Hopscotch
Hopscotch is a digital youth mental health platform offering Hopscotch Play, a HIPAA-compliant therapeutic content tool for child therapists, and Hopscotch Health, a pediatric telehealth service. It serves licensed therapists, families, and clinics via subscription SaaS and insurance-reimbursed care.
- Company typePrivate
- Founded2019
- HeadquartersBoston, United States
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What Hopscotch does
Hopscotch is a digital youth mental health company operating two interrelated offerings: Hopscotch Health, a telehealth service connecting children and families with licensed therapists for virtual behavioral health care, and Hopscotch Play, a web-based therapeutic content platform for mental health professionals treating children ages 5-18. Founded in 2019 and headquartered in New York City, the company serves licensed therapists, counselors, school social workers, clinics, and the families they treat, with clinical operations across at least nine U.S. states (NY, CA, TX, FL, PA, OH, NC, NJ, GA, WV, DE, AL) and platform accessibility in eight countries including the US, Canada, UK, Australia, New Zealand, Ireland, India, and South Africa. The company is HIPAA-compliant with COPPA-compliant pediatric data handling, operates encrypted infrastructure on AWS, and is led by Chief Clinical Officer Dr. Sourav Sengupta (MD, MPH) with a clinical advisory board including experts from Boston Children's Hospital and the Jacobs School of Medicine.
The core product, Hopscotch Play, provides therapists with a library of more than 20 interactive tools including the customizable Client Dashboard (avatars, backgrounds, Check-In Suite, Playlist, Goals, curated feeds), Triangle Shift and Traps & Hacks (CBT reframing exercises), Discussion Decks (70+ cards per topic), Interactive Sandtray/Dollhouse, PDF Editor and Uploader, Calm Coloring, SUDS distress scaling, Magic Worry Jar, Climber goal-setting, and a distinctive 2-Player Mode that enables real-time collaborative gameplay during telehealth sessions without screen sharing. A sub-brand, Hopscotch Kids, extends therapeutic content to a mobile application for between-session engagement. A new Client Area was announced in May 2025, adding Feelings Check-In with 20 emojis, My Goals tracking, and expanded personalization. Clinical delivery is supported by Hopscotch Health of NJ, PC, a wholly owned New Jersey professional corporation entity used for telehealth services.
The business model combines subscription SaaS with insurance-reimbursed clinical services. Individual therapists subscribe to the Solo Plan at $19.99/user/month (or $203.90 annually, with a 15% promotional discount available) and receive unlimited client accounts; clinics and organizations purchase Group Plans starting at $17.99/user/month with discounts to as low as $16/user/month, including admin management and group training. The telehealth side operates in-network with major payers — Optum, Aetna, Cigna, UnitedHealthcare, Anthem BCBS, Empire BCBS, Oscar Health, ComPsych, and HighMark BCBS — allowing families to access care for under $25 per session after reimbursement. GTM is hybrid: a product-led self-serve motion with a 14-day free trial on the website combined with a sales-assisted enterprise motion targeting clinics, schools, and larger mental health organizations.
Hopscotch firmographics
Firmographics- Name
- Hopscotch
- Legal name
- Hopscotch Corp.
- Website
- https://joinhopscotch.com
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Hopscotch is a digital youth mental health platform offering Hopscotch Play, a HIPAA-compliant therapeutic content tool for child therapists, and Hopscotch Health, a pediatric telehealth service. It serves licensed therapists, families, and clinics via subscription SaaS and insurance-reimbursed care.
- Ownership category
- akta.pro rank
Hopscotch industry classification
Industry- Product category
- Pediatric Behavioral Health Software
- NAICS
- Child and Youth Services (62411), Child Care Services (6244)
- akta.pro primary industry
- Child & Adolescent Behavioral Health Teletherapy Platforms (HLALAEAF)
- akta.pro secondary industries
- Family & Pediatric Direct-to-Consumer Virtual Care (HLALAAAI), Neurodevelopmental & Behavioral Therapy Platforms (ADHD/Autism/Behavioral Coaching) (HLALAEAJ), Behavioral Health Benefit Administration (MBHO Core) (HLAEAHAA)
Keywords
Where Hopscotch is headquartered
LocationHeadquarters
- HQ city
- Boston
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Hopscotch business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Infrastructure, Marketing or Sales, Operations
Revenue model
- Therapist Subscription (Solo Plan): Individual therapists pay a monthly or annual subscription to access the Hopscotch Play platform with unlimited client accounts. Billed monthly at $19.99/user/month or annually at $203.90 (approximately $16.99/month), with 15% discount available via promotional code.
