Latitud
Latitud is a São Paulo-based startup support platform serving Latin American founders through a pre-seed venture fund, fellowship programs, an operational SaaS stack (Formation, Compliance, Go), US business banking, and the annual Vamos Latam Summit.
- Company typePrivate
- Founded2020
- HeadquartersSão Paulo, Brazil
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What Latitud does
Latitud is a São Paulo-headquartered startup support platform, founded in 2020 and US-incorporated as Latitud, Inc., that serves early-stage founders building companies with Latin American roots or operations. The platform is structured around a multi-product stack: Latitud Ventures, a pre-seed venture fund (Fund II targeted at $25M); the Latitud Fellowship, including Angel, Build, Talent, and the newly launched San Francisco Fellowship; operational SaaS products such as Latitud Formation (company formation), Latitud Compliance (offshore maintenance), and Latitud Go (startup operations); Meridian by Latitud / Latitud Finance, a US business banking offering delivered in partnership with Synapse; and ecosystem assets including the open-source MISTO convertible loan template, the annual Vamos Latam Summit, the LatAm Tech Report, and a podcast and newsletter.
The company's customer base spans 1,200+ fellowship participants, 400+ supported teams, and 100+ direct portfolio companies, with a community-level aggregate valuation of approximately $1.5B and $650M+ raised by fellows. Notable portfolio outcomes include Pomelo ($100M+), Finkargo ($200M), Tapi ($30M+ and a $27M Series B), BHub ($30M), and a Hyperplane exit to Nubank. Latitud monetizes through five distinct revenue layers: fund management fees and carry from Latitud Ventures, subscription revenue from Formation, Compliance, and Go, revenue-share from Meridian banking via Synapse, event sponsorship and ticketing from VLS, and ecosystem-level brand value supporting all of the above.
The business is run by a lean 11–50 person fully remote team led by co-founders Brian Requarth (CEO, previously co-founder/CEO of VivaRealnt with a $600M exit), Gina Gotthilf (COO, former Duolingo VP), and Yuri Danilchenko (CTO). Latitud's LP base includes senior operators such as Stelleo Tolda (Mercado Libre), David Velez (Nubank), Sebastian Mejia (Rappi), Henrique Dubugras (Brex/Pagar.me), and Micky Malka (Ribbit), providing a quality-of-capital signal that supports both fundraising leverage and deal-flow access across the region.
Latitud firmographics
Firmographics- Name
- Latitud
- Legal name
- Latitud, Inc.
- Website
- https://latitud.com
- Company type
- Private
- Founded year
- 2020
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Latitud is a São Paulo-based startup support platform serving Latin American founders through a pre-seed venture fund, fellowship programs, an operational SaaS stack (Formation, Compliance, Go), US business banking, and the annual Vamos Latam Summit.
- Ownership category
- akta.pro rank
Latitud industry classification
Industry- Product category
- Startup Support Platform
- NAICS
- Scientific Research and Development Services (5417)
- SIC
- Services-Management Consulting Services (8742)
- akta.pro primary industry
- Operator-Led / CEO-in-Residence ETA (FSANALAI)
- akta.pro secondary industry
- Loan Origination Systems (LOS) (FSALALAA)
Keywords
Where Latitud is headquartered
LocationHeadquarters
- HQ city
- São Paulo
- HQ country
- Brazil
- HQ region
- Latin America
Markets served
Latitud business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Others
Revenue model
- Latitud Ventures Fund Returns: Capital deployed via Latitud Ventures Fund I and Fund II (Fund II target US$25M) into pre-seed rounds across LatAm; revenue generated as fund returns (carry/equity upside) on portfolio exits such as Hyperplane's exit to Nubank and follow-on raises (e.g., Pomelo $100M+, BHub $30M, Finkargo $200M, Fudo/Deli $13M).
- Founder SaaS Products (Formation, Compliance, Go): Fee-based services for founders to set up venture-backable companies (Latitud Formation), maintain offshore entities (Latitud Compliance), and use Latitud Go to streamline startup operations; positioned as 5x more affordable than alternatives.
- Latitud Finance / Meridian Banking Revenue: Revenues tied to the US-domiciled Meridian Business Account offering, delivered through Synapse Financial Technologies and Synapse Brokerage LLC; includes brokerage, cash management, and FX-related services.
