Reflektive
Reflektive is a SaaS performance management and employee engagement platform serving enterprise and mid-market HR leaders with real-time feedback, goal alignment, engagement surveys, and people analytics. It operates as a product under PeopleFluent within Learning Technologies Group plc.
- Company typePrivate
- Founded2014
- HeadquartersSan Francisco, United States
- Headcount101–250
- GTM typeB2B
- OfferingSoftware
What Reflektive does
Reflektive is a SaaS-based performance management and employee engagement platform operating as a product line under PeopleFluent, a division of the UK-listed Learning Technologies Group plc (LSE: LTG). Founded in 2014 and headquartered in San Francisco, the company serves enterprise and mid-market HR leaders — CHROs, HR leaders, and people managers — seeking to replace paper-heavy annual review cycles with continuous, real-time feedback, goal alignment, and people analytics. The platform claims 5 million+ users across 7+ offices on 3 continents, with a global operating footprint and 26+ years of brand history inherited through PeopleFluent.
The platform comprises three core modules: (1) Performance Management, which delivers 360-degree, peer, and manager reviews, cascading OKR/goals management, structured 1:1 conversations, and real-time feedback; (2) Engagement & Recognition, which combines instant feedback and public shout-outs with customizable surveys powered by NLP-based sentiment analysis and industry benchmarking, with surveys co-developed with Stanford University organizational behavior experts; and (3) People Analytics, which provides customizable dashboards for goal progress, engagement-retention cross-tabulation, and talent calibration. Supporting features include native integrations with Slack, Microsoft Teams, Outlook, and Gmail (email/chat users generate 3x more feedback), HRIS data syncing from Workday, ADP, Namely, and BambooHR, and SAML-based single sign-on with Okta and OneLogin. The company claims measurable customer outcomes of 1.9x productivity, 2x engagement, and 1.3x retention.
Reflektive generates revenue through SaaS subscription licenses sold on an annual billing cadence via PeopleFluent's direct enterprise sales organization. Pricing is quote-based and not publicly disclosed, with standard and premium support tiers. The go-to-market is consultative field sales targeting HR executives, with demo-driven conversion. Prior to its acquisition by PeopleFluent/LTG, Reflektive raised approximately $101.6 million across four disclosed venture rounds (2015–2018) led by Andreessen Horowitz, Lightspeed Venture Partners, and TPG Growth, and acquired Shape Analytics in June 2018 to bolster its analytics capabilities. The company operates as a private subsidiary under LTG with no standalone funding history or revenue disclosures available post-acquisition.
Reflektive firmographics
Firmographics- Name
- Reflektive
- Legal name
- Reflektive
- Website
- https://reflektive.com
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Reflektive is a SaaS performance management and employee engagement platform serving enterprise and mid-market HR leaders with real-time feedback, goal alignment, engagement surveys, and people analytics. It operates as a product under PeopleFluent within Learning Technologies Group plc.
- Ownership category
- akta.pro rank
Reflektive industry classification
Industry- Product category
- Performance Management Software
- NAICS
- Document Preparation Services (561410)
- SIC
- Services-Prepackaged Software (7372)
- akta.pro primary industry
- Sales Enablement & Revenue Operations (RevOps) Tools & Services (BPAFAFAJ)
Keywords
Where Reflektive is headquartered
LocationHeadquarters
- HQ city
- San Francisco
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Reflektive business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure
Revenue model
- SaaS Subscription Licenses: Reflektive operates as a SaaS performance management platform sold on a subscription basis, likely per-seat or enterprise-wide, as part of the PeopleFluent talent management suite. The platform offers standard and premium support tiers, suggesting tiered pricing.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Pricing not publicly available; quote-based enterprise sales model |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels3 records
Reflektive product offering
Product offeringCore offering
Reflektive is a SaaS performance management and employee engagement platform that helps organizations move beyond paper-heavy annual reviews to continuous, real-time feedback, goal alignment (OKRs), 360-degree reviews, recognition, and people analytics. The platform embeds into daily workflows via integrations with Slack, Microsoft Teams, Gmail, Outlook, and HRIS systems (Workday, ADP, Namely, BambooHR), and is sold to enterprise and mid-market HR buyers through PeopleFluent's direct sales force as part of an integrated talent management suite.
Product overview
Reflektive is a unified performance management platform offered by PeopleFluent, comprising three core modules: the Performance Management Solution (the flagship product for agile performance reviews including 360-degree, peer, and manager reviews), the Engagement & Recognition Solution (for instant feedback, public recognition, and survey-based sentiment analysis), and People Analytics (for tracking organizational health via customizable dashboards and data-backed talent insights). These modules share a common data layer and integrate with popular HRIS systems (Workday, ADP, Namely, BambooHR) and collaboration tools (Slack, Teams, Gmail). Key supporting features include Goal Management, Reviews and Check-Ins, 1:1 Conversations, Feedback Exchange, and HRIS Data Sync, all designed to work within employees' existing daily workflows.
Differentiator
Problem solved
Functional benefit
Products and services
- Performance Management Solution Agile performance management module for HR leaders and people managers that replaces paper-heavy annual reviews with flexible 360-degree, peer, and manager reviews, real-time feedback, and goal alignment cascading corporate OKRs to every level of the organization. Sold to enterprise and mid-market buyers via the PeopleFluent talent management suite.
- Engagement & Recognition Solution Employee engagement and recognition module enabling instant peer and manager feedback, public shout-outs, and customizable surveys powered by NLP-based sentiment analysis, industry benchmarking, and automated action plans. Built for HR leaders and people managers seeking to measure and improve employee sentiment and recognition culture.
