AirDNA

What AirDNA does

AirDNA is a short-term vacation rental data analytics company founded in 2015 and headquartered in Denver, Colorado, with additional offices in New York and Barcelona. The company aggregates performance data from Airbnb, Vrbo, Booking.com, and other OTAs across approximately 10 million properties and 120,000 global markets, producing market intelligence, revenue projections, and investment analytics used by individual hosts, property managers, real estate investors, hedge funds, DMOs, and lenders. Its core platform is supplemented by modular products including the Rentalizer revenue calculator, Custom Comp Sets, Submarket Insights, Short-Term Rental Comps, and the Best Places to Invest (BPTI) Score. In 2023 AirDNA acquired Arrivalist (July) and Uplisting (November), with the latter extending the company into property management technology and channel management for Airbnb, Vrbo, and Booking.com listings.

The company operates a subscription SaaS model with a freemium entry tier, tiered paid subscriptions, quote-based enterprise pricing, API access, and a credit-based consumption model for Owner Contact Details. Go-to-market combines product-led growth for SMBs with dedicated enterprise sales for property managers, hedge funds, lenders, and DMOs. In 2024 the company launched AirDNA Adapt, an AI-native dynamic pricing tool that predicts demand, selects comps, and adjusts rates in real time, integrated with major PMS platforms including Guesty, Hostaway, Track, Uplisting, Lodgify, and Hospitable. AirDNA's data and research are widely cited by major media outlets, and the company produces the STR Data Lab podcast and annual market outlook reports as thought leadership channels. Leadership includes CEO Rohit Bezewada, co-founders Scott Shatford and Tom Caton, and Chief Economist Jamie Lane.

Name

AirDNA

Legal name

AirDNA, LLC

Website

https://airdna.co

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

101–250 employees

Short description

AirDNA provides short-term rental data analytics across 10M+ properties and 120K global markets, serving individual hosts, property managers, investors, and enterprises with revenue calculators, market research, AI-driven pricing (Adapt), and the acquired Uplisting PMS.

Ownership category

akta.pro rank

Product category

Short-term rental data analytics

NAICS

Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518)

SIC

Real Estate Agents & Managers (For Others) (6531)

akta.pro primary industry

Vacation Rental Revenue Management & Dynamic Pricing Services (BPAJAIAJ)

akta.pro secondary industry

Revenue Management, Pricing & Channel Management (THAMAKAH)

Keywords

• Short-term rental analytics
• Vacation rental data
• STR market intelligence
• Dynamic pricing tools
• Real estate investment data

Headquarters

HQ city

Denver

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Marketing or Sales, Infrastructure, Operations

Revenue model

1. Subscription SaaS: AirDNA operates primarily as a subscription-based SaaS platform with tiered pricing plans. Users can register for free to access basic features, with premium tiers providing advanced analytics, custom comp sets, API access, and enterprise-level features.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels8 records

Core offering

AirDNA operates a subscription-based SaaS platform that aggregates short-term rental performance data from Airbnb, Vrbo, Booking.com, and other OTAs covering 10M+ properties across 120K global markets. The platform delivers market research, revenue optimization (Rentalizer calculator, AirDNA Adapt AI pricing), investment analytics (BPTI Score, submarket insights), competitive benchmarking, lead generation (Owner Contact Details), and an API for enterprise data integration. It also owns Uplisting, a property management software acquired in November 2023 that manages STR listings across multiple channels.

Product overview

AirDNA operates a unified short-term rental data analytics platform organized around a core platform supplemented by modular tools and acquired brands. The core platform (AirDNA Platform) provides market research, investment intelligence, and revenue optimization across 120,000+ markets and 10 million tracked properties. Key integrated products include: Rentalizer (revenue calculator with confidence scoring), AirDNA Adapt (AI-native dynamic pricing tool), Best Places to Invest with proprietary BPTI Score methodology, Vacation Rental Data (market research), Airbnb for Sale (property search with revenue projections), and Listing Performance (benchmarking and rate recommendations). Additional modules include Custom Comp Sets, Submarket Insights, Custom Search Filters, and Owner Contact Details for lead generation. AirDNA also acquired Uplisting (November 2023) to expand into property management technology with channel management for Airbnb, Vrbo, and Booking.com. Enterprise tiers offer Advanced Tier analytics for multi-market analysis and Tourism Insights for destination marketing organizations. The company also produces the annual Outlook Report, operates the STR Data Lab Podcast, and provides API access for Vrbo and Airbnb data integration.

Differentiator

Problem solved

Functional benefit

Brands

• AirDNA Adapt: AI-native pricing tool for short-term rentals, trained on AirDNA's trusted market data
• Rentalizer
• STR Data Lab Podcast