- Group/Organization Subscription: Clinics, schools, and organizations purchase multiple seats at discounted rates (as low as $16/user/month). Includes admin/user management, group training sessions, and live demos. Simple seat management through account settings.
- Insurance-Reimbursed Telehealth Services: The company facilitates in-network mental health care by partnering with major insurance payers (Optum, Aetna, Cigna, etc.), enabling therapists to bill insurance for telehealth sessions. Families pay less than $25 after insurance reimbursement.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Solo Plan for individual therapists |
| Subscription | Annual | Solo Plan Annual |
| Subscription | Monthly | Group Plan for organizations |
| Subscription | Annual | Group Plan Annual |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels5 records
Hopscotch product offering
Product offeringCore offering
Hopscotch sells Hopscotch Play, a HIPAA-compliant web-based subscription platform that gives licensed child and adolescent mental health professionals (ages 5-18) a library of interactive games, CBT tools, customizable client dashboards, and a real-time 2-player mode for telehealth sessions. The company also operates Hopscotch Health, an in-network pediatric behavioral-health telehealth service that connects families with licensed therapists covered by major U.S. insurance payers.
Product overview
Hopscotch operates as a digital youth mental health platform with two main offerings: Hopscotch Health, a telehealth service connecting children and families with licensed therapists for virtual behavioral health care, and Hopscotch Play, a web-based therapeutic content platform for children ages 5-18. Hopscotch Play serves as the primary product, providing therapists with a library of interactive games, activities, and tools including the Client Dashboard, Triangle Shift, Traps & Hacks, Checkers, Discussion Decks, Face Flip, Social Life, Ladder, My Body Today, SUDS, Everyday Feelings, Magic Worry Jar, Climber, Rowan's Sounds, Calm Coloring, Interactive PDF Editor, PDF Uploader, Lucia's Day Dash, Value Sorter, and 2-Player Mode. The platform supports both in-person and virtual therapy sessions and is designed for use by therapists, school counselors, social workers, and other child-focused professionals.
Differentiator
Problem solved
Functional benefit
Brands
- Hopscotch Kids: Mobile application for children to access therapeutic games and emotional skill-building resources outside of therapy sessions
- Hopscotch Play
Products and services
- Hopscotch Play Web-based HIPAA-compliant subscription platform for licensed mental health professionals treating children and teens (ages 5-18). Provides an interactive library of games, CBT tools, customizable client dashboards, and a real-time 2-player mode for in-person and virtual therapy sessions.
- Hopscotch Health Pediatric behavioral-health telehealth service connecting children, teens, and families with licensed child therapists covered by major U.S. insurance payers (Optum, Aetna, Cigna, UnitedHealthcare, Anthem, Empire BCBS). Operated through subsidiary Hopscotch Health of NJ, PC.
Quantifiable outcome
- 4.6 out of 5 average rating from clinicians using the platform daily
- +2 more outcomes
Companies that use Hopscotch
Customer profileNamed customers5 records
Segments4 records
Ideal customer profiles3 records
Hopscotch technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature9 records
Hopscotch partnerships and signals
Strategic signalPartnerships
Nine partnerships are on record, tiered core and major.
- OptumcoreMajor health insurance payer partnership enabling Hopscotch to offer in-network behavioral health care for children, teens, and families. Optum provides insurance coverage and reimbursement for telehealth therapy sessions conducted through the Hopscotch platform.
- AetnacoreMajor health insurance payer partnership enabling Hopscotch to offer in-network behavioral health care for children, teens, and families. Aetna coverage allows families to access Hopscotch's platform with reduced out-of-pocket costs.
- CignacoreMajor health insurance payer partnership enabling Hopscotch to offer in-network behavioral health care for children, teens, and families. Cigna insurance integration allows in-network reimbursement for Hopscotch therapy services.
- Empire Blue Cross Blue ShieldcoreIn-network insurance partner allowing Hopscotch to offer covered mental health services to patients with Empire coverage in New York and surrounding regions.
- Anthem Blue Cross Blue ShieldcoreIn-network insurance partner providing coverage for Hopscotch's telehealth mental health services across Anthem-covered markets.
- UnitedHealthcarecoreIn-network insurance partner enabling Hopscotch to offer covered behavioral health services to UnitedHealthcare members seeking child and teen mental health care.
- Oscar HealthmajorIn-network insurance partner providing coverage for Hopscotch therapy services for Oscar Health members.
