WorkWave

Name

WorkWave

Legal name

WorkWave LLC

Website

https://workwave.com

Company type

Private

Founded year

1982

Operating status

Operating

Headcount range

501–1,000 employees

Ownership category

akta.pro rank

Product category

Field Service Management Software

NAICS

Computer Systems Design and Related Services (54151), Custom Computer Programming Services (541511), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (51821)

SIC

Services-Management Services (8741), Services-Computer Programming Services (7371)

akta.pro primary industry

Field Service CRM (Dispatch, Scheduling & Mobile Service) (HDAEAFAL)

akta.pro secondary industries

Field Services & Onsite Support (Dispatch/Break-Fix) (BPAEAJAE), Onsite/Field IT Support Services (BPAEABAC)

Keywords

• Field service management software
• Pest control software
• Lawn care software
• Commercial cleaning ERP
• Route optimization software

Headquarters

HQ city

Holmdel

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure, Others

Revenue model

1. SaaS Software Subscriptions: WorkWave generates the majority of its revenue through recurring SaaS subscriptions for its field service software platforms (PestPac, RealGreen, WinTeam, RouteManager, Lighthouse, Timegate+, Hire). Customers pay recurring subscription fees for access to the platform, typically on a per-seat or per-branch basis, with pricing varying by software tier and number of users.
2. Fintech / Payment Processing: Integrated payment solutions including credit card processing, SMS payments, buy-now-pay-later financing, and earned wage access generate transaction-based revenue. Payment processing is embedded directly into WorkWave's software platforms, eliminating manual reconciliation for customers.
3. Data & Analytics Upsell: Wavelytics Decision Intelligence and Data Factory are offered as add-on analytics layers to base software subscriptions, creating upsell and expansion revenue within the existing customer base.
4. TaskEasy (Automated Field Service Marketplace): An automated field service marketplace connecting service businesses with customers, potentially generating marketplace-style revenue through lead referrals or transaction take rates.
5. Print & Digital Marketing Services: WorkWave offers targeted print campaigns and marketing services through WorkWave Print Marketing, generating additional service revenue.

Pricing tiers

Go-to-market motion4 records

Distribution channels7 records

Marketing channels7 records

Core offering

WorkWave sells verticalized SaaS field service management software for mobile service businesses, combining CRM, ERP, scheduling, routing, billing, payment processing, AI-powered analytics, and fintech tools in a single platform. Its three flagship products—PestPac, RealGreen, and WinTeam—serve pest control, lawn care/landscaping, and commercial cleaning/security/facilities management respectively, with add-on modules (Wavelytics, WAIve, RouteManager, Hire, Lighthouse, Timegate+, WorkWave Fintech, TaskEasy, Print Marketing) layered on top.

Product overview

WorkWave offers a comprehensive field service software platform serving mobile service companies across multiple verticals including pest control, lawn care, landscaping, commercial cleaning, security guard, tree service, snow removal, and delivery management. The platform operates as a multi-product ecosystem centered on three core software brands: PestPac (pest control), RealGreen (green industry/lawn care), and WinTeam (cleaning and security). These are supplemented by add-on modules including Wavelytics (AI-powered business/decision intelligence), WAIve (proprietary AI optimization platform), RouteManager (route optimization), WorkWave Fintech (payments and financial services), Hire by WorkWave (applicant tracking), TaskEasy (field service marketplace), Lighthouse (mobile workforce management), Timegate+ (workforce management), and Print Marketing. A Routing Engine API enables developer access to route optimization capabilities. The architecture combines vertical-specific core products with shared AI/analytics capabilities (WAIve, Wavelytics) and cross-cutting fintech and workforce tools to serve the complete operational needs of field service businesses.

Differentiator

Problem solved

Functional benefit

Brands

• PestPac: Leading Pest Control Software - comprehensive field service management solution for pest control companies.
• RealGreen
• WinTeam
• Lighthouse
• Timegate+
• RouteManager
• Wavelytics
• WAIve
• TaskEasy
• Hire by WorkWave
• WorkWave Fintech
• Routing Engine

