Tattle
Tattle is a vertical SaaS platform that provides AI-powered guest feedback, analytics, and recovery tools to multi-location restaurant brands across QSR, fast casual, and casual dining. It serves 250+ brands across 15,000+ locations via direct enterprise sales, with flagship AI Coach capabilities trained on 13B+ data points.
- Company typePrivate
- Founded2015
- HeadquartersNew York, United States
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What Tattle does
Tattle (legal entity GetTattle, Inc.) is a vertical SaaS platform purpose-built for the hospitality and restaurant industry, founded in 2015 by Alex Beltrani and headquartered in Setauket, New York (Delaware-incorporated). The platform automates real-time guest feedback collection across all ordering channels — dine-in, drive-thru, pickup, carryout, and delivery — via email and SMS surveys sent approximately 90 minutes after each transaction, achieving a 94.7%+ survey completion rate across a 50-question causation-based instrument. Tattle aggregates this feedback into operational analytics (CER, NSAT, Top Box), recovers approximately 1 in 3 dissatisfied guests through automated outreach, monitors reviews across Google, Yelp, and 17+ delivery platforms, and provides item-level menu analytics for LTO and recipe optimization. The company's flagship differentiator is AI Coach, a proprietary algorithm trained on 13B+ data points that prescribes location-specific monthly action items for franchisees and general managers.
The technology architecture is built on an open API with 40+ native integrations across POS (Toast, Square, Revel, PAR Brink, Incentivio), online ordering (Olo, Lunchbox, Flipdish, Onosys), loyalty/CRM (Punchh, Thanx, Paytronix, Como), and third-party delivery (DoorDash, Uber Eats, Grubhub), eliminating the need for hardware installation and supporting a 4-7 day deployment cycle. Tattle operates a direct enterprise field-sales motion targeting multi-location restaurant brands with 10+ locations, employing a dedicated Customer Success Manager per brand and offering a free trial for brands with 500+ locations. Pricing is custom and not publicly disclosed, sold as annual SaaS subscriptions that scale with location count and transaction volume, supplemented by an Executive Insights white-glove analytics service. The platform serves 250+ brands across 15,000+ locations, with named enterprise customers including Red Robin (~500 locations), Scooter's Coffee (900+ locations), Kung Fu Tea (350+ locations), Chili's, Hooters, MOD Pizza, Freddy's, Mellow Mushroom, Roy Rogers, and Robeks.
Tattle has raised approximately $18.25M across multiple funding rounds from 2017 through August 2025, including a $5.5M Series A led by Contour Ventures in February 2022 and a $5M strategic growth round in August 2025 from insiders, Flow Capital, and Contour Ventures. The company achieved SOC 2 Type 2 certification in April 2025, launched its iOS/Android mobile app in March 2026, and continues to expand its brand portfolio with flagship partnerships announced in early 2026 across burger, coffee, and bubble tea verticals. Revenue, valuation, and employee count beyond the disclosed 11-50 range are not publicly disclosed.
Tattle firmographics
Firmographics- Name
- Tattle
- Legal name
- GetTattle, Inc.
- Website
- https://get.tattleapp.com
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Tattle is a vertical SaaS platform that provides AI-powered guest feedback, analytics, and recovery tools to multi-location restaurant brands across QSR, fast casual, and casual dining. It serves 250+ brands across 15,000+ locations via direct enterprise sales, with flagship AI Coach capabilities trained on 13B+ data points.
- Ownership category
- akta.pro rank
Tattle industry classification
Industry- Product category
- Restaurant Customer Experience Software
- akta.pro primary industry
- Reputation Management & Guest Feedback (THALACAK)
- akta.pro secondary industries
- Customer Support, Contact Center & Case Management (Omnichannel) (THALAGAK), Customer Experience (CX) & Voice of Customer (NPS/CSAT, Journey Research) (MPAAALAH), Restaurant Reservations & Dining Booking Platforms (BPAMAIAK)
Keywords
Where Tattle is headquartered
LocationHeadquarters
- HQ city
- New York
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Tattle business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure
Revenue model
- SaaS Subscription: Tattle operates as a SaaS platform providing customer experience management software to restaurant brands on a subscription basis. Pricing is not publicly disclosed; the company offers a free trial for brands with 500+ locations. The subscription model includes platform access, integrations, AI Coach, Guest Recovery, Review Management, and a dedicated Customer Success Manager. Revenue scales with brand size (number of locations and/or transaction volume).
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Enterprise SaaS platform with custom pricing |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels6 records
Tattle product offering
Product offeringCore offering
Tattle sells a SaaS-based customer experience improvement (CXI) platform purpose-built for multi-location restaurants. The platform automatically collects real-time guest feedback via email/SMS 90 minutes after each transaction across dine-in, drive-thru, pickup, carryout, and delivery channels, then uses a proprietary AI algorithm to analyze root causes of dissatisfaction and prescribe location-specific monthly action plans for general managers and franchisees. Additional capabilities include automated guest recovery, unified review management across Google/Yelp/Facebook and third-party delivery platforms, item-level menu analytics, and optional executive insights services.
