What 5 star hookah does

5StarHookah is a privately held, direct-to-consumer e-commerce retailer specializing in hookah products and accessories, headquartered in Granada Hills, California (Los Angeles area). The company operates its primary storefront at 5starhookah.com, offering a catalog of more than 100 hookah brands across core product lines including hookahs (traditional, portable, electric, glass), shisha/hookah tobacco, charcoal (coconut and quick-light), hookah bowls, and accessories such as heat management devices, hoses, tongs, diffusers, and base lights. The platform also sells mystery bags, bundle deals, and digital gift cards, and runs a separate wholesale portal at 5starhookahwholesale.com targeting B2B customers including hookah lounges and retailers. The storefront carries prominent nicotine-addiction warnings, consistent with the regulated nature of the underlying tobacco category.

The business runs on a standard Shopify-based storefront with no proprietary technology stack, no mobile app, no AI/ML capabilities, and no disclosed third-party integrations beyond the Sezzle installment payment provider. Revenue is generated through one-time unit-priced retail transactions with individual consumers; product pricing spans approximately $9.99 to $349.99+, with a free-shipping threshold of $100 and promotional code support. Customer acquisition is driven primarily by organic social media activity on Instagram, Facebook, Twitter, and TikTok under the @5starhookah handle, complemented by on-site promotional banners, email/text alerts, and a wholesale referral-code program. There are no disclosed funding rounds, no institutional investors, no parent company, no management team bios, no patents, no partnerships, and no revenue or headcount figures in the available source material; the company appears to be an independent, founder-operated small business shipping primarily across the United States with some international reach.

Name

5 star hookah

Legal name

5StarHookah

Website

https://5starhookah.com

Company type

Private

Operating status

Operating

Short description

5StarHookah is a privately held, US-based direct-to-consumer e-commerce retailer that sells hookahs, shisha, tobacco, charcoal, bowls, and accessories from 100+ brands to individual consumers, with a parallel wholesale portal serving B2B lounges and resellers.

Ownership category

akta.pro rank

Product category

Hookah & Smoking Products Retail

NAICS

General Merchandise Retailers (455)

akta.pro primary industry

Hookah Tobacco Retail (Shisha) (CRANADAJ)

akta.pro secondary industries

Alcohol, Tobacco & Cannabis Inventory-led Online Retailers (CRAFADAO), Cigar & Premium Tobacco Retail (CRANADAB)

Keywords

• Hookah retail
• Shisha tobacco
• Hookah accessories
• Smoking products
• Hookah wholesale

Headquarters

HQ city

Granada Hills

HQ country

United States

HQ region

North America

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Supply Chain, Operations, Marketing or Sales, Personnel, Infrastructure

Revenue model

1. Retail Product Sales: Direct retail sales of hookah products including hookahs, shisha/tobacco, charcoal, accessories, and hookah bowls through the company's e-commerce storefront. Revenue is generated through one-time product transactions with individual customers.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels6 records

Core offering

5StarHookah sells hookahs, shisha/hookah tobacco, charcoal, hookah bowls, and accessories directly to consumers through its online retail storefront at 5starhookah.com. The catalog spans 100+ brands across the full hookah ecosystem, including traditional, portable, electric, and glass hookahs, flavored and herbal shisha, coconut and quick-light charcoal, and accessories such as heat management devices, hoses, and tongs. The company also runs a dedicated wholesale portal (5starhookahwholesale.com) for retailers and lounges.

Product overview

5StarHookah operates an e-commerce retail platform selling hookah products and accessories. The core product lines include hookahs (traditional, portable, electric, and glass variants from over 100 brands), shisha/hookah tobacco (flavored and herbal), charcoal (coconut and quick-light), and hookah bowls. The company also offers accessories such as heat management devices, hoses, tongs, and diffusers. Additional offerings include mystery bags, bundle deals, gift cards, and a wholesale program for retailers. The platform uses standard e-commerce functionality without proprietary technology integrations.

Differentiator

Problem solved

Functional benefit

Products and services

• Hookahs

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• Starbuzz: Major shisha tobacco brand with its own branded retail and wholesale channels. Comparable as a hookah ecosystem participant with higher brand recognition and scale than 5 Star Hookah.
• Kaloud: Premium hookah accessory manufacturer (notably heat management devices) selling direct and through retailers. Comparable as a premium incumbent whose products 5 Star Hookah resells, and as a brand-led player in the same category.
• Mishka / Mya Hookah: Long-standing hookah manufacturer and retailer with global distribution. Comparable to 5 Star Hookah as a vertically integrated hookah brand sold across both DTC and wholesale channels.

Direct peers

• Smokecartel: Online retailer specializing in hookahs, shisha, e-cigarettes, and vape products. Directly comparable to 5 Star Hookah as a multi-category e-commerce store serving the same enthusiast customer with overlapping brand assortment and DTC plus wholesale motions.
• Hookah-Shisha: Established online retailer of hookahs, shisha tobacco, charcoal, and accessories. Overlaps directly with 5 Star Hookah's product categories, customer base, and e-commerce-first go-to-market.
• Crazy Hookah Shop: Online specialty retailer focused on hookahs, shisha, and accessories. Comparable direct peer with similar SKU mix and DTC sales model targeting individual hookah enthusiasts.
• SouthSmoke: Long-standing online hookah and shisha retailer with a broad catalog and wholesale program. Comparable to 5 Star Hookah in product breadth, target customer, and dual DTC/B2B distribution model.
• Sahara Smoke: Manufacturer and online retailer of hookahs and shisha accessories, sold direct to consumers. Comparable to 5 Star Hookah as both a producer and retailer within the same product category.

Emerging players

• Element Vape: Large online vape and e-cigarette retailer with broad catalog and loyalty programs. Comparable to 5 Star Hookah as an e-commerce-first niche tobacco-adjacent retailer with similar operational and regulatory profile.

Others

• Vape Superstore: Large online vape and e-cigarette retailer. Comparable to 5 Star Hookah as a category-specialist e-commerce retailer navigating similar nicotine regulatory and payment-processor risks.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

• Xx.com/fivestarhookah
• Facebookfacebook.com/Fivestarhookah
• Instagraminstagram.com/5starhookah
• TikToktiktok.com/@5starhookah
• LinkedInlinkedin.com/company/5-star-hookah-llc

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about 5 star hookah