- Vamos Latam Summit Ticket Sales & Sponsorships: Event revenue from 2-day passes (R$450 1st batch up to R$1,200 6th batch) plus tiered Diamond/Platinum/Gold sponsorships from AWS, Google for Startups, Nomad, Carta, Deel, Zendesk, Pomerlo, Cubo, and many others.
- MISTO Legal Templates: MISTO (mútuo conversível) is offered as a free open-source template, but the surrounding legal services and incorporation flow (Formation/Compliance) generate related revenue.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Other | Latitud Fellowship — free, invite-only, no equity |
| Other | Other | Latitud Ventures Pre-Seed — US$200k standard check |
| Other | Other | Latitud SF Fellowship — $62,500 for 2.5% equity |
| Unit Pricing | Pay-as-you-go | Vamos Latam Summit 2-Day Pass — R$450 to R$1,200 |
| One time/ perpetual license | Pay-as-you-go | Latitud Formation — 5x more affordable than alternatives |
| Other | Other | MISTO — free open-source template |
Go-to-market motion1 record
Distribution channels7 records
Marketing channels12 records
Latitud product offering
Product offeringCore offering
Latitud supports Latin American tech founders from inception to conviction through a vertically integrated platform that combines an invite-only fellowship community, a dedicated pre-seed venture capital fund (Latitud Ventures Fund I and Fund II, USD 25M target), company formation and compliance SaaS (Latitud Formation and Latitud Compliance), US-domiciled business banking (Meridian by Latitud delivered via Synapse), and the open-source MISTO mútuo conversível legal template. The platform addresses structural gaps in the LatAm startup journey including company setup, offshore maintenance, fundraising playbooks, and access to global capital.
Product overview
Latitud operates a vertically integrated platform-plus-modules ecosystem supporting Latin American startup founders across their entire journey from inception to conviction. The architecture is anchored by the invite-only Latitud Fellowship community, which feeds deal flow into Latitud Ventures (operating Fund I and Fund II, with Fund II having a USD 25M target) and its specialized idea-stage track, the Latitud SF Fellowship. Surrounding this investment core is a stack of operational digital products that address specific founder pain points: Latitud Formation for setting up venture-backable company structures, Latitud Compliance for offshore corporate maintenance, Meridian by Latitud (Latitud Finance) for business banking and financial services, Latitud Go for streamlining the startup process, and MISTO-an open-source Brazilian convertible-loan template available in English and Portuguese. Adjunct fellowship tracks such as Angel Fellowship, Build Fellowship, and Talent Fellowship round out the community offering, while content and ecosystem products-the LatAm Tech Report, the Latitud Podcast, and the Latitud Blog-combined with the annual Vamos Latam Summit event, create the network effects that power Latitud's flywheel.
Differentiator
Problem solved
Functional benefit
Brands
- Latitud Formation: Service helping founders set up a venture-backable company structure, marketed as 5x more affordable and faster than traditional alternatives.
- Latitud Compliance
Products and services
- Latitud Ventures Pre-seed venture capital fund leading the first institutional check for high-potential Latin American founders; manages Fund I and Fund II and provides portfolio founders with fundraising guidance, mentorship, and connections to downstream VC funds.
- Latitud Formation Digital product that helps founders set up a venture-backable company structure marketed as 5x more affordable and faster than alternative paths, addressing core infrastructure gaps for new LatAm startups.
- Latitud Compliance Service that simplifies ongoing offshore corporate maintenance for LatAm founders with venture-backable company structures, including Delaware Franchise Tax handling, packaged with formation services.
- Meridian by Latitud (Latitud Finance) US-domiciled business banking, brokerage, FX, and financial services platform for the Latitud community, delivered via integration with Synapse Financial Technologies and Synapse Brokerage LLC (FINRA/SIPC member); eligible FDIC coverage up to $250,000 and SIPC coverage up to $500,000.
- Latitud Fellowship Invite-only, equity-free fellowship for top early-stage LatAm tech founders taking startups from -1 to 0; offers a curated investor database, mentor sessions, exclusive events, partner deals worth over US$350k, and fundraising workshops.
