Rabam
Rabam is a Turkey-based mobile platform, founded in 2021, that connects vehicle owners with a contracted network of maintenance, repair, tire, washing, and fuel service providers across Istanbul, while offering corporate fleet managers a centralized dashboard for multi-location fleet expense management.
- Company typePrivate
- Founded2021
- HeadquartersIstanbul
- Headcount11–50
- GTM typeB2B and B2C
- OfferingDigital Commerce or Content
What Rabam does
Rabam Teknoloji A.Ş. is a Turkey-based, privately held digital platform founded in 2021 by R. Kaan Aydoğan that consolidates fragmented vehicle maintenance, repair, tire, washing, and fuel services into a single mobile-first experience. Its core offering is a consumer-facing iOS/Android application (also accessible via rabam.com) where individual car owners book appointments, track services, access campaigns, and — in selected Istanbul zones — request door-to-door vehicle pickup and delivery from physical hubs in Yenibosna and Zeytinburnu. The technology stack is a mobile application with a web platform, secure payment processing via iyzico (Rabam Pay), and a centralized fleet management dashboard for enterprise clients.
The business operates a hybrid go-to-market: product-led growth drives consumer acquisition through app store presence (200K+ downloads, 4.8/5 rating across 2,500+ reviews), while a dedicated corporate sales motion targets fleet managers with bundled subscription services covering fuel (discounted at Total stations), washing, maintenance, and tire replacement through a contracted dealer network of 30+ partners. Revenue is generated via transaction fees on consumer bookings, recurring/monthly fleet management subscriptions, and managed services for enterprise clients.
The company serves two primary customer segments: individual vehicle owners in Istanbul seeking transparent, convenient car care, and corporate fleet operators (named logos include Ak Gıda, Aktif Bank, Alısgidiş, Anadolu Efes, Diageo, Hedef Direkt, iWallet, Matlı, Lockton Omni, Proyem, and Yörsan) requiring centralized multi-location vehicle expense management. Operations are currently limited to Istanbul with stated intent to expand Turkey-wide. No external funding, revenue figures, or headcount are disclosed in available materials, and the platform shows no AI/ML capabilities beyond standard application functionality.
Rabam firmographics
Firmographics- Name
- Rabam
- Legal name
- Rabam Teknoloji A.Ş.
- Website
- https://rabam.com
- Company type
- Private
- Founded year
- 2021
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Rabam is a Turkey-based mobile platform, founded in 2021, that connects vehicle owners with a contracted network of maintenance, repair, tire, washing, and fuel service providers across Istanbul, while offering corporate fleet managers a centralized dashboard for multi-location fleet expense management.
- Ownership category
- akta.pro rank
Rabam industry classification
Industry- Product category
- Automotive Services Marketplace
- NAICS
- Automotive Parts, Accessories, and Tire Retailers (4413)
- SIC
- Services-Automotive Repair, Services & Parking (7500)
- akta.pro primary industry
- Fleet Management Services (Lifecycle, Compliance, Safety, Driver Programs) (TLABAHAJ)
- akta.pro secondary industry
- Mobile Tire Service & Emergency Roadside (On-Site) (TLAKADAC)
Keywords
Where Rabam is headquartered
LocationHeadquarters
- HQ city
- Istanbul
Offices2 records
Markets served
Rabam business model
Business model- GTM type
- B2B and B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D
Revenue model
- Service Transaction Fees: Rabam charges service providers a commission or takes a transaction fee on services booked through the platform. The platform connects vehicle owners with service providers (maintenance, repair, washing, tire services) and facilitates the transaction.
- Fleet Management Services: Corporate fleet customers pay for bundled services including discounted fuel, washing, maintenance, and tire services managed through the Rabam platform across contracted dealer networks nationwide.
