imagino
imagino is a French SaaS provider of an AI-driven Customer Engagement Platform combining CDP technology with omnichannel campaign activation, built as a Snowflake Native App. It serves enterprise B2C brands across retail, travel, luxury, automotive, and media sectors in Europe and North America.
- Company typePrivate
- Founded2017
- HeadquartersCachan, France
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What imagino does
imagino is a French software company founded in 2017 that provides an AI-driven Customer Engagement Platform (CEP) combining next-generation Customer Data Platform (CDP) capabilities with omnichannel campaign activation. The platform is built on a zero-copy data architecture that allows customer data to remain in its source warehouse without duplication or synchronization, and is offered as the first Customer Engagement Platform delivered as a Snowflake Native App. Its native AI engine, branded Imogen, is embedded across audience building, content generation, cross-channel journey orchestration, and performance analysis, allowing marketers to express intent in natural language. A low-code/no-code interface targets marketer autonomy, while hundreds of pre-built connectors integrate with CRM, advertising, e-commerce, and data warehouse systems; infrastructure runs on Microsoft Azure with data hosted in France and Ireland.
imagino generates revenue primarily through SaaS subscriptions sold on multi-year enterprise contracts, supplemented by professional services delivered through a structured partner ecosystem. Go-to-market combines direct enterprise field sales with inside sales and a partner programme launched in April 2025. The company serves enterprise and mid-market B2C brands across five primary verticals — retail, travel & hospitality, media & publishing, luxury, and automotive — with named customers including Clarins, Club Med, Hachette Livre, Vertu Motors, Toyota Financial Services, Diptyque, Cairn.info, Le Monde, Bandai Namco Entertainment Europe, and Systeme U. The company operates from headquarters in Cachan, France, with offices in London (UK) and Boston (US), and is led by founder-CEO Stéphane Dehoche and co-founder CTO Thomas Boudalier, both previously co-founders of Neolane (acquired by Adobe in 2013), alongside COO Arnaud Chapis (ex-Adobe, SAS, ContentSquare) and CFO Clotilde Tsirony.
In June 2024 imagino raised a €25 million Series A led by Cathay Innovation with henQ to fund international expansion, reporting 70% revenue growth and 27 new enterprise client wins in the same year. The company was awarded the EcoVadis Platinum Medal in January 2026 for CSR performance and was recognized in the Forrester B2C CDP Landscape Q1 2026 among 23 mapped technology vendors.
imagino firmographics
Firmographics- Name
- imagino
- Legal name
- imagino SAS
- Website
- https://imagino.com
- Company type
- Private
- Founded year
- 2017
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- imagino is a French SaaS provider of an AI-driven Customer Engagement Platform combining CDP technology with omnichannel campaign activation, built as a Snowflake Native App. It serves enterprise B2C brands across retail, travel, luxury, automotive, and media sectors in Europe and North America.
- Ownership category
- akta.pro rank
imagino industry classification
Industry- Product category
- Customer Engagement Platform
- NAICS
- Custom Computer Programming Services (541511), Advertising Agencies (541810)
- SIC
- Services-Prepackaged Software (7372)
- akta.pro primary industry
- Customer Data Platforms (CDP) & Identity Resolution (BPAFAFAD)
- akta.pro secondary industries
- Marketing Automation Platforms & Services (BPAFAFAC), Marketing Automation & Campaign Management CRM (HDAEAFAB), Marketing Automation, CRM & Lifecycle Messaging (BPAMALAE)
Keywords
Where imagino is headquartered
LocationHeadquarters
- HQ city
- Cachan
- HQ country
- France
- HQ region
- Europe
Offices3 records
Markets served
imagino business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Infrastructure, Marketing or Sales, Operations
Revenue model
- SaaS Subscription: Software delivered as SaaS (Software as a Service) mode. Customers access the Customer Engagement Platform via subscription. Data hosted on servers in France and Ireland, managed by imagino.
