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Cheers Cash

Full company profile

uuid02m1n89

Namestring
Cheers Cash
Websiteurl
cheerscash.com
Company typeenum
Private
Founded yearint
2023
Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
1–10
akta.pro rankint
HeadquartersNew York, United States
HQ citystring
New York
HQ countrystring
United States
HQ regionstring
North America
Markets served

Serves global market

Keyword5 values
e-commerce promotions, fan engagement software, conditional rebate platform, shopify marketing automation, gamified loyalty rewards
Industry3 codes
1Loyalty, Rewards & Incentive Programs
CodeBPAFAMAEPrimaryYes
2Rewards, Incentives & Gift Card Program Services
CodeMPAAAIAGPrimaryNo
3Price Comparison, Deals, Cashback & Loyalty Shopping Platforms
CodeBPAMAGAHPrimaryNo
SIC code1 code
  • Services-Advertising7310
Product category
E-commerce Promotional Marketing Software
Social media profiles1 record
GTM motion3 records

Each record includes

Type, Description, Source

Revenue model1 record
1Promotional Services
TypeTransaction Fee
Description

Platform fees for brands to run conditional rebate Fan Bonus promotions tied to sports and pop culture outcomes. Brands pay for the promotional service while shoppers pay nothing extra to participate.

cheerscash.com
Marketing channels4 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels2 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components4 values
Technology or R&D, Personnel, Marketing or Sales, Operations
Pricing details1 tier
1Enterprise pricing - custom quotes
ModelSubscriptionBilling cadenceAnnual
Notes

Quote-based / Not publicly disclosed

cheerscash.com
GTM typeB2B
B2B
Offering typeSoftware
Software
Core offering1 text field

Cheers Cash provides an automated promotion platform for e-commerce brands that generates real-time "Fan Bonuses" tied to sports and pop culture moments. Shoppers predict outcomes, make purchases, and unlock bonus credit if correct, with rewards typically tied to cart value to drive higher average order value. The platform integrates natively with Shopify and Klaviyo and continuously optimizes Fan Bonuses using real shopper behavior to maximize engagement, repeat purchases, and profitability for brands.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 of 2 values shown
  • Boosted AOV by nearly 35% with gamified college basketball campaign
+1 more record
Product overview1 text field

Cheers Cash is a unified promotions platform that automates Fan Bonuses tied to real-time sports and pop culture. The core product is the Fan Bonuses system, which generates automated promotions around fandom moments. The platform is complemented by Cheers Academy (educational content) and The Cheers Pod (podcast series). Brands integrate via Shopify and can go live within 48 hours, with the system automatically personalizing and optimizing fan bonuses based on audience behavior.

Product and service1 record
1Fan Bonuses
CategoryE-commerce Promotional Marketing Software
Description

Automated promotions tied to real-time sports and pop culture moments that allow shoppers to predict outcomes, make purchases, and unlock bonus credit if correct. Rewards are typically tied to cart value to drive higher average order value, and bonuses are displayed across checkout, product pages, and post-purchase with continuous optimization using real shopper behavior.

Scale indicator1 record

Each record includes

Type, Value, Description, Source

Partnership2 partners
Strategic tierCoreTypeTechnology or Integration
Description

Native Shopify integration enabling seamless onboarding for Shopify-powered brands. Platform automates the full customer experience including checkout, product page, and post-purchase Fan Bonus display.

Strategic tierCoreTypeTechnology or Integration
Description

Integration with Klaviyo email marketing platform to power seamless customer experience and enable personalized marketing around Fan Bonus promotions.

Peers10 records
TypeBroad incumbent
Description

Fanatics is the dominant sports merchandise and fan commerce platform with licensing from major leagues. Its fan-commerce ecosystem overlaps with Cheers Cash's sports-fandom-driven commerce angle, though at vastly larger scale.

TypeDirect peer
Description

Smile.io is one of the leading Shopify-native loyalty and rewards platforms, offering points, VIP, and referral programs. It directly competes with Cheers Cash's Fan Bonus loyalty mechanics for the same Shopify merchant base.

TypeBroad incumbent
Description

Antavo is an enterprise loyalty cloud platform serving global brands with sophisticated loyalty programs. It competes in the broader loyalty space where Cheers Cash plays and represents the upmarket tier Cheers Cash could grow into.

TypeDirect peer
Description

Stamped.io provides reviews, ratings, loyalty, and referral programs for Shopify merchants. It is a comparable loyalty-and-engagement competitor in the same target segment as Cheers Cash.

TypeDirect peer
Description

Kangaroo Rewards is a gamified loyalty platform for retail and e-commerce brands that emphasizes tiered rewards and engagement mechanics. Its gamification focus is highly comparable to Cheers Cash's Fan Bonus mechanic.

