MUHIDE
- Company typePrivate
- Founded-
- HeadquartersJeddah, Saudi Arabia
- Headcount—
- GTM typeB2B
- OfferingSoftware
MUHIDE firmographics
Firmographics- Name
- MUHIDE
- Legal name
- RATL Technology Ltd.
- Website
- https://ratlfintech.com
- Company type
- Private
- Operating status
- Operating
- Ownership category
- akta.pro rank
Where MUHIDE is headquartered
LocationHeadquarters
- HQ city
- Jeddah
- HQ country
- Saudi Arabia
- HQ region
- Middle East
Offices1 record
Markets served
MUHIDE business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure
Revenue model
- Seller Subscriptions: MUHIDE charges sellers an annual subscription fee based on tiered plans (Growth, Essential, Pro, Elite, Enterprise) with varying user seats and invoice allocations. Buyers access the platform for free, which helps sellers increase sales.
- Additional User Fees: Additional user seats beyond plan allocation incur extra fees per user, providing incremental revenue from scaling customers.
- Extra Invoice Fees: Fees charged for invoices beyond the annual allocation in each subscription tier, providing usage-based revenue upside.
- Financing Partner Commissions: Platform facilitates financing connections between sellers/buyers and financial partners, potentially earning referral or commission revenue.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Growth: 2 users, 50 invoices/year for SAR 4,750 |
| Subscription | Annual | Essential: 4 users, 120 invoices/year for SAR 10,200 |
| Subscription | Annual | Pro: 6 users, 240 invoices/year for SAR 18,000 (Most Popular) |
| Subscription | Annual | Elite: 10 users, 480 invoices/year for SAR 28,800 |
| Subscription | Multi-year contract | Enterprise: Unlimited users with custom pricing |
Go-to-market motion2 records
Distribution channels5 records
Marketing channels7 records
MUHIDE product offering
Product offeringCore offering
MUHIDE operates a SaaS platform that digitizes and governs open-credit B2B trade transactions between Saudi-registered buyers and sellers from RFQ through purchase order, delivery, and commercial invoicing. Sellers subscribe to tiered plans (Growth, Essential, Pro, Elite, Enterprise) for governance tools, delivery assurance, financing access, and analytics, while buyers transact free of charge. The platform converts trade documents into blockchain-based smart contracts, verifies counterparties through Wathq and Nafath, and connects users to financing, insurance, debt-collection, and legal partners.
Product overview
MUHIDE is a unified B2B trade ecosystem platform operated by RATL Technology Ltd. in Saudi Arabia. The platform consists of the core MUHIDE Platform (web-based) and MUHIDE Mobile Application for iOS/Android, which work together to provide end-to-end trade documentation and governance. Key features include Digital Signature Certificates, the Delivery Assurance Protocol, and Blockchain-based Smart Contracts. The platform also offers add-on modules including Trade Credit Insurance, Invoice Discounting, and Analytics & Reporting. The ecosystem integrates with Wathq for company authentication, ERP systems, and payment providers to enable secure, transparent B2B transactions with open credit terms while reducing fraud and commercial disputes.
Differentiator
Problem solved
Functional benefit
Products and services
- MUHIDE Platform A unified B2B trade ecosystem platform operated by RATL Technology Ltd. that digitizes and governs trade relationships between Saudi-registered buyers and sellers from Request for Quotation through Purchase Order, Delivery Note, and commercial invoicing. Delivered as a tiered SaaS subscription (Growth, Essential, Pro, Elite, Enterprise) targeting sellers while buyers transact free of charge.
- MUHIDE Mobile Application Dedicated iOS and Android application that enables buyers and sellers to manage delivery and receipt operations, upload photo and video evidence, conduct video conferencing during deliveries, and track shipments in real-time. Complements the web platform with the Delivery Assurance Protocol.
Quantifiable outcome
- Up to 70% effective savings on invoice costs with Elite plan (SAR 45 vs SAR 150 per invoice)
- +4 more outcomes
Companies that use MUHIDE
Customer profileNamed customers17 records
Segments6 records
Ideal customer profiles4 records
MUHIDE technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration3 records
AI capability6 records
Feature8 records
MUHIDE partnerships and signals
Strategic signalPartnerships
20 partnerships are on record, tiered strategic, core infrastructure, core technology, core verification, minor and core.
