ICEBERG
- Company typePrivate
- Founded2024
- HeadquartersToronto, Canada
- Headcount101–250
- GTM typeB2B
- OfferingSoftware
ICEBERG firmographics
Firmographics- Name
- ICEBERG
- Website
- https://icebergsports.com
- Company type
- Private
- Founded year
- 2024
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Ownership category
- akta.pro rank
ICEBERG industry classification
Industry- Product category
- Sports Analytics
- NAICS
- Software Publishers (513210)
- SIC
- Sporting & Athletic Goods, Nec (3949)
- akta.pro primary industry
- Ice Hockey Leagues (MPAKAAAE)
Keywords
Where ICEBERG is headquartered
LocationHeadquarters
- HQ city
- Toronto
- HQ country
- Canada
- HQ region
- North America
Markets served
ICEBERG business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations
ICEBERG product offering
Product offeringCore offering
ICEBERG is an IT company that provides enhanced sports analytics. The company operates the icebergsports.com web property, which currently presents NHL-related editorial content covering league history, teams and divisions, rules, and trophies. No discrete analytics products, software APIs, or paid offerings are explicitly evidenced in source material; the company's commercial offerings beyond content publishing are not detailed.
Product overview
Iceberg Sports operates an editorial/informational content website providing articles and resources about the National Hockey League (NHL), including team information, history, rules, and trophies. The site functions as a content publication rather than a product or software company.
Differentiator
Problem solved
Functional benefit
Companies that use ICEBERG
Customer profileIdeal customer profiles1 record
ICEBERG technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
ICEBERG partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- SmartACcoreSmartAC, a B2B SaaS platform for HVAC monitoring, partnered with Iceberg Home Services to enable the HVAC provider to shift from reactive repairs to proactive, data-driven service. The partnership enabled Iceberg to achieve significant business outcomes including a 30% increase in memberships, $80,000 in new revenue, and 82% of existing members upgrading to SmartAC-enabled plans.
Recent moves3 records
Expansion highlights2 records
ICEBERG competitors and assessment
Company assessmentBroad incumbents
- Hudl: Leading sports video and analytics platform serving teams across multiple sports, including hockey. Comparable to ICEBERG as a B2B sports analytics provider, though Hudl is far broader in sport coverage and significantly more capitalized.
- Catapult Sports: Publicly listed wearable and athlete monitoring analytics company used by elite teams worldwide, including in hockey. Direct overlap with ICEBERG's positioning as a sports performance analytics vendor, with a much larger customer base and balance sheet.
- Stats Perform: Global sports AI and data company (formerly STATS LLC) providing data, betting, and broadcast solutions across many sports including ice hockey. Comparable as an analytics data vendor at much greater scale than ICEBERG.
- Sportradar: Publicly listed sports data and analytics provider with extensive NHL and IIHF rights. Comparable to ICEBERG as a sports analytics and data vendor serving leagues, media, and betting operators, though at vastly greater scale.
Direct peers
- Sportlogiq: Canadian AI sports analytics company specializing in hockey (NHL, IIHF, PWHL) with computer-vision-based tracking and player analytics. Most directly comparable peer given shared hockey focus, Canadian roots, and B2B analytics model.
Emerging players
- Stathletes: Canadian hockey-focused analytics and data services firm providing play-by-play, advanced stats, and broadcast graphics. Closely comparable niche focus on hockey analytics serving teams and broadcasters.
- Second Spectrum: AI-powered sports tracking and analytics company with computer-vision-based products for professional teams. Comparable to ICEBERG's analytics positioning, primarily NBA-heavy but with overlapping technology stack.
Others
- NHL Edge / NHL Advanced Stats: The NHL's own official advanced statistics and puck/player tracking products. Relevant as the league-controlled competitor that ICEBERG's analytics offering would need to differentiate against or partner with.
Market position
Strengths3 records
Weaknesses3 records
Competitive moat2 records
Key risks5 records
Key highlights4 records
Customer concentration
ICEBERG social profiles
Digital presenceICEBERG financial estimates
Financial estimateRevenue estimate
Valuation estimate
ICEBERG leadership team
Management profileNumber of profiles
Profiles3 records
ICEBERG funding detail
Funding detailFunding overview
Funding rounds1 record
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
ICEBERG M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about ICEBERG
What does ICEBERG do?
ICEBERG is an IT company that provides enhanced sports analytics. The company operates the icebergsports.com web property, which currently presents NHL-related editorial content covering league history, teams and divisions, rules, and trophies. No discrete analytics products, software APIs, or paid offerings are explicitly evidenced in source material; the company's commercial offerings beyond content publishing are not detailed.
Is ICEBERG a public or private company?
ICEBERG is a private company. It is classified as unknown and is currently operating.
When was ICEBERG founded?
ICEBERG was founded in 2024. It employs 101 to 250 people.
Where is ICEBERG based?
ICEBERG is headquartered in Toronto, Canada, in the North America region.
Who are ICEBERG's main competitors?
Broad incumbents on record are Hudl, Catapult Sports, Stats Perform and Sportradar. Sportlogiq is listed as a direct peer. Emerging players are Stathletes and Second Spectrum. NHL Edge / NHL Advanced Stats is listed as an others.
Does ICEBERG have an API?
No public API is recorded for ICEBERG.
What industry is ICEBERG in?
ICEBERG's product category is Sports Analytics. Its primary akta.pro industry code is MPAKAAAE, Ice Hockey Leagues. Its NAICS code is 513210 and its SIC code is 3949.