Voyantis
Voyantis is an AI decisioning platform that predicts customer lifetime value and engineers platform-native signals for Google, Meta, and TikTok Ads, serving enterprise growth and marketing teams at scale companies across fintech, SaaS, real estate, mobility, and consumer verticals.
- Company typePrivate
- Founded2020
- HeadquartersTel Aviv, Israel
- Headcount51–100
- GTM typeB2B
- OfferingSoftware
What Voyantis does
Voyantis is an AI decisioning platform that uses agentic AI to predict customer lifetime value (LTV) and engineer platform-native predictive signals for the three dominant walled-garden ad networks: Google Ads, Meta Ads, and TikTok Ads. The platform addresses a structural problem in performance marketing: ad algorithms optimize within a roughly 7-day conversion window, while true customer value materializes over weeks or months. To close this gap, Voyantis auto-deploys predictive models that generate user-level LTV predictions within one hour of first engagement, then translates those predictions into channel-specific signals (with channel encoding, value calibration, de-biasing, timing optimization, drift correction, and seasonality response) that each ad network can actually learn from. The product is split into two modules: Voyantis Acquire, which optimizes paid customer acquisition campaigns, and Voyantis Engage, launched in 2025, which extends AI decisioning across activation, retargeting, re-engagement, and win-back.
The platform is delivered via API and integrates with customer data infrastructure (Snowflake, BigQuery, Amazon Redshift, Databricks) as well as attribution, analytics, and engagement systems (AppsFlyer, Adjust, Branch, Amplitude, Mixpanel, Google Analytics, Singular, Braze, Twilio). The company is headquartered in Tel Aviv, Israel, with a US sales and customer deployment presence in New York, and was founded in 2020 by Ido Wiesenberg (CEO) and Eran Friendinger (CPO), with Tzahi Zilbershtein (former Google Ads EMEA solution engineering lead) appointed CTO in November 2025.
Voyantis operates an enterprise SaaS subscription model with custom annual pricing set through a consultation-led sales motion targeting VP/Director-level growth, marketing, and performance marketing leaders at scale companies. Disclosed customers include Miro, Rappi, MoneyLion, Semrush, ZipRecruiter, Lennar, Klar, Upside, Shippo, inDrive, Opendoor, MyHeritage, Uniswap, Current, Sondermind, and 44 Pixels, spanning fintech, real estate, consumer apps, SaaS, mobility, logistics, and HR tech. The company has raised $60 million in total funding across rounds including a $19 million round in July 2022 and a $41 million Series A led by Intel Capital in February 2025, and reports revenue tripled for two consecutive years. Compliance posture includes GDPR, CCPA, ISO 27001, and SOC 3 certifications.
Voyantis firmographics
Firmographics- Name
- Voyantis
- Legal name
- Voyantis Ltd.
- Website
- https://voyantis.ai
- Company type
- Private
- Founded year
- 2020
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Voyantis is an AI decisioning platform that predicts customer lifetime value and engineers platform-native signals for Google, Meta, and TikTok Ads, serving enterprise growth and marketing teams at scale companies across fintech, SaaS, real estate, mobility, and consumer verticals.
- Ownership category
- akta.pro rank
Voyantis industry classification
Industry- Product category
- Predictive Marketing Software
- NAICS
- Advertising Agencies (54181), Marketing Consulting Services (541613)
- SIC
- Services-Prepackaged Software (7372), Services-Computer Integrated Systems Design (7373)
- akta.pro primary industry
- Customer Churn, CLV & Retention Intelligence (HDAAAHAC)
- akta.pro secondary industries
- Customer Journey Orchestration & Campaign Management (BPAFAFAF), Advertising, Marketing & Customer Personalization (HDAAAGAC)
Keywords
Where Voyantis is headquartered
LocationHeadquarters
- HQ city
- Tel Aviv
- HQ country
- Israel
- HQ region
- Middle East
Offices3 records
Markets served
Voyantis business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure
Revenue model
- AI Decisioning Platform Subscription: SaaS subscription model providing access to the Voyantis AI decisioning platform for predictive customer value analysis and signal engineering. Pricing likely based on usage volume, prediction volume, or campaign spend managed.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Enterprise platform access with consultation and implementation support |
Go-to-market motion2 records
Distribution channels2 records
Marketing channels6 records
Voyantis product offering
Product offeringCore offering
Voyantis sells an AI Decisioning Platform that predicts user-level customer lifetime value from first-party data within hours of first engagement, then engineers those predictions into platform-native signals calibrated for Google, Meta, and TikTok Ads to drive value-based bidding and customer acquisition. The platform is delivered as two integrated modules, Voyantis Acquire (for paid campaign optimization) and Voyantis Engage (for lifecycle marketing across activation, retargeting, and re-engagement), and is consumed by enterprise growth and marketing teams via API integration with their existing data infrastructure.