- SEDCO CapitalstrategicStrategic cooperation agreement signed May 2026 to develop digital governance ecosystem in real estate investment. SEDCO Capital manages SAR 51.8+ billion in assets and is licensed by CMA.
- SGSstrategicPartnership announced January 2026: SGS becomes part of MUHIDE ecosystem providing inspection, verification, testing, and certification services. Enables buyers to verify shipments match specifications and sellers to earn 'Certified Golden Supplier' status.
- NASCO Arabic Saudi Insurance BrokeragestrategicPartnership announced December 2025 enables MUHIDE clients to access trade credit insurance through NASCO's network of insurers. Helps protect accounts receivable against default risk.
- Ministry of Environment, Water and Agriculture (MEWA)strategicMoU signed December 2025 with MEWA's General Administration for Non-Profit Organizations. Aims to digitize and document non-profit supply chains, ensure fund utilization verification, and support digital transformation.
- Tarmeem for DevelopmentstrategicStrategic partnership signed November 2025. Tarmeem will use MUHIDE's digital solutions to document supplier and contractor relationships, improving operational efficiency and transparency.
- Collectd (Kullukd)strategicStrategic collaboration announced July 2025 with Collectd (Kullukd), part of Abdul Latif Jameel Business. Enables debt collection services to protect rights and accelerate cash flow cycles.
- Google Cloudcore infrastructureGoogle Cloud provides cloud infrastructure for MUHIDE's platform. Documents and data are stored in Google Cloud within Saudi Arabia borders, ensuring data residency compliance. Google Cloud is listed as a core platform technology provider.
- Ethereumcore technologyEthereum blockchain technology enables MUHIDE's smart contract functionality. Trade documents are converted into immutable smart contracts using Ethereum, creating tamper-proof audit trails.
- OutSystemscore technologyOutSystems provides the low-code development platform that powers MUHIDE's application development and customization. MUHIDE's in-house developers use OutSystems to tailor the platform to client requirements.
- Wathqcore verificationWathq platform integration enables real-time company authentication for MUHIDE's buyer and seller verification process. Companies are verified through Wathq digital services during registration.
- Nafathcore verificationNafath national digital identity system enables electronic signature verification for authorized signatories on trade agreements, ensuring compliance with KSA e-transaction laws.
- SGSstrategicSGS, a global leader in testing, inspection, and certification, provides verification and inspection services to MUHIDE users. SGS offers 'Golden Supplier' certification to qualified sellers, enhancing trust and expanding sales opportunities.
- SEDCO CapitalstrategicSEDCO Capital partnership focuses on digital governance in real estate investment sector. Manages assets exceeding SAR 51.8 billion under Sharia-compliant standards. Agreement signed May 2026.
- NASCO (Arabic)strategicNASCO Arabic Insurance is a major insurance broker in Saudi Arabia providing trade credit insurance services to MUHIDE clients through partnership announced December 2025.
- Collectd (Kullukd)strategicCollectd, a debt collection company under Abdul Latif Jameel Business with 25+ years experience in Saudi market, provides debt collection services to MUHIDE clients. Strategic collaboration for debt collection with 'no collection, no fees' model.
- ThemarminorListed as partner/customer logo on website. No detailed partnership information available.
- Thiqah Law FirmcoreThiqah is a trusted law firm that law firms using MUHIDE platform can collaborate with for legal support and dispute resolution.
- Ministry of Environment, Water and Agriculture (MEWA)strategicMoU signed December 2025 with MEWA to empower non-profit sector. MUHIDE will serve as strategic partner for non-profit organizations supervised by the ministry.
- Tarmeem for DevelopmentstrategicTarmeem is the first Saudi association specialized in home renovation for underprivileged families. Partnership signed November 2025 to enhance governance in non-profit sector.
- SEDCOminorListed as partner logo on website.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
MUHIDE competitors and assessment
Company assessmentDirect peers
- Tradeshift: Tradeshift operates a B2B trade network that digitizes purchase orders, invoices, and supply chain workflows and embeds financing services for suppliers. MUHIDE targets a similar procurement-to-payment digitization plus invoice financing wedge but is localized to Saudi Arabia with national identity integration.