- Latitud SF Fellowship Idea-stage founder program investing $500,000 across eight startups ($62,500 for 2.5% equity each) through a nine-week program rotating between São Paulo, Mexico City, and San Francisco.
- Vamos Latam Summit Annual LatAm-wide startup summit held in São Paulo, gathering thousands of founders, investors, and operators across multiple stages for panels, networking, workshops, mentorship rounds, expo, and happy hour; ticketed (R$450–R$1,200) and sponsor-supported (AWS, Google for Startups, Nomad, Carta, Deel, Zendesk, Cubo, Bossa Invest).
- MISTO (Mútuo para Investimento Simplificado com Termos Otimizados) Open-source standardized convertible loan (mútuo conversível) instrument tailored for Brazilian startups, available in post-money and discount versions in English and Portuguese, with auxiliary documents (PIIA, pro rata, AGE, ARS) and a comparison table versus YC SAFE and standard mútuo comum.
- Latitud Go Product within Latitud's platform designed to streamline the startup process for LatAm founders, alongside company formation and cross-border capital services.
Quantifiable outcome
- US$650M+ raised by 1,200+ selected Latitud Fellows across cohorts
- +7 more outcomes
Companies that use Latitud
Customer profileNamed customers8 records
Segments5 records
Ideal customer profiles3 records
Latitud technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
Feature6 records
Latitud partnerships and signals
Strategic signalPartnerships
25 partnerships are on record, tiered core, flagship and minor.
- StripecorePartner in the Latitud Fellowship perks stack providing payments tooling and discounts to Latitud fellows and portfolio companies.
- Google CloudcoreFellowship perks partner providing cloud credits and tooling to fellows.
- Synapse Financial Technologies / Synapse Brokerage LLCflagshipProvides brokerage, cash management and banking infrastructure for Latitud Finance / Meridian US-domiciled business accounts (FINRA/SIPC member).
- LAVCAminorDistribution partner for the LatAm Tech Report 2023.
- Sling HubminorDistribution partner for the LatAm Tech Report 2023.
- CanaryminorDistribution partner for the LatAm Tech Report 2023.
- Startups.comminorDistribution partner for the LatAm Tech Report 2023 and supporter of VLS 2023.
- AWS (Amazon Web Services)flagshipDiamond sponsor of Vamos Latam Summit 2023; also a partner in the Latitud Fellowship perks stack providing cloud credits to fellows.
- Google for StartupsflagshipDiamond sponsor of Vamos Latam Summit 2023; partner providing cloud and program support for Latitud fellows.
- CartacorePlatinum sponsor of VLS 2023 and partner in the Fellowship perks stack for cap table management.
- DeelcorePlatinum sponsor of VLS 2023 and partner providing global HR / payroll tooling to Latitud fellows and portfolio.
- Nomad (financial platform)coreDiamond sponsor of VLS 2023; founder Lucas Vargas is a featured speaker.
- Bossa InvestminorPlatinum sponsor of VLS 2023.
- Cubo Network (Itaú)minorPlatinum sponsor of VLS 2023.
- Darwin StartupsminorPlatinum sponsor of VLS 2023.
- ZendeskminorPlatinum sponsor of VLS 2023.
- Sympla (event ticketing platform)coreOfficial ticketing platform for Vamos Latam Summit; tickets sold via sympla.com.br/evento/vamos-latam-summit-sao-paulo-2023.
- Transamerica Expo CentercoreSão Paulo venue partner hosting the annual Vamos Latam Summit (Sept 28-29, 2023).
- Pinheiro Neto AdvogadosflagshipCo-developed MISTO open-source mútuo conversível template; provides legal support for Latitud's formation and compliance products.
- Gunderson DettmerflagshipCo-developed MISTO open-source mútuo conversível template; provides US legal support for Latitud's formation/compliance offerings.
- Bronstein Zilberberg Chueiri Potenza AdvogadosflagshipCo-developed MISTO open-source mútuo conversível template; provides Brazilian legal support for Latitud's formation/compliance products.
- SEBRAEminorListed as supporting partner for MISTO initiative.
- ABS (Associação Brasileira de Startups)minorListed as supporting partner for MISTO initiative.
- ACE VenturesminorListed as supporting partner for MISTO and a Gold sponsor of VLS 2023.
