cloud holding sp. z o.o.

What cloud holding sp. z o.o. does

Cloud Holding Sp. z o.o. is a privately held Polish limited liability company headquartered at ul. Przytulna 22A/5, 80-176 Gdańsk, operating under the consumer brand CloudShop. The company runs an omnichannel specialty retail operation focused on electronic cigarettes, vaping hardware, e-liquids, nicotine salts, nicotine pouches, and hookah/shisha products, anchored by a network of 100+ physical stores in shopping centers across major Polish cities (Warsaw, Kraków, Wrocław, Łódź, Lublin, Gdańsk, Katowice, Poznań, Bydgoszcz, Toruń, Radom, Rzeszów, and others) supported by a centralized warehouse in Leżajsk and a returns/complaints center in Kraśnik. The catalog spans 699+ SKUs across 12 categories including e-liquids, nicotine salts, DIY concentrates, pod systems, replacement coils, starter kits, atomizers, batteries, base liquids, nicotine pouches, water pipes, and accessories, distributed exclusively as a third-party retailer for brands such as Lost Vape, Oxva, Vaporesso, Voopoo, Geek Vape, Smok, and Uwell.

The underlying technology stack centers on a PrestaShop-powered e-commerce storefront at cloudshop.pl integrated with point-of-sale retail systems, a proprietary 13-digit barcode loyalty program branded 'The Club' (1 point per 20 PLN spent, redeemable 1:1 for PLN discounts), and standardized third-party integrations for payments (Paynow, Autopay S.A.), courier delivery (DHL), and parcel locker delivery (InPost Paczkomat). A separate B2B wholesale platform at epapierosyhurt.pl serves business customers with NIP tax identification for bulk orders, with free shipping above 1,500 PLN.

The business model is direct-to-consumer retail with a transactional unit-pricing model denominated in Polish zloty, supplemented by SMB wholesale distribution. Marketing channels include physical store presence, the cloudshop.pl e-commerce site, email/newsletter acquisition, and a content blog. The company is founder/owner-operated with no disclosed external investors, parent company, or institutional shareholders, share capital of 5,600 PLN, and limited public financial disclosure.

Name

cloud holding sp. z o.o.

Legal name

CLOUD HOLDING Sp. z o.o.

Website

https://cloudshop.pl

Company type

Private

Operating status

Operating

Short description

Cloud Holding Sp. z o.o. operates CloudShop, a Polish omnichannel specialty retailer selling e-cigarettes, vaping hardware, e-liquids, nicotine pouches, and hookah products through 100+ physical stores and cloudshop.pl e-commerce, supplemented by a B2B wholesale platform.

Ownership category

akta.pro rank

Product category

Vape shop retail

NAICS

Tobacco, Electronic Cigarette, and Other Smoking Supplies Retailers (459991), Tobacco Product and Electronic Cigarette Merchant Wholesalers (42494)

SIC

Retail-Variety Stores (5331)

akta.pro primary industry

Dedicated Vape & E-Cigarette Shops (Specialty Retail) (CRANAEAA)

akta.pro secondary industries

Vape, E-cigarette & Nicotine Alternative Wholesale Distribution (CRAOAIAE), Vape Wholesale Cash & Carry / Trade Retail (CRANAEAF)

Keywords

• Vaping products retail
• E-cigarettes distribution
• E-liquids wholesale
• Nicotine pouches sale
• Shisha accessories

Headquarters

HQ city

Gdańsk

Offices16 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Infrastructure, Supply Chain, Marketing or Sales, Personnel, Technology or R&D

Revenue model

1. Retail Product Sales: Revenue generated from selling vaping products including hardware (pods, atomizers, coils, batteries, starter kits) and consumables (e-liquids, nicotine salts, concentrates) through physical retail stores and online channels.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels4 records

Core offering

Cloud Holding Sp. z o.o. operates the CloudShop brand, a multi-channel retailer of electronic cigarettes, vaping hardware (pod systems, mods, tanks, coils, batteries), consumables (e-liquids, nicotine salts, flavor concentrates, PG/VG bases), nicotine pouches, hookah/shisha products, and related accessories. The business is delivered through a chain of 100+ physical stores located in shopping centres across Poland combined with the cloudshop.pl e-commerce site and a separate B2B wholesale ordering platform at epapierosyhurt.pl. A proprietary loyalty programme ("The Club") retains repeat adult consumer customers.

Product overview

Cloud Holding Sp. z o.o. operates CloudShop.pl, a multi-channel retail chain and e-commerce platform specializing in vaping and e-cigarette products. The offering consists of a physical store network of over 100 locations across Poland combined with an online ordering platform. The product portfolio is organized around the following main categories: Liquidy (ready-to-use e-liquids), Sole Nikotynowe (nicotine salt e-liquids), Koncentraty (DIY flavor concentrates), Pody (pod vaping systems), Grzałki (replacement coils), Zestawy (starter kits), Atomizery (tanks and drip tips), Zasilania (batteries and chargers), Bazy (PG/VG base liquids), Woreczki Nikotynowe (nicotine pouches), Fajki Wodne/Shisha (water pipes and hookah), and Gadżety (accessories). The company also operates a separate B2B wholesale platform (epapierosyhurt.pl) and a loyalty program branded as 'The Club'. All products are third-party branded; the company acts as a retailer rather than a manufacturer.