- C2FO: C2FO is a working capital marketplace that lets suppliers accelerate receivables on platform-verified invoices from large buyers. MUHIDE's invoice discounting and embedded financing with Al Rajhi, SAB, and Taajeer solve the same supplier working capital problem through comparable marketplace mechanics.
- Taulia: Taulia provides supply chain finance and dynamic discounting integrated into ERP procurement workflows, allowing buyers to extend payment terms while suppliers get early payment. MUHIDE replicates this dynamic with ERP integration and a financing partner network anchored on verified trade documentation.
Emerging players
- Tipalti: Tipalti automates B2B AP, supplier onboarding, and global payments with tax compliance and financing add-ons. MUHIDE addresses a comparable supplier onboarding and invoice lifecycle problem but emphasizes blockchain-based dispute resolution and Saudi regulatory compliance.
- Bill.com: Bill.com digitizes SMB AP/AR, automates bill capture and approval workflows, and offers integrated payments and credit products. MUHIDE's free buyer procure-to-pay system and tiered seller subscriptions echo Bill.com's model in a Saudi-focused B2B trade context.
Broad incumbents
- SAP Ariba: SAP Ariba is the dominant procurement and B2B commerce network used by large enterprises for sourcing, contracts, and supplier management. It competes with MUHIDE at the high end of the Saudi enterprise market but lacks MUHIDE's localized KSA delivery assurance and trade credit insurance integrations.
- Coupa Software: Coupa offers a broad business spend management platform covering procurement, invoicing, and supplier risk. It overlaps with MUHIDE's procurement governance and analytics modules but is a global incumbent with no Saudi-specific delivery verification or financing partners.
- Oracle NetSuite: Oracle NetSuite is a cloud ERP used by Saudi enterprises for procurement, AP, and financial management. MUHIDE integrates with ERP systems rather than replacing them, but NetSuite's procurement modules represent a broader incumbent alternative for governance-focused buyers.
Regional players
- Foodics: Foodics is a leading Saudi cloud POS and restaurant operations platform that has expanded into B2B supply chain and procurement. It competes regionally with MUHIDE for F&B seller relationships and adjacent B2B procurement workflows in KSA.
- Geidea: Geidea is a major Saudi fintech providing payment acceptance, POS, and merchant financial services. While focused on payments rather than trade governance, it shares MUHIDE's KSA fintech DNA and could compete or partner on embedded trade finance.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key highlights7 records
Customer concentration
MUHIDE social profiles
Digital presenceMUHIDE compliance and trust
Trust signalCompliance1 record
MUHIDE financial estimates
Financial estimateRevenue estimate
Valuation estimate
MUHIDE leadership team
Management profileNumber of profiles
Profiles2 records
MUHIDE funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
MUHIDE M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about MUHIDE
What does MUHIDE do?
MUHIDE operates a SaaS platform that digitizes and governs open-credit B2B trade transactions between Saudi-registered buyers and sellers from RFQ through purchase order, delivery, and commercial invoicing. Sellers subscribe to tiered plans (Growth, Essential, Pro, Elite, Enterprise) for governance tools, delivery assurance, financing access, and analytics, while buyers transact free of charge. The platform converts trade documents into blockchain-based smart contracts, verifies counterparties through Wathq and Nafath, and connects users to financing, insurance, debt-collection, and legal partners.
Is MUHIDE a public or private company?
MUHIDE is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was MUHIDE founded?
MUHIDE was founded in -1.
Where is MUHIDE based?
MUHIDE is headquartered in Jeddah, Saudi Arabia, in the Middle East region.
How does MUHIDE make money?
Four revenue lines are on record. Seller Subscriptions are the primary driver. The others are additional User Fees, extra Invoice Fees and financing Partner Commissions.
Who are MUHIDE's main competitors?
Direct peers on record are Tradeshift, C2FO and Taulia. Emerging players are Tipalti and Bill.com. Broad incumbents are SAP Ariba, Coupa Software and Oracle NetSuite. Regional players are Foodics and Geidea.
Does MUHIDE have an API?
Yes. API Documentation is available. Integration Support is offered for a fee. The platform offers API access for system integration with existing business systems.