COOP La Guilde
- Company typePrivate
- Founded2015
- HeadquartersMontreal, Canada
- Headcount1–10
- GTM typeB2B
- OfferingServices
COOP La Guilde firmographics
Firmographics- Name
- COOP La Guilde
- Legal name
- La Guilde du jeu vidéo du Québec
- Website
- https://laguilde.quebec
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
COOP La Guilde industry classification
Industry- Product category
- Video Game Industry Association / Cooperative
- NAICS
- Arts, Entertainment, and Recreation (71), Promoters of Performing Arts, Sports, and Similar Events without Facilities (71132)
- SIC
- Services-Amusement & Recreation Services (7900)
- akta.pro primary industry
- Virtual Trade Shows & Expos (Digital Booths, Lead Capture) (MPAGAOAB)
Keywords
Where COOP La Guilde is headquartered
LocationHeadquarters
- HQ city
- Montreal
- HQ country
- Canada
- HQ region
- North America
Offices1 record
Markets served
COOP La Guilde business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Infrastructure, Technology or R&D
Revenue model
- Membership dues: Video game studios and service companies pay membership fees to join the cooperative and access exclusive events, training, preferential partner rates, industry studies, and government relations representation.
- Government funding and grants: La Guilde receives public funding including $1,050,000 over three years from the Ministry of Economy, Innovation and Energy (MEIE) for its 2026-2029 Strategic Plan. Total public-private investment referenced at $2.1 million.
- Event revenues and sponsorships: MIGS, DemoNights, and other events generate revenue through exhibitor fees, sponsorships from platinum/gold partners (Banque Nationale, Ubisoft, Behaviour, Beenox, Loto-Québec, Keywords Studios, Motive/EA), and ticket sales.
- Service partner preferential arrangements: Service partners (Innoprofits, Xsolla, Dialogue, L'Aparté, La Console, OnCompte, Prolang, SIX0CINQ, TAKEOFF) provide preferential rates to members, generating revenue or value through group deals, affiliate arrangements, or co-marketing.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Membership tiers (exact pricing not publicly disclosed) |
Go-to-market motion3 records
Distribution channels2 records
Marketing channels8 records
COOP La Guilde product offering
Product offeringCore offering
La Guilde du jeu vidéo du Québec is a non-profit cooperative that unites, represents, and supports Quebec video game studios through advocacy, training programs, networking events, and industry promotion. It serves 330+ member studios through flagship events (MIGS, Ubisoft Entrepreneurial Caravan), acceleration programs (Culture & Inclusion Accelerator), webinars, publications (DEI Best Practices Guide), and government relations representation.
Product overview
La Guilde du jeu vidéo du Québec is a non-profit cooperative that brings together, represents, and supports Quebec video game companies of all sizes. The organization offers a comprehensive ecosystem of programs, events, and resources including flagship initiatives such as La Caravane entrepreneuriale Ubisoft (annual coaching program), MIGS (Canada's largest video game business event), the Culture & Inclusion Accelerator Program, and the DEI Best Practices Guide. Additional offerings include DemoNights (game showcase events), Les midis de La Guilde (webinar series), Coop Networking events, Inclusion Cafés, Games from Quebec promotion initiatives, the Cercle des dirigeant.e.s executive summit, and the Lexique Ludique French terminology tool. Together, these initiatives support member studios through training, networking, mentorship, government representation, and industry promotion.
Differentiator
Problem solved
Functional benefit
Companies that use COOP La Guilde
Customer profileNamed customers3 records
Segments3 records
Ideal customer profiles3 records
COOP La Guilde technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
COOP La Guilde partnerships and signals
Strategic signalPartnerships
17 partnerships are on record, tiered minor, flagship and core.
- La ConsoleminorService partner — a Quebec City-based non-profit organization dedicated to innovation and collaboration in technology and digital media. La Guilde co-sponsored La Console's 2025 Game Jam (October 17-19).
- UbisoftflagshipGrand partenaire of La Guilde. Co-creator with La Guilde of the Ubisoft Entrepreneurial Caravan — a flagship four-stage annual accelerator program for indie studios traveling across Quebec cities. Ubisoft provides industry expertise, studio access, and co-investment in the program.
- Banque NationaleflagshipPresenting partner for multiple programs: Ubisoft Entrepreneurial Caravan, Culture & Inclusion Accelerator Program, Les midis de La Guilde, Inclusion Cafés, Cercle des dirigeant.e.s, and the Les Affaires Special Feature. Provides substantial financial and marketing support across La Guilde's core initiatives.
- Behaviour InteractivecorePartenaire platine of La Guilde. Contributes to Coop Networking as a presenting partner. As Quebec's and Canada's largest independent studio, Behaviour provides industry leadership and governance participation through its executives (Stéphanie Marchand serves as Board President).
- Loto-QuébeccorePartenaire platine and production partner for DemoNights — a flagship Twitch broadcast event showcasing Quebec indie games. Loto-Québec has been an official DemoNights partner since 2018 and co-produces the event with La Guilde since 2024.
- BeenoxcorePartenaire or and presenting partner for Coop Networking, Video Game Digital Accessibility Meetup, and presenting partner of the DEI Best Practices Guide. Beenox has contributed to DEI initiatives and Co-op Networking events.
