fuel bomb

What fuel bomb does

Fuel Bomb is a diesel fuel additive brand operating as a product line under Diesel Power Products, headquartered in Spokane Valley, Washington. The company formulates, manufactures in the USA, and distributes two proprietary chemical blends: F-Bomb, a general-purpose additive that treats 500 gallons of diesel per bottle and claims improved power, fuel economy, cetane rating, water dispersion, and fuel system cleaning; and HELLFIRE, a higher-concentration premium additive treating 125 gallons per bottle with a claimed 8-point cetane improvement and fuel injector decarbonization benefits.

The products are sold at $14.95 per bottle with bulk 6-pack and 12-pack options, alongside dealer pallet pricing for qualified distributors. The go-to-market relies on a network of seven authorized specialty distributors across Iowa, Nevada, New Jersey, Texas, Virginia, Washington, and Wisconsin, combined with direct-to-consumer sales via the fuelbomb.com e-commerce storefront. End-customer use cases span consumer diesel vehicle owners, commercial fleet operators, agricultural and farm equipment users, standby generator operators, and municipal utility fleets. Revenue is generated entirely through one-time product sales with no subscription component. The company has no disclosed funding, no headcount data, no management team profiles in the source material, and no AI, software, or digital platform capabilities documented.

Name

fuel bomb

Legal name

Fuel Bomb

Website

https://fuelbomb.com

Company type

Private

Operating status

Operating

Short description

Fuel Bomb, a brand under Diesel Power Products, formulates and sells two proprietary diesel fuel additives (F-Bomb and HELLFIRE) through a U.S. distributor network and direct e-commerce, serving consumer diesel owners, commercial fleets, and agricultural operators.

Ownership category

akta.pro rank

Product category

Diesel Fuel Additives

NAICS

Petroleum and Coal Products Manufacturing (3241), Basic Chemical Manufacturing (3251)

SIC

Miscellaneous Chemical Products (2890), Miscellaneous Products Of Petroleum & Coal (2990), Chemicals & Allied Products (2800)

akta.pro primary industry

Fuel Additives & Lubricant Additives (IMAEAMAL)

Keywords

• Diesel fuel additives
• Fuel system cleaners
• Cetane boosters
• Diesel performance products
• Fuel injector cleaners

Headquarters

HQ city

Spokane Valley

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Revenue model

1. Diesel Fuel Additive Sales: Fuel Bomb generates revenue through the direct sale of proprietary diesel fuel additives. Products are sold individually or in bulk packs (6-pack, 12-pack) at fixed unit prices. Transactions are one-time purchases with no subscription component.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels2 records

Core offering

Fuel Bomb formulates, manufactures, and sells proprietary diesel fuel additives under two core products: F-Bomb Original and HELLFIRE. The additives are designed to improve diesel engine power, increase fuel economy, raise cetane ratings, clean and lubricate fuel systems, disperse water, and reduce exhaust emissions across a broad range of diesel-powered equipment from passenger vehicles to heavy machinery.

Product overview

Fuel Bomb is a fuel additive company offering two diesel fuel additive products: F-Bomb and HELLFIRE. F-Bomb is the flagship additive treating 500 gallons per bottle, focused on overall fuel system performance including power improvement, fuel economy, cetane rating, water dispersion, and fuel system cleaning/lubrication. HELLFIRE is positioned as the more powerful option, treating 125 gallons per bottle with an 8-point cetane improvement and emphasis on fuel injector cleaning and decarbonization. Both products are designed for use across various diesel-powered equipment including light-duty trucks, passenger cars, semis, generators, motor homes, tractors, and farm equipment.

Differentiator

Problem solved

Functional benefit

Brands

• HELLFIRE: Premium diesel fuel additive marketed as 'The Most Powerful Diesel Fuel Additive on Earth'. Treats 125 gallons of diesel fuel and improves cetane number by 8 points. Priced at $14.95 per bottle, available in 6-pack and 12-pack options.
• F-Bomb

Quantifiable outcome

• HELLFIRE improves Cetane Number by 8 points
• +3 more outcomes

Segments5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Six partnerships are on record, tiered core and minor.

