What Ship&Co does

Ship&Co is a cloud-based multi-carrier shipping label issuance and management platform operated by Kyoto-based 株式会社BERTRAND, founded in 2014 by operators who had run Shopify storefronts since 2008. The product was publicly launched in 2016 as Japan's first cloud-based shipping label system and connects e-commerce storefronts (Shopify, Amazon, eBay, Etsy, WooCommerce, Magento, BASE, ColorMe, Yahoo! Shopping, Mirakl) to a network of domestic Japanese carriers (Yamato Transport via B2 Cloud API, Sagawa Express, Japan Post, Seino Transportation) and international carriers (FedEx, DHL, UPS, ECMS, Orange Connex/eBay SpeedPAK, Colissimo, Pegasus Global Express, International Postal) through official API partnerships — including a 2018 Asia-Pacific-first FedEx Compatible Software Solutions certification. The platform is delivered through three channels: a self-serve web application accessed at app.shipandco.com, a REST API (developer.shipandco.com) for programmatic integration into ERP/WMS/OMS systems, and a native Shopify App Store listing that drives SMB merchant acquisition. Core technical capabilities include 2-click label issuance typically under 20 seconds, automatic order synchronization with EC platforms, real-time international carrier rate comparison, batch issuance of up to 50 labels per operation, HS code and IOSS customs automation, and a Zonos API integration enabling DDP international postal labels to the United States following the August 2025 de minimis rule change.

Revenue is generated primarily through per-label usage pricing (¥33 per label, with charges accruing at the moment a label is created) layered with monthly volume-discount subscription plans starting at ¥1,100/month for 50 shipments (¥22 effective per shipment) and scaling to ¥39,600/month for 3,000 shipments. Enterprise customers shipping 5,000+ labels per month receive custom pricing through direct sales consultation, with named accounts including Wismettac Foods (operating across 40+ Japanese shipping locations via API integration, achieving approximately ¥3M/year in cost reduction from eliminated outsourced label printing) and Rinavis/East 乾 Dry (processing approximately 2,000 shipments per day with basic API integration completed in about one month). Go-to-market combines product-led growth (30-day free trial, no credit card, Shopify marketplace presence) with API-first enterprise sales and content marketing through a Japanese-language blog covering shipping tips, carrier comparisons, and customs procedures, supplemented by events such as Ship&co Ecommerce Connect and co-hosted carrier seminars. The customer base spans 3,000+ users across 30+ countries and regions, and the platform is operated by a lean team of 1-10 employees from Kyoto.

Name

Ship&Co

Legal name

株式会社BERTRAND

Website

https://shipandco.com

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

1–10 employees

Short description

Cloud-based multi-carrier shipping label platform that connects Japanese e-commerce sellers to domestic carriers (Yamato, Sagawa, Japan Post, Seino) and international carriers (FedEx, DHL, UPS) through a web app, REST API, and Shopify App Store.

Ownership category

akta.pro rank

Product category

Shipping & Logistics SaaS

NAICS

Freight Transportation Arrangement (488510)

SIC

Arrangement Of Transportation Of Freight & Cargo (4731)

akta.pro primary industry

Shipping Management, Labeling & Carrier Integration (Multi-Carrier) (TLAEACAE)

akta.pro secondary industries

International DTC & Brand.com (Global Shipping) (CRAFAJAB), Electronic Document Exchange & eBL/eAWB/eCMR Platforms (EDI/API) (TLAEAOAG)

Keywords

• Shipping label API
• Multi-carrier integration
• Ecommerce shipping software
• Cloud shipping platform
• Cross-border logistics

Headquarters

HQ city

Kyoto

HQ country

Japan

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel

Revenue model

1. Usage-based shipping label issuance: Ship&co charges per shipping label issued. The primary model transitioned to usage-based (pay-per-label) pricing from February 2026, replacing previous per-order pricing. No charge if label is not used. Charges accrue at the moment a label is created in the Ship&co system.
2. Monthly volume discount subscription plans: Tiered monthly flat-rate plans based on monthly shipment volume. Plans start at ¥1,100/month for 50 shipments (¥20/shipment effective rate), scaling up to ¥39,600/month for 3,000 shipments. No additional charges for multiple store or carrier account registrations.
3. Enterprise custom pricing: For companies shipping 5,000+ labels per month, Ship&co offers custom negotiated pricing through direct sales consultation.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels6 records

