m-card

What m-card does

M-CARD is a French private company, founded in 2020 and headquartered in the Lyon area, that sells customizable digital business cards combining NFC contactless technology and QR code sharing. The product bundle comprises a physical card made of recycled PVC, premium gold/silver foil, or sustainably sourced wood; a smartphone dome sticker bearing an embossed QR code; and a hosted online administration interface that allows real-time edits to contact details, design, and shared links, plus engagement statistics on views and clicks. Specialized variants route taps/scans directly to Google Reviews profiles or social media accounts.

The business model is a one-time-purchase e-commerce sale priced from €50 HT (exclusive of French VAT), with no subscription fees, free delivery within 24–48 hours, and a design service bundled at no extra cost. Revenue is generated through direct online sales via m-card.fr, phone-based support, a reseller program for third-party distributors, and dedicated enterprise bulk-quote requests. The customer base spans both individual professionals and small-to-medium businesses as well as large enterprises, with publicly visible logos including TAG HEUER, RENAULT, Intersport, ALILA, YESSS Electrique, and first-stop, primarily within France.

M-CARD's distribution and marketing are concentrated on the French market, leveraging the company website, organic and paid social channels (Facebook, Instagram, LinkedIn, TikTok, Snapchat), Google search, and word-of-mouth referrals. The company emphasizes French design and manufacturing, RSE positioning with recycled materials and agricultural-waste packaging, and GDPR-compliant data handling. No funding rounds, management team details, M&A activity, or financial disclosures are available in the source data.

Name

m-card

Legal name

M-CARD

Website

https://m-card.fr

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

1–10 employees

Short description

M-CARD is a French company founded in 2020 that sells customizable NFC and QR-code digital business cards (recycled PVC, wood, or premium gold/silver) bundled with a smartphone dome and online administration interface to SMBs and enterprises in France via one-time purchase starting at €50 HT.

Ownership category

akta.pro rank

Headquarters

HQ city

Lyon

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Operations, Personnel, Marketing or Sales, Technology or R&D, Supply Chain

Revenue model

1. Digital Business Card Sales: One-time purchase of physical NFC/PVC or wood business cards with included online interface access. Customers pay once and own the card with unlimited updates. Pricing starts at 50 euros HT for the base model.
2. Custom Design Services: Professional design services included with purchase - a designer contacts customers post-purchase to create custom visuals within 24 hours at no additional cost.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels4 records

Core offering

M-CARD designs, prints, and manufactures physical digital business cards embedded with NFC chips and paired with QR codes, sold alongside an online administration interface for real-time profile updates. The product line spans customizable recycled PVC cards, premium gold/silver foil cards, and sustainably sourced wood cards, with specialized variants preconfigured for Google Reviews collection and social media redirection. All cards are produced in France under a one-time-purchase model with unlimited free updates.

Product overview

M-CARD is a virtual/connected business card platform offering a unified product portfolio centered on physical digital business cards. The core M-CARD platform consists of a PVC or wood physical card equipped with NFC technology and QR codes, paired with a smartphone dome accessory and an online administration interface for real-time profile management. The product lineup includes the customizable Carte sur mesure personnalisable (standard PVC), Carte Or ou Argent (premium gold/silver foil), and Carte de visite BOIS sans contact (sustainable wood), each bundled with the smartphone dome and online interface. Specialized variants include the Carte sans contact spécial AVIS GOOGLE (integrated with Google Reviews) and Carte sans contact spécial RESEAUX SOCIAUX (social media focus). All products feature one-time payment pricing with no subscription, unlimited updates, and are designed, printed, and manufactured in France.

Differentiator

Problem solved

Functional benefit

Quantifiable outcome

• One M-CARD replaces up to 100,000 traditional paper business cards
• +3 more outcomes

Named customers10 records

Segments4 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature5 records

Scale indicators2 records

Recent moves4 records

Expansion highlights4 records

Direct peers

• HiHello: One of the largest global digital business card platforms offering NFC cards, QR codes, and a comprehensive mobile app. Directly competes with M-CARD across the same product category with significantly broader geographic reach and brand recognition.
• Blinq: Australian-origin digital business card company offering NFC tap-to-share cards, QR codes, and CRM integrations. Direct competitor with comparable enterprise sales motion and similar B2B product bundle to M-CARD.
• Popl: US-based digital business card company specializing in NFC-enabled physical cards, lead capture, and CRM integrations. Direct competitor with the same physical-card-plus-software bundle that M-CARD sells.
• Mobilo: Smart business card company offering NFC cards with built-in CRM integrations and lead-generation features. Direct competitor targeting the same B2B enterprise segment that M-CARD serves with TAG HEUER and RENAULT.
• Linq: Digital business card and contact management platform offering NFC business cards, custom QR codes, and engagement analytics. Direct competitor with a comparable feature set and analytics-driven positioning to M-CARD's admin interface.
• V1CE: UK-based NFC business card company offering premium metal and plastic cards with tap-to-share functionality. Direct competitor with similar premium-product positioning and European geographic orientation.
• Tapni: Croatia-based digital business card company offering NFC cards with QR-code fallback and analytics. Direct European competitor serving a similar SMB and enterprise customer profile as M-CARD.
• Uniqode: Digital business card platform (formerly Beaconstac) offering QR-code-centric solutions with analytics and CRM integrations. Direct competitor with overlapping contact-sharing and analytics capabilities to M-CARD's platform.

Emerging players

• Haystack: Smart business card company offering NFC-enabled cards targeted at freelancers and small businesses. Emerging player with overlapping product category and a comparable SMB-focused go-to-market approach.

Regional players

• Tenere Team: French digital business card company offering NFC and QR-code-based contact-sharing solutions. Regional competitor operating in the same French market as M-CARD with directly comparable offerings.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/mcardfr

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about m-card