Name

Hands Off!

Legal name

Hands Off!

Website

https://handsoff2025.com

Company type

Private

Founded year

2025

Operating status

Operating

Ownership category

akta.pro rank

Product category

Political Advocacy and Grassroots Mobilization

NAICS

Social Advocacy Organizations (8133), Human Rights Organizations (813311), Other Social Advocacy Organizations (813319)

SIC

Services-Membership Organizations (8600)

akta.pro primary industry

Democracy, Voting Rights & Civic Participation Advocacy (BPAGAFAJ)

akta.pro secondary industry

Human Rights & Anti-Discrimination Organizations (BPAGAFAB)

Keywords

• Grassroots political mobilization
• Nonviolent protest coordination
• Progressive advocacy coalition
• Civic action organizing
• National day of action

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Coalition-based funding: Hands Off! operates as a nonprofit coalition funded through partner organizations. No commercial revenue model. The movement is supported by progressive organizations including MoveOn Political Action, Indivisible, and 200+ partner groups who collectively organize and fund the mobilization efforts.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

Hands Off! organizes nationwide nonviolent protests and provides toolkits for hosting local events opposing the Trump-Musk administration's policies. The coalition coordinates mass civic mobilization through partner organizations and a Mobilize.us event registration platform, equipping volunteer hosts with planning guides, messaging templates, safety training, social media toolkits, and downloadable sign/poster assets. Its primary deliverable is large-scale coordinated protest action, exemplified by the April 5, 2025 National Day of Action with 1,300+ events across all 50 states.

Product overview

Hands Off! is a political advocacy movement and mobilization organization, not a technology product company. The organization coordinates a nationwide day-of-action protest movement targeting Trump and Musk administration policies. Its 'offerings' consist of organizing resources—primarily a Host Toolkit for event planning, a Social Toolkit for digital outreach, downloadable sign/poster templates via Brandfolder, and a Livestream hub. These are informational resources and planning guides, not software products or services. The core activity is coordinating over 1,300+ protests across all 50 states through the Mobilize.us platform.

Differentiator

Problem solved

Functional benefit

Quantifiable outcome

• 1,300+ peaceful protests across all 50 states in a single day

Named customers1 record

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Twelve partnerships are on record, tiered core, major and minor.

• MoveOn Political ActioncoreStrategic or Co-development PartnerPrimary organizational partner providing executive director Rahna Epting as quoted spokesperson. MoveOn hosts safety and de-escalation training videos and provides event safety email support ([email protected]). Key GTM partner managing event infrastructure and safety resources.
• IndivisiblecoreStrategic or Co-development PartnerKey organizational partner providing safety, security, rights, and conflict de-escalation resources. Handles general inquiries ([email protected]). One of the primary founding/anchor organizations of the Hands Off! coalition.
• AFL-CIOmajorGTM or Marketing PartnerMajor labor federation partner representing millions of union workers. Contributes to the coalition's mass mobilization efforts and provides organized labor support for the movement.
• ACLU (American Civil Liberties Union)majorGTM or Marketing PartnerCivil liberties advocacy organization providing Know Your Rights resources for protesters. Contributes credibility and legal resources to the movement.
• National Education Association (NEA)majorGTM or Marketing PartnerMajor teachers' union representing educators nationwide. Partners in the coalition to mobilize educators and education-supporting communities.
• Service Employees International Union (SEIU)majorGTM or Marketing PartnerMajor labor union representing service workers. Contributes organizing infrastructure and member mobilization capacity to the coalition.
• Planned Parenthood Action FundmajorGTM or Marketing PartnerReproductive rights advocacy organization. Partners to mobilize supporters around healthcare and reproductive freedom concerns within the broader anti-corruption message.
• Sunrise MovementmajorGTM or Marketing PartnerYouth climate movement organization. Partners to engage young activists in the mobilization against Trump-Musk policies affecting climate action and environmental protection.
• Democratic Socialists of America (DSA)majorGTM or Marketing PartnerProgressive political organization. Partners to mobilize socialist and progressive activists within the broader coalition.
• 350.orgminorGTM or Marketing PartnerClimate advocacy organization. Contributes climate-focused activism network to the coalition.
• May Day StrongminorGTM or Marketing PartnerReferenced as a linked partner organization for May Day activities. Related labor/movement organization.
• Mobilize.uscoreTechnology or IntegrationEvent management and registration platform used for Hands Off! events. Hosts event creation, registration, attendee management, and map visualization for all coalition events.

Scale indicators4 records

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• ACLU: Established national civil liberties organization and Hands Off! partner. Comparable as a large, established progressive advocacy organization that deploys legal resources, coalition-building, and public mobilization around rights-protecting campaigns.
• Planned Parenthood Action Fund: Reproductive rights advocacy organization and Hands Off! partner. Comparable as a large progressive advocacy organization that mobilizes supporters around healthcare/civil rights issues through coalition participation and grassroots events.
• AFL-CIO: Major labor federation and Hands Off! partner. Comparable as an established mass-membership organization that mobilizes working Americans around progressive causes through organized labor infrastructure and coalition actions.

Direct peers

• MoveOn: Progressive political action organization and core Hands Off! anchor partner providing executive leadership (Rahna Epting), event safety infrastructure, and member mobilization. Operates the same Mobilize.us-based event organizing model at national scale for progressive causes.
• Indivisible: Progressive advocacy organization and core Hands Off! anchor partner providing Know Your Rights, safety, security, and de-escalation training resources. Directly comparable as a nationwide progressive grassroots mobilization network built around local volunteer groups.
• People's Climate Movement: Coalition that organized the 2014 and 2017 People's Climate Marches mobilizing hundreds of thousands nationwide. Closely comparable as a coalition-of-coalitions model coordinating mass decentralized protest days around a unifying progressive message.
• Sunrise Movement: Youth-led climate and progressive political movement and Hands Off! partner. Directly comparable as a mobilizing organization using nonviolent direct action, coalition-building, and coordinated national days of action to drive progressive policy outcomes.
• Women's March: Mass-mobilization progressive movement that organized the January 2017 Women's March and subsequent annual actions. Comparable as a decentralized single-day-of-action model that mobilizes millions around a focused progressive political message.
• March for Our Lives: Student-led gun violence prevention movement that organized nationwide mass marches including the 2018 March for Our Lives. Comparable as a single-issue progressive movement converting outrage into nationwide coordinated protest days and sustained advocacy.

Emerging players

• 50501: Grassroots progressive movement organized around '50 protests, 50 states, 1 day' in early 2025. Closely comparable in model (state-capped simultaneous decentralized protests), timing (2025 anti-Trump/anti-Musk moment), and coalition-based execution.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Hands Off!