Products and services

• AirDNA Platform (Core) Unified short-term rental data analytics platform providing market research, revenue optimization, and investment intelligence for property managers, investors, and hosts across 120,000+ global markets.
• Rentalizer (STR Revenue Calculator) Short-term rental profit calculator that generates custom revenue projections for any address worldwide, including annual revenue, ADR, occupancy rate, seasonality impact, and competitive analysis with confidence scoring.
• AirDNA Adapt AI-native dynamic pricing tool that predicts demand, selects optimal comps from full market data, and adjusts pricing in real time. Positioned as replacement for legacy rules-based pricing systems.
• Best Places to Invest (BPTI) Annual investment ranking report identifying top U.S. short-term rental markets using proprietary BPTI Score methodology. Evaluates properties currently for sale against revenue potential and yield metrics.
• Vacation Rental Data (Market Research) Competitive market research platform providing actionable data insights, market projections, and performance analytics for any market or submarket.
• Airbnb for Sale (Find For-Sale Properties) Property search tool allowing users to discover STR investment opportunities with real market revenue projections, comparing available properties against similar active listings.
• Airbnb Listing Performance Listing optimization tool providing performance scoring, occupancy and pricing benchmarking against competitors, recommended rates, and proactive market intelligence up to 180 days ahead.
• Uplisting Vacation rental software platform that manages short-term rental listings across multiple platforms (Airbnb, Vrbo, Booking.com), providing channel management and listing synchronization capabilities.
• AirDNA API Access Programmatic data access providing Vrbo and Airbnb market data integration for custom applications, enterprise systems, and partner platforms with custom connection capabilities.
• Tourism Insights (DMO) Destination marketing organization solution providing short-term rental trend data to inform tourism strategy, visitor analysis, and destination marketing decisions.

Quantifiable outcome

• 15-20% revenue increase for managed properties
• +2 more outcomes

Named customers11 records

Segments8 records

Ideal customer profiles5 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration6 records

AI capability8 records

Feature7 records

Partnerships

14 partnerships are on record, tiered core, strategic and minor.

• UplistingcoreTechnology or Integration · 1 November 2023AirDNA acquired Uplisting in November 2023, expanding into property management technology. Uplisting's software manages short-term rental listings across multiple platforms. The acquisition was completed in November and integrates Uplisting's PMS capabilities with AirDNA's data analytics platform.
• GuestycoreTechnology or IntegrationGuesty property management software integration with AirDNA Adapt for dynamic pricing synchronization between platforms.
• HostawaycoreTechnology or IntegrationHostaway PMS integration with AirDNA Adapt enabling automated pricing adjustments based on AirDNA market data.
• Track (Lodgify)coreTechnology or IntegrationTrack (formerly Lodgify) integration with AirDNA Adapt for revenue management and pricing automation.
• Furnished FinderstrategicStrategic or Co-development PartnerJoint report partnership releasing first-ever analysis of U.S. monthly rental market growth, covering 136% growth from 2019-2025 and 46 million nights booked.
• AirbnbstrategicTechnology or IntegrationPrimary data source partner providing listing and booking performance data. Airbnb logo featured as trusted platform partner.
• VrbostrategicTechnology or IntegrationPrimary data source partner providing vacation rental listing and booking data. Vrbo logo featured as trusted platform partner.
• Booking.comstrategicTechnology or IntegrationData source partner providing additional short-term rental booking data for comprehensive market analytics.
• Realtor.comstrategicStrategic or Co-development PartnerJoint reporting on short-term rental market trends, mountain town investment analysis, and summer travel destination forecasts.
• Red CottageminorOthersFeatured customer using AirDNA for investment analysis and portfolio management.
• EvolveminorOthersFeatured vacation rental management company using AirDNA for competitive benchmarking.
• Minty LivingminorOthersProperty management company featured as AirDNA customer.
• CasagominorOthersVacation rental management company using AirDNA for market data.
• AvantstayminorOthersProperty management company using AirDNA owner contact feature for lead generation.

Scale indicators5 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• PriceLabs: PriceLabs is the leading dynamic pricing tool for short-term rentals, integrating with most major PMS platforms. It competes directly with AirDNA Adapt and overlaps on revenue optimization for STR hosts and property managers.
• Beyond Pricing: Beyond Pricing offers dynamic pricing software for vacation rentals and is one of the original entrants in the STR pricing category. It competes directly with AirDNA Adapt on automated rate recommendations.
• Wheelhouse: Wheelhouse provides dynamic pricing and revenue management tools for short-term rental operators. It overlaps with AirDNA on pricing strategy and is a credible alternative to AirDNA Adapt.
• Key Data Dashboard: Key Data Dashboard provides competitive market intelligence and performance benchmarking for vacation rental managers. It directly competes with AirDNA's market research, benchmarking, and comp set tools.
• Transparent Intelligence: Transparent Intelligence offers short-term rental market intelligence and analytics for investors and property managers. It competes with AirDNA on investment scoring and market analysis.
• Rabbu: Rabbu provides short-term rental investment analysis and market insights, including rental projections and comparable property data. It competes with AirDNA's Rentalizer and Airbnb for Sale offerings.

Emerging players

• AllTheRooms Analytics: AllTheRooms aggregates vacation rental and alternative accommodation data for market analysis. It is a more niche analytics provider that partially overlaps with AirDNA's market research capabilities.
• Mashvisor: Mashvisor provides real estate investment analytics covering both long-term and short-term rentals. It competes with AirDNA on the investor side, particularly for Airbnb and STR investment analysis, though its broader scope dilutes STR specialization.

Broad incumbents

• Guesty: Guesty is a leading property management platform for short-term rentals, integrated with AirDNA Adapt. As a PMS incumbent with direct access to booking data, it represents both a partner and a potential competitor if it bundles native analytics.
• Hostaway: Hostaway is a vacation rental PMS that integrates with AirDNA Adapt. It is a broad incumbent that could expand into analytics and pricing natively, similar to Guesty.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/airdna
• LinkedInlinkedin.com/company/airdna
• Instagraminstagram.com/airdna.co
• TikToktiktok.com/@airdna.co
• Facebookfacebook.com/airdna

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A2 records

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about AirDNA