Differentiator

Problem solved

Functional benefit

Products and services

• Nicotine Salt E-Liquids (Sole Nikotynowe) Range of nicotine salt-based e-liquids designed to deliver smoother throat hit, sold to adult consumers in physical CloudShop stores and on cloudshop.pl.
• E-Liquids (Liquidy) Ready-to-use e-liquids in multiple flavours and nicotine strengths, intended for adult vapers in the Polish market.
• Flavour Concentrates (Koncentraty) Highly concentrated flavourings used by adult consumers to mix their own e-liquids, stocked for in-store and online sale.
• Pod Vaping Systems (Pody) Pre-filled and refillable pod-based vaping devices sold under multiple third-party hardware brands for adult retail customers.
• Replacement Coils (Grzałki) Replacement heating coils compatible with a wide range of vaping devices, supporting repeat purchases from existing hardware owners.
• Starter Kits (Zestawy) Complete vaping starter kit bundles sold in store and online, targeting customers moving from disposable devices or buying their first reusable kit.
• Atomizers & Replacement Parts (Atomizery) Replacement atomizer components including glass tubes and drip tips for vaping tanks.
• Batteries & Chargers (Zasilania) Vaping device batteries and compatible chargers, including branded 18650-format cells for advanced users.
• PG/VG Base Liquids (Bazy) PG/VG base liquids in various nicotine strengths that DIY vapers use as the foundation for mixing their own e-liquids.
• Nicotine Pouches (Woreczki Nikotynowe) Tobacco-free oral nicotine pouches sold alongside the vape range for adult consumers seeking smoke-free nicotine products.
• Hookah & Shisha (Fajki Wodne) Water pipes and hookah kits together with related accessories such as coconut charcoal, broadening the retail offer beyond vaping hardware.
• Vaping Accessories & Bottles (Gadżety) Miscellaneous accessory items such as empty bottles used for DIY e-liquid mixing.
• CloudShop B2B Wholesale Platform (epapierosyhurt.pl) A dedicated wholesale ordering portal for B2B customers (vape retailers and resellers with a Polish NIP tax ID) who purchase CloudShop's product catalogue in bulk.
• CloudShop Loyalty Programme ("The Club") Card-based loyalty scheme that tracks purchases in any CloudShop store and converts accumulated points into discounts on future purchases.

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Five partnerships are on record, tiered core.

• InPostcoreChannel Partner/ Reseller/ DistributorInPost provides 24/7 parcel locker delivery service (Paczkomat) for CloudShop online orders. Customers can collect orders from over 15,000 parcel lockers across Poland. Delivery cost 19 PLN per shipment.
• DHLcoreChannel Partner/ Reseller/ DistributorDHL provides courier delivery services for CloudShop orders. Standard delivery 1-3 business days for 20 PLN. Cash on delivery (+3 PLN) and card on delivery (+5 PLN) options available through DHL.
• PaynowcoreTechnology or IntegrationPaynow provides online payment processing for CloudShop e-commerce transactions. Supports online transfers and various payment methods for customer convenience.
• Autopay S.A.coreTechnology or IntegrationAutopay S.A. handles payment processing for online transactions including credit/debit cards as specified in the regulations.
• Various Vaping Product BrandscoreChannel Partner/ Reseller/ DistributorCloudShop distributes products from multiple vaping brands including Lost Vape, Oxva, Smok, Geek Vape, Voopoo, Vaporesso, Uwell, and many others. Products include pods, atomizers, coils, e-liquids, and accessories.

Scale indicators2 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• eSmokingWorld: One of the largest dedicated vape retail chains in Poland with both physical stores and e-commerce, directly competing with CloudShop in the same Polish specialty vape retail category.
• Ecigarette.pl: Polish online-first vape retailer offering e-cigarettes, e-liquids, and accessories; competes with CloudShop's cloudshop.pl for online share in the same domestic market.
• VapeClub.pl: Polish specialty vape retailer operating physical stores and an online storefront, offering similar product categories (devices, liquids, accessories) to CloudShop's customer base.
• Vaper Store: Polish vape shop chain and online retailer carrying pods, e-liquids, and hardware; comparable direct competitor in the Polish specialty vape retail segment.
• Liquid Lab: Polish vape retailer with both online sales and physical locations, offering overlapping assortment of e-liquids, devices, and accessories to Polish adult consumers.
• VapeStyle: Polish online vape retailer specializing in e-cigarettes, mods, and e-liquids; competes with CloudShop's e-commerce channel in the same domestic market.

Broad incumbents

• Philip Morris International (IQOS retail): Global tobacco incumbent with significant presence in Poland via IQOS heat-not-burn retail; competes for the same adult nicotine consumer wallet with adjacent (not identical) product technology.
• British American Tobacco (Vuse/glo retail): Multinational tobacco company with vape (Vuse) and heated tobacco (glo) brands distributed through Polish retail; overlapping category and same end-consumer base.

Regional players

• 180 Smoke: Canadian specialty vape retailer with physical stores and e-commerce; comparable omnichannel vape retail model outside CloudShop's Polish footprint.
• Vape UK: UK-based multi-store and online vape retailer; comparable store-and-online specialty vape retail model operating in a different geography than CloudShop.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/cloudshoppl
• Instagraminstagram.com/cloudshop_pl

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about cloud holding sp. z o.o.