listernaut
Listernaut is an Indianapolis-based SaaS company that uses AI computer vision and generative AI to automate product cataloging and multi-channel listing for auctioneers, e-commerce sellers, retail liquidators, insurance, financial, and estate professionals across 40+ auction and 13+ e-commerce platforms.
- Company typePrivate
- Founded2021
- HeadquartersIndianapolis, United States
- Headcount—
- GTM typeB2B
- OfferingSoftware
What listernaut does
Listernaut is an Indianapolis-based, founder-owned SaaS company that builds AI-powered cataloging and multi-channel listing software for e-commerce sellers, online auctioneers, and retail liquidators. The platform ingests product photos, barcode scans, and CSV manifests and outputs structured titles, descriptions, categories, and pricing using a combination of AI computer vision and generative AI orchestrated through a proprietary custom-prompting system. Listings can be exported via CSV, PDF, or API to 40+ auction platforms (HiBid, Proxibid, BidWrangler, Auction Flex, LiveAuctioneers, and others) and 13+ e-commerce marketplaces (Amazon, eBay, Walmart, Shopify, Etsy, Target+, Mercari), positioning Listernaut as a deliberately platform-agnostic integration layer rather than a single-marketplace tool.
The core product is sold in three subscription tiers — Listernaut Basic at $29/month, Inventory Professional at $99/month, and Professional at $299/month — with a White Label Professional tier at $500/month for partners wanting to rebrand the platform. Adjacent revenue streams include usage-based token purchases (100,000 tokens at $3,750), a tiered AI training program ($99/$499/$999 plus monthly subscriptions), hourly consulting ($99/hour), live on-site training (from $2,000), and custom programming services. Distribution mixes a self-serve freemium Explorer tier with enterprise field sales, an affiliate-driven Foundation Program, and API-first strategic partnerships. The four-partner leadership team (Jeff Kaplan, Bert Leffel, Melissa Shepherd, Mark Seidman) originated from the founders' prior e-commerce and warehouse operations, where they report scaling to five warehouses totaling 58,000+ sq ft, processing 100M+ online transactions, and reducing cataloging headcount from 17 to 3 via the internal tool that became Listernaut. The company has no disclosed external funding and operates as Listernaut, LLC under Indiana law.
listernaut firmographics
Firmographics- Name
- listernaut
- Legal name
- Listernaut, LLC
- Website
- https://listernaut.com
- Company type
- Private
- Founded year
- 2021
- Operating status
- Operating
- Short description
- Listernaut is an Indianapolis-based SaaS company that uses AI computer vision and generative AI to automate product cataloging and multi-channel listing for auctioneers, e-commerce sellers, retail liquidators, insurance, financial, and estate professionals across 40+ auction and 13+ e-commerce platforms.
- Ownership category
- akta.pro rank
listernaut industry classification
Industry- Product category
- E-commerce Cataloging Software
- NAICS
- Software Publishers (513210)
- akta.pro primary industry
- Data Labeling & Annotation Services (HDAAALAB)
Keywords
Where listernaut is headquartered
LocationHeadquarters
- HQ city
- Indianapolis
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
listernaut business model
Business model- GTM type
- B2B
- Offering type
- Software
Revenue model
- SaaS Subscriptions: Tiered subscription model with Basic ($29/mo), Professional ($299/mo), and Inventory Professional ($99/mo). Includes varying levels of AI lookups, integrations, training, and support.
- Token Purchases: Usage-based token system where users purchase additional AI processing capacity. 100,000 tokens available at $3,750 (50% off base price).
- Professional Services: AI training courses (Basic $99, Advanced $499, Mastermind $999), consulting ($99/hour), live on-site training ($2,000+), and custom programming services ($110/hour or fixed scope projects).
- Training Subscriptions: Monthly subscription training series covering AI cataloging ($29/month), auction operations ($29/month), and e-commerce operations ($29/month) with monthly sessions and Slack access.