- Professional Services: Implementation and consulting services provided through partner ecosystem for deployment and ongoing support.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Multi-year contract | Enterprise SaaS platform with customizable modules |
Go-to-market motion3 records
Distribution channels3 records
Marketing channels9 records
imagino product offering
Product offeringCore offering
imagino offers an AI-driven Customer Engagement Platform (CEP) that combines next-generation Customer Data Platform (CDP) technology with campaign activation, allowing B2C brands to unify customer data and orchestrate real-time, personalized omnichannel marketing campaigns. The platform features Imogen, a native AI engine that uses natural language interactions to build audiences, generate campaign content, and optimize engagement across email, SMS, push, and digital channels. Delivered as a SaaS solution with a zero-copy data architecture built natively on Snowflake.
Product overview
imagino offers a data-first Customer Engagement Platform (CEP) architecture centered on its core CEP product with embedded Imogen AI. The platform also includes a Snowflake Native App for in-warehouse activation and Microsoft Partnership integration for MACC-approved ecosystem activation. The AI Engagement Loop provides a continuously improving cycle where every insight feeds the next action, powered by Imogen. imagino supports industries including Retail, Travel & Hospitality, Media & Publishing, Luxury, and Automotive, with customers such as Clarins, Hachette, Club Med, Vertu Motors, Toyota Financial Services, and Diptyque.
Differentiator
Problem solved
Functional benefit
Brands
- Imogen: AI-driven customer engagement and journey orchestration engine at the heart of imagino's Customer Engagement Platform.
Products and services
- Customer Engagement Platform (CEP) AI-powered Customer Engagement Platform combining next-generation CDP technology with market-leading campaign activation. Features real-time engagement activated where customer data lives, zero-copy data architecture, and Imogen AI at its core for customer journey orchestration. Designed for enterprise B2C brands across retail, travel, luxury, automotive, and media sectors.
- Imogen AI Native artificial intelligence embedded across the Customer Engagement Platform. Imogen helps marketers turn inspiration into impact through conversational AI that analyzes data, generates audiences and journeys, makes decisions, and continuously optimizes customer engagement using natural language interactions.
- Snowflake Native App First Customer Engagement Platform built as a Snowflake Native App, enabling brands to activate customer engagement directly inside Snowflake's Data Cloud without data duplication.
Quantifiable outcome
- Campaign build time reduced from 6 hours to minutes
- +6 more outcomes
Companies that use imagino
Customer profileNamed customers20 records
Segments5 records
Ideal customer profiles5 records
imagino technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration6 records
AI capability9 records
Feature7 records
imagino partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered core, supporting and minor.
- SnowflakecoreThree-year technological and commercial partnership resulting in imagino being the first Customer Engagement Platform built as a Snowflake Native App. Enables activation directly within Snowflake environment.
- MicrosoftcoreMACC (Microsoft Azure Certified for Cloud) approved partnership enabling customer engagement activation within Microsoft ecosystem including Azure infrastructure for data security.
- GooglesupportingIntegration with Google ecosystem including Google BigQuery for data storage and Google Ads segments for customer activation.
- LineUP7supportingImplementation partner orchestrating customer migrations, particularly Adobe Campaign to Snowflake + Imagino architecture transitions.
- VML ConsultingsupportingConsulting partner for marketing stack modernization projects including CRM transformation and multichannel activation.
- One PointminorSilver partner for Revolution Summit 2026 event, focusing on AI transformation in organizations.
- IKUSITAsupportingRecommended expert partner for email deliverability and CNIL compliance consulting.
- BadsendersupportingRecommended expert partner for email deliverability and compliance consulting services.
Scale indicators9 records
Recent moves6 records
Expansion highlights6 records
imagino competitors and assessment
Company assessmentDirect peers
- Twilio Segment: Twilio Segment is a leading customer data platform focused on collecting, cleaning, and routing customer data to downstream tools. It is the most direct functional competitor to imagino's CDP layer, with overlapping enterprise B2C customers and similar data-warehouse integration patterns, though Segment historically lacks imagino's native campaign activation layer.
- Amperity: Amperity is an AI-powered customer data platform focused on enterprise consumer brands, with identity resolution, customer 360, and downstream activation capabilities comparable to imagino's CEP. It targets overlapping verticals (retail, travel, media) and similar large-B2C enterprise buyers.
- Treasure Data: Treasure Data is an enterprise CDP with strong data-warehouse integration and AI-driven customer engagement features. It directly competes with imagino for large B2C enterprise deals, particularly those with cloud data warehouse architectures, and has comparable multi-vertical coverage.