Product overview
Tattle is a unified all-in-one customer experience improvement (CXI) platform for the hospitality industry, consisting of a core platform with integrated modules for feedback collection, analytics, AI-powered coaching, guest recovery, and reputation management. The platform comprises seven interconnected products: Feedback Collection (automated surveys via email/SMS), Smart Insights (performance analytics dashboard), AI Coach (location-specific action recommendations), Guest Recovery (automated win-back system), Review Management (multi-platform review monitoring), Item-Level Feedback (menu analytics), and Contact Forms (guest inquiry handling). An Executive Insights add-on provides white-glove data analysis services. The platform connects via 40+ native integrations with POS, ordering, loyalty, and delivery platforms, and serves 250+ brands across 15,000+ restaurant locations.
Differentiator
Problem solved
Functional benefit
Products and services
- Feedback Collection
Quantifiable outcome
- 34% average increase in Customer Experience Rating (CER)
- +11 more outcomes
Companies that use Tattle
Customer profileNamed customers17 records
Segments3 records
Ideal customer profiles2 records
Tattle technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration27 records
AI capability8 records
Feature10 records
Tattle partnerships and signals
Strategic signalPartnerships
13 partnerships are on record, tiered flagship, major and core.
- Red RobinflagshipRed Robin, an iconic American gourmet burger chain with nearly 500 locations across the US and Canada, partnered with Tattle in March 2026 to advance guest experience with AI-powered insights. Red Robin operators use Tattle's platform to automatically survey guests and gain insights across Food Quality, Hospitality, Accuracy, and Speed of Service. AI Coach generates monthly strategic action items for each location to strengthen operational excellence and deliver on the brand's 'bottomless fun' customer promise.
- Scooter's CoffeeflagshipScooter's Coffee, a drive-thru coffee chain with over 900 locations across 32 states, partnered with Tattle in March 2026 to measure omni-channel guest sentiment and advance operational excellence. The platform enables automatic guest surveys, performance visibility across beverage quality, speed of service, hospitality, and accuracy, plus AI-generated monthly strategic recommendations. Designed to support continued franchise expansion while maintaining brand promise of fast, quality service.
- Kung Fu TeaflagshipKung Fu Tea, America's largest bubble tea brand with over 350 U.S. locations, partnered with Tattle in January 2026 to measure omni-channel guest sentiment and improve operational performance. Kung Fu Tea operators gain AI-generated location-specific action items, real-time guest recovery tools, reputation management across review platforms, and item-level feedback for menu optimization. This expands Tattle's presence in the bubble tea and Asian beverage segment.
- Toppers PizzamajorToppers Pizza, a rapidly growing pizza brand, partnered with Tattle in July 2025 to elevate guest experience using Tattle's AI-powered guest feedback platform. The partnership expands Tattle's footprint in the pizza segment.
- Founders Table Partners (Chopt and Dos Toros)majorFounders Table Partners, the parent company of Chopt and Dos Toros (leading fast-casual salad and Mexican brands), partnered with Tattle in April 2025. Tattle's AI-driven CX improvement platform powers operational excellence across these fast-casual brands.
- OlocoreOlo is a digital ordering platform for restaurants. Tattle integrates with Olo to automatically send guest feedback surveys immediately after a transaction, enabling real-time feedback collection across digital ordering channels. This integration also helps identify app pricing or functionality errors and supports guest recovery workflows. The Olo integration is highlighted in case studies with Roy Rogers and Robeks.
- ToastcoreToast is a POS system provider. Tattle integrates with Toast to collect guest feedback surveys, with online orders receiving automated follow-up emails and in-store receipts including survey links. Used by Robeks, Buckhorn BBQ + Grill, and other brands.
- PunchhcorePunchh is a loyalty and CRM platform for restaurants. Tattle integrates with Punchh to automatically send survey emails whenever a guest checks in or redeems a reward, increasing feedback volume. Guest recovery rewards are delivered through the Punchh platform. Used by Roy Rogers, Robeks, and other brands.
- PAR BrinkcorePAR Brink is a POS and restaurant management platform. Tattle integrates with PAR Brink to enable real-time guest feedback collection and data synchronization across restaurant locations.
- DoorDashcoreThird-party food delivery platform. Tattle integrates with DoorDash reviews alongside 17+ platforms to allow restaurant brands to monitor, respond to, and analyze all delivery reviews from a single Tattle dashboard.
- Uber EatscoreThird-party food delivery platform. Tattle integrates with Uber Eats reviews alongside 17+ platforms to allow restaurant brands to monitor, respond to, and analyze all delivery reviews from a single Tattle dashboard.
- GrubhubcoreThird-party food delivery platform. Tattle integrates with Grubhub reviews alongside 17+ platforms to allow restaurant brands to monitor, respond to, and analyze all delivery reviews from a single Tattle dashboard.
