Matia
- Company typePrivate
- Founded2023
- HeadquartersMiami, United States
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
Matia firmographics
Firmographics- Name
- Matia
- Legal name
- Matia, Inc.
- Website
- https://matia.io
- Company type
- Private
- Founded year
- 2023
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Matia industry classification
Industry- Product category
- Data Operations Platform (DataOps)
- NAICS
- Software Publishers (5132), Custom Computer Programming Services (541511)
- SIC
- Services-Prepackaged Software (7372), Services-Computer Programming, Data Processing, Etc. (7370)
- akta.pro primary industry
- Data Platform (Unified Data & Analytics) Suites (HDAEABAD)
- akta.pro secondary industries
- Batch ETL/ELT Platforms (HDAEACAA), Data Engineering, Integration & ETL/ELT Services (BPAEAHAB)
Keywords
Where Matia is headquartered
LocationHeadquarters
- HQ city
- Miami
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Matia business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Infrastructure, Operations
Revenue model
- SaaS Subscription: Subscription-based SaaS model with pricing based on monthly active rows. Customers typically spend 30% less on Matia than Fivetran while getting more functionality including ETL, reverse ETL, observability, and catalog in one platform.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Usage-based | Monthly | Usage-based subscription with monthly active rows pricing |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels6 records
Matia product offering
Product offeringCore offering
Matia sells a unified DataOps SaaS platform that consolidates data ingestion (ETL), reverse ETL, data observability, and data catalog into a single environment for data engineering and AI teams. The platform replaces multiple point solutions with one integrated product, featuring parallel sync replication (up to 28x faster), 150+ pre-built connectors, source-level anomaly detection, end-to-end column-level lineage, and an AI Data Engineer agent for autonomous pipeline management.
Product overview
Matia is a unified DataOps platform that consolidates multiple data tools into a single integrated environment. The platform combines Data Ingestion (ETL), Reverse ETL, Data Catalog, Data Observability, and Data Lineage into one cohesive system, enabling data and engineering teams to manage the entire data lifecycle through a unified interface. The platform integrates with over 100 data sources and destinations including Snowflake, Databricks, Salesforce, HubSpot, and major cloud databases. Matia positions itself as an AI-native platform, with features for automated anomaly detection and an AI Data Engineer agent for autonomous pipeline management.
Differentiator
Problem solved
Functional benefit
Products and services
- Matia Platform
Quantifiable outcome
- Up to 78% lower total cost of ownership
- +6 more outcomes
Companies that use Matia
Customer profileNamed customers9 records
Segments3 records
Ideal customer profiles2 records
Matia technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration120 records
AI capability4 records
Feature7 records
Matia partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered flagship and core.
- SnowflakeflagshipMatia is listed on Snowflake Marketplace as a unified data operations solution. Deep integration with Snowflake for data ingestion, transformation, and governance.
- DatabricksflagshipDeep integration with Databricks Unity Catalog to unify lineage and metadata. Supports Databricks as both source and destination connector.
- AmazoncorePartnership for Amazon Marketing Cloud integration. Enables brands to consolidate Amazon ads and Seller Central reports, unite ads and retail data for TACOS metrics, with destinations including Amazon Redshift and S3.
Scale indicators8 records
Recent moves6 records
Expansion highlights6 records
Matia competitors and assessment
Company assessmentDirect peers
- Atlan: AI-native data catalog and metadata platform. Competes head-on with Matia's Catalog module and shared lineage/governance positioning.
- Fivetran: The dominant cloud ETL/ELT provider and Matia's primary displacement target. Matia explicitly markets backwards compatibility with Fivetran pipelines and positions against Fivetran pricing and tool fragmentation.
- Hightouch: Reverse-ETL and customer-data platform competing in Matia's reverse-ETL module. Targets the same data-activation use cases from the warehouse out to operational systems.
- dbt Labs: Leader in data transformation (dbt Core / dbt Cloud) that Matia integrates with natively. Competes for transformation-layer budget within the same unified-data-stack narrative.
- Hevo Data: No-code ETL/ELT platform targeting mid-market data teams. Overlaps with Matia's ingestion, transformation, and reverse-ETL modules.
- Census: Reverse-ETL platform syncing warehouse data to SaaS tools. Overlaps directly with Matia's reverse-ETL module and broader DataOps thesis.
- Monte Carlo: Data observability platform offering anomaly detection and lineage. Direct competitor to Matia's Observability and Lineage modules.
- Airbyte: Open-source data integration platform with 300+ connectors and a hosted service. Competes head-on in the ingestion layer and is listed in Matia's native connector ecosystem.
- Stitch (Talend / Qlik): Managed ETL service for moving data into warehouses, owned by Qlik via Talend. Direct competitor in the same ingestion use cases Matia targets.
Broad incumbents
- Informatica: Enterprise data integration and management suite (now privately held). Represents the incumbent, broader-suite alternative to Matia's unified DataOps positioning in large enterprises.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Matia social profiles
Digital presenceMatia compliance and trust
Trust signalCompliance2 records
Matia financial estimates
Financial estimateRevenue estimate
Valuation estimate
Matia leadership team
Management profileNumber of profiles
Profiles2 records
Matia funding detail
Funding detailFunding overview
Funding rounds2 records
Investors6 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Matia M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Matia
What does Matia do?
Matia sells a unified DataOps SaaS platform that consolidates data ingestion (ETL), reverse ETL, data observability, and data catalog into a single environment for data engineering and AI teams. The platform replaces multiple point solutions with one integrated product, featuring parallel sync replication (up to 28x faster), 150+ pre-built connectors, source-level anomaly detection, end-to-end column-level lineage, and an AI Data Engineer agent for autonomous pipeline management.
Is Matia a public or private company?
Matia is a private company. It is classified as venture growth investor backed and is currently operating.
When was Matia founded?
Matia was founded in 2023. It employs 11 to 50 people.
Where is Matia based?
Matia is headquartered in Miami, United States, in the North America region.
How does Matia make money?
One revenue line is on record: saaS Subscription.
Who are Matia's main competitors?
Direct peers on record are Atlan, Fivetran, Hightouch, dbt Labs, Hevo Data, Census, Monte Carlo, Airbyte and Stitch (Talend / Qlik). Informatica is listed as a broad incumbent.
Does Matia have an API?
Yes. Matia provides a SaaS API service with documented SLA terms. The platform offers API access with a 99% minimum service availability guarantee for real-time API components. The service is hosted on AWS infrastructure. Support is available via [email protected] and documentation is provided through Matia Docs. Developer documentation is at docs.matia.io.
What industry is Matia in?
Matia's product category is Data Operations Platform (DataOps). Its primary akta.pro industry code is HDAEABAD, Data Platform (Unified Data & Analytics) Suites, with a secondary code of HDAEACAA, Batch ETL/ELT Platforms. Its NAICS code is 5132 and its SIC code is 7372.