EngagedMD
EngagedMD is a private vertical SaaS company that sells a patient education, e-consent, and workflow automation platform (CareXP) primarily to fertility clinics, with additional deployments across urology, orthopedics, oncology, gastroenterology, and clinical trials in the U.S., U.K., and Canada.
- Company typePrivate
- Founded2014
- HeadquartersWashington, United States
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What EngagedMD does
EngagedMD is a private, venture-backed vertical SaaS company founded in 2014 and headquartered in Washington, DC, that sells a patient education and informed consent platform to specialty healthcare providers. The company's product, branded CareXP, is composed of three integrated modules: Learn (video-based patient education delivered before appointments), Sign (digital paperwork and e-signature for consent forms), and Navigate (patient progress tracking with automated reminders). The platform integrates with electronic medical record (EMR) systems, embeds knowledge checks to verify patient comprehension, and produces an audit trail for compliance documentation.
The company's primary customer base is fertility clinics and reproductive health centers, where EngagedMD reports automating up to 56 minutes of education and administrative work per patient. The platform also serves urology, orthopedics, clinical trials, gastroenterology, and oncology practices. Named customers include UCSF Center for Reproductive Health, CARE Fertility, Shady Grove Fertility, CCRM Fertility, Boston IVF, Massachusetts General Hospital, University of Michigan Medicine, and Guy's and St Thomas' NHS Foundation Trust. The company reports scale metrics of 3M+ patients educated, 10M+ forms signed (17M+ consent forms per a separate source), 34K+ clinician hours saved, 200+ medical practice partners, and 250+ fertility clinics across the U.S., U.K., and Canada.
EngagedMD operates a B2B SaaS subscription model with annual billing and quote-based enterprise pricing. The go-to-market combines direct enterprise field sales with product-led growth, positioning rapid deployment (days, not months) as a key adoption lever. To date the company has disclosed approximately $16.7M in funding across a 2014 seed round, an October 2022 $11M round led by MonCap, and a November 2023 $5.5M SEC Form D exempt offering. In October 2023 EngagedMD acquired UK-based MD Consents (parent of Fertility Consent), and in February 2026 it announced a partnership with Reprotech to integrate cryostorage consent workflows, both moves consistent with a strategy of consolidating consent and adjacent workflows in the fertility ecosystem.
EngagedMD firmographics
Firmographics- Name
- EngagedMD
- Legal name
- Engaged MD, Inc.
- Website
- https://engaged-md.com
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- EngagedMD is a private vertical SaaS company that sells a patient education, e-consent, and workflow automation platform (CareXP) primarily to fertility clinics, with additional deployments across urology, orthopedics, oncology, gastroenterology, and clinical trials in the U.S., U.K., and Canada.
- Ownership category
- akta.pro rank
EngagedMD industry classification
Industry- Product category
- Healthcare Patient Engagement Software
- NAICS
- Custom Computer Programming Services (541511)
- SIC
- Services-Prepackaged Software (7372)
- akta.pro primary industry
- Patient Education, Content & Personalized Journey Orchestration (HLACAEAE)
- akta.pro secondary industries
- Patient Engagement, Education & Messaging Platforms (portal/CRM integrated) (HLALABAJ), Adherence, Reminders & Engagement Automation (Medication/Follow-up) (HLACAEAJ), Care Navigation, Referral & Digital Front Door Platforms (HLALABAH)
Keywords
Where EngagedMD is headquartered
LocationHeadquarters
- HQ city
- Washington
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
EngagedMD business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure
Revenue model
- SaaS Platform Subscription: Subscription-based SaaS platform for healthcare providers and medical practices. The platform is sold as a software service with recurring subscription fees, likely structured per clinic or per provider basis.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Enterprise healthcare pricing |
Go-to-market motion2 records
Distribution channels2 records
Marketing channels8 records
EngagedMD product offering
Product offeringCore offering
EngagedMD provides a SaaS patient journey management platform (CareXP) for specialty medical practices, automating patient education, digital consent capture, and workflow tracking. The platform's three modules—Learn (video-based education), Sign (digital paperwork and signatures), and Navigate (progress tracking and automated reminders)—standardize patient workflows and integrate with EMR systems, primarily serving fertility clinics and other specialty practices.
Product overview
EngagedMD offers a unified SaaS platform (CareXP) with three integrated modules: Learn (video-based patient education), Sign (digital paperwork and signatures), and Navigate (patient progress tracking with automated reminders). The platform serves specialty healthcare providers across Fertility, Urology, Orthopedics, Clinical Trials, Gastroenterology, and Oncology. In October 2023, EngagedMD acquired MD Consents (parent of Fertility Consent) to strengthen its consent management capabilities in the fertility sector. The platform facilitates over 17 million informed consent forms and serves over 250 fertility clinics worldwide.
Differentiator
Problem solved
Functional benefit
Products and services
- Learn Online video-based patient education module that automates patient learning and delivers educational content to patients before appointments, with embedded knowledge checks to verify comprehension.
- Sign Digital paperwork and signature module that enables patients to complete and sign consent forms, documentation, and administrative forms electronically, producing a comprehensive audit trail.
- Navigate Patient progress tracking module with automated routine reminders and workflow management to standardize patient journeys across medical specialties.