- B2B Corporate Partnerships: Revenue from corporate customers managing vehicle fleets through Rabam's platform, offering fuel, washing, maintenance, and tire services with contracted dealers throughout Turkey.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Consumer Vehicle Services - Quote-based pricing |
| Subscription | Monthly | Corporate Fleet Management - Custom enterprise pricing |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels5 records
Rabam product offering
Product offeringCore offering
Rabam operates a mobile-first digital platform that connects vehicle owners with a contracted network of service providers for car maintenance, repair, tire, washing, and fuel services across Istanbul. For consumers, it offers self-serve booking through iOS and Android apps with door-to-door vehicle pickup and delivery. For corporate customers, it provides a dedicated fleet management dashboard covering fuel, washing, maintenance, and tire services through contracted dealers nationwide.
Product overview
Rabam is a vehicle maintenance, repair, and services platform that operates as a mobile app (iOS/Android) and web platform (rabam.com). The platform connects vehicle owners with service providers for maintenance, repair, tire, and washing services, with physical service points in Yenibosna and Zeytinburnu (Istanbul). For corporate customers, Rabam offers a dedicated fleet management platform enabling centralized management of fuel (Total stations), washing, maintenance, repair, and tire services. Key features include door-to-door vehicle pickup/delivery, transparent pricing, and a payment system (Rabam Pay) integrated with iyzico. The platform was founded in 2021 and currently serves Istanbul, with plans to expand throughout Turkey.
Differentiator
Problem solved
Functional benefit
Products and services
- Rabam Mobile Application Mobile app for iOS and Android that lets individual vehicle owners book car maintenance, repair, tire and washing appointments, track services, access exclusive campaigns, and request door-to-door vehicle pickup and delivery. Has 200K+ downloads and a 4.8 average rating.
- Rabam Corporate/Fleet Management Platform Web-based fleet management dashboard for businesses to centrally manage fuel, washing, maintenance, and tire services for their vehicle fleets through contracted dealers throughout Turkey, with real-time expense tracking.
- Vehicle Maintenance and Repair Services Periodic maintenance and repair services delivered through Rabam's network of reliable contracted service centers with expert technicians, transparent pricing, and fast appointment booking for both consumers and corporate fleets.
- Tire Replacement and Maintenance Services Tire operations including replacement, balancing, rotation, and seasonal tire changes offered through contracted tire service providers with a best price guarantee for individual and fleet customers.
- Fuel Services at Total Stations Discounted fuel procurement for corporate fleet customers at Total gas stations across Turkey, with real-time transaction tracking to help fleet managers monitor and reduce fuel costs.
- Contracted Car Washing Services Car washing services delivered through Rabam's nationwide contracted washing points, providing consistent quality and broad geographic coverage for consumer and fleet customers.
- Door-to-Door Vehicle Pickup and Delivery Service Logistics service in which Rabam picks up the customer's vehicle from their location, performs the booked maintenance/repair procedure, and returns the vehicle, currently operating from Yenibosna and Zeytinburnu service points.
- Rabam Pay Integrated secure payment processing system that handles online transactions between service seekers and service providers on the platform, leveraging iyzico's payment infrastructure for credit card and bank data storage.
Quantifiable outcome
- 4.8 out of 5 average rating from 2,500+ customer reviews
- +2 more outcomes
Companies that use Rabam
Customer profileNamed customers11 records
Segments3 records
Ideal customer profiles2 records
Rabam technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
Feature5 records
Rabam partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core.
- iyzicocoreiyzico is a leading Turkish payment solution company integrated with Rabam Pay system. This integration ensures secure payment processing for all transactions on the platform, storing credit card and bank information securely through iyzico's payment infrastructure rather than on Rabam's servers.
- Total (Gas Stations)coreRabam has a partnership with Total gas stations in Turkey, offering corporate fleet customers discounted fuel. Rabam provides real-time expense tracking for fuel transactions at Total locations, helping fleet managers reduce fuel costs and track all transactions digitally.
- Contracted Service Providers NetworkcoreRabam partners with 30+ service providers across Istanbul including washing points, maintenance centers, and tire service providers. These contracted dealers enable Rabam to offer nationwide car washing services and professional maintenance/repair services with standard quality guarantee and transparent pricing.
