Deliveroo
- Company typePrivate
- Founded-
- HeadquartersLondon, United Kingdom
- Headcount—
- GTM typeB2C
- OfferingDigital Commerce or Content
Deliveroo firmographics
Firmographics- Name
- Deliveroo
- Website
- https://deliveroo.com.sg
- Company type
- Private
- Operating status
- Operating
- Ownership category
- akta.pro rank
Deliveroo industry classification
Industry- Product category
- Online Food Delivery Marketplace
- NAICS
- Couriers and Express Delivery Services (4921), Local Messengers and Local Delivery (4922)
- SIC
- Trucking & Courier Services (No Air) (4210)
- akta.pro primary industry
- Restaurant Meal Delivery Platforms & Aggregators (AFAIAMAA)
- akta.pro secondary industries
- Restaurant Meal Delivery Platforms (TLAAAHAA), Restaurant Meal & Prepared Food Delivery (CRAFAFAB)
Keywords
Where Deliveroo is headquartered
LocationHeadquarters
- HQ city
- London
- HQ country
- United Kingdom
- HQ region
- Europe
Markets served
Deliveroo business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
Deliveroo product offering
Product offeringCore offering
Deliveroo operates an online food delivery platform connecting customers with local restaurants so that restaurant meals can be delivered to customers. The supplied website is a Singapore closure notice stating that Deliveroo no longer operates in that market, for now.
Product overview
Deliveroo is a food delivery platform connecting consumers with local restaurants for on-demand meal delivery. The source is a closure notice page for Singapore operations, providing limited product details beyond the core food delivery service offering.
Differentiator
Problem solved
Functional benefit
Products and services
- Deliveroo Food Delivery Online food delivery service connecting customers with local restaurants so that restaurant meals can be delivered to customers.
Companies that use Deliveroo
Customer profileIdeal customer profiles1 record
Deliveroo technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Deliveroo competitors and assessment
Company assessmentDirect peers
- Uber Eats: Uber Eats is the restaurant meal delivery arm of Uber and competes head-to-head with Deliveroo in the UK and Europe, operating an aggregator platform with its own courier network serving similar consumer and merchant segments.
- Just Eat Takeaway: Just Eat Takeaway is a European-headquartered online food delivery marketplace with deep UK overlap, offering near-identical aggregator functionality (connecting restaurants and consumers with delivery via platform) as Deliveroo.
- DoorDash: DoorDash is a leading restaurant meal delivery platform in the US that, like Deliveroo, combines a merchant marketplace with a managed courier fleet and has been expanding into grocery and convenience categories.
- Glovo: Glovo is a multi-category on-demand delivery platform operating across Southern and Eastern Europe and parts of MENA, directly comparable to Deliveroo's restaurant-plus-grocery-plus-retail aggregator model.
- Wolt: Wolt is a Helsinki-based restaurant and retail delivery platform acquired by DoorDash, operating an aggregator model with its own courier fleet and is highly comparable to Deliveroo across the Nordic and Northern European footprint.
- Foodpanda: Foodpanda is Delivery Hero's quick-commerce and restaurant delivery brand active across APAC, including Singapore, directly comparable to Deliveroo's Singapore-era restaurant meal delivery operations.
- Grubhub: Grubhub is a US-based restaurant meal delivery marketplace (owned by Wonder Group following the Just Eat Takeaway divestiture), offering a comparable aggregator-plus-courier model targeting similar end-customer use cases as Deliveroo.
Broad incumbents
- Grab (GrabFood): Grab is a Southeast Asian super-app with a restaurant delivery vertical (GrabFood); it is a broader incumbent whose delivery offering directly overlaps Deliveroo's Singapore business.
- Meituan: Meituan operates Meituan Waimai, the largest restaurant food delivery service in China, and is the archetypal large-scale on-demand delivery platform with restaurant, grocery, and retail commerce — closely analogous to Deliveroo's multi-category model at global scale.
Emerging players
- Caviar: Caviar (a DoorDash-owned premium restaurant delivery service) is an emerging-niche player that overlaps with Deliveroo's premium restaurant positioning and is comparable on the higher-end restaurant delivery experience.
Market position
Strengths3 records
Weaknesses3 records
Competitive moat2 records
Key risks3 records
Key highlights3 records
Customer concentration
Deliveroo social profiles
Digital presenceDeliveroo financial estimates
Financial estimateRevenue estimate
Valuation estimate
Deliveroo leadership team
Management profileNumber of profiles
Deliveroo funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Deliveroo M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Deliveroo
What does Deliveroo do?
Deliveroo operates an online food delivery platform connecting customers with local restaurants so that restaurant meals can be delivered to customers. The supplied website is a Singapore closure notice stating that Deliveroo no longer operates in that market, for now.
When was Deliveroo founded?
Deliveroo was founded in -1.
Where is Deliveroo based?
Deliveroo is headquartered in London, United Kingdom, in the Europe region.
Who are Deliveroo's main competitors?
Direct peers on record are Uber Eats, Just Eat Takeaway, DoorDash, Glovo, Wolt, Foodpanda and Grubhub. Broad incumbents are Grab (GrabFood) and Meituan. Caviar is listed as an emerging player.
Does Deliveroo have an API?
No public API is recorded for Deliveroo.
What industry is Deliveroo in?
Deliveroo's product category is Online Food Delivery Marketplace. Its primary akta.pro industry code is AFAIAMAA, Restaurant Meal Delivery Platforms & Aggregators, with a secondary code of TLAAAHAA, Restaurant Meal Delivery Platforms. Its NAICS code is 4921 and its SIC code is 4210.