TRIBBU
TRIBBU is a Madrid-based SaaS carpooling platform that connects daily commuters across Spain via its mobile app, serving individual riders, enterprises, universities, and regional governments through its BBono Energético Energy Savings Certificate system.
- Company typePrivate
- Founded2019
- HeadquartersMadrid, Spain
- Headcount11–50
- GTM typeB2B and B2C
- OfferingSoftware
What TRIBBU does
TRIBBU (legally HOOP SOLUTIONS, S.L.) is a Madrid-based SaaS carpooling platform founded in 2019 (formerly Hoop Carpool) that connects drivers and passengers for daily commute trips across all 52 Spanish provinces. The core product is the TRIBBU mobile app, supplemented by an enterprise module ("TRIBBU para Empresas"), a savings calculator, and a community newsletter ("LA TRIBBU"). Customers span individual commuters, corporate employee programs (e.g., L'Oréal, Mercedes-Benz, Schneider Electric, Mango, Vueling, IBEROSTAR, Sacyr, Banco Sabadell, Kuehne+Nagel, CEVA Logistics, ID Logistics, PharmaMar, Atresmedia, Fairmont), universities (UNED, UPM, Universidad de Cádiz), and regional government initiatives (Generalitat Valenciana's Valencia Comparte Coche). The platform has reportedly facilitated 400,000 shared trips and 1 million kg of CO₂ savings.
The platform runs on Google Cloud Platform (eu-west4) with Stripe payment processing, Incode Technologies for KYC, and integrates analytics tools (Amplitude, Segment, Microsoft Clarity, Intercom, Customer.io, CometChat). Trip verification combines real-time geolocation tracking during active trips with photo-based facial count validation to prevent fraud. The differentiating infrastructure is the BBono Energético system, which converts verified shared trips into Certificados de Ahorro Energético (CAE) under Spain's Royal Decree 36/2023 framework, processed through partner Delcae. TRIBBU is ISO 27001 certified.
TRIBBU's monetization currently runs primarily through the CAE framework: energy companies purchase generated certificates to meet regulatory efficiency obligations, and TRIBBU passes value back to users via a €0.04 per shared kilometer per person incentive. The platform itself is free to use, with no commissions charged on cost-shared trips. Go-to-market combines product-led growth via consumer app stores, direct enterprise sales for corporate and university deployments, and community-led regional rollouts. The company raised over €2 million in 2024 from Iberdrola (€1M) and Grupo Ruiz, with prior rounds including Ship2B Ventures-led funding in 2023, and targets 15 million cumulative trips by 2027.
TRIBBU firmographics
Firmographics- Name
- TRIBBU
- Legal name
- HOOP SOLUTIONS, S.L.
- Website
- https://tribbuapp.com
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- TRIBBU is a Madrid-based SaaS carpooling platform that connects daily commuters across Spain via its mobile app, serving individual riders, enterprises, universities, and regional governments through its BBono Energético Energy Savings Certificate system.
- Ownership category
- akta.pro rank
TRIBBU industry classification
Industry- Product category
- Carpooling Platform
- akta.pro primary industry
- Intercity / Long-Distance Ride-Hailing & Carpool Platforms (TLAFAIAK)
Keywords
Where TRIBBU is headquartered
LocationHeadquarters
- HQ city
- Madrid
- HQ country
- Spain
- HQ region
- Europe
Offices1 record
Markets served
TRIBBU business model
Business model- GTM type
- B2B and B2C
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure
Revenue model
- Energy Savings Certificate Monetization: TRIBBU participates in Spain's official CAE (Certificados de Ahorro Energético) system. When users share commutes, energy savings are measured, certified, and monetized. Energy companies purchase these certificates to meet regulatory obligations. TRIBBU acts as an intermediary, passing value back to users through the BBono Energético incentive (0.04€ per km per person).
