What Indi does

Indi (legal entity Indi Soft Pty Ltd) is an Australian early-stage company operating a mobile and web platform that helps parents and caregivers of children with developmental needs (autism, ADHD, speech delays, sensory processing differences) organise observations, photos, documents, and milestones into a 'living bio,' share real-time updates with a multidisciplinary care team, and generate AI-powered summaries for clinicians, educators, and NDIS plan reviews. The platform is delivered as two companion applications sharing a unified child record: the parent-facing Indi app (iOS, Android, web) and the clinician-facing 'Indi for Clinics' app used by occupational therapists, speech pathologists, and multidisciplinary paediatric practices. Underlying technology comprises AI features (generative summaries, NLP-driven observation processing, knowledge retrieval, and process automation) layered on a Supabase backend with PostHog analytics, Sentry monitoring, RevenueCat for mobile subscriptions, AppsFlyer for attribution, and Stripe for web billing; data is hosted in the United States with HIPAA- and GDPR-aligned practices.

The business model is a single direct-to-consumer subscription at A$8.99 per month (annual plan available), with all features included and no tiering or upsells; a 21-day free trial funnels users into paid conversion. Subscriptions can be funded through Australia's National Disability Insurance Scheme (NDIS) under Capacity Building, Consumables, or low-cost Assistive Technology line items via plan-managed or self-managed reimbursement, with a dedicated invoice pathway for NDIS plan managers. Distribution combines product-led growth through app stores and organic content (blog, Instagram @the.indi.app, Substack) with a bottom-of-funnel allied health clinic referral channel that includes 15+ named partner clinics across Australia. Indi is venture-backed, having raised approximately A$1.46 million in October 2025 (led by Giant Leap Fund with Antler) and a follow-on round in May 2026 (Antler, Brisbane Angels, Giant Leap Fund), and operates from Sydney with a 1–10 person team.

Name

Indi

Legal name

Indi Soft Pty Ltd

Website

https://projectindi.com

Company type

Private

Founded year

2025

Operating status

Operating

Headcount range

11–50 employees

Short description

Indi (Indi Soft Pty Ltd) is a Sydney-based, AI-powered care coordination platform that helps Australian parents of children with developmental needs organise observations, share updates with allied health clinicians, and generate summaries for NDIS plan reviews, delivered via an A$8.99/month family subscription and a companion clinician app.

Ownership category

akta.pro rank

Product category

Pediatric Care Coordination Software

NAICS

Services for the Elderly and Persons with Disabilities (62412)

SIC

Services-Computer Integrated Systems Design (7373)

akta.pro primary industry

Assistive Technology & AAC for Young Children (EDACAFAL)

Keywords

• Care coordination software
• Developmental health platform
• AI health navigation
• Pediatric therapy support
• NDIS funding tools

Headquarters

HQ city

Sydney

HQ country

Australia

HQ region

Oceania

Offices1 record

Markets served

GTM type

B2C

Offering type

Software

Cost components

Technology or R&D, Personnel, Marketing or Sales, Infrastructure, Operations

Revenue model

1. Family Subscription: Indi's primary revenue stream is a direct-to-consumer family subscription at A$8.99 per month (or annual plan), providing full access to all features. Families can also claim reimbursement through NDIS plan-managed or self-managed funding pathways. There are no add-ons, upsells, or feature-gating beyond the subscription tiers. RevenueCat handles in-app purchase and subscription management on mobile; Stripe handles web subscriptions.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels6 records

Core offering

Indi is an AI-powered care coordination platform that helps parents of children with developmental needs organize observations, photos, documents, and milestones into a shared "Living Bio," generate tailored summaries for clinicians and NDIS plan reviews, and coordinate in real time with a child's full care team of therapists, educators, and family. The company sells the platform as a direct-to-consumer family subscription, complemented by a free clinician-facing companion app used by allied health professionals in Australia.

Product overview

Indi is an AI-powered care coordination platform delivered as two companion apps sharing a unified data layer: the Parent App (core consumer product, available on iOS, Android, and web) and the Clinician App (Indi for Clinics, for allied health professionals). Both apps share the same child profile, living bio, and care-team timeline. The platform also provides a plan-manager portal for NDIS billing and integration. The core value proposition is organizing developmental observations and documents into a living bio, enabling care-team sharing, and generating AI-powered summaries for appointments and NDIS plan reviews. No modular add-on structure is described; all features are included in a single A$8.99/month subscription.

