Zoios
Zoios is a Copenhagen-based SaaS platform that runs continuous, AI-driven employee pulse surveys and engagement analytics for mid-market and enterprise employers in 47 countries.
- Company typePrivate
- Founded2021
- HeadquartersCopenhagen, Denmark
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What Zoios does
Zoios is a Copenhagen-based SaaS company that operates an employee listening and engagement-measurement platform for mid-market and enterprise employers. Founded in 2021 by Christian Højbo Møller and a co-founder, the company targets organizations with roughly 30 to 150-plus employees and replaces the traditional annual engagement survey with continuous, short pulse surveys built around a proprietary 8-driver framework (Contribution, Development, Social, Recognition, Support, Mindful, Life Harmony, Optimism). Its core product is a single platform with three pricing tiers — Free (up to 200 employees), Pro at €6 per employee per month billed annually (up to 500 employees), and Enterprise at custom pricing (unlimited employees) — plus a catalog of add-on survey modules including Leadership 360, Employee 360, Performance Review, Diversity & Inclusion, AI Adoption, Strategy Buy-in, and a Workplace Report (APV).
The platform's underlying technology centers on an 11-question, scientifically validated pulse instrument delivered via email and Slack, with nightly HRIS synchronization, automated reminders, anonymization enforced at the data layer (configurable minimum group sizes, AES-256 encryption), and live dashboards. AI capabilities include NLP clustering of open comments, root-cause attribution, anomaly detection for stress/burnout risk, and ranked action recommendations. The platform is SOC 2 Type II certified and GDPR compliant with EU data residency, and integrates natively with the major HRIS and IdP systems (HiBob, Personio, BambooHR, Workday, SAP SuccessFactors, Deel, Planday, Visma, Okta, Microsoft Entra ID, Google Workspace) plus Slack.
Zoios runs a product-led growth motion with a self-serve free tier and 30-day Pro trial, supplemented by sales-assisted demos for Enterprise. The company is venture-backed (Y Combinator, People Ventures, and angels) with ~$2.6M USD-equivalent disclosed funding, operates a small team (11-50), and reports a customer base of 1,000+ teams across 47 countries. A separate Delaware entity, Zoios, Inc., was used for a 2024 SEC-registered exempt offering.
Zoios firmographics
Firmographics- Name
- Zoios
- Legal name
- Zoios ApS
- Website
- https://zoios.io
- Company type
- Private
- Founded year
- 2021
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Zoios is a Copenhagen-based SaaS platform that runs continuous, AI-driven employee pulse surveys and engagement analytics for mid-market and enterprise employers in 47 countries.
- Ownership category
- akta.pro rank
Zoios industry classification
Industry- Product category
- Employee Engagement Software
- NAICS
- Custom Computer Programming Services (541511), Computer Systems Design Services (541512)
- SIC
- Services-Computer Programming, Data Processing, Etc. (7370), Services-Prepackaged Software (7372)
- akta.pro primary industry
- Digital Employee Experience (DEX) & IT Experience Management (ITXM) Platforms (HDAEALAL)
- akta.pro secondary industry
- Unified Communications & Collaboration Network Services (VoIP/QoS) (BPAEAEAI)
Keywords
Where Zoios is headquartered
LocationHeadquarters
- HQ city
- Copenhagen
- HQ country
- Denmark
- HQ region
- Europe
Offices1 record
Markets served
Zoios business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure
Revenue model
- SaaS Subscription (Per Employee): Zoios charges per employee per month on an annual billing cycle. Three tiers: Free (limited to 200 employees), Pro (€6/employee/month, up to 500 employees), and Enterprise (custom pricing, unlimited employees). All plans include unlimited users (admins, executives, managers). Revenue is primarily recurring subscription-based with annual contracts.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Annual | Free tier for teams starting out with core engagement measurement |
| Subscription | Annual | Pro tier with AI-driven insights and advanced analytics |
| Subscription | Annual | Enterprise tier with advanced security, custom reporting, and priority support |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels5 records
Zoios product offering
Product offeringCore offering
Zoios provides an employee listening and engagement platform that runs scientifically validated 11-question pulse surveys to measure well-being, strain, eNPS, and eight research-validated drivers of engagement. The platform delivers AI-driven root-cause analysis of open comments, real-time dashboards, automated survey orchestration via email and Slack, and end-to-end encryption with anonymity enforced at the data layer. It is sold primarily to mid-market companies on a freemium/subscription model (Free tier up to 200 employees; Pro at €6/employee/month up to 500 employees; Enterprise with custom pricing and unlimited employees).