TypeOthers
Description

Tango Card operates a rewards and incentives platform powering gift cards and digital rewards for B2B programs. While not a direct ecommerce loyalty competitor, it underpins many loyalty reward fulfillment pipelines Cheers Cash's customers may use.

TypeDirect peer
Description

Yotpo is a major Shopify-ecosystem marketing platform covering reviews, SMS, and loyalty. Its loyalty and referrals suite overlaps directly with Cheers Cash's promotional and customer-engagement functionality.

TypeDirect peer
Description

LoyaltyLion is a Shopify-focused loyalty and retention platform used by thousands of DTC brands. It competes head-on with Cheers Cash for the same e-commerce customer engagement wallet.

TypeBroad incumbent
Description

Shopify provides native marketing and audience tools for its merchant base. As Cheers Cash's primary distribution platform, Shopify's own promotional and audience features represent an incumbent competitive threat to third-party loyalty apps.

TypeEmerging player
Description

Session AI is a conversion and personalization platform for e-commerce sites that drives onsite engagement and revenue lift. It overlaps with Cheers Cash's personalization and conversion-optimization value proposition, particularly for retail brands.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat4 records

Each record includes

Type, Details

Customer concentration

Classification, Details

Named customers5 records

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment2 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile2 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
Yes
API detail
Has APIbool
No

Docs URL, Description

Integration2 records

Each record includes

Title, Type, Description, Source

AI capability2 records

Each record includes

Type, Description, Source

AI maturity
App detail

Has app

Feature3 records

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Cheers Cash

E-commerce Promotional Marketing Softwarecheerscash.com

Cheers Cash firmographics

Firmographics
Name
Cheers Cash
Website
https://cheerscash.com
Company type
Private
Founded year
2023
Operating status
Operating
Headcount range
1–10 employees
Ownership category
akta.pro rank

Cheers Cash industry classification

Industry
Product category
E-commerce Promotional Marketing Software
SIC
Services-Advertising (7310)
akta.pro primary industry
Loyalty, Rewards & Incentive Programs (BPAFAMAE)
akta.pro secondary industries
Rewards, Incentives & Gift Card Program Services (MPAAAIAG), Price Comparison, Deals, Cashback & Loyalty Shopping Platforms (BPAMAGAH)

Keywords

  • E-commerce promotions
  • Fan engagement software
  • Conditional rebate platform
  • Shopify marketing automation
  • Gamified loyalty rewards

Where Cheers Cash is headquartered

Location

Headquarters

HQ city
New York
HQ country
United States
HQ region
North America

Markets served

Cheers Cash business model

Business model
GTM type
B2B
Offering type
Software
Cost components
Technology or R&D, Personnel, Marketing or Sales, Operations

Revenue model

  1. Promotional Services: Platform fees for brands to run conditional rebate Fan Bonus promotions tied to sports and pop culture outcomes. Brands pay for the promotional service while shoppers pay nothing extra to participate.

Pricing tiers

ModelBillingPrice
SubscriptionAnnualEnterprise pricing - custom quotes

Go-to-market motion3 records

Distribution channels2 records

Marketing channels4 records

Cheers Cash product offering

Product offering

Core offering

Cheers Cash provides an automated promotion platform for e-commerce brands that generates real-time "Fan Bonuses" tied to sports and pop culture moments. Shoppers predict outcomes, make purchases, and unlock bonus credit if correct, with rewards typically tied to cart value to drive higher average order value. The platform integrates natively with Shopify and Klaviyo and continuously optimizes Fan Bonuses using real shopper behavior to maximize engagement, repeat purchases, and profitability for brands.

Product overview

Cheers Cash is a unified promotions platform that automates Fan Bonuses tied to real-time sports and pop culture. The core product is the Fan Bonuses system, which generates automated promotions around fandom moments. The platform is complemented by Cheers Academy (educational content) and The Cheers Pod (podcast series). Brands integrate via Shopify and can go live within 48 hours, with the system automatically personalizing and optimizing fan bonuses based on audience behavior.

Differentiator

Problem solved

Functional benefit

Products and services

  • Fan Bonuses Automated promotions tied to real-time sports and pop culture moments that allow shoppers to predict outcomes, make purchases, and unlock bonus credit if correct. Rewards are typically tied to cart value to drive higher average order value, and bonuses are displayed across checkout, product pages, and post-purchase with continuous optimization using real shopper behavior.

Quantifiable outcome

  • Boosted AOV by nearly 35% with gamified college basketball campaign
  • +1 more outcomes

Companies that use Cheers Cash

Customer profile

Named customers5 records

Segments2 records

Ideal customer profiles2 records

Cheers Cash technology and API

Technology

Technology focussed Yes

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Integration2 records

AI capability2 records

Feature3 records

Cheers Cash partnerships and signals

Strategic signal

Partnerships

Two partnerships are on record, tiered core.

