HATCH
Hatch Giving, Inc. is an AI-powered prospect research platform serving nonprofit fundraisers and development officers, aggregating public donor data across 250+ million profiles to deliver enriched donor profiles, explainable AI scoring, and human-verified research via tiered SaaS subscriptions and a white-label Partner API.
- Company typePrivate
- Founded2021
- HeadquartersNew York, United States
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What HATCH does
Hatch Giving, Inc. is a venture-backed AI company that operates an AI-powered prospect research and donor intelligence platform aimed squarely at the U.S. nonprofit fundraising market. Founded in 2021 by CEO Moshe Hecht and headquartered in Woodcliff Lake, NJ, Hatch aggregates and analyzes public donor data across a database of more than 250 million profiles drawn from 30+ licensed sources, producing what it calls a "Complete Human Profile" that consolidates wealth indicators, giving history, lifestyle, career, social presence, media coverage, and contact information — claimed at roughly 70% more data than traditional wealth screening. The platform layers six proprietary 0–100 AI scoring models (Giving Score, Affluence Score, Propensity Score, Donations Affinity Score, Profile Affinity Score, and RFM Score) with plain-language explanations, plus agentic capabilities including the Sir Hatch GPT-powered content-generation agent, AIM (Agentic Initiative Matching) for person-to-initiative fit scoring, and OpenGiving for AI-assisted foundation and grant-proposal discovery. The technology stack combines entity resolution (5+ years of development), machine learning, large language models, and a white-label Partner API exposed via Postman documentation for embedding into third-party CRM, crowdfunding, and agentic AI platforms.
HATCH firmographics
Firmographics- Name
- HATCH
- Legal name
- Hatch Giving, Inc.
- Website
- https://hatch.ai
- Company type
- Private
- Founded year
- 2021
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Hatch Giving, Inc. is an AI-powered prospect research platform serving nonprofit fundraisers and development officers, aggregating public donor data across 250+ million profiles to deliver enriched donor profiles, explainable AI scoring, and human-verified research via tiered SaaS subscriptions and a white-label Partner API.
- Ownership category
- akta.pro rank
HATCH industry classification
Industry- Product category
- Nonprofit Fundraising Software
- NAICS
- Information (51)
- SIC
- Services-Prepackaged Software (7372)
- akta.pro primary industry
- Audit, Explainability & Accountability Tooling (traceability, reporting) (HDAAAKAL)
Keywords
Where HATCH is headquartered
LocationHeadquarters
- HQ city
- New York
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
HATCH business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure
Revenue model
- SaaS Subscription (Platform Access): Monthly or annual subscription for platform access with tiered database size limits ranging from Free (50 contacts) to Maximal (30,000 contacts). Annual plans receive 10% discount. Revenue is recurring on a subscription basis.
- Per-Seat Licensing: Pricing tiers include seat limits: Free (1 seat), Standard/Ample/Generous (4 seats), Maximal (6 seats). Additional seats may incur incremental cost within enterprise tier.
- Elevated Profiles Add-on: Prospect Research as a Service add-on where human researchers create qualified, researched prospect profiles. Packages range from 15 profiles/month ($150) to 200 profiles/month ($1,400). Upsell opportunity on top of base subscription.
- Personal Data Assistant (PDA): Dedicated data hygiene and research assistant service at $2,600/month, discounted to $2,200/month for 3+ month commitments. Professional services revenue with per-assistant pricing.
- Partner API / White-Label Licensing: API licensing to technology platforms serving nonprofits, enabling them to embed enriched donor data into their products under white-label arrangement. Revenue from technology licensing to partner platforms.
- Hatch Expert Certification: 6-week accelerator certification course for nonprofit professionals and consultants, with individual ($260/stripe) and group (3+) registration options. Training and certification revenue.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Monthly | Free tier for evaluation with limited functionality |
| Subscription | Monthly | Entry-level paid plan for small nonprofits |
| Subscription | Monthly | Mid-tier plan with expanded access |
| Subscription | Monthly | Higher capacity plan for growing nonprofits |
| Subscription | Monthly | Maximum tier with highest limits |
| Subscription | Multi-year contract | Custom enterprise plan for large organizations |
| Unit Pricing | Monthly | Add-on: 15 Elevated Profiles/month |
| Unit Pricing | Monthly | Add-on: 30 Elevated Profiles/month |
| Unit Pricing | Monthly | Add-on: 60 Elevated Profiles/month |
| Unit Pricing | Monthly | Add-on: 120 Elevated Profiles/month |
| Unit Pricing | Monthly | Add-on: 200 Elevated Profiles/month |
| Subscription | Monthly | Personal Data Assistant service |
Go-to-market motion5 records
Distribution channels5 records
Marketing channels8 records
HATCH product offering
Product offeringCore offering
Hatch operates an AI-powered Giving Intelligence Platform that aggregates public donor data from 250M+ profiles across 30+ licensed sources to deliver Complete Human Profiles (wealth, giving history, lifestyle, career, social presence, media, contact info) for nonprofit fundraisers. The platform layers six proprietary 0-100 AI scoring models, target ask amounts, real-time cultivation feeds, AI-generated outreach drafts, human-verified prospect profiles, and a white-label Partner API for embedding into other nonprofit tech stacks.
