Affluences

What Affluences does

Affluences is a Paris-based, private B2B company founded in 2014 that builds an AI-powered people counting and crowd management platform combining proprietary hardware sensors (AI counters, 3D video sensors, infrared, thermal, LiDAR, solar-powered autonomous outdoor units, and buried magnetic loops) with a cloud SaaS analytics layer, predictive occupancy forecasting, an online reservation system, and a consumer-facing mobile and web application.

The company sells integrated hardware-plus-software subscriptions to institutional and public-sector customers, with custom enterprise pricing that supports both equipment purchase and rental options under an annual billing cadence. Distribution combines consultative field sales for large institutions (universities, museums, transport operators, and municipalities) with a self-serve consumer app that surfaces real-time occupancy to end users. Universal APIs, iFrame embedding, MQTT integration, and a C# connector for 30+ legacy counting systems extend the platform into partner websites, BI dashboards (e.g., a Power BI-style module co-built with the University of Padua), and Passenger Information Displays (deployed with CTS Strasbourg in 2026).

Affluences reports customers including the Musée du Louvre, Sorbonne Université, HEC Paris, University of Cambridge, Sodexo, City of Paris (~20 swimming pools since 2018), SNCF, Keolis Orléans/Lyon, and CTS Strasbourg, with stated consumer app usage approaching 3 million users and a claimed 90% presence in French university libraries. Operations span France plus named European customers in Italy, the UK, Germany, and Spain, and the company has raised approximately €4.7M from Capital & Dirigeants Partenaires (Nov 2020).

Name

Affluences

Legal name

Affluences

Website

https://pro.affluences.com

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

11–50 employees

Short description

Affluences is a Paris-based B2B company providing AI-powered people counting hardware, cloud analytics, and a 3M-user consumer app to universities, museums, transport operators, and municipalities across Europe.

Ownership category

akta.pro rank

Product category

Crowd Management and People Counting Software

NAICS

Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (5182)

SIC

Electronic Components & Accessories (3670), Wholesale-Computers & Peripheral Equipment & Software (5045)

akta.pro primary industry

Environmental Data Management Platforms (EHS/EMS, LIMS, ELN, Compliance Data Hubs) (EUAHAKAA)

akta.pro secondary industries

Fleet, Asset Tracking & Telematics Location Platforms (BPAMANAF), Set-Top Box (STB) & Smart TV ACR Data Analytics Providers (MPABAOAE)

Keywords

• People counting systems
• Crowd management software
• Occupancy analytics platform
• Visitor flow management
• Smart occupancy sensors

Headquarters

HQ city

Paris

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Hardware (Counting Equipment): Sale or rental of intelligent counting sensors and equipment (AI counters, 3D video sensors, infrared sensors, thermal counters, solar autonomous counters, buried loops, LiDAR). Hardware is sold or leased as part of a complete package.
2. Software Subscription (SaaS): Software subscription with zero hidden costs, including web/mobile application, dedicated support, statistics platform, and cloud infrastructure. Subscription includes all-inclusive package for immediate operation.
3. Installation and Professional Services: Installation services by expert team in France, calibration, configuration, and ongoing support. Turnkey solution with optional maintenance packages.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels10 records

Core offering

Affluences sells an integrated people counting and crowd management solution combining proprietary hardware sensors (AI counters, 3D video, infrared, thermal, LiDAR, buried loop, solar outdoor counters, and a patented transport scan sensor) with a cloud-based SaaS analytics platform, a consumer mobile/web app, an online reservation and virtual queue system, and universal APIs. The platform delivers real-time occupancy data, predictive analytics, wait-time measurement, and reservation management to universities, museums, transport operators, municipalities, and tourist sites across Europe.

