April Health

What April Health does

April Health is a fully-integrated, turnkey behavioral health solution that embeds virtual psychiatric and care management services into primary care practices through the evidence-based Collaborative Care Model (CoCM). Founded in 2023 and headquartered in Durham, NC, the company merged with Wysa in March 2025 and now operates as "a Wysa company," combining human-led care with Wysa's AI-powered Therapeutic Coach App to address the mental health treatment gap in primary care.

The platform rests on four pillars: Masters-level Behavioral Health Care Managers who deliver brief psychotherapeutic interventions via phone or video every 1-2 weeks and update the partner practice's EHR; consulting psychiatrists (MDs/DOs) who recommend medications through the same EHR and conduct weekly systematic caseload reviews; Wysa's HIPAA-compliant AI Therapeutic Coach App providing 24/7 CBT-based exercises, emotional support, and skill-building between visits; and a Clinician Copilot tool that allows clinicians to monitor patient activity and push tailored interventions. The service integrates into existing EHR workflows, enabling practices to deliver behavioral health without hiring additional staff. April Health's Wysa app asset carries FDA clearance, NHS recognition, WEF endorsement, and ORCHA validation.

Revenue is generated primarily through CoCM billing codes (99492, 99493, 99494) reimbursed by Medicare, Medicaid, and over 95% of commercial insurers including UnitedHealthcare, Aetna, Cigna, and Blue Cross Blue Shield, with patients typically paying a low monthly co-pay and uninsured patients receiving the Wysa app at no cost. The go-to-market is enterprise sales-led, targeting primary care practices, family medicine, internal medicine, and specialty clinics, supplemented by channel partnerships with health systems. As of 2025, April Health served more than 1,100 patients across 35 clinic partners including Pinehurst Medical Clinic, LifePoint Healthcare, and The Newton Clinic (MercyOne), reporting a 90% clinical improvement rate and an NPS of 82.

Name

April Health

Legal name

April Health, Inc.

Website

https://aprilhealth.com

Company type

Private

Founded year

2023

Operating status

Operating

Headcount range

1–10 employees

Short description

April Health is an integrated behavioral health platform that embeds virtual psychiatric and care management services into primary care practices via the Collaborative Care Model, combining its own clinicians with Wysa's FDA-cleared AI Therapeutic Coach App to serve primary care patients and providers.

Ownership category

akta.pro rank

Product category

Integrated Behavioral Health Services (Collaborative Care Model)

NAICS

Outpatient Mental Health and Substance Abuse Centers (621420), Offices of Physicians, Mental Health Specialists (621112)

SIC

Services-Offices & Clinics Of Doctors Of Medicine (8011), Services-Health Services (8000)

akta.pro primary industry

Integrated Behavioral Health in Primary Care (Collaborative Care) (HLAFACAO)

akta.pro secondary industry

Integrated Behavioral Health (Collaborative Care) Platforms (HLALAEAC)

Keywords

• Collaborative care model
• Behavioral health integration
• Primary care partnerships
• Virtual psychiatric services
• AI mental health coaching

Headquarters

HQ city

Durham

HQ country

United States

HQ region

North America

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

1. CoCM Billing (Medicare, Medicaid, Commercial): Revenue generated through Collaborative Care Management (CoCM) billing codes (99492, 99493, 99494). Covers patient assessments, treatment planning, care management, and psychiatric consultations. Reimbursed by Medicare, Medicaid, and commercial insurers including UnitedHealthcare, Aetna, Cigna, and Blue Cross Blue Shield plans.
2. Insurance-Covered Behavioral Health Services: Program covered by Medicare, Medicaid and over 95% of commercial insurers. Patients typically pay low monthly co-pay. April Health helps patients understand their exact responsibility before first appointment.
3. Turnkey CoCM Implementation Support: Practices partner with April Health for turnkey implementation, avoiding upfront implementation costs. April Health handles workflows, documentation, billing support, and operational complexity while practices maintain clinical oversight and patient relationships.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

April Health is a fully-integrated, turnkey behavioral health solution that embeds virtual psychiatric and care management services into primary care practices through the evidence-based Collaborative Care Model (CoCM). The offering combines Masters-level Behavioral Health Care Managers and consulting psychiatrists with Wysa's AI-powered Therapeutic Coach App, delivered via phone and video visits and integrated into the partner clinic's existing EHR. April Health handles workflows, documentation, billing support, and operational complexity while practices maintain clinical oversight and patient relationships.

Product overview

April Health is a fully-integrated, turnkey behavioral health solution that embeds virtual psychiatric and care management services into primary care practices through the evidence-based Collaborative Care Model (CoCM). The core offering combines April Health's own services — Behavioral Health Care Manager Service, Consulting Psychiatrist Service, and Clinician Copilot tool — with Wysa's multi-award-winning Therapeutic Coach App, which is made available to every patient regardless of insurance coverage. The four pillars of the solution work together: BHCMs deliver evidence-based interventions via phone/video, consulting psychiatrists recommend medications through the EHR, Wysa's AI-powered Therapeutic Coach App provides 24/7 CBT-based support between visits, and Clinician Copilot enables clinicians to monitor activity and push interventions. April Health also offers supplementary tools including an ROI Calculator for financial planning and publishes research such as its Loneliness Report. In March 2025, April Health completed a merger with Wysa, becoming a Wysa company.