• Diesel Power ProductscoreChannel Partner/ Reseller/ DistributorHeadquarters distributor for Fuel Bomb products located in Spokane Valley, WA. Also the parent company (Diesel Power Products) behind the Fuel Bomb brand.
• Beyer MotorSportsminorChannel Partner/ Reseller/ DistributorAuthorized Fuel Bomb distributor in Cedar Falls, Iowa. Contact: (319) 277-7551.
• Xtreme DieselminorChannel Partner/ Reseller/ DistributorAuthorized Fuel Bomb distributor in Las Vegas, Nevada. Contact: (732) 719-0955.
• CenTex Diesel PerformanceminorChannel Partner/ Reseller/ DistributorAuthorized Fuel Bomb distributor serving Texas from locations in New Braunfels and Houston.
• Todd's Fuel Oil ServiceminorChannel Partner/ Reseller/ DistributorAuthorized Fuel Bomb distributor in Saltville, Virginia. Contact: (276) 496-4636.
• Pure Diesel PowerminorChannel Partner/ Reseller/ DistributorAuthorized Fuel Bomb distributor in Marshfield, Wisconsin. Contact: (715) 254-1833.

Scale indicators1 record

Recent moves4 records

Expansion highlights4 records

Direct peers

• Power Service Products: Power Service Products is a leading U.S. manufacturer of diesel fuel additives (e.g., Diesel Kleen +Cetane Boost). It competes head-on with Fuel Bomb in cetane improvers, injector cleaners, and cold-flow additives sold through truck stops and diesel parts channels.
• Hot Shot's Secret: Hot Shot's Secret sells a broad line of diesel fuel additives, oil treatments, and injector cleaners marketed to diesel enthusiasts and performance/trucking customers, directly overlapping Fuel Bomb's enthusiast-led positioning and product mix.
• Howes Diesel Treat: Howes has long sold diesel fuel additives (e.g., Diesel Treat, Meaner Power Klean) targeting truckers, fleets, and agriculture — overlapping directly with Fuel Bomb's primary customer segments and distribution channels.
• Stanadyne (Fuel Additives): Stanadyne produces diesel fuel additives and fuel-system components under the Stanadyne brand (e.g., Injector Cleaner, Diesel Fuel Additive +Cetane Improver). It is a direct peer in the diesel additive category targeting both consumer and OEM/fleet channels.

Broad incumbents

• Marvel Mystery Oil: Marvel Mystery Oil is a long-established fuel/lubricant additive brand sold in mass-retail and automotive channels. While broader in scope, it competes for the same consumer additive shelf dollars that Fuel Bomb targets.
• Lucas Oil Products: Lucas Oil sells a broad portfolio of fuel additives (including diesel additives like Lucas Upper Engine Lubricant and Diesel Deep Clean) alongside lubricants. It is a wider-portfolio incumbent that overlaps with Fuel Bomb's additive offering.
• Chevron Techron: Chevron markets Techron fuel additives (gasoline and limited diesel applications) backed by a major oil-company distribution footprint. It is a broad incumbent whose chemistry competes indirectly with Fuel Bomb for shelf space and consumer spend.
• Royal Purple: Royal Purple produces high-performance synthetic lubricants and select fuel additives marketed through automotive aftermarket channels. It competes with Fuel Bomb in performance-oriented additive and lubricant categories.

Emerging players

• Opti-Lube: Opti-Lube is a niche diesel lubricant/additive specialist (e.g., XL Cetane Improver, XPD Fuel Improver). It competes with Fuel Bomb's cetane-boost and lubrication claims in the diesel enthusiast and small-fleet segments.
• Biobor: Biobor is known for diesel biocide and fuel-treatment chemistries (e.g., BioBorne, BioBar) used in fleets, marine, and storage. It overlaps with Fuel Bomb's algae/bacteria-prevention claims and fuel-system-cleaning positioning.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat2 records

Key risks6 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about fuel bomb