paths to recovery mental health counseling, pllc

What paths to recovery mental health counseling, pllc does

Paths to Recovery Mental Health Counseling, PLLC is a privately held, family-owned mental health group practice founded in 2011 and headquartered in Central New York. The practice delivers in-person and telehealth counseling for individuals, couples, and families, treating conditions including anxiety, OCD, depression, trauma, mood disorders, grief, addiction (substance and process), eating disorders, maternal mental health, and LGBTQIA+ concerns, with a harm-reduction philosophy rather than strict abstinence-based recovery. Clinical modalities combine DBT, ERP, CBT, EMDR, Narrative Therapy, Motivational Interviewing, and Somatic Experiencing, delivered by a team of roughly 17+ clinicians (LMHCs, CASAC-credentialed, Certified Clinical Trauma Professionals, Certified Gambling Treatment Specialists) supported by pre-licensed clinicians, interns, and affiliates.

The practice operates four physical locations in Baldwinsville and Manlius, NY, plus an integrated Holistic Health & Wellness Center offering infrared sauna, sound healing, breathwork, yoga, and reiki. Distribution is direct-to-consumer via phone, email, the ClientSecure.me client portal, and Acuity wellness scheduling, with additional patient inflow from a 300-clinician referral network and partnerships with the New York Council on Problem Gambling, Ophelia's Place, the CUS Foundation, and area chambers of commerce. The practice is licensed for telehealth in both New York and Vermont and holds New York State WBE certification through Empire State Development.

Revenue is generated primarily through out-of-network insurance billing across UMR, AETNA, Excellus, UHC, Empire, Carelon, and Cigna, with supplemental self-pay, sliding-scale fees, wellness-center transaction revenue (sauna bundles, classes), and donation/fee-based community events and workshops. The practice carries no disclosed external funding, no parent company, and no M&A activity; growth is internally funded through operating cash flow. Founder Tracy Carmody serves as Executive Director and was named 2025 GBCC Business Person of the Year.

Name

paths to recovery mental health counseling, pllc

Legal name

Paths to Recovery Mental Health Counseling, PLLC

Website

https://ptrcounseling.com

Company type

Private

Founded year

2011

Operating status

Operating

Short description

Paths to Recovery Mental Health Counseling is a family-owned private group therapy practice in Central New York offering in-person and telehealth counseling across specialty areas including addiction, eating disorders, trauma, and maternal mental health, supported by an integrated holistic wellness center.

Ownership category

akta.pro rank

Product category

Outpatient Mental Health and Addiction Counseling Services

NAICS

Outpatient Mental Health and Substance Abuse Centers (621420)

SIC

Services-Health Services (8000), Services-Social Services (8300)

akta.pro primary industry

Substance Use Disorder (SUD) & Addiction Teletherapy Platforms (HLALAEAD)

akta.pro secondary industries

Substance Use Recovery & Harm Reduction Support Services (BPAGAEAO), Couples & Family Therapy Teletherapy Platforms (HLALAEAG), Peer Support, Recovery Coaching & Sober Living Services (HLAFACAN)

Keywords

• Mental health counseling
• Addiction treatment services
• Outpatient therapy
• Telehealth counseling
• Holistic wellness services

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Mental Health Counseling Sessions: Billable therapy sessions (45-55 minutes) using out-of-network insurance benefits. Practice accepts UMR, AETNA, Excellus, UHC, Empire, Carelon, Cigna and submits claims directly. Self-pay and sliding scale options available.
2. Holistic Wellness Services: Revenue from infrared sauna sessions (single, 3-pack, 6-pack bundles), sound healing journeys (donation-based), yoga classes, breathwork sessions, and other wellness offerings at the Holistic Health & Wellness Center
3. Community Events & Workshops: Donation-based and fee-based workshops including sound journeys, Portugal retreat, networking events, and therapy groups such as Coffee & Connections, LEGO Social Skills, and Gardening Through Grief

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels5 records

Core offering

Paths to Recovery Mental Health Counseling, PLLC is a private group therapy practice providing outpatient mental health, addiction, and eating disorder counseling to individuals, couples, families, and groups in Central New York, both in-person at four locations and via telehealth for NY and VT residents. Core services include evidence-based modalities such as DBT, CBT, ERP, EMDR, narrative therapy, and harm-reduction-aligned addiction treatment, complemented by a Holistic Health & Wellness Center offering infrared sauna, sound healing, breathwork, yoga, and reiki.