Scale indicators10 records
Recent moves6 records
Expansion highlights5 records
Rabam competitors and assessment
Company assessmentEmerging players
- CARFIT: Connected-car data platform for predictive maintenance and service triggers. Adjacent to Rabam's roadmap of using vehicle/usage data to personalize maintenance recommendations.
- Shopmonkey: Cloud-based auto repair shop management platform. Comparable to Rabam on modernizing the back office of contracted service providers in the auto-care category.
- AutoLeap: US-based shop management and customer-engagement SaaS for auto repair shops. Adjacent to Rabam on digitizing auto-service operations and provider enablement.
- Simply Auto: Vehicle maintenance tracking and service-history app for individual drivers. Overlaps with Rabam's consumer maintenance-booking and service-tracking experience.
Broad incumbents
- Otokoç Otomotiv: Major Turkish automotive services and vehicle-leasing group with broad coverage across service, rental, and fleet categories. Comparable incumbent in Rabam's domestic Turkey fleet/auto-services market.
Regional players
- TÜVTÜRK: Turkey's dominant vehicle inspection network, embedding fixed-fee services at scale nationwide. Comparable to Rabam as a Turkey-centric, multi-point vehicle services brand infrastructure.
Direct peers
- GoMechanic: India-based digital marketplace that connects vehicle owners with workshops for maintenance, repair, and car-care services via a mobile app. Closely comparable to Rabam on product-led marketplace model and car-care service aggregation.
- YourMechanic: US mobile-first platform that brings mechanics to the customer's location for vehicle maintenance and repair. Same on-demand / door-to-door auto-services thesis that Rabam uses in Istanbul.
- RepairPal: US auto-services platform providing transparent repair pricing and certified shop network. Closely aligned to Rabam's transparent-pricing and vetted-dealer differentiation.
- Wrench: US on-site vehicle maintenance and repair service operating a network of mobile mechanics. Comparable to Rabam on door-to-door convenience and technology-managed service delivery.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks4 records
Key highlights7 records
Customer concentration
Rabam social profiles
Digital presenceRabam compliance and trust
Trust signalCompliance2 records
Rabam financial estimates
Financial estimateRevenue estimate
Valuation estimate
Rabam leadership team
Management profileNumber of profiles
Profiles1 record
Rabam funding detail
Funding detailFunding overview
Funding rounds1 record
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Rabam M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Rabam
What does Rabam do?
Rabam operates a mobile-first digital platform that connects vehicle owners with a contracted network of service providers for car maintenance, repair, tire, washing, and fuel services across Istanbul. For consumers, it offers self-serve booking through iOS and Android apps with door-to-door vehicle pickup and delivery. For corporate customers, it provides a dedicated fleet management dashboard covering fuel, washing, maintenance, and tire services through contracted dealers nationwide.
Is Rabam a public or private company?
Rabam is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Rabam founded?
Rabam was founded in 2021. It employs 11 to 50 people.
Where is Rabam based?
Rabam is headquartered in Istanbul.
How does Rabam make money?
Three revenue lines are on record. Service Transaction Fees are the primary driver. The others are fleet Management Services and B2B Corporate Partnerships.
Who are Rabam's main competitors?
Emerging players on record are CARFIT, Shopmonkey, AutoLeap and Simply Auto. Otokoç Otomotiv is listed as a broad incumbent. TÜVTÜRK is listed as a regional player. Direct peers are GoMechanic, YourMechanic, RepairPal and Wrench.
Does Rabam have an API?
No public API is recorded for Rabam.
What industry is Rabam in?
Rabam's product category is Automotive Services Marketplace. Its primary akta.pro industry code is TLABAHAJ, Fleet Management Services (Lifecycle, Compliance, Safety, Driver Programs), with a secondary code of TLAKADAC, Mobile Tire Service & Emergency Roadside (On-Site). Its NAICS code is 4413 and its SIC code is 7500.