- Veirano AdvogadosminorListed as supporting partner for MISTO initiative.
Scale indicators13 records
Recent moves6 records
Expansion highlights6 records
Latitud competitors and assessment
Company assessmentDirect peers
- Cometa: Mexico-based pre-seed VC. Comparable in stage and pan-LatAm orientation; competes for the same early-stage founder cohort.
- Canary: Brazilian early-stage VC. Directly comparable to Latitud Ventures in stage, geography, and target founder segments; both operate pre-seed and seed programs in Brazil.
- Antler: Global founder fellowship and pre-seed investor operating in multiple geographies including LatAm. Closest structural analog to Latitud's fellowship-plus-fund model.
- ALLVP: Mexico-based LatAm venture capital firm. Comparable pre-seed/seed investor with pan-LatAm mandate and overlapping portfolio interests.
- Monashees: Brazil-led multi-stage VC investing across LatAm. Competes with Latitud for pre-seed and seed deals, with a longer track record and larger fund vintages.
- Magma Partners: LatAm-focused pre-seed and seed VC. Direct peer in early-stage investing; co-invested with Latitud in Altis.
- Kaszek Ventures: The leading LatAm-focused venture capital firm. Kaszek overlaps directly with Latitud Ventures in backing early-stage LatAm founders (e.g., co-invested in Pomelo, Tapi) and shares the same target founder segments, making it the most direct peer for fund economics.
- Founder Institute: Global pre-seed accelerator and founder fellowship. Comparable structural model (community + program + investor network), with a presence in multiple LatAm markets.
Broad incumbents
- Endeavor: Global high-impact entrepreneur support organization. Comparable community-platform model for founders at scale, though Endeavor focuses on later-stage scaling and mentorship rather than pre-seed capital.
- Y Combinator: The global benchmark pre-seed accelerator and fund. Comparable as a community-plus-capital platform for early-stage founders, though YC operates at much larger scale and primarily serves US-based startups while Latitud focuses on LatAm.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
Latitud social profiles
Digital presenceLatitud compliance and trust
Trust signalCompliance2 records
Latitud financial estimates
Financial estimateRevenue estimate
Valuation estimate
Latitud leadership team
Management profileNumber of profiles
Profiles8 records
Latitud subsidiaries and ownership
Company hierarchySubsidiaries5 records
Latitud funding detail
Funding detailFunding overview
Funding rounds3 records
Investors13 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Latitud M&A and investment
M&A and investmentM&A
Investments144 records
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Latitud
What does Latitud do?
Latitud supports Latin American tech founders from inception to conviction through a vertically integrated platform that combines an invite-only fellowship community, a dedicated pre-seed venture capital fund (Latitud Ventures Fund I and Fund II, USD 25M target), company formation and compliance SaaS (Latitud Formation and Latitud Compliance), US-domiciled business banking (Meridian by Latitud delivered via Synapse), and the open-source MISTO mútuo conversível legal template. The platform addresses structural gaps in the LatAm startup journey including company setup, offshore maintenance, fundraising playbooks, and access to global capital.
Is Latitud a public or private company?
Latitud is a private company. It is classified as venture growth investor backed and is currently operating.
When was Latitud founded?
Latitud was founded in 2020. It employs 11 to 50 people.
Where is Latitud based?
Latitud is headquartered in São Paulo, Brazil, in the Latin America region.
How does Latitud make money?
Five revenue lines are on record. Latitud Ventures Fund Returns are the primary driver. The others are founder SaaS Products (Formation, Compliance, Go), latitud Finance / Meridian Banking Revenue, vamos Latam Summit Ticket Sales & Sponsorships and MISTO Legal Templates.
Who are Latitud's main competitors?
Direct peers on record are Cometa, Canary, Antler, ALLVP, Monashees, Magma Partners, Kaszek Ventures and Founder Institute. Broad incumbents are Endeavor and Y Combinator.
Does Latitud have an API?
No public API is recorded for Latitud.
What industry is Latitud in?
Latitud's product category is Startup Support Platform. Its primary akta.pro industry code is FSANALAI, Operator-Led / CEO-in-Residence ETA, with a secondary code of FSALALAA, Loan Origination Systems (LOS). Its NAICS code is 5417 and its SIC code is 8742.