HerMD
HerMD is a U.S. women's healthcare provider specializing in menopause, sexual health, hormonal wellness, and gynecology, delivering evidence-based care via extended virtual appointments. Founded in 2015 by Dr. Somi Javaid and acquired by Joi + Blokes in December 2025, it now operates as an educational platform under Joi + Blokes' nationwide telehealth umbrella.
- Company typePrivate
- Founded2015
- HeadquartersCincinnati, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What HerMD does
HerMD (legal entity: Her M.D., Inc.) is a U.S. women's healthcare provider founded in 2015 by gynecologist Dr. Somi Javaid and headquartered in Cincinnati, Ohio. The company is purpose-built around addressing women's healthcare needs that have historically been underserved by the traditional healthcare system, with particular specialization in menopause and perimenopause care, sexual health (including pain, arousal, orgasm, and desire disorders), hormonal wellness, and gynecology. HerMD's core operational model historically combined physical clinic locations with insurance-reimbursed medical services, supplemented by higher-margin medical aesthetics, and has since pivoted to a fully virtual direct-to-consumer telehealth model offering extended 20-40 minute appointments that materially exceed the typical 10-minute primary care or OB/GYN visit length.
The company's core technology is a virtual care telehealth platform (Virtual Care by HerMD, launched May 2025) delivering evidence-based treatment plans following ISSWSH, NAMS, and ACOG clinical guidelines, supported by patient communication infrastructure (Klara SSO) and standard EHR/billing tooling. Prior to the virtual transition, HerMD operated physical clinics in Cincinnati, Carmel (IN), Franklin (OH), and Millburn (NJ); all four locations were closed in 2025 in conjunction with the telehealth pivot. Total disclosed venture funding is approximately $28 million across rounds in 2020 ($200K), February 2022 ($10M Series A led by JAZZ Ventures), and July 2023 ($18M led by Jazz Venture Partners with Amboy Street Ventures and B-FLEXION).
In December 2025, Joi + Blokes — a Nashville-based virtual clinic serving more than 50,000 patients across 50 states — acquired HerMD, with HerMD patients transferred to the Joi + Blokes platform and HerMD repositioned as an educational platform under the acquirer's umbrella. The company is HIPAA-compliant, CCPA-compliant, and committed to Section 508 / WCAG accessibility standards, with 11-50 employees and a D2C go-to-market motion spanning organic social, content marketing, PR/earned media, events, and webinars.
HerMD firmographics
Firmographics- Name
- HerMD
- Legal name
- Her M.D., Inc.
- Website
- https://hermd.com
- Company type
- Private
- Founded year
- 2015
- Operating status
- Acquired
- Headcount range
- 11–50 employees
- Short description
- HerMD is a U.S. women's healthcare provider specializing in menopause, sexual health, hormonal wellness, and gynecology, delivering evidence-based care via extended virtual appointments. Founded in 2015 by Dr. Somi Javaid and acquired by Joi + Blokes in December 2025, it now operates as an educational platform under Joi + Blokes' nationwide telehealth umbrella.
- Ownership category
- akta.pro rank
HerMD industry classification
Industry- Product category
- Women's Healthcare Services
- NAICS
- Offices of Physicians, Mental Health Specialists (621112)
- SIC
- Services-Offices & Clinics Of Doctors Of Medicine (8011)
- akta.pro primary industry
- Menopause & Midlife Women’s Health Telehealth (HRT management, symptom care) (HLALAHAI)
- akta.pro secondary industry
- Sexual & Pelvic Health Telehealth (STI care, pelvic pain, endometriosis/PCOS support) (HLALAHAJ)
Keywords
Where HerMD is headquartered
LocationHeadquarters
- HQ city
- Cincinnati
- HQ country
- United States
- HQ region
- North America
Offices4 records
Markets served
HerMD business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Telehealth/Virtual Consultations: Revenue from virtual healthcare appointments for menopause, sexual health, hormonal care, and gynecologic support
- In-Person Clinic Services: Revenue from physical clinic visits including gynecology, sexual health, menopause care, and medical aesthetics
- Insurance Reimbursement: The company accepts health insurance and submits claims for covered medical services. Patients are responsible for co-payments, deductibles, and amounts not covered by insurance.
- Medical Aesthetics: Medical aesthetic procedures and treatments offered at clinic locations
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Insurance-accepted medical services |
| Unit Pricing | Pay-as-you-go | No-show and cancellation fees |
| Other | Pay-as-you-go | Collection and NSF fees |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
HerMD product offering
Product offeringCore offering
HerMD is a women's healthcare provider offering specialized clinical care in menopause, sexual health, gynecology, and hormonal wellness. Services were historically delivered through physical clinics and, as of mid-2025, transitioned to a fully virtual telehealth model available in all 50 states, with longer virtual appointments (20-40 minutes), evidence-based treatment protocols, and personalized care plans. Following the Joi + Blokes acquisition in December 2025, HerMD patients are served through Joi's virtual platform while HerMD operates as an educational resource.
Product overview
HerMD is a women's healthcare provider offering a platform of specialized services including Virtual Care (telehealth), menopause care, sexual health, and gynecology. The company operated physical clinics and has transitioned to a fully virtual model following its acquisition by Joi + Blokes in December 2025. Services are evidence-based, patient-centric, and include comprehensive treatment plans with prescription therapies, OTC solutions, and diagnostics. The platform emphasizes longer appointment times and compassionate, personalized care.
Differentiator
Problem solved
Functional benefit
Products and services
- Virtual Care by HerMD Telehealth platform providing virtual women's healthcare services including menopause care, sexual health, hormonal wellness, and gynecologic support. Offers longer appointments (20-40 minutes) with evidence-based treatment plans, available in all 50 states.
