Name

Hoodie Analytics

Legal name

Datacrossing Inc.

Website

https://hoodieanalytics.com

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Headquarters

HQ city

Chicago

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Marketing or Sales, Infrastructure, Operations

Revenue model

1. Market Intelligence Subscriptions: Subscription-based data subscriptions for cannabis retailers and brands providing market intelligence, comparable to Headset, BDSA, and New Frontier Data. The five-figure annual cost provides access to sales velocity tracking, weighted distribution data, and comparative analytics.
2. Platform Services and E-commerce: Data-driven marketing tools and platform services for retailers connecting brands directly with consumers through e-commerce shopping and discovery platform.

Pricing tiers

Go-to-market motion3 records

Distribution channels3 records

Marketing channels7 records

Core offering

Hoodie Analytics operates a cannabis market intelligence SaaS platform that aggregates dispensary menu data, POS transactions, and behavioral geofencing signals into CPG-grade sales velocity, weighted distribution, and competitive analytics for cannabis operators. Its machine-learning engine mines 10,000+ POS systems across 8,000+ dispensaries in the US and Canada to deliver next-day pricing, promotion, share-of-shelf, and inventory insights through modular products such as Market Intelligence, Sales Enablement, Dispensary Analytics, Retail Site Selection, Hoodie Connect, and Brand Catalog.

Product overview

Hoodie Analytics is a cannabis data and market intelligence platform built as a unified platform-plus-modules architecture. The core offering combines a CPG-grade data engine with a simplified interface accessible to operators of all experience levels. The product portfolio consists of seven named modules: Hoodie Connect (real-time inventory sync between brands and retailers), Market Intelligence (sales velocity and weighted distribution tracking), Sales Enablement (pricing and distribution optimization), Dispensary Analytics (comparative shelf and pricing analysis), Retail Site Selection (dispensary location simulation), Where-to-Buy Locator (consumer-facing product/store finder with traffic analytics), and Brand Catalog (centralized product information management). An additional partnership product — the High Times Cannabis Shopping and Discovery Platform — extends Hoodie's data to a consumer-facing eCommerce channel. All modules draw from a unified national data layer covering 10,000+ POS systems, dispensary menus, and behavioral geofencing across US states and Canadian provinces.

Differentiator

Problem solved

Functional benefit

Products and services

• Hoodie Connect A vendor-managed inventory tool for cannabis brands and retailers that shares store-level inventory data in real time, improving visibility, reducing manual updates, and aligning on replenishment needs.
• Market Intelligence Tracks sales velocity and weighted distribution across brands and categories to provide brand and category breakdowns of volume distribution across markets, designed for cannabis operators seeking CPG-grade market intelligence.
• Sales Enablement Product-level pricing and distribution tool that tracks out-of-stocks, assortment gaps, and in-market performance so cannabis brands can optimize inventory and grow wholesale revenue.
• Dispensary Analytics Comparative shelf composition analytics tool enabling brands and retailers to understand market dynamics, optimize pricing strategies, monitor product presence and trends, and evaluate pricing and availability across regions.
• Retail Site Selection Location intelligence tool that simulates new dispensary locations for store placement, estimated sales projections, competitive analysis, and points of interest to guide retail expansion decisions.
• Where-to-Buy Locator Consumer-facing product and store locator tool that connects customers with products using precise location-based tools, backed by consumer traffic analytics for retailers.
• Brand Catalog Centralized product information management system for cannabis brands that supports real-time product data editing, bulk uploads, searchable attribute libraries, market-specific compliance customization, and integration with external systems.

Quantifiable outcome

• Daily tracking of 3.5MM+ unique product offers
• +2 more outcomes

Named customers4 records

Segments4 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration7 records

AI capability6 records

Feature5 records

Partnerships

Ten partnerships are on record, tiered core and minor.