Products and services

• PestPac Leading field service software for pest control companies, providing CRM, scheduling, routing, billing, payment processing, and a fully integrated door-to-door sales engine. Designed for pest control operators of all sizes, from SMB to enterprise.
• RealGreen Green industry software for lawn care, landscaping, and pest control businesses, providing CRM, service management, marketing solutions, and Wavelytics analytics integration for green service operators.
• WinTeam Industry-specific ERP for cleaning, janitorial, security, and facilities management service providers, offering comprehensive business management including scheduling, billing, HR, payroll, compliance, and multi-branch reporting.
• Wavelytics Decision Intelligence AI-powered decision intelligence and business intelligence platform delivering prescriptive insights via dynamic dashboards, performance scorecards, proactive alerts, and a natural-language AI orchestrator for pest control, lawn care, cleaning, and security operators.
• WAIve AI Platform Proprietary AI-powered optimization platform that turns field service software into active decision-making partners, featuring autonomous agents (WAIve Teammates), overnight schedule optimization, real-time daytime assistance, predictive intelligence, and a natural-language "Ask WAIve" interface.
• RouteManager
• Routing Engine API Route optimization API that enables developers to integrate WorkWave's routing and scheduling capabilities into external systems and custom applications, available as a standalone product under the RouteManager line.
• WorkWave Fintech Financial technology tools for service businesses including PCI DSS-compliant credit card processing, SMS payments, earned wage access, buy-now-pay-later financing, and payroll integration embedded within PestPac, RealGreen, and WinTeam.
• Hire by WorkWave Applicant tracking system designed for field service companies, providing recruitment, candidate management, and hiring workflow automation.
• TaskEasy Automated field service marketplace connecting service businesses with new residential customers through digital marketing and lead generation for lawn care and field services.
• Lighthouse Mobile workforce management solution enabling real-time communication, task assignment, and performance tracking for field service technicians.
• Timegate+ All-in-one workforce management software providing timekeeping, scheduling, and HR management capabilities for service industry employees.
• Print Marketing Targeted print marketing campaigns and materials designed for service businesses to reach potential customers through direct mail and promotional content.

Quantifiable outcome

• Up to 50% revenue growth and 85% operational efficiency gains for businesses using integrated payment solutions
• +4 more outcomes

Named customers14 records

Segments8 records

Ideal customer profiles5 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration7 records

AI capability10 records

Feature11 records

Partnerships

Two partnerships are on record, tiered core and minor.

• SpringGreen FranchisecoreStrategic or Co-development Partner · 1 February 2026SpringGreen Franchise is a technology partner of WorkWave, actively strengthening its technology systems and strategic partnerships through WorkWave's platform and annual Beyond Service Customer Conference. The partnership supports franchise owner growth and operational efficiency as SpringGreen enters its 50th year of service.
• Voice for PestminorGTM or Marketing PartnerVoice for Pest has an established partnership with WorkWave spanning many years, providing marketing and channel support to WorkWave's customer base. The partnership has enabled Voice for Pest to elevate its services and increase market share.

Scale indicators5 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• ServiceNow Field Service Management: ServiceNow FSM is part of the broader ServiceNow platform targeting large enterprise service operations. Comparable to WorkWave's enterprise cleaning/security (TEAM Software) segment, with deep AI/automation (NowAssist) and strong cross-sell into ITSM, customer service, and ERP workflows.
• Salesforce Field Service: Salesforce Field Service is an enterprise-grade FSM offering within the Salesforce platform, providing dispatch, scheduling, and mobile workforce management. As a broad CRM incumbent, it competes with WorkWave's enterprise WinTeam/TEAM Software segment and brings deep AI (Einstein) capabilities that may pressure WorkWave's WAIve positioning.
• ServiceMax (a PTC business): ServiceMax, owned by PTC, is an enterprise field service management platform focused on asset-intensive industries (manufacturing, energy, medical devices). Comparable to WorkWave's enterprise segment with AI-driven scheduling, predictive maintenance, and mobile workforce capabilities, though skewed to industrial vs. commercial service verticals.

Direct peers

• ServiceTitan: ServiceTitan is a leading field service management SaaS platform for commercial and residential contractors, with deep vertical specialization across trades including plumbing, HVAC, and electrical. Direct competitor to WorkWave in the FSM space with comparable end-to-end CRM, scheduling, dispatch, and fintech capabilities.
• Housecall Pro: Housecall Pro is a field service management platform targeting home service businesses with a self-serve, mobile-first GTM. Directly comparable to WorkWave in SMB field service workflows (scheduling, dispatch, payments) and increasingly competitive in pest, lawn, and cleaning verticals.
• Jobber: Jobber provides field service management software for small home service businesses (cleaning, landscaping, HVAC, pest control). Competes directly with WorkWave in the SMB segment of lawn care, cleaning, and related service verticals, with transparent pricing and self-serve onboarding.

Emerging players

• SingleOps: SingleOps is a field service management platform for green industry businesses (lawn care, landscaping, tree care, irrigation). Directly comparable to WorkWave's RealGreen offering and competes for the same SMB and mid-market lawn/landscape operators.
• FieldAware: FieldAware is a field service management platform for mid-market service organizations across multiple verticals (HVAC, plumbing, pest, facilities). Comparable to WorkWave in the mid-market segment with scheduling, dispatch, and mobile workforce capabilities.
• Vonigo: Vonigo is a cloud-based field service management platform for franchise and multi-location service businesses (cleaning, security, pet care). Comparable to WorkWave's WinTeam/TEAM Software offering in the commercial cleaning and facilities management segment.
• Aspire Software: Aspire Software is a vertical SaaS platform for the green industry (lawn care, landscaping, snow removal). Directly comparable to WorkWave's RealGreen platform, with overlapping customer base in lawn care and landscaping service businesses.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/workwave
• Xx.com/Workwave
• Facebookfacebook.com/WorkWaveCo

Compliance6 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles11 records

Subsidiaries14 records

Funding overview

Funding rounds6 records

Investors4 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A10 records

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about WorkWave