soul shine yoga

What soul shine yoga does

Soul Shine Yoga is a single-location yoga studio operating as Soul Shine LLC in downtown Fairhope, Alabama (103B N. Bancroft Street). The studio offers more than 30 weekly yoga classes, including infrared heated sessions and unheated Vinyasa, Kundalini, and Restorative styles, serving local yoga practitioners of all ages and skill levels in the Fairhope community and surrounding Southeast Alabama region.

The studio's core products are its in-person class sessions delivered in an infrared heated studio environment, a 200-hour Registered Yoga Teacher (RYT200) certification program for aspiring instructors, and ancillary services including new client registration and gift card purchases. Technology infrastructure is limited to a MindBody Online integration for class scheduling, registration, and gift card fulfillment; there is no proprietary mobile app, no API surface, and no digital content distribution beyond the website and email newsletter. The website itself is hosted on Squarespace and contains standard informational pages, a class schedule link, and a subscription capture form for the "Subscribe To Shine" weekly newsletter.

Soul Shine Yoga operates as a privately held, founder/owner-operated LLC with no external investment, parent company, subsidiaries, or franchise relationships indicated in the source material. Its go-to-market is purely direct-to-consumer via the physical studio, with revenue generated through recurring class subscriptions and drop-in fees (pricing not publicly disclosed). The company maintains an active operating posture with 30+ weekly classes and a functioning website, but no publicly disclosed revenue, headcount, growth, or expansion plans are available.

Name

soul shine yoga

Legal name

Soul Shine LLC

Website

https://thesoulshinelife.com

Company type

Private

Founded year

2014

Operating status

Operating

Short description

Soul Shine Yoga is a single-location yoga studio in downtown Fairhope, Alabama offering 30+ weekly infrared heated and unheated Vinyasa, Kundalini, and Restorative classes, plus a 200-hour RYT teacher training program, serving local individual yoga practitioners.

Ownership category

akta.pro rank

Product category

Yoga Studio Services

SIC

Services-Membership Sports & Recreation Clubs (7997)

akta.pro primary industry

General Yoga Instruction (Hatha/Vinyasa/Flow) (HSADACAA)

akta.pro secondary industry

Restorative Yoga, Yin Yoga & Yoga Nidra (HSADACAF)

Keywords

• Yoga studio services
• Infrared heated yoga
• Yoga teacher training
• Group fitness classes
• Wellness studio

Headquarters

HQ city

Fairhope

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales

Revenue model

1. Yoga Class Sessions: The studio generates revenue through individual and recurring yoga class sessions. Classes are offered in an infrared heated studio as well as unheated options including Vinyasa, Kundalini, and Restorative yoga.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels1 record

Core offering

Soul Shine Yoga operates a single-location yoga studio in downtown Fairhope, Alabama, delivering 30+ weekly in-person classes that include infrared heated yoga sessions plus unheated Vinyasa, Kundalini, and Restorative styles for all ages and skill levels. In addition to group classes, the studio runs a 200-hour Registered Yoga Teacher (RYT200) certification program for aspiring instructors, with scheduling and booking managed through the MindBody Online platform.

Product overview

Soul Shine Yoga is a dedicated yoga studio offering a single-location service portfolio centered around yoga instruction. The core offering consists of 30+ weekly yoga classes held in an infrared heated studio, with additional unheated Vinyasa, Kundalini, and Restorative classes. The studio also provides a 200-Hour RYT200 Teacher Training program for aspiring yoga instructors, alongside new client registration and gift card services. All class scheduling and booking is managed through the MindBody platform integration.

Differentiator

Problem solved

Functional benefit

Products and services

• Yoga Classes The studio's core offering: 30+ weekly in-person yoga classes including infrared heated sessions and unheated Vinyasa, Kundalini, and Restorative styles, delivered at the downtown Fairhope, Alabama studio for practitioners of all ages and skill levels.
• RYT200 Teacher Training Program A 200-hour Registered Yoga Teacher (RYT200) certification program delivered by the studio to train individuals to become certified yoga instructors.
• Gift Cards Gift cards purchasable through the MindBody Online platform, allowing customers to give the gift of yoga classes at the studio.

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature1 record

Scale indicators1 record

Recent moves4 records

Expansion highlights2 records

Direct peers

• Y7 Studio: Boutique infrared-heated yoga studio chain; directly comparable to Soul Shine on the infrared-heating differentiator and on a single-style, music-driven, recurring-membership model.
• CorePower Yoga: Largest U.S. chain of heated (hot) yoga studios with a similar subscription-based, multi-style class model and teacher training programs; the most direct national comparable to Soul Shine's heated-vinyasa offering.
• YogaWorks: Multi-location yoga studio operator offering diverse class styles (Vinyasa, restorative, heated) and 200-hour teacher training programs — closely mirrors Soul Shine's multi-modality + RYT200 portfolio.
• Hot 8 Yoga: Growing heated-yoga studio chain with subscription memberships and multiple class styles; competes in the same heated-yoga niche Soul Shine targets with its infrared studio.
• Modo Yoga: International hot yoga studio franchise with teacher training certification (Modo Level 1/2), a structurally similar hot-yoga + RYT-equivalent training model to Soul Shine's offering.
• Be Hot Yoga: Boutique hot yoga studio chain offering subscription-based heated classes across multiple locations; closely comparable on heated-class format and recurring-membership business model.

Broad incumbents

• Life Time Fitness: National premium fitness club operator that bundles yoga classes (heated and unheated), personal training, and wellness programming into membership; overlaps with Soul Shine as a broader incumbent in the membership-fitness space.
• Orangetheory Fitness: National boutique fitness franchise using a subscription/membership model with scheduled group classes; competes for the same local Fairhope-area wellness consumer wallet share.

Emerging players

• Club Pilates: Fast-growing boutique Pilates franchise with a comparable subscription class model and teacher training/certification pathway; partial overlap with Soul Shine's instructor-training and boutique-fitness positioning.
• Glo (Yoga, Meditation & Fitness): Online yoga, meditation, and fitness platform offering subscription streaming and teacher training content; an emerging digital substitute that competes for Soul Shine's members' time and wallet.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/soul-shine-yoga

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about soul shine yoga