Product overview
HATCH offers the Giving Intelligence Platform, a unified AI-powered prospect research solution for nonprofits consisting of multiple integrated products and modules. The core platform provides Complete Human Profiles with 70% more data than traditional wealth screening, enhanced by AI-powered scoring (Affluence, Propensity, Affinity, RFM scores), explainable insights, and Target Ask Amounts. Key products include: QuickSearch for rapid donor discovery across 250M+ profiles; Hatch Live for real-time cultivation feed; Sir Hatch AI agent for personalized content generation; Elevated Profiles for human-led prospect research; Personal Data Assistant for data hygiene and enrichment; OpenGiving for foundation/nonprofit search with AI grant proposal generation; Hatch Partner API for platform integrations; and AIM (Agentic Initiative Matching) for donor-initiative matching. The platform is available through tiered subscription plans from Free to Enterprise, with add-on Elevated Profile packages available.
Differentiator
Problem solved
Functional benefit
Products and services
- Hatch Giving Intelligence Platform Core AI-powered prospect research SaaS for nonprofits that aggregates wealth, giving history, lifestyle, career, social presence, media coverage, and contact info into Complete Human Profiles with six AI scoring models and Target Ask Amounts; designed for nonprofit fundraisers, prospect researchers, and development officers.
- QuickSearch
Quantifiable outcome
- 80% reduction in manual social media research time
- +4 more outcomes
Companies that use HATCH
Customer profileNamed customers15 records
Segments5 records
Ideal customer profiles4 records
HATCH technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration4 records
AI capability10 records
Feature10 records
HATCH partnerships and signals
Strategic signalPartnerships
Nine partnerships are on record, tiered minor, core and flagship.
- CDC FoundationminorCrowdfunding campaign 'The Missing Piece' launched on World Hunger Day to address protein insecurity in the U.S. charitable food system. Different entity than Hatch's core business—CDC Foundation partnership for protein insecurity initiative rather than donor intelligence platform.
- InstilcoreIntegration partnership combining Hatch's Giving Intelligence Platform with Instil's relationship-intelligence software for nonprofits. All Instil users automatically gain access to Hatch.ai's enriched donor profile data—including wealth indicators, giving history, lifestyle, and career information—at no additional cost under existing subscriptions. Partnership aims to help fundraising teams reduce manual research time and build stronger donor relationships through AI-powered insights.
- The Giving Block (Shift4)flagshipPartnership to help nonprofits find and engage the next generation of high-net-worth donors who prefer non-cash assets (crypto, stock, Donor-Advised Funds). Hatch provides AI-powered donor intelligence while The Giving Block provides the digital giving platform. Combined solution helps nonprofits identify donors with non-cash wealth potential that traditional screening misses.
- SalesforcecoreFull Salesforce CRM integration enables bi-directional data syncing. Hatch's AI-driven enrichment and insights engine enhances every constituent record in Salesforce with over 100 third-party data points and six proprietary donor scores. Fundraisers see explainable AI insights directly within Salesforce without leaving the platform.
- FundmetriccoreStrategic collaboration bringing together Fundmetric's cutting-edge AI and machine learning with Hatch's unparalleled data enrichment and AI-scoring capabilities. Partnership enables nonprofits to connect siloed data across platforms, enrich profiles with deeper behavioral insights, automate intelligent workflows, personalize engagement, and move from reactive to predictive fundraising.
- Regina Alhassan (ResearchPRO)minorCEO at ResearchPRO and advisor to Hatch.
- Charles GivreminorCEO at DataDistillr and advisor to Hatch.
- Reid Blackman, PhDminorAI Ethics Advisor, Author, and CEO of Virtue. Provides ethical oversight for Hatch's AI practices.
- Roxanna Ayers (Ethos Consulting)minorCEO of Ethos Consulting Group and Ethos Law, advisor to Hatch.
Scale indicators12 records
Recent moves7 records
Expansion highlights8 records
HATCH competitors and assessment
Company assessmentBroad incumbents
- Bonterra: Bonterra (formed from Network for Good, EveryAction, and others) provides nonprofit CRM, fundraising, and donor engagement software. It is a broad incumbent whose platform includes prospect research capabilities that overlap with Hatch.