- People Analytics Analytics suite providing HR leaders with customizable dashboards and data-backed talent intelligence, including goal progress tracking, cross-tabulation of engagement behaviors with retention rates, talent calibration to identify high-potentials and future leaders, and bias detection to support diversity and equity initiatives.
Quantifiable outcome
- 1.9x more productivity
- +4 more outcomes
Companies that use Reflektive
Customer profileNamed customers2 records
Segments1 record
Ideal customer profiles1 record
Reflektive technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration11 records
AI capability3 records
Feature7 records
Reflektive partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered core and minor.
- WorkdaycoreNative HRIS integration that syncs performance, compensation, and demographic data into Reflektive, enabling smarter planning decisions and pre-built dashboards.
- ADPcoreNative HRIS integration syncing workforce data into Reflektive for performance insights and analytics dashboards.
- NamelycoreNative HRIS integration syncing employee data into Reflektive for performance and compensation planning.
- BambooHRcoreNative HRIS integration enabling BambooHR customers to use Reflektive for performance management with synced employee data.
- SlackcoreNative chat integration enabling employees to request feedback, give praise, add 1:1 agenda items, and stay in their workflow. Users of chat integrations generate 3x more feedback.
- Microsoft TeamscoreNative collaboration tool integration enabling employees to request feedback, give recognition, and manage 1:1 agendas directly within Microsoft Teams.
- Stanford UniversityminorOrganizational behavior experts from Stanford University collaborated with Reflektive to develop pre-built survey templates for engagement, onboarding, exit, and DEI surveys.
Scale indicators7 records
Recent moves6 records
Expansion highlights6 records
Reflektive competitors and assessment
Company assessmentDirect peers
- 15Five: 15Five provides continuous performance management, weekly check-ins, 360 reviews, and engagement surveys. It competes head-to-head with Reflektive in mid-market HR tech buying cycles.
- Lattice: Lattice is a direct competitor offering performance management, OKR tracking, real-time feedback, and people analytics for mid-market and enterprise HR teams. Both target CHROs replacing annual reviews with continuous performance cycles.
- Betterworks: Betterworks provides continuous performance management, OKRs, check-ins, and feedback for enterprise HR teams. It is a category peer competing in similar enterprise buying motions.
- Bonusly: Bonusly provides peer-to-peer employee recognition and rewards, overlapping with Reflektive's Engagement & Recognition module. Both compete for recognition budget line items.
- Workday Peakon Employee Voice: Workday Peakon is an enterprise employee engagement and listening platform sold as part of the Workday HCM suite. It directly competes with Reflektive's Engagement & Recognition and People Analytics modules, especially with Workday HRIS customers.
- Culture Amp: Culture Amp offers employee engagement surveys, performance reviews, and development tools. It is a leading best-of-breed competitor in the same HR buyer segment as Reflektive.
- Quantum Workplace: Quantum Workplace offers employee engagement surveys, performance reviews, and goal tracking. It competes directly with Reflektive in the mid-market and enterprise HR software category.
Broad incumbents
- Glint (LinkedIn): Glint, now part of LinkedIn Talent Solutions, offers employee engagement and people analytics. As a broad-incumbent platform owned by Microsoft/LinkedIn, it competes with Reflektive's engagement and analytics modules.
- Microsoft Viva: Microsoft Viva is a broad employee experience platform embedded in Microsoft 365 that includes engagement, learning, and goal-setting modules. As an incumbent in the Microsoft ecosystem, it competes on bundling and integration depth.
Emerging players
- Kudos: Kudos provides employee recognition and engagement surveys for mid-market organizations. It overlaps with Reflektive's recognition functionality and competes in similar buyer evaluations.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
Reflektive social profiles
Digital presenceReflektive financial estimates
Financial estimateRevenue estimate
Valuation estimate
Reflektive leadership team
Management profileNumber of profiles
Profiles5 records
Reflektive funding detail
Funding detailFunding overview
Funding rounds4 records
Investors7 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Reflektive M&A and investment
M&A and investmentM&A1 record
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Reflektive
What does Reflektive do?
Reflektive is a SaaS performance management and employee engagement platform that helps organizations move beyond paper-heavy annual reviews to continuous, real-time feedback, goal alignment (OKRs), 360-degree reviews, recognition, and people analytics. The platform embeds into daily workflows via integrations with Slack, Microsoft Teams, Gmail, Outlook, and HRIS systems (Workday, ADP, Namely, BambooHR), and is sold to enterprise and mid-market HR buyers through PeopleFluent's direct sales force as part of an integrated talent management suite.
Is Reflektive a public or private company?
Reflektive is a private company. It is classified as corporate owned and is currently operating.
When was Reflektive founded?
Reflektive was founded in 2014. It employs 101 to 250 people.
Where is Reflektive based?
Reflektive is headquartered in San Francisco, United States, in the North America region.
How does Reflektive make money?
One revenue line is on record: saaS Subscription Licenses.
Who are Reflektive's main competitors?
Direct peers on record are 15Five, Lattice, Betterworks, Bonusly, Workday Peakon Employee Voice, Culture Amp and Quantum Workplace. Broad incumbents are Glint (LinkedIn) and Microsoft Viva. Kudos is listed as an emerging player.
Does Reflektive have an API?
No public API is recorded for Reflektive.
What industry is Reflektive in?
Reflektive's product category is Performance Management Software. Its primary akta.pro industry code is BPAFAFAJ, Sales Enablement & Revenue Operations (RevOps) Tools & Services. Its NAICS code is 561410 and its SIC code is 7372.