SingleOps
SingleOps is a vertical SaaS business management platform founded in 2013 and headquartered in Atlanta, serving arborists, tree care companies, and green-industry service operators across North America with tiered subscription plans covering estimating, scheduling, work orders, and invoicing.
- Company typePrivate
- Founded2013
- HeadquartersAtlanta, United States
- Headcount51–100
- GTM typeB2B
- OfferingSoftware
What SingleOps does
SingleOps is a vertical SaaS business management platform purpose-built for the green industry, with primary focus on arborists and tree care companies and secondary reach into full-service landscaping, landscape design & build, and snow & ice operators across North America. Founded in 2013 and headquartered in Atlanta, the platform centralizes tree inventory cataloging (species, condition, risk, work history), professional estimating and proposal generation, automated client follow-ups, time-based crew scheduling and route optimization, digital work order delivery with photos and checklists, and integrated digital invoicing and payment capture. The product is sold via a sales-led motion with website demo booking as the primary acquisition mechanism and is offered in three subscription tiers — Essential (single crew), Plus (1+ crew), and Premier (3+ crew) — paired with dedicated onboarding specialists and ongoing customer support.
The company monetizes through tiered monthly SaaS subscriptions, with disclosed scale metrics including more than $2 billion in customer revenue processed through the platform and 423% revenue growth reported over the three-year period ending in 2022. Following a July 2022 $74 million growth equity investment led by FTV Capital (with Five Elms Capital), SingleOps was consolidated alongside Landscape Management Network (LMN, acquired November 2024) and Greenius (employee training) under the Granum parent brand, forming a multi-product green-industry software suite. Granum has since embedded a Stripe-powered payments layer (LMN Pay) into the portfolio, signaling movement from pure subscription toward transaction-based monetization.
The go-to-market strategy is sales-led and vertical-focused, combining trade show participation, content marketing, customer-story social proof, and demo-led conversion targeting green-industry SMBs ranging from single-crew operators to multi-crew enterprises. Reported customer logos (Accurate Tree Services, Bedwell Tree Service, Cut-Rite Tree Services, Monster Tree Service, Joshua Tree Experts, Aspen Tree Expert Co., among others) skew toward small and mid-sized tree care businesses, with no large enterprise anchors disclosed. The combined headcount of 51-100 across the Granum product family supports a blended revenue-per-employee profile consistent with a vertical-SaaS business in the $25M-$50M ARR range.
SingleOps firmographics
Firmographics- Name
- SingleOps
- Legal name
- Granum
- Website
- https://singleops.com
- Company type
- Private
- Founded year
- 2013
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- SingleOps is a vertical SaaS business management platform founded in 2013 and headquartered in Atlanta, serving arborists, tree care companies, and green-industry service operators across North America with tiered subscription plans covering estimating, scheduling, work orders, and invoicing.
- Ownership category
- akta.pro rank
SingleOps industry classification
Industry- Product category
- Green Industry Business Management Software
- NAICS
- Computer Systems Design and Related Services (54151), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (51821)
- SIC
- Services-Computer Programming, Data Processing, Etc. (7370), Services-Computer Integrated Systems Design (7373)
- akta.pro primary industry
- Sales Enablement & Revenue Operations (RevOps) Tools & Services (BPAFAFAJ)
Keywords
Where SingleOps is headquartered
LocationHeadquarters
- HQ city
- Atlanta
- HQ country
- United States
- HQ region
- North America
Markets served
SingleOps business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure
Revenue model
- SaaS Subscription: SingleOps operates as a SaaS platform providing business management software to tree care companies. The platform processes over $2 billion in revenue for customers, suggesting transaction-based value capture. The company offers tiered pricing plans (Essential, Plus, Premier) indicating subscription-based revenue.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | SingleOps Essential - For single crew businesses looking to start with the basics |
| Subscription | Monthly | SingleOps Plus - For 1+ crew businesses wanting to significantly improve their operations |
| Subscription | Monthly | SingleOps Premier - For multi-crew or highly ambitious businesses seeking to optimize |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels5 records
SingleOps product offering
Product offeringCore offering
SingleOps is a SaaS business management platform purpose-built for arborists and tree care companies to streamline daily operations. The platform provides tree inventory management, estimating, scheduling and routing, digital work orders, automated client follow-ups, and integrated invoicing and payments. It is offered in three subscription tiers (Essential, Plus, Premier) targeted at single-crew to multi-crew tree care operators across North America.
Product overview
SingleOps is part of Granum's product portfolio of software solutions for the green industry. The core offering is SingleOps, a business management platform for arborists and tree care companies, available in three tiers: Essential (single crew), Plus (1+ crew), and Premier (3+ crew). SingleOps is complemented by LMN (landscaping business management) and Greenius (employee training), forming a unified suite that addresses the operational, sales, and workforce development needs of green industry businesses. The products share a common infrastructure and help center ecosystem, processing over $2 billion in revenue for customers.