- Platform Commission (Currently Waived): The platform explicitly states no management fees or commissions are charged on shared costs for reserved trips. This policy may change in the future.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Usage-based | Pay-as-you-go | BBono Energético incentive rate |
| Transaction based/ take rate | Pay-as-you-go | Cost-sharing for passengers |
Go-to-market motion3 records
Distribution channels5 records
Marketing channels7 records
TRIBBU product offering
Product offeringCore offering
TRIBBU is a SaaS carpooling platform that connects drivers and passengers for daily commuting through a mobile and web app, enabling route publishing, seat reservations, and cost-sharing with no platform commission. Its proprietary BBono Energético system monetizes verified shared trips via Spain's official Energy Savings Certificate (CAE) framework, paying users €0.04 per shared kilometer per person. The platform is deployed for individual commuters as well as enterprise, university, and government carpooling communities.
Product overview
TRIBBU operates as a unified carpooling platform with a mobile app as its core product. The platform connects drivers and passengers for daily commuting through a matching system, enabling cost sharing with no platform commission. A key differentiator is the BBono Energético system, which monetizes energy savings through Spain's official CAE framework (€0.04/km per person). Enterprise and university clients access carpooling through a dedicated B2B module. Supporting features include a savings calculator, community newsletter (LA TRIBBU), and a blog covering mobility topics.
Differentiator
Problem solved
Functional benefit
Products and services
- TRIBBU App Mobile and web carpooling platform that connects drivers with passengers for daily commuting. Enables route publishing, seat reservations, cost-sharing, and real-time trip verification. Covers all 52 Spanish provinces with planned expansion to Latin America.
- BBono Energético Energy Savings Certificate incentive system that rewards users €0.04 per shared kilometer per person on each trip. Generates certified energy savings (CAE) under Spain's Royal Decree 36/2023 framework, which energy companies purchase to meet efficiency obligations. Users receive payment through an in-app wallet.
- Corporate Carpooling (TRIBBU para Empresas) Enterprise and institutional carpooling solution enabling companies, universities, and government entities to organize employee, student, or citizen commuting. Reduces emissions, commute stress, and costs while building community. Named deployments include UNED, UPM, Universidad de Cádiz, IBEROSTAR, Sacyr, ID Logistics, L'Oréal, Mango, Mercedes-Benz, Schneider Electric, Banco Sabadell, CEVA Logistics, Kuehne+Nagel, Atresmedia, Fairmont Hotels, PharmaMar, Vueling, and Generalitat Valenciana.
Quantifiable outcome
- 400,000 shared trips completed
- +3 more outcomes
Companies that use TRIBBU
Customer profileNamed customers18 records
Segments4 records
Ideal customer profiles4 records
TRIBBU technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
AI capability4 records
Feature4 records
TRIBBU partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core and flagship.
- DelcaecoreDelcae is the delegated obligated entity in Spain's CAE (Certificados de Ahorro Energético) system. TRIBBU partners with Delcae to process energy savings certificates generated from verified carpooling trips. Delcae acts as a data processor for CAE certification and submits documentation to the Ministry for Ecological Transition.
- StripecoreStripe provides the payment processing infrastructure for TRIBBU's platform. All payment flows (passenger payments to drivers, withdrawal processing) are handled through Stripe. Stripe performs KYC checks on users who exceed payment thresholds.
- Incode TechnologiescoreIncode provides identity verification (KYC) services required for CAE program eligibility. Users complete document capture (DNI/NIE) and biometric selfie verification through Incode's system. TRIBBU receives only verification results, not the underlying images.
- Google Cloud PlatformcoreGoogle Cloud provides infrastructure services (servers, databases, storage) for TRIBBU's platform. Data is stored in European data centers (Netherlands/eu-west4). Standard contractual clauses govern international data transfers.
- Generalitat ValencianaflagshipThe regional government of Valencia launched the 'Valencia Comparte Coche' initiative using TRIBBU's platform, including a specific community for the UV Burjassot campus. This represents a government-sponsored carpooling program as part of regional sustainable mobility policy.
Scale indicators6 records
Recent moves6 records
Expansion highlights6 records
TRIBBU competitors and assessment
Company assessmentDirect peers
- BlaBlaCar: Global carpooling leader operating in Spain and across Europe. Most directly comparable to TRIBBU as a peer-to-peer ride-matching platform for shared commutes and intercity trips; however, BlaBlaCar's scale vastly exceeds TRIBBU's and lacks Spain-specific CAE integration.