• High TimescoreStrategic or Co-development Partner · 5 December 2025Strategic partnership to launch cannabis e-commerce shopping and discovery platform on HighTimes.com. Enables consumers to search for legal cannabis products, compare pricing and availability, and place pickup or delivery orders through integrated retailers. Platform operates separately from publication editorial content with Hoodie providing market trend insights to editorial staff.
• LuvBudscoreStrategic or Co-development Partner · 22 September 2025Launch of 'The TRIAD' collaborative pilot program with LuvBuds and SparkPlug. Designed to help dispensaries increase accessory sales revenue. Combines POS analytics, staff incentive tools, and merchandising execution targeting up to 50 Denver metro dispensaries with goal of tripling accessory sales from 1.5% to 6%+ of total revenue within 60 days. Plans for national rollout in early 2026.
• SparkPlugcoreStrategic or Co-development Partner · 22 September 2025Partnership in 'The TRIAD' program with LuvBuds and Hoodie to transform cannabis retail through combined POS analytics, staff incentive tools, and merchandising execution.
• Arcview GroupcoreStrategic or Co-development Partner · 8 September 2022Strategic partnership leveraging Hoodie's near real-time data and cannabis metrics to enable entirely new investment and market analysis capabilities for Arcview's network.
• Bhang Inc.minorStrategic or Co-development Partner · 31 August 2022Partnership with Bhang Inc. (CSE: BHNG) to streamline sales insights and strategies, described as a shift to data-driven decisions.
• DutchiecoreTechnology or IntegrationPOS integration partner for syncing transaction data from cannabis POS platforms for clean, unified reporting.
• BlazecoreTechnology or IntegrationPOS integration partner for transaction data synchronization enabling unified reporting.
• FlowhubcoreTechnology or IntegrationPOS integration partner for cannabis retail transaction data.
• SweedcoreTechnology or IntegrationPOS integration partner for cannabis retail transaction data.
• Fat Nugs MagazineminorGTM or Marketing PartnerPartnership to deliver business and mediation insights in the cannabis industry.

Scale indicators5 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Headset: Headset is the most directly comparable competitor, offering cannabis retail sales tracking, market intelligence, and brand analytics for dispensaries and CPG brands. Both Hoodie and Headset sell data subscriptions that translate POS transaction data into velocity, distribution, and market share insights for cannabis operators.
• BDSA: BDSA is a leading cannabis market research firm providing consumer insights, market sizing, and forecasting to brands, retailers, and investors. Like Hoodie, it monetizes subscription-based cannabis intelligence but leans more heavily on consumer survey and macro market-sizing work versus SKU-level retail data.
• New Frontier Data: New Frontier Data publishes the Cannabis Market Reports and offers subscription intelligence on industry sizing, regulation, and trend forecasting. It overlaps Hoodie's market intelligence offering from a top-down, investor-oriented angle rather than granular retail-velocity analytics.

Broad incumbents

• LeafLink: LeafLink is the leading B2B cannabis wholesale marketplace connecting brands and retailers, processing a substantial share of US wholesale orders. While its core is transactional, the order data it captures positions it as a broader incumbent with adjacency into Hoodie's wholesale-distribution intelligence use cases.
• Weedmaps: Weedmaps is the largest consumer-facing cannabis marketplace, with extensive retailer and brand listings plus menu data across legal states. It is broader in scope than Hoodie but adjacent because its menu and retailer data could support retail intelligence products competing with Hoodie's core offering.
• Akerna: Akerna provides cannabis enterprise software including seed-to-sale tracking, inventory, and analytics for operators. It overlaps Hoodie's dispensary and brand analytics surface area from a compliance-and-operations software angle, serving similar cannabis operator buyers.

Emerging players

• Dutchie: Dutchie is a leading cannabis POS and e-commerce platform whose transaction data feeds Hoodie's analytics. While Hoodie treats Dutchie as an integration partner, Dutchie has begun building its own retail analytics features that increasingly overlap with Hoodie's dispensary analytics module.
• Flowhub: Flowhub is a cannabis POS and inventory management platform integrated with Hoodie for transaction data. It is an emerging player whose growing analytics features and reporting dashboards could compete with parts of Hoodie's dispensary analytics offering.
• Sweed: Sweed is a cannabis POS and retail analytics platform whose data flows into Hoodie via integration. Its embedded analytics suite and reporting tools overlap with parts of Hoodie's value proposition for smaller dispensary operators.

Others

• NielsenIQ: NielsenIQ is the dominant mainstream CPG retail measurement provider and the methodological benchmark Hoodie explicitly cites for ACV and weighted distribution analytics. It is adjacent rather than directly competitive today, but is the most likely large incumbent to enter cannabis as the market opens.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/hoodieanalytics

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds3 records

Investors6 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Hoodie Analytics