Product overview
Voyantis is an AI-powered predictive growth platform consisting of two integrated modules: Voyantis Acquire for optimizing paid advertising campaigns through predictive LTV signals, and Voyantis Engage for orchestrating lifecycle marketing decisions. Both modules are powered by a unified AI Decisioning Platform that generates user-level lifetime value predictions and engineers them into signals compatible with Google Ads, Meta Ads, and TikTok Ads. The platform employs autonomous agentic AI to continuously monitor, detect drift, and recalibrate signals across the customer acquisition and retention lifecycle.
Differentiator
Problem solved
Functional benefit
Products and services
- Voyantis AI Decisioning Platform Core AI platform that predicts customer lifetime value, engineers predictive signals for ad networks, and continuously recalibrates so performance compounds over time. Supports integration with Google, Meta, and TikTok Ads, and is consumed by enterprise growth and marketing teams via API.
- Voyantis Acquire AI-powered customer acquisition module that optimizes paid campaigns with predictive signals. Generates user-level LTV predictions and engineers them into signals for Google, Meta, and TikTok Ads to acquire high-value customers, built for enterprise growth and marketing teams.
- Voyantis Engage Lifecycle marketing module that brings LTV predictions and AI decisioning to the entire customer journey, from activation and retargeting to re-engagement and win-back campaigns. Complements Acquire for end-to-end customer value management.
Quantifiable outcome
- Klar achieved 32% higher ROAS, 25% CAC reduction, 15% ARPU increase
- +8 more outcomes
Companies that use Voyantis
Customer profileNamed customers10 records
Segments3 records
Ideal customer profiles3 records
Voyantis technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration17 records
AI capability5 records
Feature5 records
Voyantis partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered core and supporting.
- GooglecoreStrategic integration partnership with Google Ads. Voyantis's platform generates predictive LTV signals that are engineered and delivered to Google Ads APIs for value-based bidding optimization. CTO Tzahi Zilbershtein previously led solution engineering for Google Ads in EMEA, bringing deep platform expertise.
- MetacoreIntegration partnership for delivering predictive signals to Meta advertising platforms including Advantage+ Shopping Campaigns and Advantage+ App Campaigns for value optimization.
- TikTok AdscoreIntegration partnership for delivering predictive signals to TikTok Ads for App Install, Value Optimization, Web Conversion, Product Shopping, and Complete Payment campaign objectives.
- SnowflakesupportingData infrastructure integration partner allowing Voyantis to connect with customer Snowflake data warehouses for first-party data analysis and prediction generation.
- Google Cloud (BigQuery)supportingData infrastructure integration partner for connecting customer BigQuery data to Voyantis prediction platform.
- AppsFlyersupportingMobile Measurement Partner (MMP) used alongside Voyantis for Rappi's predictive LTV and lifecycle marketing campaigns, providing attribution and engagement tracking.
- BrazesupportingCustomer engagement platform integration used for Rappi's activation and upsell campaigns, with Voyantis providing predictive models for personalized offer optimization delivered via Braze.
Scale indicators5 records
Recent moves6 records
Expansion highlights6 records
Voyantis competitors and assessment
Company assessmentDirect peers
- Optimove: Optimove is a CRM marketing hub with predictive customer modeling and journey orchestration for retention, lifecycle, and marketing teams. Comparable predictive analytics layer for marketing use cases; Voyantis VP Data Omer Liss previously led Optimove's professional data services unit, evidencing direct overlap in approach.
- Pecan AI: Pecan AI provides a predictive analytics platform that generates user-level predictions for marketing, growth, and customer success teams. Directly comparable to Voyantis's predictive LTV modeling core, though Pecan is more horizontal across use cases while Voyantis is specialized in ad signal engineering.
