hotelhub

What hotelhub does

HotelHub provides cloud-based hotel booking and content management software exclusively for travel management companies (TMCs), headquartered in London and founded in 2008. The platform aggregates content from 30+ GDS and non-GDS sources — including Amadeus, Sabre, Travelport, Booking.com, Expedia, and Hotelbeds — into a single normalised view with intelligent de-duplication, and is deployed in 100+ countries. Customers include leading global TMCs such as Amex GBT, CWT, FCM/Flight Centre, Corporate Traveller, CTM, and Reed & Mackay, with the group processing $5B+ in annual booking value, 60,000+ bookings per day, and 2M+ hotel properties.

The product suite comprises an Agency Booking Tool for travel agents, a Traveller Booking Tool for corporate self-service, Allocation Management for offline inventory, Payments & Revenue Management, the Rate Optimiser AI-powered re-shopping tool, and a REST 2.0 API. The platform is built on AWS with a microservices architecture and holds ISO 27001, PCI DSS, and GDPR certifications. As of February 2026, HotelHub operates as part of the S4BT group following acquisition.

HotelHub monetises through transaction-based fees on bookings (with a minimum of 1,000 transactions per month), implementation and customisation services, and a monthly subscription for Rate Optimiser. TMCs retain 100% of supplier commissions — HotelHub does not take a percentage — which is a deliberate go-to-market design choice to align incentives with its TMC customer base.

Name

hotelhub

Legal name

Travel Centric Technology Ltd

Website

https://hotelhub.com

Company type

Private

Founded year

2008

Operating status

Operating

Short description

HotelHub is a London-based B2B SaaS provider of white-label hotel booking and content aggregation software for travel management companies, integrating 30+ GDS and non-GDS sources.

Ownership category

akta.pro rank

Product category

Corporate Travel Hotel Booking Software

NAICS

Other Travel Arrangement and Reservation Services (56159)

akta.pro primary industry

Identity, Profiles & Traveler Data Management (SSO, Preferences, GDPR) (THALAGAL)

Keywords

• Corporate hotel booking
• Travel management software
• Hotel content aggregation
• GDS integration platform
• TMC booking technology

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Offices4 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Infrastructure, Marketing or Sales, Operations

Revenue model

1. Transaction-based fees: HotelHub works on a fee per transaction basis after implementation. All commissions belong to the TMC as per their commercial agreements with content providers. HotelHub does not take a percentage of commissions earned by TMCs.
2. Implementation & customisation services: Bespoke, custom-built implementations tailored to each TMC's requirements. Implementation typically takes 6-8 weeks on average. Revenue from project-based implementation fees.
3. Rate Optimiser subscription: Rate Optimiser operates on a monthly subscription fee based on client requirements. Average saving of $100 USD per booking; customers achieve savings for approximately 20% of bookings.

Pricing tiers

Go-to-market motion3 records

Distribution channels5 records

Marketing channels7 records

Core offering

HotelHub provides a cloud-based, white-label hotel booking and management platform exclusively for Travel Management Companies (TMCs). The platform consolidates hotel content from all major GDS (Amadeus, Sabre, Travelport) and non-GDS sources (OTAs, bed banks, hotel chains) into a single de-duplicated interface, offering agent and traveller booking tools, allocation management, payments and revenue tracking, AI-powered rate optimisation, and an open API for integration into TMC proprietary systems.

Product overview

HotelHub is a platform-plus-modules architecture providing comprehensive hotel booking technology exclusively for travel management companies (TMCs). The core offering consists of the Agency Booking Tool (agent-facing platform) and Traveller Booking Tool (self-service for end travellers), both powered by the Platform Integrations layer that consolidates content from 30+ GDS and non-GDS sources. Add-on modules include Allocation Management (inventory management for offline blocks), Payments & Revenue Management (payment processing and financial tracking), and Rate Optimiser (AI-powered automated re-shopping). The HotelHub API enables partners to embed hotel booking capabilities into their own applications. All components share common content management, reporting, and policy compliance infrastructure, with implementations typically taking 6-8 weeks and being custom-built to each TMC's branding and workflow requirements.

Differentiator

Problem solved

Functional benefit

Products and services

• Agency Booking Tool Agent-facing hotel booking platform for TMC agents that consolidates all GDS and non-GDS hotel content into one easy-to-compare view, with intelligent de-duplication, travel policy compliance, configurable rate mark-ups, rich hotel content, automatic PNR updates, and search-to-booking in 10 seconds.
• Traveller Booking Tool Self-service online booking tool for corporate travellers to book hotels directly under TMC brand, configurable to show approved hotels, negotiated rates, and offline allocations; includes duty-of-care tracking and integration with expense and HR systems.
• Allocation Management Inventory management tool for TMCs to set up, manage, and book from their own accommodation blocks — including offline allocations, serviced apartments, and short-term rentals — with real-time inventory visibility alongside other hotel content in the booking platform.
• Payments & Revenue Management Financial management module handling payment processing (corporate billback, agency billback, and virtual card integrations), flexible rate mark-up configuration, 100% commission retention for TMCs, in-built currency conversion, and comprehensive invoice/billing feeds for accounting integration.
• Rate Optimiser AI and machine learning-powered automated re-shopping tool that tracks hotel rates after booking and alerts agents when better deals become available; can automatically re-book, cancel, update the PNR, and send notifications. Achieves average savings of $100 per booking and over $1.5 million per month across customers.
• HotelHub API REST 2.0 API with microservices architecture and no schema dependency that enables any application to integrate hotel booking capabilities, connecting multiple sources of hotel content (GDS, OTAs, bed banks) with travel policies, supplier preferencing, rate categorisation, and payments for an end-to-end booking experience.
• Platform Integrations Content aggregation and normalisation layer that integrates all major GDS (Amadeus, Sabre, Travelport) and non-GDS sources (OTAs, bed banks, hotel chains) into a single platform with intelligent de-duplication across 2M+ global properties; curatable by client preference and travel policy.