  • ShopifycoreTechnology or IntegrationNative Shopify integration enabling seamless onboarding for Shopify-powered brands. Platform automates the full customer experience including checkout, product page, and post-purchase Fan Bonus display.
  • KlaviyocoreTechnology or IntegrationIntegration with Klaviyo email marketing platform to power seamless customer experience and enable personalized marketing around Fan Bonus promotions.

Scale indicators1 record

Cheers Cash competitors and assessment

Company assessment

Broad incumbents

  • Fanatics: Fanatics is the dominant sports merchandise and fan commerce platform with licensing from major leagues. Its fan-commerce ecosystem overlaps with Cheers Cash's sports-fandom-driven commerce angle, though at vastly larger scale.
  • Antavo: Antavo is an enterprise loyalty cloud platform serving global brands with sophisticated loyalty programs. It competes in the broader loyalty space where Cheers Cash plays and represents the upmarket tier Cheers Cash could grow into.
  • Shopify (Audiences / Collabs): Shopify provides native marketing and audience tools for its merchant base. As Cheers Cash's primary distribution platform, Shopify's own promotional and audience features represent an incumbent competitive threat to third-party loyalty apps.

Direct peers

  • Smile.io: Smile.io is one of the leading Shopify-native loyalty and rewards platforms, offering points, VIP, and referral programs. It directly competes with Cheers Cash's Fan Bonus loyalty mechanics for the same Shopify merchant base.
  • Stamped.io: Stamped.io provides reviews, ratings, loyalty, and referral programs for Shopify merchants. It is a comparable loyalty-and-engagement competitor in the same target segment as Cheers Cash.
  • Kangaroo Rewards: Kangaroo Rewards is a gamified loyalty platform for retail and e-commerce brands that emphasizes tiered rewards and engagement mechanics. Its gamification focus is highly comparable to Cheers Cash's Fan Bonus mechanic.
  • Yotpo: Yotpo is a major Shopify-ecosystem marketing platform covering reviews, SMS, and loyalty. Its loyalty and referrals suite overlaps directly with Cheers Cash's promotional and customer-engagement functionality.
  • LoyaltyLion: LoyaltyLion is a Shopify-focused loyalty and retention platform used by thousands of DTC brands. It competes head-on with Cheers Cash for the same e-commerce customer engagement wallet.

Others

  • Tango Card: Tango Card operates a rewards and incentives platform powering gift cards and digital rewards for B2B programs. While not a direct ecommerce loyalty competitor, it underpins many loyalty reward fulfillment pipelines Cheers Cash's customers may use.

Emerging players

  • Session AI (formerly Bobble AI): Session AI is a conversion and personalization platform for e-commerce sites that drives onsite engagement and revenue lift. It overlaps with Cheers Cash's personalization and conversion-optimization value proposition, particularly for retail brands.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Customer concentration

Cheers Cash social profiles

Digital presence

Cheers Cash financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Cheers Cash leadership team

Management profile

Number of profiles

Cheers Cash funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Cheers Cash M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Cheers Cash

What does Cheers Cash do?

Cheers Cash provides an automated promotion platform for e-commerce brands that generates real-time "Fan Bonuses" tied to sports and pop culture moments. Shoppers predict outcomes, make purchases, and unlock bonus credit if correct, with rewards typically tied to cart value to drive higher average order value. The platform integrates natively with Shopify and Klaviyo and continuously optimizes Fan Bonuses using real shopper behavior to maximize engagement, repeat purchases, and profitability for brands.

Is Cheers Cash a public or private company?

Cheers Cash is a private company. It is classified as unknown and is currently operating.

When was Cheers Cash founded?

Cheers Cash was founded in 2023. It employs 1 to 10 people.

Where is Cheers Cash based?

Cheers Cash is headquartered in New York, United States, in the North America region.

How does Cheers Cash make money?

One revenue line is on record: promotional Services.

Who are Cheers Cash's main competitors?

Broad incumbents on record are Fanatics, Antavo and Shopify (Audiences / Collabs). Direct peers are Smile.io, Stamped.io, Kangaroo Rewards, Yotpo and LoyaltyLion. Tango Card is listed as an others. Session AI (formerly Bobble AI) is listed as an emerging player.

Does Cheers Cash have an API?

No public API is recorded for Cheers Cash.

What industry is Cheers Cash in?

Cheers Cash's product category is E-commerce Promotional Marketing Software. Its primary akta.pro industry code is BPAFAMAE, Loyalty, Rewards & Incentive Programs, with a secondary code of MPAAAIAG, Rewards, Incentives & Gift Card Program Services. Its SIC code is 7310.

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