Differentiator

Problem solved

Functional benefit

Products and services

• Indi Parent App Mobile and web app for parents and caregivers of children with developmental needs that organizes observations, photos, documents and milestones into a shared living bio, provides a judgement-free chat zone for concerns and planning, keeps partner, family and other carers in the loop, shares updates with the child's care team, and generates AI-powered tailored developmental summaries for doctors, educators, and family. Available via a single A$8.99/month family subscription with a 21-day free trial, with NDIS reimbursement supported through plan-managed and self-managed pathways.
• Indi for Clinics (Clinician App) Free companion app for allied health clinicians that provides real-time parent updates between sessions, centralized communication for sharing resources and progress with families, and aligned goal tracking across a child's care team. Clinicians view the same child record as parents and can share reports and assessments, supporting occupational therapy, speech pathology, psychology, and multidisciplinary paediatric practices across Australia.

Named customers3 records

Segments2 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability6 records

Feature6 records

Partnerships

Four partnerships are on record, tiered core and minor.

• Allied Health Partner ClinicscoreGTM or Marketing PartnerIndi works alongside a network of allied health clinics across Australia who recommend indi to families. Partner clinics include occupational therapy, speech pathology, behaviour support, and multidisciplinary paediatric practices. These clinics are listed on indi's website as 'Trusted by Allied Health Partners' and serve as a primary referral and trust-building channel. Examples include Little Heroes OT, Wonder Words Speech Pathology, Hope Kids OT, POTTS Paediatric OT, KidsMunicate, Sense Up Therapies, Milestones, Steps OT, Smart Talking Speech Pathology, Creative Minds Therapy, Finding Voices, Little Village Therapy, Mindful Mentors, Talk About, and Kevria Clinical Service. Indi also provides a clinic app to help these professionals stay connected with families between sessions.
• NDIScoreOthersIndi integrates with the Australian National Disability Insurance Scheme (NDIS), enabling participants to use plan-managed or self-managed NDIS funding to cover their subscription. Indi is not a registered NDIS provider but issues receipts/invoices that participants can submit for reimbursement under Capacity Building (Improved Daily Living), Consumables, or Assistive Technology line items.
• Meta (Facebook/Instagram)minorOthersMeta's Facebook and Instagram platforms are used for paid advertising and organic community building (@the.indi.app). Meta's marketing pixel and cookies are used to measure ad effectiveness when the Meta Pixel is enabled, attributed to the 'Paid Social/display' marketing channel. User tracking is subject to consent.
• University of Queensland and University of Cambridge (via DNAscent)minorOthersWhile not a direct partnership, indi was mentioned alongside DNAscent (an AI-driven genomics platform) in a MobiHealthNews article about health tech funding. This context suggests indi operates in the same broader health tech ecosystem as academic AI research institutions. No formal partnership is stated.

Scale indicators2 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Maven Clinic: Digital family health platform connecting parents with care providers, content, and care coordination across maternity and pediatric journeys. Comparable to Indi as a parent-facing subscription platform that aggregates care teams and uses AI-assisted guidance.
• Huckleberry: AI-driven baby and child development tracking app used by parents to log activities, sleep, and developmental milestones. Directly comparable to Indi's parent-facing tracking, observations, and AI summaries for early childhood.
• Kinedu: Child development app offering milestone tracking, expert-led activity plans, and parent education. Comparable to Indi in serving parents of young children with developmental needs via subscription content and tracking.
• Wonder Weeks: Consumer app tracking developmental leaps and mental-state changes in babies and toddlers. Comparable to Indi as a parent-facing developmental tracking product monetized via subscription.
• Healthie: Practice management and patient engagement platform for allied health and nutrition providers, including messaging, charting, and care plans. Comparable to Indi's Clinician App and care-team coordination layer.
• Halaxy: Australian practice management and appointment-booking platform widely used by allied health and NDIS-registered providers. Closest geographic and clinic-side peer to Indi's Clinician App.

Broad incumbents

• SimplePractice: Leading practice-management EHR for allied health professionals in the US. A broad incumbent in the same allied-health workflow space that Indi's Clinician App targets, with deeper billing and scheduling but lighter parent engagement.
• TherapyNotes: Practice management and EHR platform for behavioral and mental health clinicians. Comparable as the system-of-record Indi must integrate with for allied-health clinic workflows.

Emerging players

• Big Life Journal: Parent-and-child subscription products for social-emotional learning and growth mindset. Comparable as a direct-to-parent subscription brand serving developmental and emotional needs of children.
• Bearable: Health tracking app letting users log symptoms, mood, and care activities and generate shareable summaries. Comparable to Indi's chat/observation journal and AI summary workflow for health documentation.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks7 records

Key highlights6 records

Customer concentration

• Instagraminstagram.com/the.indi.app
• LinkedInlinkedin.com/company/theindiapp

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds2 records

Investors4 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Indi