san antonio fc

What san antonio fc does

San Antonio FC is a professional soccer club competing in the USL Championship, the second tier of the American professional soccer pyramid. Founded in 2016 and headquartered at Toyota Field (5106 David Edwards Drive, San Antonio, TX 78233), the club plays home matches at a dedicated soccer-specific venue and trains at the adjacent Ricos S.T.A.R. Soccer Complex. SAFC is wholly owned by Spurs Sports & Entertainment, the parent organization of the NBA San Antonio Spurs, which provides brand equity, operational infrastructure, and cross-promotional reach across the San Antonio market.

The club's product portfolio centers on professional match-day experiences (the USL Championship first team and USL Cup knockout competition), complemented by the Ricos SAFC Pro Academy (a multi-league youth development program for elite boys aged U-12 through U-19 competing in ECNL, ECNL-RL, STX-RL, USL Academy U20, UPSL, and USL League Two), the SAFC 2 developmental side, the Youth Stars Soccer Network community program, and ancillary offerings including the SAFC Mobile App, merchandise via the SAFC Fan Shop, and venue rental at Toyota Field. The club has documented academy-to-professional pathways (Leo Torres, February 2019) and recognized coaching achievement (U.S. Soccer Development Academy Central Conference Boys Coaching Staff of the Year, 2018-19).

San Antonio FC generates revenue across five primary streams: ticket sales (individual games, season ticket memberships, group tickets, hospitality suites), corporate sponsorships (Toyota presenting sponsor with Toyota Field naming rights, Ricos presenting academy sponsor, plus Community First Health Plans, Coca-Cola, Frost Bank, Michelob Ultra, Prinx Tires, and Methodist Healthcare), broadcasting rights (national ESPN+ partnership plus regional CBS Sports Golazo Network and Bally Sports Southwest Extra coverage), Pro Academy fees, and merchandise. GTM is event-driven, with match-day ticket sales, season memberships, corporate hospitality, and community programming serving as acquisition mechanisms. The 2026 season has seen SAFC occupy second place in the Western Conference (8-3-7 record, 31 points through July 31), advance to the USL Cup quarterfinals for the second consecutive season, and remain unbeaten at home in league play (4-0-3) with six shutouts.

Name

san antonio fc

Legal name

San Antonio FC

Website

https://sanantoniofc.com

Company type

Private

Founded year

2016

Operating status

Operating

Short description

San Antonio FC operates a professional soccer club in the USL Championship, hosting matches at Toyota Field and serving San Antonio-area fans, corporate sponsors, and youth soccer families through first-team play, a U-12-to-U-19 Pro Academy, and community programming under parent Spurs Sports & Entertainment.

Ownership category

akta.pro rank

Product category

Professional Soccer Club

NAICS

Sports Teams and Clubs (711211), Sports and Recreation Instruction (61162)

SIC

Services-Membership Sports & Recreation Clubs (7997)

akta.pro primary industry

Association Football (Soccer) Leagues (MPAKAAAA)

akta.pro secondary industry

Individual-Sport Clubs & Teams (Cycling Teams, Athletics/Track Clubs, Swimming Clubs, etc.) (MPAKABAD)

Keywords

• Professional soccer club
• Live sports entertainment
• Youth soccer academy
• Match ticketing
• Corporate sports sponsorship

Headquarters

HQ city

San Antonio

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Others

Revenue model

1. Ticket Sales: Revenue from individual game tickets, season ticket memberships, group tickets, and hospitality areas including suites, generating income from match-day attendance at Toyota Field.
2. Corporate Sponsorships: Partnerships with brands including Toyota (presenting sponsor), Ricos, Community First Health Plans, Coca-Cola, Frost Bank, Michelob Ultra, Prinx Tires, and others for naming rights, advertising, and promotional activations.
3. Pro Academy Fees: Revenue from youth development programs including the Ricos SAFC Pro Academy with teams at U-12 through U-19 levels competing in ECNL, ECNL-RL, STX-RL, USL Academy U20, UPSL, and USL League Two.
4. Broadcasting Rights: Revenue from national media partnership with ESPN, with matches broadcast on ESPN+, ESPN3, and linear channels, as well as CBS Sports Golazo Network and Bally Sports Southwest Extra.
5. Merchandise and Fan Shop: Sales of official SAFC merchandise, apparel, and souvenirs through the SAFC Fan Shop (safcfanshop.com).

Pricing tiers

Go-to-market motion1 record

Distribution channels6 records

Marketing channels11 records

Core offering

San Antonio FC operates a professional men's soccer club competing in the USL Championship (Division II) and the USL Cup, hosting home matches and selling tickets, season memberships, and group/hospitality packages at Toyota Field in San Antonio, Texas. The club also runs the Ricos SAFC Pro Academy (U-12 through U-19 youth development) and the Youth Stars Soccer Network community program, and sells official merchandise and broadcasting content through partners such as ESPN+ and Ticketmaster.

Product overview

San Antonio FC operates as a professional soccer organization offering a portfolio of products and services centered around the USL Championship first team. The core offering is professional soccer competition and match experiences at Toyota Field, complemented by youth development through the Ricos SAFC Pro Academy (U-12 through U-19 teams), the Youth Stars Soccer Network community program, San Antonio FC 2 (developmental second team in USL League Two), the SAFC Mobile App for match updates and mobile ticketing, and event hospitality services. The club also provides venue rental opportunities at Toyota Field and the Ricos STAR Soccer Complex. All league matches are broadcast through ESPN+ as part of a national media partnership, with tickets sold through Ticketmaster integration.