- White Label Licensing: White-label professional licensing at $500/month (5 installments) for partners wanting to rebrand the platform under their own brand.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Pay-as-you-go | Free Trial - 100 free tokens to test the platform |
| Subscription | Monthly | Listernaut Basic - $29/month |
| Subscription | Monthly | Listernaut Professional - $299/month |
| Subscription | Monthly | Listernaut Inventory Professional - $99/month |
| Subscription | Monthly | White Label Professional - $500/month |
| One time/ perpetual license | Pay-as-you-go | AI Basic Training - $99 |
| One time/ perpetual license | Pay-as-you-go | AI Advanced Training - $499 |
| One time/ perpetual license | Pay-as-you-go | AI Mastermind Training - $999 |
| Unit Pricing | Pay-as-you-go | 100,000 Tokens - $3,750 (50% off base price) |
| Usage-based | Pay-as-you-go | Consulting - $99/hour |
| Other | Pay-as-you-go | Live On-Site Training - From $2,000 |
| Subscription | Monthly | Monthly Training Series - $29/month each |
Go-to-market motion4 records
Distribution channels4 records
Marketing channels7 records
listernaut product offering
Product offeringCore offering
Listernaut provides AI-powered cataloging and multi-channel listing software that automatically generates product titles, descriptions, categories, and pricing from photos, barcode scans, or CSV imports. The platform then exports these catalogued listings to 40+ auction platforms and 13+ e-commerce marketplaces, replacing manual data entry for sellers, auctioneers, and liquidators. The offering is delivered as a SaaS platform with tiered subscriptions (Basic, Professional, Inventory Professional, White Label) supplemented by training, consulting, and custom programming services.
Product overview
Listernaut is a multi-tiered AI-powered cataloging SaaS platform consisting of core software products (Basic at $29/month, Professional at $299/month, and White Label at $500/month) plus specialized add-on modules including Inventory Professional ($99/month) and AI Appraisal Software (from $60). The platform uses AI computer vision and generative AI to catalog products via photos, barcode scanning, or CSV imports, generating titles, descriptions, categories, and prices with custom prompting. Exports to 35+ auction platforms (including HiBid, Proxibid, BidWrangler) and 13+ e-commerce marketplaces (including Amazon, eBay, Walmart, Etsy, Shopify, Target+). Training products include free video series, AI Basic Training ($99), AI Advanced Training ($499), and AI Mastermind Training ($999). Consulting services include unit economics, operations, e-commerce, and custom programming starting at $99/hour.
Differentiator
Problem solved
Functional benefit
Quantifiable outcome
- Cataloging time reduced by up to 87% (28 hours to 4 hours for firearms catalog)
- +5 more outcomes
Companies that use listernaut
Customer profileNamed customers4 records
Segments8 records
listernaut technology and API
TechnologyAPI detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration47 records
AI capability7 records
Feature5 records
listernaut partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core and minor.
- Strategic Partners ProgramcoreStrategic partners share core values of maximizing labor overhead and minimizing landfill footprint of retail returns, salvage liquidations, estate liquidations, and bankruptcy liquidations. Partners use unique AI technologies for faster and more efficient cataloging. The program targets enterprise businesses with retail returns at scale.
- Auction Platforms (HiBid, Proxibid, BidWrangler, and 40+ others)coreDeep integration partnerships with 40+ auction platforms including HiBid, Proxibid, BidWrangler, Auction Flex, AuctionWorx, LiveAuctioneers, Invaluable, GovDeals, and more. Exports CSV/XLS spreadsheets or connects via API to enable seamless listing workflows.
- E-commerce Marketplaces (Amazon, eBay, Walmart, Shopify, Etsy, and 8+ others)coreIntegration partnerships with 13+ e-commerce platforms including Amazon, eBay, Walmart, Shopify, Etsy, Facebook Marketplace, Google Shopping, Mercari, Target+, WhatNot, Chairish, Zoho, and Shop.app. Enables cross-posting of listings to multiple marketplaces simultaneously.
- Foundation Program (Early Adopter Clients)minorCore group of AI cataloging experts who serve as early adopters and cataloging specialists for auctioneers needing faster turnaround. Program members can be referred for client work and join a network of cataloging specialists.
- B-StockminorB-Stock became the primary source of inventory for the founding team's e-commerce operations, shifting focus to purchasing retail returns and surplus inventory. This partnership influenced the mission to minimize the footprint of nation's largest retailers.