Product overview
Zoios is a unified employee listening platform offering continuous, scientifically validated pulse surveys, live dashboards, AI-driven recommendations, and certified anonymity. The core product is a single platform with three pricing tiers (Free, Pro, Enterprise) and multiple survey types built around eight research-validated drivers of engagement. The Free tier covers up to 200 employees and includes pulse surveys, eNPS tracking, live dashboards, and eligibility for the Certified Happy Workplace. The Pro tier (€6/employee/month) adds AI-driven action recommendations, root-cause analysis, proactive stress alerts, HR platform integration, and industry benchmarks. The Enterprise tier offers bespoke reports, custom integrations, ESG reporting, and SLA priority support. Add-on survey types include Leadership 360, Employee 360, Performance Review, Diversity and Inclusion, AI Adoption, Strategy Buy-in, Off-site Evaluation, and Workplace Report (APV). Feature groups covering AI Insights, Benchmarks, Stress Detection, Trend Tracking, Segmentation, Scientific methodology, Anonymity, Comments, Real-time dashboards, and Automatic send-out/reminders are included across tiers. The Certified Happy Workplace is a standalone non-profit certification offered through the platform for ESG/CSRD reporting.
Differentiator
Problem solved
Functional benefit
Products and services
- Zoios Employee Listening Platform A continuous employee listening platform for companies with 30–150+ people offering scientifically validated 11-question pulse surveys, live dashboards, AI-driven action recommendations, and end-to-end encrypted anonymity across an 8-driver engagement framework.
- Employee Pulse Surveys Short, monthly surveys built around the eight drivers of engagement (Contribution, Development, Social, Recognition, Support, Mindful, Life Harmony, Optimism) measuring well-being, strain, and eNPS in under two minutes per employee.
- Engagement Surveys A modern, scientific replacement for the annual engagement survey, enabling quarterly or monthly measurement of well-being and engagement using the same 8-driver framework.
- eNPS Surveys
- Stress Risk Assessment
- Certified Happy Workplace
Quantifiable outcome
- Reduces employee work stress by 19%
- +5 more outcomes
Companies that use Zoios
Customer profileNamed customers12 records
Segments4 records
Ideal customer profiles2 records
Zoios technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration12 records
AI capability6 records
Feature5 records
Zoios partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered core.
- HiBobcoreNative integration with HiBob HRIS. Daily sync of employees, organizational structure, and demographics. New joiners and leavers flow into Zoios automatically without manual updates.
- PersoniocoreNative integration with Personio HRIS. Automatic synchronization of employee data and organizational structures for German and European mid-market companies using Personio.
- BambooHRcoreNative integration with BambooHR. Syncs employee data and structures for US and global customers using BambooHR as their HR system of record.
- WorkdaycoreNative integration with Workday HCM for enterprise organizations. Daily sync of employees, supervisor organizations, locations, and cost centers. Supports nested supervisor chains for rolled-up scorecards.
- SAP SuccessFactorscoreNative integration with SAP SuccessFactors for large enterprises. Daily sync of employee profile, employment, position, and org assignment. Custom fields and effective-dated changes flow correctly. EU and US data residency options.
- OktacoreIntegration with Okta identity management. Daily sync of users, emails, titles, departments, and groups. Optional SAML SSO. Lifecycle events (joiner, mover, leaver) propagate automatically.
- Microsoft Entra ID (Azure AD)coreIntegration with Microsoft Entra ID (formerly Azure AD). Daily sync of users, emails, titles, departments, and security groups. Groups become Zoios segments automatically. Optional SAML SSO with Microsoft work accounts.
- Google WorkspacecoreIntegration with Google Workspace for companies without dedicated HRIS. Daily sync of employees, emails, titles, and Workspace groups. Groups become segments automatically for engagement by team or office.