- IndieAsylumminorCollaborating partner of the Ubisoft Entrepreneurial Caravan and co-organizer of the Celebration of Quebec Games Steam sale. A community organization supporting indie studios.
- Innoprofits SolutionsminorCollaborating partner of the Ubisoft Entrepreneurial Caravan, Cercle des dirigeant.e.s, and Les midis de La Guilde. Provides tax credit advisory and strategic financing consulting to member studios.
- XP GamingflagshipProduction partner for MIGS (Montreal International Game Summit), Canada's largest video game business event. XP Gaming co-produces the event with La Guilde.
- rhum – hrcoreCollaborating partner of the Culture & Inclusion Accelerator Program, providing organizational HR expertise and support for developing inclusive workplace cultures in member studios.
- CDRINminorCo-host of the first Video Game Innovation Summit with La Guilde in October 2025. CDRIN is a media/tech innovation hub that bridges the video game industry with related sectors.
- Dialogue (virtual health care)minorService partner offering group insurance and telemedicine services to La Guilde member studios and their employees at preferential rates.
- L'ApartéminorService partner offering harassment and violence prevention support to video game studios, developed in response to the #MeToo movement. Contributes to DEI Best Practices Guide and Culture & Inclusion programs.
- OnCompteminorService partner providing simplified and transparent business finance management, accounting, and financial advisory services to member studios at preferential rates.
- ProlangminorService partner providing language training (French/English) for member studio employees, including exam preparation for French residency.
- SIXØCINQ (605)minorService partner — a boutique business consulting firm serving the creative and cultural industries. Provides legal, entrepreneurial support, and organizational structuring services to member studios.
- TAKEOFFminorService partner — a gaming-native creative agency providing full turnkey marketing asset production (video, creative, branding) for video game studios.
Scale indicators9 records
Recent moves7 records
Expansion highlights6 records
COOP La Guilde competitors and assessment
Company assessmentDirect peers
- UKIE: UK Interactive Entertainment Association — the UK's national trade body for the games industry. Directly comparable structure running industry events (EGX), advocacy programs, and member service offerings analogous to La Guilde's MIGS and member programs.
- International Game Developers Association (IGDA): Global non-profit industry association for video game developers. Directly comparable as the international counterpart to La Guilde and a known predecessor — the IGDA Montreal chapter previously organized DemoNights before La Guilde absorbed the event in 2024.
- Entertainment Software Association of Canada (ESAC): National trade association representing Canadian video game publishers and developers. Mirrors La Guilde at the federal Canada level with overlapping government advocacy, tax credit coordination (Digital Media Tax Credit), and industry coordination functions.
Emerging players
- Indie MEGABOOTH: US-based non-profit showcasing indie games at PAX, GDC, and other major gaming conventions. Comparable mission of indie game visibility and discoverability — parallels La Guilde's Games from Quebec directory and DemoNights Twitch showcases.
Others
- Game Developers Conference (GDC): The world's largest professional game industry event. While not a trade association, GDC provides industry event and conference infrastructure directly analogous to MIGS, with overlapping trade show, learning, and B2B matchmaking functions for developers.
Broad incumbents
- Entertainment Software Association (ESA): US trade association for the video game industry historically running E3 with Washington policy advocacy. A larger incumbent with overlapping remit in government relations and major event production at a broader US-focused scale.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
COOP La Guilde social profiles
Digital presenceCOOP La Guilde compliance and trust
Trust signalCompliance1 record
COOP La Guilde financial estimates
Financial estimateRevenue estimate
Valuation estimate
COOP La Guilde leadership team
Management profileNumber of profiles
Profiles4 records
COOP La Guilde funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
COOP La Guilde M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about COOP La Guilde
What does COOP La Guilde do?
La Guilde du jeu vidéo du Québec is a non-profit cooperative that unites, represents, and supports Quebec video game studios through advocacy, training programs, networking events, and industry promotion. It serves 330+ member studios through flagship events (MIGS, Ubisoft Entrepreneurial Caravan), acceleration programs (Culture & Inclusion Accelerator), webinars, publications (DEI Best Practices Guide), and government relations representation.
Is COOP La Guilde a public or private company?
COOP La Guilde is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was COOP La Guilde founded?
COOP La Guilde was founded in 2015. It employs 1 to 10 people.
Where is COOP La Guilde based?
COOP La Guilde is headquartered in Montreal, Canada, in the North America region.
How does COOP La Guilde make money?
Four revenue lines are on record. Membership dues are the primary driver. The others are government funding and grants, event revenues and sponsorships and service partner preferential arrangements.
Who are COOP La Guilde's main competitors?
Direct peers on record are UKIE, International Game Developers Association (IGDA) and Entertainment Software Association of Canada (ESAC). Indie MEGABOOTH is listed as an emerging player. Game Developers Conference (GDC) is listed as an others. Entertainment Software Association (ESA) is listed as a broad incumbent.
Does COOP La Guilde have an API?
No public API is recorded for COOP La Guilde.
What industry is COOP La Guilde in?
COOP La Guilde's product category is Video Game Industry Association / Cooperative. Its primary akta.pro industry code is MPAGAOAB, Virtual Trade Shows & Expos (Digital Booths, Lead Capture). Its NAICS code is 71 and its SIC code is 7900.