Core offering

Ship&Co is a cloud-based shipping label issuance and management platform for e-commerce businesses. It provides a web dashboard and REST API that connect online storefronts (Shopify, Amazon, eBay, Etsy, WooCommerce, Magento, BASE, ColorMe, Yahoo! Shopping, Mirakl) to multiple domestic Japanese carriers (Yamato Transport, Sagawa Express, Japan Post, Seino Transportation) and international carriers (FedEx, DHL, UPS, International Postal, ECMS, Orange Connex). The platform enables 2-click label issuance in under 20 seconds, batch issuance of up to 50 labels, real-time rate comparison, automatic tracking number synchronization, customs data automation, and DDP support for US-bound shipments via Zonos.

Product overview

Ship&co is a cloud-based shipping label issuance and management SaaS platform for e-commerce businesses, founded in Japan. The core offering consists of the Ship&co Web Application (web dashboard for manual/guided shipping operations) and the Ship&co API (REST API for programmatic integration into enterprise systems). The platform serves both domestic Japanese e-commerce (connecting to Yamato Transport, Sagawa Express, Japan Post, and Seino Transportation) and international cross-border e-commerce (connecting to FedEx, DHL, UPS, International Postal, ECMS, and Orange Connex). Dedicated Shopify App integrations provide store-level automation with checkout extensions. The Zonos × Japan Post DDP integration enables US-bound DDP international shipping with automated customs duty prepayment. Pricing follows a per-shipment model (¥33/shipment) with monthly plans starting at ¥1,100 for 50 shipments, and a 30-day free trial.

Differentiator

Problem solved

Functional benefit

Products and services

• Ship&co Web Application Web-based dashboard for managing shipping operations. Enables order import from multiple e-commerce platforms, multi-carrier shipping label creation, real-time rate comparison, tracking management, and bulk label issuance of up to 50 labels simultaneously. Supports both domestic Japanese carriers (Yamato Transport, Sagawa Express, Japan Post, Seino) and international couriers (FedEx, DHL, UPS, International Postal, ECMS, Orange Connex).
• Ship&co API REST API for integrating Ship&co shipping functionality into enterprise ERP, WMS, and OMS systems. Supports shipment creation, rate comparison, tracking retrieval, order management (create, list, delete), and webhook notifications for tracking status. Available with sandbox/test environment and comprehensive developer documentation at developer.shipandco.com.
• Ship&co Shopify App Native Shopify application available in the Shopify App Store that integrates Ship&co with Shopify stores. Provides automatic order synchronization, one-click shipping label creation, tracking number auto-sync to Shopify, fulfillment status updates, and customer shipping notifications. Includes checkout extensions for delivery date/time selection and gift messaging.
• Zonos × Japan Post DDP Integration API integration with Zonos enabling DDP (Delivered Duty Paid) international shipping via Japan Post to the US. Zonos calculates and prepays US customs duties as a CBP-authorized broker, with Declaration IDs automatically printed on labels for streamlined customs clearance.
• Ship&co FedEx Integration Official FedEx Compatible Software Solutions certified integration (first Asia-Pacific partner since 2018). Supports shipping label creation for 220+ countries, ETD (electronic trade document) for paperless shipping, multi-account management, real-time rate comparison, and post-shipment customs document upload.

Quantifiable outcome

• Label issuance in under 20 seconds, saving 90% of shipping operation time
• +3 more outcomes

Named customers2 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration27 records

Feature9 records

Partnerships

Eight partnerships are on record, tiered core.