Quantifiable outcome

• 20% increase in hotel bookings for a worldwide TMC within 2 months of implementation
• +7 more outcomes

Named customers11 records

Segments1 record

Ideal customer profiles1 record

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration38 records

AI capability4 records

Feature6 records

Partnerships

Seven partnerships are on record, tiered core and flagship.

• CTM North AmericacoreTechnology or Integration · 9 March 2026CTM North America and HotelHub were first to launch modification capability for multi-source hotel content within Concur Travel (modern experience). CTM leverages HotelHub's certified SAP Concur Hotel Connector integration to consolidate and curate proprietary Sleep Space content alongside other hotel content providers within Concur Travel.
• S4BT (Solutions for Business Travel)flagshipStrategic or Co-development Partner · 25 February 2026S4BT acquired HotelHub's parent company Travel Centric Technology in February 2026. S4BT comprises 8 specialised corporate travel brands (CDS, Goelett, CRC, TMS, SIAP, Methodica, Trevium, HotelHub). Together they represent over $5 billion in annual hotel booking value, 60,000+ bookings per day, and 2M+ properties. 50% of the 700-employee group is dedicated to technology and product development.
• Flight Centre Travel GroupcoreChannel Partner/ Reseller/ Distributor · 26 January 2026Flight Centre Travel Group (FCTG) signed a 3-year contract extension (January 2026) to continue its hotel technology partnership with HotelHub. The partnership covers FCM Travel and Corporate Traveller brands, which use HotelHub across agent booking tools (including Melon platform and FCM Booking) to drive hotel attachment.
• SAP ConcurcoreTechnology or Integration · 1 August 2025HotelHub's content aggregation technology is available via SAP Concur's Hotel Connector. This integration allows TMCs to access HotelHub's multi-source hotel content directly within the Concur Travel workflow. HotelHub was the first to launch modification capability for multi-source content through Concur with CTM North America (March 2026).
• AmadeuscoreTechnology or IntegrationAmadeus is a GDS provider whose open platform connects the global travel and hospitality ecosystem. HotelHub integrates with Amadeus to aggregate hotel content from GDS channels.
• SabrecoreTechnology or IntegrationSabre partners with airlines, hoteliers, agencies, and other travel partners to retail, distribute, and fulfill travel. HotelHub integrates with Sabre GDS for hotel content aggregation.
• TravelportcoreTechnology or IntegrationTravelport creates technology that makes travel retailing faster, easier, and more modern, including Travelport+ (formerly Galileo), Apollo, and Worldspan. HotelHub integrates with Travelport GDS.

Scale indicators10 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• GetThere: GetThere is Sabre's online booking tool for corporate travel programs, competing with HotelHub's traveller booking tool at the OBT layer and integrated into TMC platforms.
• Hotelbeds: Hotelbeds is the world's leading bedbank, providing non-GDS accommodation inventory to TMCs and travel distributors. It is both a content partner and a partial competitor for TMC hotel distribution deals.
• HRS: HRS is one of the top hotel portals in Europe and a major hotel content aggregator for business travel. HotelHub integrates with HRS as a content source; HRS also sells directly to corporates and TMCs in competition with HotelHub's aggregation layer.
• Spotnana: Spotnana provides a 'Travel-as-a-Service' platform for TMCs and corporate travel programs, including multi-source hotel content and corporate booking workflows. It directly competes with HotelHub for modern TMC technology contracts and is also integrated as a content partner.
• Serko: Serko offers corporate travel and expense management solutions including online booking tools used by TMCs and corporates. It overlaps directly with HotelHub's traveller booking tool / OBT integration value proposition.
• Cytric Travel & Expense: Cytric is Amadeus' corporate travel and expense platform that combines booking, policy and expense in a single integrated solution. It competes with HotelHub at the OBT/integrated travel layer and is also an integration partner.

Broad incumbents

• Amadeus: Amadeus is one of the three major GDS providers and a broad incumbent in corporate travel technology, owning Cytric and a wide portfolio of travel tech solutions. HotelHub integrates with Amadeus for GDS content but also competes against its corporate travel stack.
• SAP Concur: SAP Concur is the dominant corporate expense and travel platform, including Concur Travel for hotel booking. HotelHub is a certified Concur Hotel Connector partner, but Concur's expanding native content reduces the value of middleware-style aggregators over time.
• Sabre: Sabre is a major GDS provider that owns GetThere and offers corporate travel solutions. HotelHub integrates with Sabre for hotel content but competes with Sabre's broader corporate travel and OBT offerings.

Others

• Expedia Partner Solutions: Expedia Partner Solutions supplies hotel and travel inventory to partners including TMCs and corporate booking tools. HotelHub integrates with Expedia for content; it is an ecosystem supplier rather than a direct TMC-tech competitor.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xtwitter.com/hotelhub
• YouTubeyoutube.com/channel/UCGY9h2zJxT1X_zuWedMT9Xg
• LinkedInlinkedin.com/company/hotelhub

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about hotelhub