What Chatmeter does

Chatmeter is an AI-powered brand and reputation intelligence platform purpose-built for multi-location enterprises. Founded in 2009 and headquartered in San Diego, the company monitors and analyzes customer feedback, sentiment, listings accuracy, and competitive signals across fragmented distributed-location footprints. Its platform spans products for review management, sentiment analysis, listings and local pages management, social media management, review generation, surveys, competitive intelligence, risk monitoring, and a flagship Pulse AI engine that flags location-level events and supports AI-assisted response generation.

The company sells on a SaaS subscription basis with location-based pricing, executes an enterprise sales-led go-to-market supplemented by channel partners, and serves customers across restaurants, retail, healthcare, financial services, and automotive verticals. Reported platform scale includes 3M+ locations optimized, 50M+ conversations monitored, and 2B+ reviews analyzed, with a stated 93% customer retention rate. Customer logos include A&W, Equity Residential, AutoTrader, Conn's Inc., Rise Brands, Earl's Bar + Kitchen, Brookshire Brothers, RAM Partners, Pure Multi-Family, Beacon Residential Management, JMG Realty, Capital Tax, Mister Transmission, California Family Fitness, and The One Group. Technology integrations include Google, Apple Maps, Bing, Yelp, and Facebook at the API level, plus healthcare (WebMD, Vitals.com) and delivery (Uber Eats, DoorDash, GrubHub) connectors.

Chatmeter was acquired by Alchemer in September 2025 and operates as a wholly-owned subsidiary within Alchemer's customer experience portfolio. Prior financing included a 2019 growth investment from PSG Equity, alongside earlier rounds from CSC Upshot/SeedInvest (2016), Simplexity (2013), and EvoNexus (2011). Leadership comprises founder-CEO Collin Holmes, CFO John Fitzgerald, CRO Cynthia Sener, VP Operations Jared Norris, VP Finance Nichole Peterson, VP Product Sridhar Nagarajan, and Director of People Kathleen Titano. The company is recognized with Digiday Technology Awards 2025, FeaturedCustomers 2026, Built In Best Places to Work, and G2 awards in 2024.

Name

Chatmeter

Legal name

Chatmeter, Inc.

Website

https://chatmeter.com

Company type

Private

Founded year

2009

Operating status

Acquired

Headcount range

51–100 employees

Short description

Chatmeter is an AI-powered brand and reputation intelligence platform serving multi-location enterprises across restaurants, retail, healthcare, financial services, and automotive. It became a wholly-owned subsidiary of Alchemer in September 2025.

Ownership category

akta.pro rank

Product category

Reputation Management Software

NAICS

Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518), Custom Computer Programming Services (541511)

SIC

Services-Computer Programming, Data Processing, Etc. (7370)

akta.pro primary industry

Conversational AI Platforms (chat/voice bots, orchestration) (HDAAAFAC)

Keywords

• Reputation management software
• Local SEO platform
• Brand intelligence platform
• Multi-location CX tools
• Review management software

Headquarters

HQ city

San Diego

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure

Revenue model

1. SaaS Subscription - Platform Access: Chatmeter operates as a SaaS platform with subscription-based pricing. Pricing is by location with unlimited users. The company prepares customized proposals tailored to business needs. Customers can add more features later and customize packages.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels8 records

Core offering

Chatmeter provides an AI-powered brand and reputation intelligence platform for multi-location businesses operating 10 to 10,000+ locations. The unified platform combines Pulse AI for customer feedback analysis, listings management across 140+ directories, review generation and response, social media management, local SEO pages, surveys, competitive intelligence, and risk monitoring into a single subscription offering sold to enterprise and mid-market multi-location brands.

Product overview

Chatmeter is an AI-powered Brand and Reputation Intelligence Platform designed for multi-location businesses. The unified platform combines multiple modules: Pulse AI serves as the core AI engine, with sub-products including Signals (AI feedback analysis), Sentiment (NLP-based sentiment analysis), Competitive Intelligence (real-time competitive benchmarking), Risk Monitoring (AI-powered risk detection), Surveys (AI-powered survey analysis), and Analytics & Insights (brand intelligence reporting). The platform also includes operational modules: Review Generation, Reputation Management, Social Media Management, Listings Management (across 140+ directories), and Local Pages (SEO-optimized landing pages). All capabilities are fully integrated into Alchemer following Chatmeter's September 2025 acquisition.

Differentiator

Problem solved

Functional benefit

Brands

• Pulse AI: AI-powered customer intelligence platform for multi-location businesses that analyzes customer feedback and provides insights through natural language processing.
• Signals
• Pulse (Sentiment Analysis)