Differentiator

Problem solved

Functional benefit

Products and services

• Smart Counting Systems (People Counting Sensors) Hardware sensor suite for indoor and outdoor people counting, including AI counters, 3D video counters, infrared sensors, thermal counters, LiDAR radar sensors, buried-loop magnetic sensors, and solar-powered autonomous outdoor counters. Delivers real-time occupancy, capacity evaluation, and wait-time measurement for venues.
• Affluences SaaS Analytics Platform Cloud-hosted subscription software providing real-time occupancy dashboards, AI-based predictive analytics for peak hours and staffing, weather-integrated historical analysis, customizable KPIs, heat maps, and downloadable reports. Includes a 99.9% availability guarantee and GDPR-compliant hosting in France.
• Affluences Consumer Mobile and Web Application Mobile and web application used by millions of consumers to check real-time occupancy, capacity, and wait times at participating venues including libraries, museums, transport, pools, and tourist sites. Generates 300,000+ website visits per month and is present in 90% of French university libraries.
• Online Reservation and Appointment Booking System Online reservation and appointment booking module that lets venues manage seat reservations, group study room bookings, mobility-agency reservations (used by Keolis Orléans and SETRAM Le Mans), and appointment scheduling to reduce visitor wait times.
• Virtual Queue Management Solution Virtual queue management solution that detects queues via autonomous AI video sensors, calculates estimated wait times, and enables virtual queueing to reduce on-site waiting for visitors.
• Affluences Universal API and Integration Platform Universal APIs, iFrame embedding, and a C# software connector that allow enterprise clients and partners (transport authorities, municipalities, venues) to integrate real-time occupancy, wait-time, and forecasting data into their own websites, applications, and platforms, with compatibility to more than 30 existing third-party counting systems.
• Patented Scan Technology for Transport Occupancy Patented smart video scan technology that uses platform-mounted sensors to detect approaching metros and trams, reconstruct door/window sequences, and estimate real-time passenger occupancy through vehicle glass without storing images. Deployed at Sytral Mobilités (Lyon) and CTS Strasbourg.
• Installation, Calibration and Professional Services Professional services delivered by Affluences' internal team in France covering on-site installation, sensor calibration, configuration, and optional ongoing maintenance packages, provided as part of the turnkey deployment for enterprise customers.

Quantifiable outcome

• Zero capacity exceedances (0 days in August 2022 vs 7 days in August 2021)
• +5 more outcomes

Named customers21 records

Segments10 records

Ideal customer profiles5 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

AI capability7 records

Feature13 records

Partnerships

13 partnerships are on record, tiered major, core, flagship and minor.

• CTS Strasbourg (Compagnie des Transports Strasbourgeois)majorStrategic or Co-development Partner · 1 January 2024Multi-phase deployment of outdoor scan technology on Strasbourg tram network. Phase 1 validated algorithm and user response (66% behavior change). Phase 2 integrated data into BIV (Borne d'Information Voyageurs) displays.
• Keolis Lyon / Sytral MobilitésmajorStrategic or Co-development Partner · 1 November 2022Lyon metro passenger counting pilot using patented scan technology. LED indicators show real-time occupancy at Sans Souci station (Line D), helping passengers distribute across metro cars.
• Keolis Orléans (TAO Network)coreStrategic or Co-development Partner · 1 September 2021Waiting time measurement and reservation system for two main mobility agencies. Double objective: improve customer experience and obtain objective data for agency improvement and exchange with Orléans Métropole transport authority.
• University of Padua (Università di Padova)flagshipStrategic or Co-development Partner · 1 January 2019Flagship partnership managing 20 university libraries with 88 administrators. Co-developed Power BI-style analytics dashboard. Results: 4M+ consultations, 3M+ entries measured, 1.2M reservations, 56,550 unique users. Partnership showcased at Convegno Stelline 2026.
• City of Paris (Piscines de Paris)majorStrategic or Co-development Partner · 1 January 2018Managing ~20 municipal swimming pools since 2018. Real-time occupancy communication and visitor experience improvement through data-driven pool management.
• University Jean Moulin Lyon 3coreStrategic or Co-development Partner · 1 January 2016Long-standing partnership since 2016 managing 3 university libraries (1,600+ seats). Implemented occupancy measurement, group study room reservations, and COVID-era seat reservations. 340,200 annual app consultations, 13,300 group room reservations.
• SETRAM Le ManscoreStrategic or Co-development PartnerWaiting time, occupancy rate, and frequency measurement in transport agency. Online reservation system deployed with SETRAM website integration via iframe.
• Cirque du Fer-à-Cheval (Grand Site de Sixt)coreStrategic or Co-development PartnerNatural site parking management using AI counter with vehicle differentiation (cars, bikes, buses, trucks, camper vans). Reduced capacity exceedances from 7 days to 0 days. SMS alerts for capacity threshold breaches.
• Alta RoccaminorStrategic or Co-development PartnerNatural protected site attendance management using counting solutions adapted to environmental constraints.
• Parc National des CalanquesmajorStrategic or Co-development PartnerMandatory online reservation system for Calanques de Sugiton and Pierres Tombées, limiting to 400 visitors per day in summer. Combined with Affluences counting for optimization.
• ProtourismeminorOthersTourism consulting partner providing analysis and expertise on overtourism and visitor management in France.
• Convegno StellineminorGTM or Marketing PartnerIndustry conference partnership where Affluences team presents workshops on data analysis and crowd management, featuring customer case studies.
• Mountain PlanetminorGTM or Marketing PartnerMountain industry summit participation for presenting flow intelligence solutions for ski resorts and mountain sites.

