank

Headquarters

HQ city

Lawrenceville

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Strategic Communications Consulting: Project-based consulting engagements for government agencies, municipalities, nonprofits, and international organizations requiring comprehensive communications strategy, campaign development, and implementation services.
2. Digital Health Engagement Solutions: Partnership-enabled delivery of digital health engagement campaigns and platforms to healthcare organizations, government agencies, and community programs through GoMo Health's technology.
3. Creative and Digital Marketing Services: Graphic design, multimedia production, content development, and digital marketing services delivered as part of comprehensive communication campaigns.
4. ADA Compliance Services: Website accessibility solutions including AI-powered compliance remediation, monitoring, and ongoing support services for government agencies, nonprofits, and private companies.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

PivotPath is a Social and Behavioral Change Communications (SBCC) agency that designs and executes strategic communications, digital marketing, and community-centered engagement campaigns for government agencies, municipalities, international organizations, nonprofits, and healthcare clients. Its offering spans SBCC strategy and campaign execution, digital marketing, crisis communications, market research, and creative production, supplemented by an AI-powered ADA website accessibility solution and, since 2025, digital health engagement platforms delivered through a partnership with GoMo Health.

Product overview

PivotPath is a Social and Behavioral Change Communications (SBCC) agency offering a portfolio of strategic communications services and technology-enabled solutions. The core offering includes SBCC strategy and campaign execution, complemented by AI-powered ADA website accessibility tools and, as of October 2025, digital health engagement solutions delivered through the GoMo Health partnership (Concierge Care® and BehavioralRx® platforms). Additional services encompass digital marketing, crisis communications, market research, creative design, and interactive digital kiosk implementation. The company operates primarily serving government agencies, multilateral organizations, nonprofits, and community-based organizations across North America, West Africa, and Europe.

Differentiator

Problem solved

Functional benefit

Brands

• Crisis Coffee & Convos: A video series initiative by PivotPath to bring critical conversations to the forefront, addressing topics like marijuana legislation, mental health, and environmental justice.

Products and services

• Social and Behavioral Change Communications (SBCC)

Quantifiable outcome

• Reached and engaged over 43,000 Sierra Leoneans on good governance topics
• +2 more outcomes

Named customers9 records

Segments6 records

Ideal customer profiles5 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

AI capability4 records

Feature4 records

Partnerships

Three partnerships are on record, tiered core.

• GoMo HealthcoreTechnology or Integration · 13 October 2025Formal partnership to deliver Digital Health and Behavioral Engagement Solutions through GoMo Health's Concierge Care® and BehavioralRx® platforms. PivotPath provides access to mobile-first digital engagement tools that use behavioral psychology and cognitive science to drive real-world health behavior change across public and community sectors.
• Henderson Shapiro PeckcoreStrategic or Co-development Partner · 1 March 2024Joint partnership for Atlanta Police Department recruitment campaign combining PivotPath's strategic communications expertise with Henderson Shapiro Peck's creative capabilities. Partnership has expanded to include City of Stone Mountain engagement and other projects requiring combined creative and strategic expertise.
• City of Atlanta Police DepartmentcoreStrategic or Co-development Partner · 1 March 2024Multi-year recruitment campaign partnership (March 2024 - March 2027) to attract top law enforcement talent to the Atlanta Police Department through creative campaign development, media strategy, and promotional materials.

Scale indicators5 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• M Booth: Creative-driven communications agency specializing in social impact, public affairs, and purpose-led campaigns. Comparable as a similarly sized agency competing for nonprofit and government cause-marketing engagements.
• FHI 360: International development organization with deep global health and behavior change communications practice. Comparable in serving multilateral donors, government agencies, and applying SBCC across health and governance programs.
• Abt Associates: Global research and program implementation firm with significant international development, public health, and behavior change communications work for USAID, EU, and multilateral donors. Comparable as a development-sector peer delivering SBCC-adjacent programs.
• Porter Novelli: Global public relations firm purpose-built around public health, behavior change, and social impact campaigns. Highly comparable given PivotPath's SBCC focus and government/international development client base.

Others

• Save the Children: International NGO that procures communications and SBCC services across health, nutrition, and governance programs globally. Comparable as a customer/ecosystem participant that issues RFPs for the kind of work PivotPath delivers.

Broad incumbents

• Edelman: Largest global public relations firm with dedicated government, health, and purpose practices. Comparable in competing for federal communications, public health, and corporate social impact engagements.
• Weber Shandwick: Global public relations firm with strong public affairs, healthcare, and social impact practices. Comparable as an established incumbent pursuing similar government and social-change client work.
• Ogilvy: Global advertising and public relations network with established public-sector, behavior change, and international development practices. Comparable as an incumbent competitor for government and development communications RFPs.
• FINN Partners: Mid-to-large global public relations and public affairs firm with health, education, and social impact verticals. Comparable in serving government, nonprofit, and purpose-driven clients with integrated campaigns.

Emerging players

• Blue State: Purpose-driven digital agency focused on progressive causes, nonprofits, and public-sector campaigns. Comparable in digital-first, mission-led communications for similar nonprofit and government client segments.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@pivotpathllc4006
• LinkedInlinkedin.com/company/pivotpath

Compliance6 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles11 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Pivotpath