Differentiator
Problem solved
Functional benefit
Products and services
- SingleOps SaaS business management platform dedicated to arborists and tree care companies that streamlines daily operations including job management, client management, estimating, scheduling, routing, work orders, and invoicing.
- LMN Landscaping business management software within the Granum product family, providing operations management platform features dedicated to landscapers.
- Greenius Employee training and development software within the Granum product family designed to transform apprentices into experts and increase employee retention through on-the-job training courses.
Quantifiable outcome
- 423% revenue growth over three years
- +1 more outcomes
Companies that use SingleOps
Customer profileNamed customers9 records
Segments2 records
Ideal customer profiles2 records
SingleOps technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature6 records
SingleOps partnerships and signals
Strategic signalScale indicators4 records
Recent moves6 records
Expansion highlights5 records
SingleOps competitors and assessment
Company assessmentDirect peers
- Jobber: Jobber is a leading field service management SaaS for small home-service businesses including landscapers and lawn care operators. It directly overlaps SingleOps in green-industry customer segments with similar scheduling, invoicing, and CRM capabilities.
- Aspire Software: Aspire is a business management platform purpose-built for landscape, lawn care, and tree care companies. It competes head-to-head with SingleOps in green-industry verticals with similar estimating, routing, and crew management features.
- Arborgold: Arborgold is a SaaS platform dedicated to tree care companies, offering estimating, scheduling, and customer management. It is the most direct vertical competitor to SingleOps in the arborist segment.
- Service Autopilot: Service Autopilot provides business management software specifically for lawn care, landscaping, and snow removal companies. It competes with SingleOps in the broader green-industry customer base with similar subscription-based SaaS delivery.
- RealGreen (WorkWave): RealGreen by WorkWave is a business management solution for lawn care and landscape companies, including routing, billing, and customer management. It overlaps directly with SingleOps' green-industry target customers and core workflows.
- Housecall Pro: Housecall Pro is a field service management SaaS for home service professionals including landscapers and lawn care operators. It targets a similar SMB customer profile with scheduling, dispatching, and payment features overlapping SingleOps' offering.
- FieldEdge: FieldEdge provides field service management software for residential and commercial service contractors. Its scheduling, invoicing, and customer management features overlap with SingleOps' core platform capabilities for SMB service operators.
Broad incumbents
- ServiceTitan: ServiceTitan is a large, public field service management platform serving home and commercial service businesses. While focused on HVAC, plumbing, and electrical, its scale and brand make it a broad incumbent that could expand down-market into SingleOps' green-industry verticals.
- WorkWave: WorkWave is an established field service management software provider serving multiple verticals including pest control, lawn care, and landscaping. Its scale and multi-vertical portfolio position it as a broad incumbent adjacent to SingleOps' niche focus.
Emerging players
- PestRoutes: PestRoutes (also owned by WorkWave) provides route optimization and field service software for pest control operators with workflows adjacent to lawn care. While not directly serving tree care, it shares underlying field-service functionality comparable to SingleOps' routing and work-order features.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key highlights7 records
Customer concentration
SingleOps social profiles
Digital presenceSingleOps financial estimates
Financial estimateRevenue estimate
Valuation estimate
SingleOps leadership team
Management profileNumber of profiles
Profiles5 records
SingleOps funding detail
Funding detailFunding overview
Funding rounds5 records
Investors3 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
SingleOps M&A and investment
M&A and investmentM&A1 record
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about SingleOps
What does SingleOps do?
SingleOps is a SaaS business management platform purpose-built for arborists and tree care companies to streamline daily operations. The platform provides tree inventory management, estimating, scheduling and routing, digital work orders, automated client follow-ups, and integrated invoicing and payments. It is offered in three subscription tiers (Essential, Plus, Premier) targeted at single-crew to multi-crew tree care operators across North America.
Is SingleOps a public or private company?
SingleOps is a private company. It is classified as venture growth investor backed and is currently operating.
When was SingleOps founded?
SingleOps was founded in 2013. It employs 51 to 100 people.
Where is SingleOps based?
SingleOps is headquartered in Atlanta, United States, in the North America region.
How does SingleOps make money?
One revenue line is on record: saaS Subscription.
Who are SingleOps's main competitors?
Direct peers on record are Jobber, Aspire Software, Arborgold, Service Autopilot, RealGreen (WorkWave), Housecall Pro and FieldEdge. Broad incumbents are ServiceTitan and WorkWave. PestRoutes is listed as an emerging player.
Does SingleOps have an API?
No public API is recorded for SingleOps.
What industry is SingleOps in?
SingleOps's product category is Green Industry Business Management Software. Its primary akta.pro industry code is BPAFAFAJ, Sales Enablement & Revenue Operations (RevOps) Tools & Services. Its NAICS code is 54151 and its SIC code is 7370.