Scale indicators20 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• CrowdVision: Computer-vision crowd analytics platform for airports, transit hubs and major venues. Closely aligned with Affluences' transport and event crowd-management use cases and its computer-vision-based sensor approach.
• Density: Provides people-counting sensors and an analytics platform for offices, retail and venues. Closely mirrors Affluences' hardware + cloud SaaS model and shares the same core audience of facility and operations teams looking to measure occupancy in real time.
• Xovis: Swiss 3D sensor and analytics vendor specialized in people-flow measurement for airports, retail and public transport. Comparable to Affluences in sensor-based crowd analytics, particularly in transport and large public venues.
• Irisys (Counters, part of Flir/Teledyne): Long-established provider of thermal and time-of-flight people counters with retail, public transport and smart-city deployments. Comparable to Affluences' thermal and LiDAR counter offerings and its venue and transit customers.
• VergeSense: US-based occupancy intelligence platform for workplaces and commercial real estate, combining hardware sensors with a SaaS analytics layer. Direct competitor to Affluences in the people-counting and space-utilization category, focused on enterprise smart-building use cases.
• FootfallCam: Specialist in people-counting hardware and footfall analytics for retail, malls and public buildings. Comparable to Affluences in sensor portfolio (3D, AI counters) and SaaS dashboarding, with a broader retail-heavy footprint.

Emerging players

• RetailNext: Retail-focused in-store analytics combining traffic counting, dwell time and shopper behavior. Adjacent to Affluences' retail segment and a useful benchmark for retail vertical SaaS monetization of occupancy data.
• Borda Technology: IoT and RTLS provider for hospitals and smart buildings, including people-counting and asset-tracking. Comparable to Affluences in deploying IoT sensors to large institutions for occupancy and flow visibility.
• Plazma (and similar smart-city crowd platforms): Niche smart-city and venue crowd-management software vendors operating across Europe. Compete with Affluences on the smart-city and tourism-side deployments (natural sites, museums, public spaces).

Broad incumbents

• Cisco (DNA Spaces / IoT): Incumbent networking and IoT vendor with DNA Spaces and smart-building offerings that include occupancy and location analytics. Overlaps with Affluences' smart-building and venue use cases, typically competing through partner ecosystems rather than direct sales.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/AffluencesUK
• Facebookfacebook.com/Affluencesapp
• LinkedInlinkedin.com/company/affluences-app/?originalSubdomain=fr
• Instagraminstagram.com/affluences_app/?hl=fr
• TikToktiktok.com/@affluencesapp

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Affluences