• ZonoscoreTechnology or Integration · 1 January 2025Ship&co integrates with Zonos via API to enable DDP (Delivered Duty Paid) international postal labels to the US. Zonos calculates and prepays US customs duties on behalf of shippers. This partnership addresses the August 2025 US de minimis rule suspension requiring duty prepayment for most US-bound postal shipments.
• FedExcoreTechnology or Integration · 1 January 2018Ship&co became the first FedEx Compatible Software Solutions official partner in the Asia Pacific region in 2018. The integration enables Ship&co users to issue FedEx shipping labels, access contract discount rates, and receive tracking updates. Hundreds of Japanese online sellers use Ship&co for FedEx shipments.
• ShopifycoreTechnology or Integration · 1 January 2008Ship&co was developed by a company that has operated its own Shopify stores since 2008. The Ship&co Shopify app (available in the Shopify App Store) enables automatic order synchronization and label issuance for Shopify merchants. The Shopify partnership is the company's primary go-to-market channel.
• Yamato Transport (ヤマト運輸)coreTechnology or IntegrationShip&co integrates with Yamato Transport's B2 Cloud API, enabling direct label issuance, delivery date/time preferences, and COD options for Yamato's domestic services including Takkyubin, Cool Takkyubin, and Nekopos.
• Sagawa Express (佐川急便)coreTechnology or IntegrationShip&co has been officially integrated with Sagawa Express since 2018, enabling API-based label issuance, tracking number sync, and delivery time preferences for Sagawa's domestic services.
• Japan Post (日本郵便)coreTechnology or IntegrationShip&co integrates with Japan Post for Yu-Pack, Yu-Packet, YuMail, EMS, and international postal services. Integration includes tracking, COD options, and security service support.
• DHL ExpresscoreTechnology or IntegrationShip&co integrates with DHL Express REST API for international shipping label creation, rate comparison, and tracking. Includes direct signature option, adult signature option, and customs invoice generation.
• UPScoreTechnology or IntegrationShip&co integrates with UPS via REST API (OAuth 2.0) for international shipping labels, rate comparison, tracking, and freight services. Also supports VOEC number sync for eBay-Norway shipments.

Scale indicators7 records

Recent moves6 records

Expansion highlights7 records

Direct peers

• Shippo: US-based multi-carrier shipping API and label platform with strong Shopify App Store presence. Closest direct peer to Ship&co in terms of product, business model, and SMB+enterprise mix, though Ship&co's Japanese carrier coverage is unique.
• SendCloud: European multi-carrier shipping platform offering carrier integrations, label generation, and checkout customization. Closest analog to Ship&co for the European merchant market, though neither directly competes in each other's home geography.
• EasyPost: API-first multi-carrier shipping aggregator targeting developer and enterprise use cases. Comparable to Ship&co's API product but with US-centric carrier coverage and no equivalent Japanese-domestic-carrier specialization.
• ShipStation: Multi-carrier shipping label management platform (now part of Auctane / Thoma Bravo) widely used by SMB and mid-market e-commerce merchants. Directly overlapping feature set with Ship&co for cross-border label creation and rate shopping.

Broad incumbents

• ShipHero: WMS with integrated shipping and label issuance for DTC and 3PL operations. Compares to Ship&co at the API/3PL integration layer for high-volume multi-warehouse shippers.
• AfterShip: Shipment tracking and post-purchase experience platform with adjacent label and carrier services. Comparable as a logistics SaaS for e-commerce merchants but operates with a broader post-purchase rather than label-issuance focus.
• Auctane (ShipStation/Stamps.com): Roll-up of multi-carrier shipping and postage brands including ShipStation, Stamps.com, and Endicia. Competes with Ship&co at the SMB and mid-market multi-carrier label layer, especially in the US.

Emerging players

• Easyship: Cross-border shipping rate comparison and label issuance platform focused on international e-commerce. Comparable to Ship&co's cross-border use case, particularly around customs documentation and duty prepayment.
• Pirate Ship: Low-cost shipping label platform for SMBs targeting USPS and UPS. Overlaps with Ship&co in the small-merchant multi-carrier label issuance workflow, although without the API and Japanese-domestic-carrier depth.

Others

• Zonos: Cross-border tax and duty calculation platform with CBP-authorized brokerage — currently a Ship&co integration partner for DDP shipping. Comparable as a complementary rather than competitive enabler of international e-commerce compliance.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/shipandco
• Facebookfacebook.com/shipandco
• LinkedInlinkedin.com/company/shipandco

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds2 records

Investors2 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Ship&Co