- Cotton Patch CafemajorCotton Patch Cafe, a 48-49 location casual dining and comfort food chain based in Texas, was an early adopter of Tattle's AI Coach feature. Within 90 days of rolling out AI Coach at all units, the brand saw a 27% increase in top box score with 100% GM engagement rate. CEO Brandon Coleman III called AI Coach 'an operational analyst for every restaurant.' Featured as a Hall of Fame winner for Best Internal Communications and AI Coach early adoption.
Scale indicators13 records
Recent moves6 records
Expansion highlights6 records
Tattle competitors and assessment
Company assessmentDirect peers
- Yumpingo: UK-based guest intelligence platform purpose-built for multi-location restaurants. Direct competitor to Tattle with overlapping customer experience feedback, analytics, and AI-driven action recommendation capabilities for the same restaurant operator buyer.
- SMG (Service Management Group): Long-standing CX and customer feedback management platform with a dedicated restaurant vertical. Directly comparable to Tattle as a multi-location restaurant CX solution, and explicitly cited in Tattle's own comparison content as a slower-deploying incumbent.
- Revinate: Hospitality-focused guest experience platform combining feedback, reputation management, and direct booking/CRM for hotels and restaurants. Closely comparable to Tattle's hospitality tech positioning with overlapping guest feedback and review management functionality.
- TrustYou: Hospitality reputation management and guest feedback platform serving hotels and restaurants globally. Direct competitor in review management and guest satisfaction scoring for multi-location hospitality operators.
Broad incumbents
- Medallia: Enterprise CX and VoC platform serving multiple verticals including restaurants. Comparable as a feedback and experience management platform but serves broader industries with significantly more resources than Tattle.
- InMoment: Enterprise customer experience optimization platform with restaurant vertical clients. Competes with Tattle on multi-location CX but operates across retail, financial services, and hospitality with broader portfolio offerings.
- Qualtrics: Enterprise experience management platform with CX, VoC, and employee experience modules. Broader portfolio than Tattle but competes for the same multi-location enterprise feedback budgets and has restaurant industry deployments.
Emerging players
- Birdeye: Multi-location customer experience and review management platform serving restaurants, retail, and healthcare. Partial overlap with Tattle's review management and guest feedback capabilities, with a strong SMB and mid-market focus.
- Reputation.com: Reputation experience management platform focused on multi-location enterprises including restaurant and retail brands. Comparable in review monitoring and response management capabilities that overlap with Tattle's Review Management module.
Others
- Thanx: Restaurant loyalty and CRM platform with guest feedback integrations. Operates as both an integration partner to Tattle (via loyalty triggers) and an adjacent player in the restaurant guest engagement stack; limited direct overlap but commonly evaluated in similar procurement cycles.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Tattle social profiles
Digital presenceTattle compliance and trust
Trust signalCompliance2 records
Tattle financial estimates
Financial estimateRevenue estimate
Valuation estimate
Tattle leadership team
Management profileNumber of profiles
Profiles2 records
Tattle funding detail
Funding detailFunding overview
Funding rounds4 records
Investors6 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Tattle M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Tattle
What does Tattle do?
Tattle sells a SaaS-based customer experience improvement (CXI) platform purpose-built for multi-location restaurants. The platform automatically collects real-time guest feedback via email/SMS 90 minutes after each transaction across dine-in, drive-thru, pickup, carryout, and delivery channels, then uses a proprietary AI algorithm to analyze root causes of dissatisfaction and prescribe location-specific monthly action plans for general managers and franchisees. Additional capabilities include automated guest recovery, unified review management across Google/Yelp/Facebook and third-party delivery platforms, item-level menu analytics, and optional executive insights services.
Is Tattle a public or private company?
Tattle is a private company. It is classified as venture growth investor backed and is currently operating.
When was Tattle founded?
Tattle was founded in 2015. It employs 11 to 50 people.
Where is Tattle based?
Tattle is headquartered in New York, United States, in the North America region.
How does Tattle make money?
One revenue line is on record: saaS Subscription.
Who are Tattle's main competitors?
Direct peers on record are Yumpingo, SMG (Service Management Group), Revinate and TrustYou. Broad incumbents are Medallia, InMoment and Qualtrics. Emerging players are Birdeye and Reputation.com. Thanx is listed as an others.
Does Tattle have an API?
Yes. Tattle is built on an open API, enabling the platform to integrate with any third-party tool. Direct integrations available with POS, ordering, loyalty, and kiosk providers. The platform can integrate with anyone and everyone through its API infrastructure. Developer documentation is at get.tattleapp.com.
What industry is Tattle in?
Tattle's product category is Restaurant Customer Experience Software. Its primary akta.pro industry code is THALACAK, Reputation Management & Guest Feedback, with a secondary code of THALAGAK, Customer Support, Contact Center & Case Management (Omnichannel).