- Menopause Care Specialized treatment for menopause symptoms including hot flashes, hormonal changes, vaginal dryness, and painful sex. Provides comprehensive perimenopause and menopause care following NAMS and ACOG guidelines.
- Sexual Health Services Evidence-based treatment for sexual pain, arousal issues, orgasm difficulties, and desire problems. Utilizes the Female Sexual Function Index (FSFI) assessment to measure and track treatment outcomes, following ISSWSH guidelines.
- Gynecology Services Comprehensive gynecological care including annual exams, contraception, STI treatment, surgeries, incontinence treatment, vaginal laxity, and infertility services.
Quantifiable outcome
- 20-40 minute first appointments vs. typical 10 minute appointments
- +1 more outcomes
Companies that use HerMD
Customer profileNamed customers4 records
Segments4 records
Ideal customer profiles4 records
HerMD technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
HerMD partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered minor and core.
- KaplanminorKaplan partnered with HerMD founder Dr. Somi Javaid to host a webinar spotlighting menopause and critical issues in women's midlife health, promoting education and awareness about women's health topics.
- Joi + BlokescoreJoi + Blokes, a Nashville-based virtual clinic, acquired HerMD in December 2025. The acquisition created one of the largest virtual women's health platforms in the U.S., combining HerMD's focus on menopause, sexual health, and hormonal wellness with Joi's virtual care infrastructure. HerMD patients were transferred to Joi + Blokes while HerMD transitioned to an educational platform. Joi serves over 50,000 patients across 50 states.
Scale indicators3 records
Recent moves8 records
Expansion highlights5 records
HerMD competitors and assessment
Company assessmentDirect peers
- Midi Health: Virtual care clinic focused on women's midlife health and menopause; offers evidence-based, specialist-led telehealth visits that closely overlap with HerMD's menopause and hormonal wellness offerings.
- Maven Clinic: Virtual care platform for women's and family health across fertility, pregnancy, postpartum, and menopause; overlaps with HerMD on gynecology, hormonal care, and broader women's health virtual services.
- Evernow: Telehealth provider specializing in menopause and perimenopause care with evidence-based treatment plans; direct head-to-head competitor on HerMD's primary menopause segment.
- Elektra Health: Virtual and in-person menopause care platform combining telehealth visits with education and community; competes with HerMD on menopause care positioning and evidence-based protocols.
- Allara Health: Virtual care platform focused on women with PCOS and hormonal conditions; overlaps directly with HerMD's hormonal wellness and gynecology segments and shares a similar evidence-based care model.
- Tia: Women's healthcare provider combining in-person and virtual care across gynecology, primary care, and mental health; competes with HerMD on comprehensive women's health services and care model design.
- Caraway Health: Virtual care clinic for women and people assigned female at birth, with focus on younger demographics including sexual health, contraception, and mental health; overlaps with HerMD's sexual health and gynecology segments.
- Visana Health: Virtual-first women's health clinic focused on menopause, contraception, and women's primary care; competes directly with HerMD on virtual menopause and gynecologic care delivery.
Broad incumbents
- Hims & Hers Health: Large publicly-traded telehealth platform with a women's health vertical covering sexual health, menopause, dermatology, and primary care; broader portfolio but overlaps significantly with HerMD's D2C virtual women's health positioning.
Emerging players
- Upliv Health: Early-stage virtual menopause care provider for women in the workplace; narrower enterprise-focused offering but competes for the same menopause patient demographic as HerMD.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
HerMD social profiles
Digital presenceHerMD compliance and trust
Trust signalCompliance3 records
HerMD financial estimates
Financial estimateRevenue estimate
Valuation estimate
HerMD leadership team
Management profileNumber of profiles
Profiles4 records
HerMD funding detail
Funding detailFunding overview
Funding rounds4 records
Investors3 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
HerMD M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about HerMD
What does HerMD do?
HerMD is a women's healthcare provider offering specialized clinical care in menopause, sexual health, gynecology, and hormonal wellness. Services were historically delivered through physical clinics and, as of mid-2025, transitioned to a fully virtual telehealth model available in all 50 states, with longer virtual appointments (20-40 minutes), evidence-based treatment protocols, and personalized care plans. Following the Joi + Blokes acquisition in December 2025, HerMD patients are served through Joi's virtual platform while HerMD operates as an educational resource.
Is HerMD a public or private company?
HerMD is a private company. It is classified as corporate owned and is currently acquired.
When was HerMD founded?
HerMD was founded in 2015. It employs 11 to 50 people.
Where is HerMD based?
HerMD is headquartered in Cincinnati, United States, in the North America region.
How does HerMD make money?
Four revenue lines are on record. Telehealth/Virtual Consultations are the primary driver. The others are in-Person Clinic Services, insurance Reimbursement and medical Aesthetics.
Who are HerMD's main competitors?
Direct peers on record are Midi Health, Maven Clinic, Evernow, Elektra Health, Allara Health, Tia, Caraway Health and Visana Health. Hims & Hers Health is listed as a broad incumbent. Upliv Health is listed as an emerging player.
Does HerMD have an API?
No public API is recorded for HerMD.
What industry is HerMD in?
HerMD's product category is Women's Healthcare Services. Its primary akta.pro industry code is HLALAHAI, Menopause & Midlife Women’s Health Telehealth (HRT management, symptom care), with a secondary code of HLALAHAJ, Sexual & Pelvic Health Telehealth (STI care, pelvic pain, endometriosis/PCOS support). Its NAICS code is 621112 and its SIC code is 8011.