Differentiator

Problem solved

Functional benefit

Brands

• Wysa Therapeutic Coach App: Award-winning digital therapeutic coach app providing 24/7 AI-powered mental health support, CBT techniques, and therapeutic interventions for patients in the collaborative care program.

Products and services

• April Health Collaborative Care Model (Integrated Care Program) A fully-integrated, turnkey behavioral health solution that embeds virtual psychiatric and care management services into primary care practices through the evidence-based Collaborative Care Model (CoCM). April Health's team of behavioral health care managers and consulting psychiatrists work alongside primary care providers to deliver ongoing mental health treatment, with all patients also receiving access to Wysa's AI-powered Therapeutic Coach App.
• Wysa Therapeutic Coach App Wysa's multi-award-winning digital Therapeutic Coach App, integrated into April Health's care model and made available to every patient irrespective of insurance coverage. The app delivers CBT-based exercises, emotional support tools, and skill-building activities that patients can use between appointments, with content curated for each patient by their care manager. FDA-cleared, NHS-recognized, WEF-endorsed, and ORCHA-validated.
• Behavioral Health Care Manager Service April Health provides Masters-level behavioral health care managers (BHCMs) who deliver evidence-based care management, provide brief psychotherapeutic interventions, maintain patient registries, and update EHRs. BHCMs meet with patients every 1–2 weeks via phone or video and set up patients with the Wysa app for homework between sessions.
• Consulting Psychiatrist Service April Health's team of psychiatrists (MDs/DOs) oversee behavioral healthcare management and provide medication recommendations to the overseeing primary care provider via the EHR. They conduct weekly systematic caseload reviews with care managers and recommend prescription medications when clinically indicated.

Quantifiable outcome

• 90% of patients showed clinical improvement within 3 months
• +4 more outcomes

Named customers11 records

Segments4 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

AI capability3 records

Feature4 records

Partnerships

Five partnerships are on record, tiered flagship and core.

• Pinehurst Medical ClinicflagshipChannel Partner/ Reseller/ Distributor · 27 January 2026Partnership with independent physician-owned primary care practice serving nearly 60,000 patients annually across 7 locations. April Health integrates mental health services into PMC's Primary Care teams including Internal Medicine and Family Medicine with 70+ providers.
• WysacoreStrategic or Co-development Partner · 13 March 2025March 2025 merger integrating Wysa's AI technology into April Health's care model. Wysa is the global leader in AI for mental health. Together they combine human-led care with Wysa's clinically proven therapeutic AI. April Health is now a Wysa company. Every patient receives access to Wysa's AI-powered support regardless of insurance coverage.
• WysacoreStrategic or Co-development Partner · 1 March 2025March 2025 partnership integrating AI coaching into primary care settings. Wysa provides the therapeutic AI coach app while April Health provides clinical oversight and collaborative care services.
• LifePoint HealthcareflagshipChannel Partner/ Reseller/ Distributor · 1 March 2025Early adopter health system implementing integrated behavioral health model. One of the first providers to adopt the combined April Health/Wysa integrated model.
• The Newton Clinic (MercyOne)flagshipChannel Partner/ Reseller/ Distributor · 1 March 2025Early adopter clinic affiliated with MercyOne network. One of the first providers to implement the combined April Health/Wysa integrated model for behavioral health care.

Scale indicators8 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Quartet Health: Quartet Health is a value-based behavioral health platform that integrates mental health care into primary care workflows via partnerships with PCPs and health plans, directly comparable to April Health's primary-care-anchored CoCM approach.
• Iris Telehealth: Iris Telehealth provides telepsychiatry and integrated behavioral health services to primary care clinics and health systems, overlapping with April Health's psychiatric consultation and embedded BHCM service lines.
• Concert Health: Concert Health operates a Collaborative Care Model platform embedding behavioral health care managers and consulting psychiatrists into primary care practices — the same CoCM core that April Health sells, making it the closest direct competitor.

Broad incumbents

• Lyra Health: Lyra Health is a large, well-funded enterprise mental health platform offering therapy, coaching, and medication management; it overlaps April Health's behavioral health integration value proposition at a broader employer-sponsored scale.
• Spring Health: Spring Health provides employer-sponsored mental health benefits including therapy, coaching, and psychiatry, competing with April Health for health-system and employer budgets targeting integrated behavioral care.
• Talkspace: Talkspace is a publicly traded virtual therapy and psychiatry provider serving enterprises, insurers, and consumers; it competes for the same virtual integrated behavioral health budgets that April Health targets.
• Cerebral: Cerebral is a virtual mental health platform providing therapy and medication management for anxiety, depression, and ADHD; it overlaps April Health's telehealth-based behavioral health service model.
• Headspace Health: Headspace Health (formed via the Ginger + Headspace merger) delivers digital mental health, coaching, and therapy through employers and health plans, a much larger incumbent in the same integrated behavioral health category.

Emerging players

• Two Chairs: Two Chairs operates a hybrid in-person and virtual therapy clinic network focused on measurable mental health outcomes; it overlaps April Health's outcomes-driven, tech-enabled behavioral health positioning.
• Eleanor Health: Eleanor Health provides integrated outpatient mental health, substance use, and primary care services with a value-based care model, comparable as an emerging integrated behavioral health player.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/aprilhealth

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds1 record

Investors3 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about April Health