- Blackbaud: Blackbaud is the largest publicly traded nonprofit software provider, offering CRM, fundraising, prospect research (Target Analytics/Wisely), and financial management. It is a broad incumbent whose portfolio overlaps Hatch's prospect research and donor intelligence offerings.
Others
- The Giving Block: The Giving Block (a Shift4 company) is a giving platform for non-cash assets like crypto, stock, and DAFs, and a Hatch strategic partner. It is an adjacent ecosystem player enabling nonprofits to convert Hatch-identified prospects into non-cash donations.
Direct peers
- DonorSearch: DonorSearch offers donor prospect research and wealth screening data specifically for nonprofits. It directly overlaps Hatch's prospect identification and donor enrichment capabilities.
- WealthEngine: WealthEngine provides wealth screening, prospect research, and donor analytics for nonprofits, healthcare, and higher education. It is a direct competitor to Hatch's AI-powered prospect intelligence and gift capacity ratings.
- Kindsight: Kindsight (formerly reengineered MDR) provides AI-powered donor intelligence and audience insights for nonprofits and education. It competes directly with Hatch's AI scoring, affinity modeling, and prospect discovery functionality.
- iWave: iWave is a leading prospect research and wealth screening platform purpose-built for nonprofits and higher education. It directly competes with Hatch's Complete Human Profiles, wealth indicators, and donor scoring across the same customer base.
- ResearchPRO: ResearchPRO is a prospect research services firm delivering human-verified donor profiles to nonprofits. It directly competes with Hatch's Elevated Profiles and PDA human-assisted research offerings.
Emerging players
- Funraise: Funraise is a modern, nonprofit-focused fundraising platform with donor CRM, AI features, and supporter data. It partially overlaps Hatch's donor intelligence and Salesforce-integrated workflows for mid-market nonprofits.
- Fundmetric: Fundmetric is an AI-driven fundraising analytics platform for nonprofits and a Hatch strategic partner. It overlaps with Hatch on AI-powered donor intelligence and predictive engagement, targeting the same nonprofit development teams.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks7 records
Key highlights7 records
Customer concentration
HATCH social profiles
Digital presenceHATCH compliance and trust
Trust signalCompliance1 record
HATCH financial estimates
Financial estimateRevenue estimate
Valuation estimate
HATCH leadership team
Management profileNumber of profiles
Profiles8 records
HATCH funding detail
Funding detailFunding overview
Funding rounds3 records
Investors3 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
HATCH M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about HATCH
What does HATCH do?
Hatch operates an AI-powered Giving Intelligence Platform that aggregates public donor data from 250M+ profiles across 30+ licensed sources to deliver Complete Human Profiles (wealth, giving history, lifestyle, career, social presence, media, contact info) for nonprofit fundraisers. The platform layers six proprietary 0-100 AI scoring models, target ask amounts, real-time cultivation feeds, AI-generated outreach drafts, human-verified prospect profiles, and a white-label Partner API for embedding into other nonprofit tech stacks.
Is HATCH a public or private company?
HATCH is a private company. It is classified as venture growth investor backed and is currently operating.
When was HATCH founded?
HATCH was founded in 2021. It employs 11 to 50 people.
Where is HATCH based?
HATCH is headquartered in New York, United States, in the North America region.
How does HATCH make money?
Six revenue lines are on record. SaaS Subscription (Platform Access) is the primary driver. The others are per-Seat Licensing, elevated Profiles Add-on, personal Data Assistant (PDA), partner API / White-Label Licensing and hatch Expert Certification.
Who are HATCH's main competitors?
Broad incumbents on record are Bonterra and Blackbaud. The Giving Block is listed as an others. Direct peers are DonorSearch, WealthEngine, Kindsight, iWave and ResearchPRO. Emerging players are Funraise and Fundmetric.
Does HATCH have an API?
Yes. Hatch Partner API allows technology platforms serving the nonprofit sector to integrate enriched donor profiles. The API provides access to 250M+ people in database, 150+ data points per profile on average, with complete white-labeled solution. Data categories include: Multiple Wealth Signals with Proprietary Affluence Score, Social Data with Proprietary Social Influence Score, AI-powered Affinity Score, Skills and Interest arrays, Full career history, job titles, industries and inferred salary, Profile Photo, AI Summary Bios, DOB, Education history including certifications, New contact information including Phone, Email and Mailing Address. Available for CRMs, Crowdfunding & Donation Platforms, Marketing Automation, and Agentic AI platforms. Developer documentation is at documenter.getpostman.com/view/22789297/2sB3dWsnKm.
What industry is HATCH in?
HATCH's product category is Nonprofit Fundraising Software. Its primary akta.pro industry code is HDAAAKAL, Audit, Explainability & Accountability Tooling (traceability, reporting). Its NAICS code is 51 and its SIC code is 7372.