Product overview

Paths to Recovery Mental Health Counseling, PLLC is a private group mental health practice offering a comprehensive portfolio of therapeutic services across four locations in Baldwinsville and Manlius, NY. The core offering consists of individual, couples, and family counseling using evidence-based approaches (DBT, CBT, ERP, EMDR, narrative therapy, and more) for conditions including addiction, eating disorders, trauma, anxiety/OCD, mood disorders, and LGBTQIA+ support. Children's therapy services (ages 3+) employ play therapy, art therapy, and sand tray techniques. The practice complements clinical services with an Addiction Recovery Coaching program (non-therapy partnership) and a Holistic Health & Wellness Center offering infrared sauna, breathwork, reiki, yoga, sound journeys, and other integrative modalities. All services are available in-person or via telehealth.

Differentiator

Problem solved

Functional benefit

Products and services

• Mental Health Counseling Services
• Children's Therapy Services
• Addiction and Dual Diagnosis Treatment
• Eating Disorders Treatment
• Maternal Mental Health Services
• Anxiety and OCD Treatment
• Trauma Treatment
• LGBTQIA+ Services
• Addiction Recovery Coaching
• Therapy Groups
• Holistic Health & Wellness Center
• Telehealth Services

Quantifiable outcome

• Point of contact for over 300 local private practice clinicians for referrals

Named customers1 record

Segments7 records

Ideal customer profiles7 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Nine partnerships are on record, tiered core and minor.

• Greater Baldwinsville Chamber of CommercecoreOthersProud member of the Greater Baldwinsville Chamber of Commerce, supporting local business community and mental health awareness in Central New York.
• Onondaga East ChambercoreOthersProud member of the Onondaga East Chamber supporting business networking and community development in the Eastern Onondaga County region.
• Corporate Rotary / Baldwinsville RotaryminorOthersCorporate Rotary member supporting community service and local initiatives in the Baldwinsville area.
• Girl Scouts of NY Penn PathwaysminorOthersCommunity Partner to Girl Scouts supporting youth development and wellness programs.
• CUS FoundationminorStrategic or Co-development PartnerPractice donates space at Van Buren location for monthly Survivors of Suicide Loss Support Group hosted by CUS Foundation, providing compassionate community support space at no cost.
• Ophelia's PlacecoreStrategic or Co-development PartnerReferral partner for eating disorder support services. Local organization dedicated to providing support, community, and harm-reducing resources for eating disorder treatment.
• New York Council on Problem GamblingcoreStrategic or Co-development PartnerApproved providers for the New York Council on Problem Gambling. Clinicians are Certified Gambling Treatment Specialists.
• Harmonic Path (Tiesha McNeal)minorGTM or Marketing PartnerPartnership with sound healing practitioner for donation-based sound journey events at Holistic Health & Wellness Center, promoting accessible wellness experiences.
• NYMHCA (New York Mental Health Counselors Association)coreOthersFounder Tracy Carmody serves as appointed Chair of the NYMHCA Membership Committee, working alongside mental health professionals across NY State.

Scale indicators4 records

Recent moves8 records

Expansion highlights6 records

Direct peers

• Charlie Health: Intensive outpatient mental health provider with both virtual and in-person programming for adolescents and adults, comparable in integrative modality mix and outpatient positioning.
• BrightView Health: Multi-location outpatient addiction and mental health treatment provider offering medication-assisted treatment and counseling comparable to PTR's addiction/dual diagnosis services, with broader geographic reach.
• Eleanor Health: Outpatient mental health and substance use disorder provider combining therapy, psychiatry, and recovery support in community settings — directly comparable in model and SUD focus.
• Talkspace: Online therapy platform serving individuals and couples via telehealth; overlapping product (telemental health therapy sessions) with PTR's NY/VT telehealth offering.
• BetterHelp: Largest direct-to-consumer online counseling platform; competes for the same NY/VT therapy patients via telehealth with comparable subscription-billed session delivery.
• Two Chairs: Multi-location outpatient therapy practice that matches clients with specialized therapists; closely comparable to PTR's specialty-segment, integrative-model multi-site group practice.
• Lyra Health: Mental health benefits platform offering therapy and coaching through employer contracts; overlapping with PTR in therapy delivery and increasingly competitive on enterprise demand.

Broad incumbents

• Hazelden Betty Ford Foundation: Established national nonprofit provider of addiction treatment including outpatient and residential care; comparable on SUD focus and treatment philosophy breadth but at vastly larger scale.

Emerging players

• Alma: Therapist membership platform providing credentialing, insurance billing, and practice support for independent clinicians; relevant peer as a software-enabled operator in the same therapist-economic ecosystem.
• Headway: Platform that handles insurance credentialing and billing for independent therapists and group practices; comparable in enabling OON/in-network billing for outpatient mental health providers.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/paths-to-recovery-mental-health-counseling-pllc

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about paths to recovery mental health counseling, pllc