Products and services

• Pulse AI Flagship AI engine that ingests and analyzes customer feedback including text and images to deliver customer intelligence across 100 to 100,000+ locations for multi-location brands.
• Brand and Reputation Intelligence Platform The unified AI-powered platform that keeps local managers to executives on the same page for brand intelligence, reputation management, and CX strategy across 10 to 10,000+ locations.
• Signals AI-powered customer feedback analysis feature that delivers insights in 2 clicks by answering natural-language questions with summaries and recommended next steps based on real customer reviews.
• Sentiment Analysis (Pulse Sentiment) AI-powered sentiment analysis solution that uses natural language processing and machine learning to analyze customer feedback, display location-based trends in real time, and reveal growth opportunities.
• Competitive Intelligence Real-time competitive intelligence platform that analyzes competitors' reviews to show how brands can win in local markets at the city, state, and regional level.
• Risk Monitoring AI-powered risk detection system that monitors customer feedback for mentions of discrimination, safety issues, harassment, and other potential risks, sending real-time in-platform and email alerts when risk spikes.
• Surveys Online survey tool with WYSIWYG editor, advanced logic, event-triggered surveys, and real-time AI-powered analysis that goes beyond NPS scores.
• Reputation Management AI-powered reputation management solution that monitors reviews, responds at scale, and provides Local Brand Visibility scoring across 140+ directories with multilingual translation capabilities.
• Listings Management Listings optimization solution that distributes accurate business information across 140+ online directories including Google, Apple Maps, Facebook, Bing, and Yelp, with bulk editing and a mobile app for on-the-go updates.
• Social Media Management AI-powered social media management solution for monitoring, posting, and publishing across multiple locations from a single dashboard, with an AI response generator that produces branded posts with emojis and trending hashtags.
• Review Generation Enterprise-grade review generation solution that increases 5-star reviews through automated requests via email, SMS, QR codes, and survey thank-you pages with real-time feedback analysis.
• Local Pages SEO-optimized local landing pages for every location that drive local search traffic and conversions, with unbranded keyword visibility, voice search optimization, configurable CTAs, and geolocation tools.
• Analytics and Insights Comprehensive analytics dashboard providing brand intelligence reporting, Local Brand Visibility scoring, sentiment analysis, location-specific analysis, and automated reporting.

Quantifiable outcome

• Brookshire Brothers reported over 38% increase in page-one Google rankings after partnering with Chatmeter
• +3 more outcomes

Named customers15 records

Segments7 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration10 records

AI capability7 records

Feature10 records

Partnerships

Seven partnerships are on record, tiered core and minor.

• AlchemercoreStrategic or Co-development Partner · 24 September 2025Chatmeter was acquired by Alchemer in September 2025. The acquisition aims to enhance Alchemer's customer feedback platform by integrating Chatmeter's reputation management capabilities, bringing the complete customer feedback lifecycle together in one platform. Chatmeter's AI-powered multi-location reputation management is now fully integrated into Alchemer.
• GooglecoreTechnology or IntegrationDirect API partnership with Google for listings distribution and Google Business Profile management across all locations.
• Apple MapscoreTechnology or IntegrationDirect API partnership with Apple for listings management and Apple Maps visibility optimization.
• BingcoreTechnology or IntegrationDirect API partnership with Bing for listings distribution and local search visibility.
• YelpcoreTechnology or IntegrationDirect API partnership with Yelp for reviews and listings management.
• FacebookcoreTechnology or IntegrationDirect API partnership with Facebook for social media management and business listing synchronization.
• ForresterminorOthersForrester analysts tracked Chatmeter's acquisition by Alchemer as part of their analysis of CX tech ecosystem changes and M&A trends.

Scale indicators9 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• Birdeye: One of the most direct competitors to Chatmeter, Birdeye is a customer experience and reputation management platform built specifically for multi-location and franchise brands across the same verticals (retail, restaurants, healthcare, automotive, real estate), with reviews, listings, surveys, social, and AI-generated responses.
• Reputation.com: Reputation.com is a direct competitor offering a unified reputation management platform for multi-location enterprises, covering reviews, listings, social, surveys, and AI-driven insights — the same core use cases Chatmeter addresses.
• Yext: Yext is a direct competitor in listings management and local SEO for multi-location brands, with reviews, pages, and AI search features that overlap materially with Chatmeter's listings and local-pages offerings.
• Podium: Podium is a direct competitor providing reviews, messaging, and customer interaction tools specifically for local and multi-location businesses, competing head-to-head in reputation and AI response generation.
• ReviewTrackers: ReviewTrackers is a direct competitor in online review monitoring and management for multi-location brands, with comparable review aggregation, sentiment analysis, and reporting features.

Broad incumbents

• Sprout Social: Sprout Social is a broad social media management platform that overlaps with Chatmeter's social media module and increasingly with AI-driven response and listening capabilities, though it is not specialized for multi-location reputation.
• Qualtrics: Qualtrics is a broad experience management incumbent with surveys, sentiment, and analytics that overlap with Chatmeter's Pulse AI / Signals capabilities, particularly relevant now that Chatmeter is owned by Alchemer (an XM-adjacent platform).
• Medallia: Medallia is a broad customer experience analytics incumbent with unstructured text/speech analytics and AI capabilities that converge with Chatmeter's Pulse AI for multi-location CX use cases, though Medallia sells across all enterprise rather than specializing in multi-location brands.
• NICE Ltd: NICE is a broad customer experience and analytics incumbent covering interaction analytics, voice, and reputation-adjacent capabilities, with overlap to Chatmeter in customer intelligence and feedback analytics for multi-location and enterprise customers.

Emerging players

• Local Falcon: Local Falcon is an emerging player in local SEO and Google Business Profile rank tracking, with partial overlap to Chatmeter's LBV score and competitive intelligence capabilities for multi-location brands.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/chatmeter
• YouTubeyoutube.com/@alchemer
• Facebookfacebook.com/thechatmeter
• LinkedInlinkedin.com/company/chatmeter
• Instagraminstagram.com/alchemerhq

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds4 records

Investors5 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Chatmeter