Differentiator

Problem solved

Functional benefit

Quantifiable outcome

• Second place Western Conference finish (2026 season: 8-3-7 record, 31 points)
• +4 more outcomes

Named customers7 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

14 partnerships are on record, tiered core and supporting.

• ToyotacoreGTM or Marketing Partner · 1 January 2026Presenting sponsor for the 2026 season. Naming sponsor for Toyota Field home stadium. Provides automotive sponsorship and promotional support for SAFC matches and events.
• RicoscoreGTM or Marketing Partner · 1 January 2026Presenting sponsor for SAFC Pro Academy and naming sponsor for Ricos S.T.A.R. Soccer Complex and Ricos STAR Complex practice facility.
• Community First Health PlanssupportingGTM or Marketing PartnerHealth plan sponsor providing community health initiatives. Donated Mamava lactation pods and Nook Huddle pods for accessibility at Toyota Field.
• Coca-ColasupportingGTM or Marketing PartnerBeverage sponsor for concessions and promotional activations at Toyota Field matches.
• Frost BanksupportingGTM or Marketing PartnerFinancial services sponsor with promotional presence at SAFC matches and events.
• Methodist HealthcaresupportingGTM or Marketing PartnerHealthcare sponsor providing medical services and health-related community programs for SAFC.
• Michelob UltrasupportingGTM or Marketing PartnerBeer sponsor for concessions and adult beverage marketing at Toyota Field.
• Prinx TiressupportingGTM or Marketing PartnerTitle sponsor for Prinx Tires USL Cup competition featuring SAFC in quarterfinals.
• TicketmastercoreChannel Partner/ Reseller/ DistributorPrimary ticketing platform for SAFC ticket sales including individual games, season memberships, and group tickets.
• ESPNcoreGTM or Marketing PartnerNational media partner for USL Championship broadcasts. All league matches streamed on ESPN+, ESPN3, and across linear channels.
• Spurs Sports & EntertainmentcoreStrategic or Co-development PartnerParent organization owning and operating San Antonio FC alongside the NBA San Antonio Spurs. Provides organizational infrastructure, brand equity, and cross-promotional opportunities.
• U.S. Soccer FederationsupportingStrategic or Co-development PartnerGoverning body for U.S. Soccer Development Academy, providing competition structure and recognition for SAFC Pro Academy players.
• ECNL (Elite Clubs National League)supportingStrategic or Co-development PartnerSAFC Pro Academy teams compete in ECNL and ECNL-RL leagues for youth soccer development.
• Youth Stars Soccer Network ClubssupportingGTM or Marketing PartnerNetwork of local youth soccer clubs including Dragons, Northside, SA Athletic, HYSA, Lions FC, Southside Soccer League, and others providing community engagement and youth pathways.

Scale indicators6 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Louisville City FC: One of the most decorated and commercially established USL Championship clubs, operating Lynn Family Stadium with similar mix of ticketing, sponsorship, academy, and broadcast revenue streams as SAFC.
• Phoenix Rising FC: USL Championship club that owns Phoenix Rising Soccer Complex, with a comparable mix of ticketing, sponsorship, and academy revenues — and similar scale of mid-market professional soccer economics to SAFC.
• Sacramento Republic FC: USL Championship club with MLS expansion ambitions, Heart Health Park stadium, and comparable youth academy infrastructure — competing in a similar addressable market tier as SAFC.
• Tampa Bay Rowdies: Long-established USL Championship club operating Al Lang Stadium with comparable ticketing, sponsorship, and broadcast mix as SAFC.
• El Paso Locomotive FC: USL Championship club in the same Southwest/Texas-border region, competing for overlapping sponsorship dollars, fan attention, and youth talent pipelines as SAFC.
• New Mexico United: USL Championship club in an adjacent Southwest market with comparable revenue structure (ticketing, sponsorship, academy) and similar lower-division economic profile to SAFC.
• Indy Eleven: USL Championship club with comparable mix of professional first team, ticketing, corporate sponsorship, and youth development programs targeting a similar mid-size US market.
• Orange County SC: USL Championship club competing in a mid-size metro with comparable ticketing, sponsorship, and youth development revenue mix to SAFC.

Broad incumbents

• Austin FC: MLS club based in the same Austin-San Antonio metropolitan corridor, competing directly for Texas soccer fans, sponsorships, and youth players — a higher-tier incumbent in SAFC's core market.
• FC Dallas: MLS club in the same Texas market with a fully integrated Toyota Stadium, academy, and US Soccer Development Academy presence — the leading higher-tier incumbent competing with SAFC for state-level sponsorship and talent.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/SanAntonioFC
• YouTubeyoutube.com/@SanAntonioFC210
• Facebookfacebook.com/SAFCUSL
• Instagraminstagram.com/sanantoniofc
• TikToktiktok.com/@sanantoniofc
• LinkedInlinkedin.com/company/san-antonio-fc

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Subsidiaries3 records

Funding overview

Funding rounds

Investors

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M&A

Investments

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