The Village at Meridian

What The Village at Meridian does

The Village at Meridian is a European-style open-air mixed-use retail center located in Meridian, Idaho, serving the Treasure Valley region (Meridian, Boise, Nampa, and surrounding communities). The property operates as a curated destination combining upscale apparel retail, specialty retail, fine and casual dining, entertainment venues, and community event programming. It is owned by CenterCal Properties, LLC, a California-based private real estate development and management firm with corporate headquarters in Costa Mesa, CA, and its digital platform (thevillageatmeridian.com) is operated by Placewise LLC.

The center houses 100+ tenants spanning national retail brands (including Abercrombie & Fitch, lululemon, Nike, Sephora, Anthropologie, Athleta, and Victoria's Secret), restaurants such as Yard House and Zullee Mediterranean Grill, and entertainment anchors including Village Cinema (with GIANT SCREEN, Dolby ATMOS, D-BOX motion seating, and a VIP21 adult-only lounge) and Big Al's family entertainment center. Its digital platform provides a tenant directory, events calendar, deals and promotions, concierge services, and conforms to WCAG 2.0 and 2.1 AA accessibility standards. Revenue is generated primarily through retail tenant leases, supplemented by events programming and local partnerships that drive foot traffic.

Geographically bounded to the Treasure Valley, the center competes on differentiated architecture (tree-lined streets, choreographed show fountain, children's play area), a curated upscale tenant mix, and entertainment anchors rather than on price or scale. Local partnerships with auto dealerships (Kendall Buick, Peterson Buick, Lyle Pearson Auto Group), a landscaping provider (Franz Witte), and an AV services firm (Amplified Audio Visual) support community events and operations. No geographic expansion, M&A activity, funding rounds, or leadership changes are disclosed in the available materials.

Name

The Village at Meridian

Legal name

CenterCal Properties, LLC

Website

https://thevillageatmeridian.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

The Village at Meridian is a European-style open-air mixed-use retail center in Meridian, Idaho, owned by CenterCal Properties and home to 100+ retail, dining, and entertainment tenants serving the Treasure Valley region.

Ownership category

akta.pro rank

Product category

Mixed-Use Retail Shopping Center

NAICS

Arts, Entertainment, and Recreation (71)

SIC

Services-To Dwellings & Other Buildings (7340)

akta.pro primary industry

Local & Neighborhood Communities (BPAMABAG)

Keywords

• Mixed-use retail center
• Shopping center leasing
• Open-air lifestyle center
• Community events programming
• Retail entertainment venue

Headquarters

HQ city

Meridian

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Infrastructure, Personnel, Marketing or Sales, Technology or R&D

Revenue model

1. Retail Tenant Leases: The shopping center generates primary revenue through leasing retail, dining, and entertainment spaces to tenants including apparel brands, restaurants, personal services, and entertainment venues.
2. Events and Programming: Revenue opportunity through hosting community events, street fairs, and entertainment programming that attracts foot traffic to the center.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

The Village at Meridian operates a European-style open-air shopping center in Meridian, Idaho, leasing retail, dining, entertainment, and office space to over 100 tenants including national apparel brands, restaurants, personal services, and the Village Cinema entertainment venue. The center supplements its leased offering with community event programming, an online directory, deals platform, and concierge guest services that drive consumer foot traffic to the property.

Product overview

The Village at Meridian is a retail shopping center featuring upscale apparel and specialty retail, dining options, entertainment, and services. The mall operates an online directory platform (thevillageatmeridian.com) that provides access to its retail store directory, Village Cinema entertainment venue, events and happenings calendar, and current deals and promotions. The center includes European-style architecture with tree-lined streets, a children's play area, and a show fountain. Key tenant anchor Village Cinema offers premium movie viewing with GIANT SCREEN, Dolby ATMOS, and D-BOX motion technology.