- CareXP Platform Unified SaaS platform that combines Learn, Sign, and Navigate modules into a single patient journey management solution with EMR integration, designed for specialty healthcare providers.
- Fertility Consent Consent management solution for fertility treatments, originally developed by MD Consents (UK) and now offered as part of EngagedMD's fertility offerings.
Quantifiable outcome
- 97% of patients say EngagedMD helps improve consultations
- +2 more outcomes
Companies that use EngagedMD
Customer profileNamed customers10 records
Segments7 records
Ideal customer profiles2 records
EngagedMD technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
Feature7 records
EngagedMD partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core.
- ReprotechcoreReprotech partnered with EngagedMD to integrate off-site storage consent workflows into its digital platform, allowing fertility clinics to manage consent forms electronically for cryostorage and transportation services.
- ReprotechcoreReprotech, a provider of cryostorage technology and off-site storage services for reproductive specimens, partnered with EngagedMD to digitize off-site storage consent workflows for fertility clinics. The integration embeds Reprotech's storage and transportation consent forms directly into EngagedMD's digital platform, reducing manual paperwork, improving operational continuity, and strengthening compliance documentation.
- MD Consents / Fertility ConsentcoreEngagedMD acquired UK-based MD Consents, the parent company of Fertility Consent, to expand its presence in the fertility sector. The acquisition aimed to combine expertise and technology to improve patient understanding and engagement in fertility treatments.
Scale indicators10 records
Recent moves5 records
Expansion highlights5 records
EngagedMD competitors and assessment
Company assessmentDirect peers
- Phreesia: Patient intake, e-consent, and engagement platform sold to medical practices and health systems. Closest direct comparable in terms of workflow automation, consent capture, and EMR integration for specialty providers.
- Luma Health: Patient engagement platform offering automated reminders, two-way messaging, and workflow automation for healthcare practices. Overlaps directly with EngagedMD's Navigate module and patient communication capabilities.
- Solutionreach: Patient engagement and communication platform for medical and dental practices. Comparable in targeting specialty practices with reminders, intake, and patient communication workflows.
- Klara: Patient communication and engagement platform for medical practices. Comparable in workflow automation and patient-provider messaging, particularly for specialty clinics.
- Updox: Patient engagement, secure messaging, and electronic faxing for healthcare practices. Comparable in B2B SaaS distribution to small and mid-sized specialty medical practices.
Emerging players
- Healthwise: Patient education content and decision-aid provider used by hospitals and health systems. Comparable to EngagedMD's Learn module in providing video and content-based patient education at the point of care.
- Vivify Health: Remote patient monitoring and patient engagement platform for providers and payers. Adjacent overlap with EngagedMD in patient-facing digital workflows and care journey management.
Broad incumbents
- WebMD Ignite (Krames): Patient education and engagement platform from WebMD/Internet Brands serving hospitals, health plans, and providers. A broader incumbent competing for the patient education budget that EngagedMD also targets.
- DocuSign: E-signature and agreement cloud with a healthcare vertical (DocuSign for Healthcare, including HIPAA-compliant consent). A broader incumbent that could displace or complement EngagedMD's Sign module at large customers.
- Practice Fusion: Cloud-based EHR (now part of Veradigm) that includes patient portal, e-prescribing, and consent workflows. Comparable as a competing platform for independent specialty practices where EngagedMD also sells.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
EngagedMD social profiles
Digital presenceEngagedMD financial estimates
Financial estimateRevenue estimate
Valuation estimate
EngagedMD leadership team
Management profileNumber of profiles
Profiles4 records
EngagedMD subsidiaries and ownership
Company hierarchySubsidiaries1 record
EngagedMD funding detail
Funding detailFunding overview
Funding rounds3 records
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
EngagedMD M&A and investment
M&A and investmentM&A1 record
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about EngagedMD
What does EngagedMD do?
EngagedMD provides a SaaS patient journey management platform (CareXP) for specialty medical practices, automating patient education, digital consent capture, and workflow tracking. The platform's three modules—Learn (video-based education), Sign (digital paperwork and signatures), and Navigate (progress tracking and automated reminders)—standardize patient workflows and integrate with EMR systems, primarily serving fertility clinics and other specialty practices.
Is EngagedMD a public or private company?
EngagedMD is a private company. It is classified as venture growth investor backed and is currently operating.
When was EngagedMD founded?
EngagedMD was founded in 2014. It employs 11 to 50 people.
Where is EngagedMD based?
EngagedMD is headquartered in Washington, United States, in the North America region.
How does EngagedMD make money?
One revenue line is on record: saaS Platform Subscription.
Who are EngagedMD's main competitors?
Direct peers on record are Phreesia, Luma Health, Solutionreach, Klara and Updox. Emerging players are Healthwise and Vivify Health. Broad incumbents are WebMD Ignite (Krames), DocuSign and Practice Fusion.
Does EngagedMD have an API?
No public API is recorded for EngagedMD.
What industry is EngagedMD in?
EngagedMD's product category is Healthcare Patient Engagement Software. Its primary akta.pro industry code is HLACAEAE, Patient Education, Content & Personalized Journey Orchestration, with a secondary code of HLALABAJ, Patient Engagement, Education & Messaging Platforms (portal/CRM integrated). Its NAICS code is 541511 and its SIC code is 7372.