- Waze Carpool: Google-backed carpooling service matching commuters along similar routes. Comparable as a free, app-based carpooling platform, but operates in different geographies and benefits from Google Maps routing infrastructure that TRIBBU does not have.
- Amovens: Spanish carpooling platform focused on sustainable shared mobility. Closest Iberian peer to TRIBBU, targeting similar commuter use cases; Amovens serves both individual and corporate users but operates without TRIBBU's CAE integration.
- Karzoo (Alsa): Spanish carpooling app operated by Alsa (national bus operator). Directly competes in the Spanish commute carpooling market with the backing of a major Spanish transport incumbent; less differentiated on sustainability certification.
Emerging players
- BusUp: Corporate shuttle and shared commute platform operating in Spain, Portugal, and Latin America. Targets the same enterprise commuter base as TRIBBU but uses routed shuttles rather than peer carpooling; appears on TRIBBU's partner/customer ecosystem.
- JoinUp: Corporate shared mobility platform for employee commute programs, with presence in Iberia. Serves overlapping enterprise customers with carpooling and shuttle offerings; appears alongside TRIBBU in partner/ecosystem contexts.
Regional players
- Cabify: Spanish-founded ride-hailing platform with strong presence in Spain and Latin America. Adjacent competitor in passenger mobility, especially relevant for TRIBBU's planned LatAm expansion; business model is professional drivers rather than peer carpooling.
Broad incumbents
- Free2Move (Stellantis): Stellantis-owned mobility super-app offering carsharing, car rental, and trip planning across Europe. Comparable as a broad mobility aggregator; competes for shared mobility wallet share but is asset-heavy and not focused on peer carpooling.
- Uber (Commute / UberPool): Global ride-hailing and mobility platform with shared ride products. Operates at vastly greater scale and competes for urban commute demand; not focused on the daily employer-sponsored carpooling niche TRIBBU targets.
- Moovit (Intel): Urban mobility and transit data platform serving commuters globally. Adjacent to TRIBBU's commuter use case via multimodal trip planning; overlaps in municipal and employer mobility programs but is not a carpooling operator.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
TRIBBU social profiles
Digital presenceTRIBBU compliance and trust
Trust signalCompliance1 record
TRIBBU financial estimates
Financial estimateRevenue estimate
Valuation estimate
TRIBBU leadership team
Management profileNumber of profiles
Profiles4 records
TRIBBU funding detail
Funding detailFunding overview
Funding rounds5 records
Investors13 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
TRIBBU M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about TRIBBU
What does TRIBBU do?
TRIBBU is a SaaS carpooling platform that connects drivers and passengers for daily commuting through a mobile and web app, enabling route publishing, seat reservations, and cost-sharing with no platform commission. Its proprietary BBono Energético system monetizes verified shared trips via Spain's official Energy Savings Certificate (CAE) framework, paying users €0.04 per shared kilometer per person. The platform is deployed for individual commuters as well as enterprise, university, and government carpooling communities.
Is TRIBBU a public or private company?
TRIBBU is a private company. It is classified as venture growth investor backed and is currently operating.
When was TRIBBU founded?
TRIBBU was founded in 2019. It employs 11 to 50 people.
Where is TRIBBU based?
TRIBBU is headquartered in Madrid, Spain, in the Europe region.
How does TRIBBU make money?
Two revenue lines are on record. Energy Savings Certificate Monetization is the primary driver. The others are platform Commission (Currently Waived).
Who are TRIBBU's main competitors?
Direct peers on record are BlaBlaCar, Waze Carpool, Amovens and Karzoo (Alsa). Emerging players are BusUp and JoinUp. Cabify is listed as a regional player. Broad incumbents are Free2Move (Stellantis), Uber (Commute / UberPool) and Moovit (Intel).
Does TRIBBU have an API?
No public API is recorded for TRIBBU.
What industry is TRIBBU in?
TRIBBU's product category is Carpooling Platform. Its primary akta.pro industry code is TLAFAIAK, Intercity / Long-Distance Ride-Hailing & Carpool Platforms.