- Northbeam: Northbeam provides attribution and customer lifetime value analytics for DTC and ecommerce brands. Overlaps with Voyantis on LTV-driven ad optimization, particularly for performance marketing teams running on Google, Meta, and TikTok.
- Triple Whale: Triple Whale offers an AI-powered analytics platform focused on LTV, attribution, and ad performance for ecommerce brands. Closely comparable to Voyantis's value-based bidding use case but concentrated on Shopify/DTC customers rather than Voyantis's broader SaaS/fintech/enterprise base.
- Mutiny: Mutiny provides AI-driven website personalization and audience targeting primarily for B2B SaaS companies. Comparable in using predictive AI to convert first-party data into targeting actions, though Mutiny focuses on on-site/web personalization while Voyantis focuses on paid ad signal delivery.
Emerging players
- Lifesight: Lifesight is a marketing measurement and incrementality platform with predictive modeling components for budget allocation. Comparable use case (cross-channel performance optimization) but smaller scale and less specialized in ad signal engineering than Voyantis.
Broad incumbents
- AppsFlyer: AppsFlyer is a mobile measurement and attribution platform used by Voyantis customers (Rappi) alongside Voyantis's predictive models. Adjacent rather than overlapping — AppsFlyer measures attribution while Voyantis predicts LTV, but both sit in the same growth stack for app advertisers.
- Braze: Braze is an enterprise customer engagement platform powering lifecycle messaging across email, push, in-app, and SMS. Listed as a Voyantis integration partner for personalized offers (Rappi case study) and overlaps on lifecycle marketing orchestration, though Braze is broader and engagement-led rather than predictive-LTV-led.
- Hightouch: Hightouch is a leading reverse ETL and data activation platform that syncs first-party warehouse data into ad platforms and marketing tools. Adjacent infrastructure layer to Voyantis's signal engineering, with broader horizontal positioning across many use cases beyond performance marketing.
- Skai: Skai is a performance marketing platform offering omnichannel campaign management and intelligence across paid media. Voyantis VP Product Growth Itai Kafri previously held leadership at Skai, evidencing category overlap; Skai is broader in media buying while Voyantis specializes in predictive signal engineering.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Voyantis social profiles
Digital presenceVoyantis compliance and trust
Trust signalCompliance4 records
Voyantis financial estimates
Financial estimateRevenue estimate
Valuation estimate
Voyantis leadership team
Management profileNumber of profiles
Profiles13 records
Voyantis funding detail
Funding detailFunding overview
Funding rounds4 records
Investors13 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Voyantis M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Voyantis
What does Voyantis do?
Voyantis sells an AI Decisioning Platform that predicts user-level customer lifetime value from first-party data within hours of first engagement, then engineers those predictions into platform-native signals calibrated for Google, Meta, and TikTok Ads to drive value-based bidding and customer acquisition. The platform is delivered as two integrated modules, Voyantis Acquire (for paid campaign optimization) and Voyantis Engage (for lifecycle marketing across activation, retargeting, and re-engagement), and is consumed by enterprise growth and marketing teams via API integration with their existing data infrastructure.
Is Voyantis a public or private company?
Voyantis is a private company. It is classified as venture growth investor backed and is currently operating.
When was Voyantis founded?
Voyantis was founded in 2020. It employs 51 to 100 people.
Where is Voyantis based?
Voyantis is headquartered in Tel Aviv, Israel, in the Middle East region.
How does Voyantis make money?
One revenue line is on record: AI Decisioning Platform Subscription.
Who are Voyantis's main competitors?
Direct peers on record are Optimove, Pecan AI, Northbeam, Triple Whale and Mutiny. Lifesight is listed as an emerging player. Broad incumbents are AppsFlyer, Braze, Hightouch and Skai.
Does Voyantis have an API?
Yes. Voyantis runs via API and connects to existing data infrastructure, dispatching signals directly to ad networks. The platform integrates with customer data systems and sends predictions to Google Ads using their Server API. Specific API documentation URL, authentication methods, rate limits, and versioning details are not publicly specified in available sources.
What industry is Voyantis in?
Voyantis's product category is Predictive Marketing Software. Its primary akta.pro industry code is HDAAAHAC, Customer Churn, CLV & Retention Intelligence, with a secondary code of BPAFAFAF, Customer Journey Orchestration & Campaign Management. Its NAICS code is 54181 and its SIC code is 7372.