Mizan Clinic
Mizan Clinic is a Northern Virginia concierge primary care practice operating a single Tysons clinic under Naba Health, Inc., offering subscription-based, AI-assisted, prevention-focused primary care with wearables and in-home services to health-conscious individuals and chronic-condition patients.
- Company typePrivate
- Founded2021
- HeadquartersFairfax, United States
- Headcount1–10
- GTM typeB2C
- OfferingServices
What Mizan Clinic does
Mizan Clinic is a concierge primary care practice operating a direct-to-consumer membership model out of a single clinic in Tysons, Virginia, serving health-conscious individuals, busy professionals, and patients with chronic conditions in Northern Virginia. It is owned by Naba Health, Inc. (founded 2021 by Dr. Omar Usman) and delivers physician-led, prevention-first primary care with 24/7 messaging access, same-day or next-day appointments, 30–60 minute visits, house calls, in-home phlebotomy, and integrated behavioral and specialty referrals. The practice is differentiated by a HIPAA-compliant unified health record that aggregates data across providers, integration with Whoop MG Band and Oura Ring 4 wearables for continuous monitoring, and an open-source Computable Clinical Practice Guidelines (CCPGs) engine that supplies AI-assisted, evidence-based recommendations against thousands of peer-reviewed papers.
The business model combines two revenue streams: a recurring Advanced Membership at $100 per month that bundles the home-based services, prescription delivery, and wearable provisioning, plus insurance billing for covered services through five in-network payers (Aetna, Cigna, Oscar, CareFirst, Sentara), with a self-pay option for uninsured patients. Distribution is entirely D2C via the website, phone enrollment, a 15-minute discovery call, and iOS/Android mobile apps, supported by a content-marketing Journal blog and testimonial-led acquisition. Operationally the company separates the technology and services platform (Naba Health, brand licensor) from clinical delivery (Naba Medical, P.C. and other independently owned professional practices), with no disclosed institutional investment, M&A activity, or external partnerships beyond payer contracts and wearable OEMs.
Mizan Clinic firmographics
Firmographics- Name
- Mizan Clinic
- Legal name
- Naba Health, Inc.
- Website
- https://mizan.clinic
- Company type
- Private
- Founded year
- 2021
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Mizan Clinic is a Northern Virginia concierge primary care practice operating a single Tysons clinic under Naba Health, Inc., offering subscription-based, AI-assisted, prevention-focused primary care with wearables and in-home services to health-conscious individuals and chronic-condition patients.
- Ownership category
- akta.pro rank
Mizan Clinic industry classification
Industry- Product category
- Concierge Primary Care Services
- NAICS
- Ambulatory Health Care Services (621)
- SIC
- Services-Offices & Clinics Of Doctors Of Medicine (8011)
- akta.pro primary industry
- Ambulatory Specialty Clinics (Multi-Specialty & Single-Specialty) (HLAFABAA)
- akta.pro secondary industry
- Ambulatory & Physician Practice EHRs (HLACAAAB)
Keywords
Where Mizan Clinic is headquartered
LocationHeadquarters
- HQ city
- Fairfax
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Mizan Clinic business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure
Revenue model
- Membership Fees: Monthly membership subscription for concierge-style primary care services. Advanced Membership at $100/month provides enhanced features including house calls, in-home testing, wearable devices, and prescription delivery.
- Insurance Billing: Accepts most major insurance plans for covered medical services. Bill separately for covered medical services by licensed independent practitioners.
- Self-Pay: Out-of-pocket payment option for individuals not covered by health insurance, allowing direct payment for care services.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Advanced Membership at $100/month with enhanced features |
| Subscription | Monthly | Standard membership with core primary care services |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels4 records
Mizan Clinic product offering
Product offeringCore offering
Mizan Clinic is a concierge-style primary care practice selling membership-based healthcare to individuals in Northern Virginia. Core offerings include 24/7 direct physician access, same-day/next-day 30-60 minute visits, prevention-first and disease reversal programs, advanced diagnostics, telehealth, and chronic condition management, delivered through a HIPAA-compliant mobile app and web portal with AI-assisted clinical decision support and wearable integration.
Product overview
Mizan Clinic operates as a concierge primary care practice offering two membership tiers: a Core Membership providing comprehensive primary care with 24/7 physician access, telehealth, advanced diagnostics, and a HIPAA-compliant unified health record accessible via mobile app; and an optional Advanced Membership ($100/month) that adds house calls, in-home testing, prescription delivery, and complimentary wearables (Whoop MG Band or Oura Ring 4). The service leverages physician expertise combined with data-driven guidance to deliver prevention-first care, disease reversal, and chronic condition management.
Differentiator
Problem solved
Functional benefit
Products and services
- Mizan Clinic Core Membership Primary care membership providing 24/7 access to dedicated physicians, same-day/next-day appointments, 30-60 minute visits, advanced diagnostics, telehealth, and unified health records, with focus on prevention-first care, disease reversal, and chronic condition management.
- Advanced Membership Optional premium tier at $100/month adding house calls, in-home phlebotomy, on-demand prescription delivery, and complimentary Whoop MG Band or Oura Ring 4 wearable devices to the core membership.
- Mizan Clinic Mobile App HIPAA-compliant mobile and web application enabling patients to message their doctor, schedule appointments, access unified health records, and receive personalized health education. Available on iOS and Android.