Differentiator

Problem solved

Functional benefit

Products and services

• Village Cinema Multi-screen movie theater at The Village at Meridian featuring GIANT SCREEN auditoriums, Dolby ATMOS immersive 360-degree sound, D-BOX motion experience seating, and REALD 3D technology, with downstairs general admission including luxury electric recliners and an upstairs VIP21 adult-only lounge with bar and open-air patio. Serves Treasure Valley moviegoers seeking premium cinema experiences.
• The Village at Meridian Retail Directory Online directory of retail stores, dining options, services, and entertainment venues at the shopping center, including apparel, accessories, home goods, restaurants, and personal services. Helps Treasure Valley consumers locate and learn about the 100+ tenants operating at the center.
• Events & Happenings Platform Event listing and management platform showcasing community events, tenant events, in-store promotions, and seasonal activities including street fairs, live music, dance classes, and charitable events. Designed for Treasure Valley residents and visitors seeking free and ticketed programming at the center.
• Deals & Promotions Platform displaying current deals, promotions, and discounts from tenants including retail discounts, spa offers, and restaurant specials. Targeted at Treasure Valley consumers seeking value at the shopping center's stores and restaurants.

Quantifiable outcome

• Free parking for all customers
• +1 more outcomes

Named customers5 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Four partnerships are on record, tiered minor.

• Kendall Buick of NampaminorGTM or Marketing PartnerFamily-owned Buick dealership serving the Treasure Valley for over 85 years. Partnership through Kendall Cares community giving program, participating in events and strengthening the local community.
• Peterson BuickminorGTM or Marketing PartnerBuick dealership with over 100 years serving the Treasure Valley community. Partnership involves participation in events including Witches Night Out.
• Franz WitteminorGTM or Marketing PartnerIdaho landscape, maintenance, and garden center company founded in 1971 by Franz Witte. One of Idaho's most successful landscape companies, providing grounds maintenance and landscaping services.
• Lyle Pearson Auto GroupminorGTM or Marketing PartnerLuxury dealership in Boise for over 50 years representing Acura, Jaguar, Land Rover, Mercedes-Benz, Porsche, Volvo, and INEOS Grenadier brands. Quality pre-owned vehicle offerings.

Scale indicators3 records

Recent moves5 records

Expansion highlights3 records

Broad incumbents

• Macerich: A major U.S. mall REIT with a portfolio of regional and lifestyle shopping centers across top markets; comparable as a broader incumbent retail real estate owner/operator with similar asset class exposure.
• Kimco Realty: One of North America's largest owners and operators of open-air shopping centers, with a focus on grocery-anchored and lifestyle centers; comparable as a broad incumbent retail real estate investor with overlapping open-air center expertise.
• Brookfield Properties: Operates a large portfolio of retail, office, and mixed-use properties across the U.S. including lifestyle and town-center formats; a broad incumbent peer in retail real estate ownership and management.
• Simon Property Group: The largest U.S. mall REIT operating enclosed malls, premium outlets, and lifestyle centers nationwide; a broad incumbent comparable to CenterCal's retail real estate strategy and a potential acquirer of single-asset lifestyle centers like The Village at Meridian.

Direct peers

• Santana Row: An upscale mixed-use village in San Jose, California combining luxury retail, dining, entertainment, and residential in a European-inspired streetscape; comparable to The Village at Meridian's architectural concept and upscale positioning.
• Bridge Street Town Centre: An outdoor lifestyle center in Huntsville, Alabama with a similar mix of upscale retail, dining, and entertainment tenants in a town-square format; directly comparable to The Village at Meridian's European-style outdoor destination model.
• Easton Town Center: A high-end open-air mixed-use retail and entertainment destination in Columbus, Ohio with upscale national retailers, dining, cinema, and community events; directly comparable in scale, experience-oriented format, and event programming.
• Crocker Park: A mixed-use lifestyle center in Westlake, Ohio featuring upscale retail, dining, cinema, and residential in a walkable New England-style village setting, closely analogous to The Village at Meridian's curated tenant mix and architectural differentiation.
• The Domain (Austin): An upscale open-air mixed-use lifestyle center in Austin, Texas combining luxury retail, dining, entertainment, and office; comparable to The Village at Meridian in tenant profile, format, and target upscale family/affluent shoppers.
• Aspen Grove: A lifestyle shopping center in Littleton, Colorado featuring a curated mix of specialty retail, dining, and entertainment in an outdoor village setting; similar European-style outdoor design philosophy to The Village at Meridian.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/the-village-at-meridian

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The Village at Meridian