Scale indicators6 records
Recent moves6 records
Expansion highlights6 records
Zoios competitors and assessment
Company assessmentDirect peers
- Culture Amp: One of the leading employee engagement survey platforms globally, serving mid-market and enterprise with pulse surveys, analytics, and action planning. Direct competitor to Zoios in the same product category with very similar buyer (People & Culture leaders) and overlapping feature set.
- Workday Peakon: Workday-owned employee engagement platform offering continuous listening, eNPS, and benchmarks. Closest direct competitor in the mid-market/enterprise segment, now bundled into Workday's broader HCM suite — a key threat to Zoios's HRIS integration advantage.
- Officevibe: SurveyMonkey-owned pulse survey tool aimed at SMBs and managers with anonymous feedback and engagement scoring. Direct competitor in the small/mid-market employee listening segment with similar lightweight onboarding and per-seat pricing.
- Lattice: Performance and engagement platform combining continuous feedback, eNPS, 1:1s, and goals for mid-market companies. Direct competitor expanding from performance management into the engagement surveys category where Zoios plays.
- 15Five: Continuous performance management platform with weekly check-ins, pulse surveys, and engagement measurement. Comparable buyer (HR leaders, People & Culture) and overlapping engagement measurement capabilities.
- TinyPulse: Employee feedback and engagement platform focused on SMB and mid-market with weekly pulse surveys and anonymous comments. Direct competitor in the same price-sensitive mid-market tier where Zoios's Free and Pro plans compete.
- Leapsome: European people enablement platform combining engagement surveys, performance reviews, and learning for mid-market. Strong geographic overlap in DACH and Northern Europe and very similar target buyer profile to Zoios.
Broad incumbents
- Microsoft Viva Glint: Microsoft's enterprise employee engagement platform acquired via LinkedIn, now embedded in the Viva suite alongside Microsoft Teams. Broad incumbent with overlapping engagement survey functionality, especially threatening in large enterprises using Microsoft 365.
- SurveyMonkey: General-purpose survey platform that bundles employee engagement (via Officevibe and SurveyMonkey Engage) for enterprise HR teams. Adjacent incumbent with overlapping customer base but broader survey/forms use cases.
Emerging players
- Workhuman: Employee recognition and listening platform expanding from peer-to-peer recognition into engagement surveys. Comparable culture-focused buyer with adjacent listening capabilities, particularly relevant to Zoios's recognition-driver scoring.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Zoios social profiles
Digital presenceZoios compliance and trust
Trust signalCompliance2 records
Zoios financial estimates
Financial estimateRevenue estimate
Valuation estimate
Zoios leadership team
Management profileNumber of profiles
Profiles2 records
Zoios funding detail
Funding detailFunding overview
Funding rounds3 records
Investors3 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Zoios M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Zoios
What does Zoios do?
Zoios provides an employee listening and engagement platform that runs scientifically validated 11-question pulse surveys to measure well-being, strain, eNPS, and eight research-validated drivers of engagement. The platform delivers AI-driven root-cause analysis of open comments, real-time dashboards, automated survey orchestration via email and Slack, and end-to-end encryption with anonymity enforced at the data layer. It is sold primarily to mid-market companies on a freemium/subscription model (Free tier up to 200 employees; Pro at €6/employee/month up to 500 employees; Enterprise with custom pricing and unlimited employees).
Is Zoios a public or private company?
Zoios is a private company. It is classified as venture growth investor backed and is currently operating.
When was Zoios founded?
Zoios was founded in 2021. It employs 11 to 50 people.
Where is Zoios based?
Zoios is headquartered in Copenhagen, Denmark, in the Europe region.
How does Zoios make money?
One revenue line is on record: saaS Subscription (Per Employee).
Who are Zoios's main competitors?
Direct peers on record are Culture Amp, Workday Peakon, Officevibe, Lattice, 15Five, TinyPulse and Leapsome. Broad incumbents are Microsoft Viva Glint and SurveyMonkey. Workhuman is listed as an emerging player.
Does Zoios have an API?
No public API is recorded for Zoios.
What industry is Zoios in?
Zoios's product category is Employee Engagement Software. Its primary akta.pro industry code is HDAEALAL, Digital Employee Experience (DEX) & IT Experience Management (ITXM) Platforms, with a secondary code of BPAEAEAI, Unified Communications & Collaboration Network Services (VoIP/QoS). Its NAICS code is 541511 and its SIC code is 7370.