Scale indicators10 records
Recent moves10 records
Expansion highlights6 records
listernaut competitors and assessment
Company assessmentDirect peers
- Salsify: Salsify is a product experience platform that helps brands and sellers manage product content and syndicate catalogs to retailers and marketplaces. It is the most directly comparable peer to Listernaut as a multi-channel product cataloging and listing platform for commerce, just at a larger enterprise scale.
- Akeneo: Akeneo is a product information management (PIM) platform used to centralize, enrich, and publish product data across sales channels. It competes directly with Listernaut in the cataloging/listing workflow space, though typically serving larger retailers and brands.
- ChannelEngine: ChannelEngine is a marketplace integration platform that lets brands and sellers list, manage, and sync product data across hundreds of marketplaces. It is a direct competitor to Listernaut's multi-channel listing capabilities for e-commerce sellers.
- Listing Mirror: Listing Mirror is a multi-channel listing tool that lets sellers push product data to marketplaces like Amazon, eBay, Walmart, and Shopify. It is a direct competitor to Listernaut's cross-platform export functionality for e-commerce sellers.
- Solid Commerce: Solid Commerce provides multi-channel e-commerce inventory and listing management for online sellers. Comparable to Listernaut in pushing catalog data to multiple marketplaces, though more focused on inventory and order sync.
Emerging players
- Vue.ai: Vue.ai provides AI-powered retail automation including product tagging, cataloging, and content generation for e-commerce. It is comparable to Listernaut's AI cataloging capabilities, particularly the computer-vision-driven title and description generation, but at a broader retail scale.
- Syte: Syte offers visual AI for e-commerce including product tagging, attribute extraction, and search/discovery. It overlaps with Listernaut's computer vision cataloging and barcode/structured data workflows.
- ViSenze: ViSenze provides visual AI for product tagging, recommendations, and catalog enrichment in retail. It is a comparable emerging player in AI-driven product catalog automation.
- PhotoRoom: PhotoRoom is an AI product photo editing and cataloging tool widely used by SMB e-commerce sellers for marketplace listing. It overlaps with Listernaut's image-to-listing workflow, particularly for individual and SMB sellers.
Broad incumbents
- CommerceHub (ChannelAdvisor): CommerceHub (formerly ChannelAdvisor) is an enterprise multi-channel commerce platform serving brands selling across hundreds of marketplaces. It is a broad incumbent that overlaps with Listernaut's listing capabilities but at much larger enterprise scale.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
listernaut social profiles
Digital presencelisternaut financial estimates
Financial estimateRevenue estimate
Valuation estimate
listernaut leadership team
Management profileNumber of profiles
listernaut subsidiaries and ownership
Company hierarchySubsidiaries2 records
listernaut funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
listernaut M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about listernaut
What does listernaut do?
Listernaut provides AI-powered cataloging and multi-channel listing software that automatically generates product titles, descriptions, categories, and pricing from photos, barcode scans, or CSV imports. The platform then exports these catalogued listings to 40+ auction platforms and 13+ e-commerce marketplaces, replacing manual data entry for sellers, auctioneers, and liquidators. The offering is delivered as a SaaS platform with tiered subscriptions (Basic, Professional, Inventory Professional, White Label) supplemented by training, consulting, and custom programming services.
Is listernaut a public or private company?
listernaut is a private company. It is currently operating.
When was listernaut founded?
listernaut was founded in 2021.
Where is listernaut based?
listernaut is headquartered in Indianapolis, United States, in the North America region.
How does listernaut make money?
Five revenue lines are on record. SaaS Subscriptions are the primary driver. The others are token Purchases, professional Services, training Subscriptions and white Label Licensing.
Who are listernaut's main competitors?
Direct peers on record are Salsify, Akeneo, ChannelEngine, Listing Mirror and Solid Commerce. Emerging players are Vue.ai, Syte, ViSenze and PhotoRoom. CommerceHub (ChannelAdvisor) is listed as a broad incumbent.
Does listernaut have an API?
No public API is recorded for listernaut.
What industry is listernaut in?
listernaut's product category is E-commerce Cataloging Software. Its primary akta.pro industry code is HDAAALAB, Data Labeling & Annotation Services. Its NAICS code is 513210.