- ComPsychmajorIn-network insurance/EAP partner enabling Hopscotch services for ComPsych-covered members seeking mental health support.
- HighMark Blue Cross Blue ShieldmajorIn-network insurance partner providing coverage for Hopscotch mental health services in HighMark coverage regions.
Scale indicators6 records
Recent moves6 records
Expansion highlights6 records
Hopscotch competitors and assessment
Company assessmentDirect peers
- Cerebral: Telehealth mental health provider offering therapy and medication management with insurance coverage. Comparable to Hopscotch in operating a DTC virtual care model with therapist subscriptions and insurance reimbursement.
- Charlie Health: Virtual intensive outpatient program (IOP) primarily for adolescents and young adults with mental health conditions. Comparable in serving the youth mental health population through virtual, insurance-covered care.
- Brightline Health: Pediatric and family behavioral health platform offering virtual therapy, psychiatry, and coaching covered by major insurers. Direct competitor to Hopscotch Health in the same child/adolescent telehealth niche with similar payer-backed model.
- Bend Health: Pediatric and adolescent mental health platform delivering coaching, therapy, and psychiatry virtually with insurance coverage. Closely comparable in target demographic (children/teens) and in-network model.
- Talkiatry: In-network psychiatric telehealth platform taking insurance across multiple states. Shares Hopscotch's payer-integrated, in-network virtual care approach, though focused on psychiatry across all ages.
- Mantra Health: Digital mental health clinic serving young adults and adolescents with therapy and psychiatry, frequently through college and payer partnerships. Comparable in age focus, virtual delivery model, and insurance coverage.
- Cartwheel Care: Pediatric mental health provider offering therapy and psychiatry for children and adolescents, often through school partnerships and insurance. Comparable child-focused telehealth model with similar payer and school-channel GTM.
- InStride Health: Pediatric anxiety and OCD-focused virtual care provider covered by major insurers. Direct overlap with Hopscotch's pediatric behavioral health telehealth offering and similar insurance-driven GTM.
Broad incumbents
- Spring Health: Global mental health benefit provider combining therapy, coaching, and psychiatry through employer and payer partnerships. Comparable in payer-integrated virtual care but addresses all ages and is positioned more broadly than Hopscotch.
- Lyra Health: Enterprise mental health benefit platform offering therapy and coaching across all ages through employer-sponsored plans. Operates in Hopscotch's payer/insurance space but serves a broader population and larger employer contracts.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Hopscotch social profiles
Digital presenceHopscotch compliance and trust
Trust signalCompliance2 records
Hopscotch financial estimates
Financial estimateRevenue estimate
Valuation estimate
Hopscotch leadership team
Management profileNumber of profiles
Profiles3 records
Hopscotch subsidiaries and ownership
Company hierarchySubsidiaries1 record
Hopscotch funding detail
Funding detailFunding overview
Funding rounds4 records
Investors9 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Hopscotch M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Hopscotch
What does Hopscotch do?
Hopscotch sells Hopscotch Play, a HIPAA-compliant web-based subscription platform that gives licensed child and adolescent mental health professionals (ages 5-18) a library of interactive games, CBT tools, customizable client dashboards, and a real-time 2-player mode for telehealth sessions. The company also operates Hopscotch Health, an in-network pediatric behavioral-health telehealth service that connects families with licensed therapists covered by major U.S. insurance payers.
Is Hopscotch a public or private company?
Hopscotch is a private company. It is classified as venture growth investor backed and is currently operating.
When was Hopscotch founded?
Hopscotch was founded in 2019. It employs 11 to 50 people.
Where is Hopscotch based?
Hopscotch is headquartered in Boston, United States, in the North America region.
How does Hopscotch make money?
Three revenue lines are on record. Therapist Subscription (Solo Plan) is the primary driver. The others are group/Organization Subscription and insurance-Reimbursed Telehealth Services.
Who are Hopscotch's main competitors?
Direct peers on record are Cerebral, Charlie Health, Brightline Health, Bend Health, Talkiatry, Mantra Health, Cartwheel Care and InStride Health. Broad incumbents are Spring Health and Lyra Health.
Does Hopscotch have an API?
No public API is recorded for Hopscotch.
What industry is Hopscotch in?
Hopscotch's product category is Pediatric Behavioral Health Software. Its primary akta.pro industry code is HLALAEAF, Child & Adolescent Behavioral Health Teletherapy Platforms, with a secondary code of HLALAAAI, Family & Pediatric Direct-to-Consumer Virtual Care. Its NAICS code is 62411.