Quantifiable outcome
- Reduced cardiovascular, cancer, metabolic, and neurocognitive risks through prevention and disease reversal programs
- +1 more outcomes
Companies that use Mizan Clinic
Customer profileNamed customers8 records
Segments3 records
Ideal customer profiles3 records
Mizan Clinic technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature6 records
Mizan Clinic partnerships and signals
Strategic signalScale indicators1 record
Recent moves6 records
Expansion highlights5 records
Mizan Clinic competitors and assessment
Company assessmentDirect peers
- One Medical (Amazon One Medical): One Medical is the most direct comparable: a membership-based, tech-enabled primary care practice offering 24/7 virtual access, same-day appointments, and integrated care coordination. Acquired by Amazon in 2023, it now operates at vastly greater scale with a similar D2C + insurance billing model, directly competing with Mizan in the concierge primary care category.
- Forward: Forward is a tech-forward membership primary care clinic offering preventive care, body scanning, and continuous health monitoring, with proprietary technology and a similar premium D2C positioning. Direct overlap in target customer (health-conscious, data-driven consumers), service mix (preventive care + advanced diagnostics), and tech-enabled clinical model.
- Parsley Health: Parsley Health operates a membership-based primary care model focused on chronic disease reversal, root-cause medicine, and prevention. Comparable in care philosophy (prevention-first, disease reversal), membership pricing structure, and emphasis on longer visit times and personalized protocols over conventional PCP visits.
- Concierge MD: Concierge MD offers house calls, in-home testing, and direct physician access on a membership/self-pay model. Closely comparable in operational features (house calls, in-home phlebotomy) and patient value proposition (24/7 access, convenience-focused care) that form the Advanced tier of Mizan Clinic.
- SteadyMD: SteadyMD provides virtual-first primary care with a dedicated physician model and integrated care coordination, serving both consumers and employer groups. Comparable in continuous physician relationship, telehealth-first delivery, and tech-enabled care, with a similar focus on data-driven personalized treatment plans.
- Galileo Health: Galileo Health is a multi-specialty primary and chronic care practice with a tech-enabled platform serving both commercial and Medicare populations. Comparable in integrated care team approach (primary care + behavioral + specialty), chronic condition management focus, and membership/insurance hybrid model.
- Eden Health: Eden Health offers employer-sponsored and individual membership primary care combining in-person, virtual, and behavioral health with integrated navigation. Comparable in tech-enabled primary care, integrated behavioral health offering, and prevention/chronic disease management focus.
- PlushCare: PlushCare is a virtual primary care platform offering same-day appointments, ongoing care management, and insurance coverage. Comparable in direct-to-consumer online booking, insurance-billed virtual primary care, and chronic condition management with mobile app delivery.
Emerging players
- Found (weight care): Found offers membership-based preventive care with strong emphasis on metabolic health, weight management, and continuous wearable data integration. Partial overlap in prevention-first philosophy, wearable integration, and metabolic/chronic disease management focus that features prominently in Mizan's value proposition.
Broad incumbents
- Crossover Health: Crossover Health operates employer-sponsored primary care clinics combining in-person, virtual, and behavioral health services with tech-enabled care delivery. Comparable in tech-enabled care model, integrated specialty referrals, and emphasis on small panel sizes enabling longer visits and continuous physician relationships.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks5 records
Key highlights5 records
Customer concentration
Mizan Clinic social profiles
Digital presenceMizan Clinic financial estimates
Financial estimateRevenue estimate
Valuation estimate
Mizan Clinic leadership team
Management profileNumber of profiles
Profiles1 record
Mizan Clinic funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Mizan Clinic M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Mizan Clinic
What does Mizan Clinic do?
Mizan Clinic is a concierge-style primary care practice selling membership-based healthcare to individuals in Northern Virginia. Core offerings include 24/7 direct physician access, same-day/next-day 30-60 minute visits, prevention-first and disease reversal programs, advanced diagnostics, telehealth, and chronic condition management, delivered through a HIPAA-compliant mobile app and web portal with AI-assisted clinical decision support and wearable integration.
Is Mizan Clinic a public or private company?
Mizan Clinic is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Mizan Clinic founded?
Mizan Clinic was founded in 2021. It employs 1 to 10 people.
Where is Mizan Clinic based?
Mizan Clinic is headquartered in Fairfax, United States, in the North America region.
How does Mizan Clinic make money?
Three revenue lines are on record. Membership Fees are the primary driver. The others are insurance Billing and self-Pay.
Who are Mizan Clinic's main competitors?
Direct peers on record are One Medical (Amazon One Medical), Forward, Parsley Health, Concierge MD, SteadyMD, Galileo Health, Eden Health and PlushCare. Found (weight care) is listed as an emerging player. Crossover Health is listed as a broad incumbent.
Does Mizan Clinic have an API?
No public API is recorded for Mizan Clinic.
What industry is Mizan Clinic in?
Mizan Clinic's product category is Concierge Primary Care Services. Its primary akta.pro industry code is HLAFABAA, Ambulatory Specialty Clinics (Multi-Specialty & Single-Specialty), with a secondary code of HLACAAAB, Ambulatory & Physician Practice EHRs. Its NAICS code is 621 and its SIC code is 8011.