- mParticle: mParticle is a customer data platform offering data collection, identity resolution, and activation across channels. It is a direct competitor in the CDP/CEP category for mid-market and enterprise B2C brands and overlaps with imagino in retail, media, and travel verticals.
- Tealium: Tealium is an enterprise CDP and tag management vendor with real-time data orchestration and activation capabilities comparable to imagino. It targets similar B2C enterprise buyers across retail, travel, and financial services and offers overlapping campaign activation features.
- ActionIQ: ActionIQ is a customer data platform built natively on cloud data warehouses with composable CDP capabilities. It is a direct competitor to imagino for enterprise B2C customers, particularly those using Snowflake, with comparable zero-copy and warehouse-native positioning.
Broad incumbents
- Adobe Real-Time CDP: Adobe Experience Platform Real-Time CDP is the incumbent CDP/CEP offering from Adobe, which acquired imagino founder Stéphane Dehoche's previous company Neolane in 2013 to anchor its marketing automation stack. It competes head-on with imagino for enterprise B2C marketing buyers but bundles into Adobe's much larger Experience Cloud.
- Salesforce Data Cloud: Salesforce Data Cloud (formerly Genie / Customer Data Platform) is the CDP layer underlying Marketing Cloud and the broader Salesforce ecosystem. It competes with imagino for enterprise B2C brands seeking unified customer profiles and AI-driven engagement, but is sold as part of a much broader CRM and marketing suite.
- Oracle Unity Customer Data Platform: Oracle Unity is the CDP layer within Oracle's broader CX and marketing cloud suite. It competes for the same enterprise B2C buyers as imagino, particularly in retail, financial services, and travel, but is sold as part of Oracle's broader enterprise software stack.
Emerging players
- BlueConic: BlueConic is a customer data platform focused on unified first-party data, profile enrichment, and activation for mid-market and enterprise B2C brands. It has meaningful overlap with imagino in retail and media verticals but is generally smaller and more focused on the mid-market segment.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks5 records
Key highlights7 records
Customer concentration
imagino social profiles
Digital presenceimagino compliance and trust
Trust signalCompliance2 records
imagino financial estimates
Financial estimateRevenue estimate
Valuation estimate
imagino leadership team
Management profileNumber of profiles
Profiles5 records
imagino subsidiaries and ownership
Company hierarchySubsidiaries1 record
imagino funding detail
Funding detailFunding overview
Funding rounds1 record
Investors2 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
imagino M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about imagino
What does imagino do?
imagino offers an AI-driven Customer Engagement Platform (CEP) that combines next-generation Customer Data Platform (CDP) technology with campaign activation, allowing B2C brands to unify customer data and orchestrate real-time, personalized omnichannel marketing campaigns. The platform features Imogen, a native AI engine that uses natural language interactions to build audiences, generate campaign content, and optimize engagement across email, SMS, push, and digital channels. Delivered as a SaaS solution with a zero-copy data architecture built natively on Snowflake.
Is imagino a public or private company?
imagino is a private company. It is classified as venture growth investor backed and is currently operating.
When was imagino founded?
imagino was founded in 2017. It employs 11 to 50 people.
Where is imagino based?
imagino is headquartered in Cachan, France, in the Europe region.
How does imagino make money?
Two revenue lines are on record. SaaS Subscription is the primary driver. The others are professional Services.
Who are imagino's main competitors?
Direct peers on record are Twilio Segment, Amperity, Treasure Data, mParticle, Tealium and ActionIQ. Broad incumbents are Adobe Real-Time CDP, Salesforce Data Cloud and Oracle Unity Customer Data Platform. BlueConic is listed as an emerging player.
Does imagino have an API?
Yes. imagino offers a comprehensive list of built-in connectors and APIs for connecting various platforms and data sources. The platform provides hundreds of pre-built connectors for activating campaigns across multiple channels and integrates with data warehouses, CRM systems, and marketing platforms. Developer documentation is at imagino.com/us/our-ecosystem/our-apis.
What industry is imagino in?
imagino's product category is Customer Engagement Platform. Its primary akta.pro industry code is BPAFAFAD, Customer Data Platforms (CDP) & Identity Resolution, with a secondary code of BPAFAFAC, Marketing Automation Platforms & Services. Its NAICS code is 541511 and its SIC code is 7372.