CaterSpot
CaterSpot is a Singapore-headquartered B2B catering marketplace connecting 20,000+ companies with 800+ caterers, restaurants, and pantry suppliers. It delivers corporate meal programs, event catering, pantry management, and procurement-integrated billing across Singapore, Hong Kong, and Malaysia.
- Company typePrivate
- Founded2016
- HeadquartersSingapore, Singapore
- Headcount51–100
- GTM typeB2B
- OfferingDigital Commerce or Content
What CaterSpot does
CaterSpot is a B2B food catering marketplace headquartered in Singapore, founded in January 2016 by ex-Rocket Internet executives (Camilo Paredes, Amanda Ernst, Andrew Ng). The platform connects corporate buyers with 800+ curated catering partners — restaurants, dedicated caterers, hawker stalls, and pantry suppliers — and is trusted by 20,000+ companies including Netflix, TikTok, Airbnb, PwC, P&G, JLL, ExxonMobil, Carousell, and Zendesk. Beyond marketplace transactions, CaterSpot operates Event Concierge for bespoke corporate events above S$1,000, Staff Meal Programs with dedicated account managers and mobile apps for recurring team meals, and full-service Pantry Management covering sourcing, stocking, inventory, and budget optimization for office pantries.
The underlying platform is a cloud-based marketplace with an in-house delivery fleet purpose-built for catering complexity (temperature, timing, setup requirements) rather than generic gig-economy food delivery, reporting a 97% on-time delivery rate. Feature modules include a Corporate Admin Portal for user and billing management, Group Order for collaborative team picking, Instant Quotation for procurement-ready documents, and Recurring Order scheduling. Procurement integrations with Coupa, SAP Ariba, and Singapore's Vendors@Gov portal allow enterprise and public-sector clients to route catering invoices through existing AP workflows. CaterSpot is the only catering platform in Singapore certified to ISO 22000 food safety standard.
CaterSpot monetizes through multiple streams: marketplace transaction fees and delivery surcharges on the core platform, up to 3.2% volume rebates and discounted delivery fees on Corporate Accounts, recurring managed-services revenue from Staff Meal Programs and Pantry Management contracts, and Event Concierge professional-services fees for large bespoke events. Pricing per person ranges from approximately S$2 to S$75+ depending on caterer, cuisine, and format, with billing consolidated weekly, fortnightly, or monthly for enterprise customers. Geographic operations span Singapore (HQ), Hong Kong, and Kuala Lumpur. Total disclosed venture funding is limited to a US$800,000 seed round led by Triplestar Capital in April 2016, indicating largely bootstrapped growth over a 10-year operating history.
CaterSpot firmographics
Firmographics- Name
- CaterSpot
- Legal name
- CaterSpot Singapore Pte. Ltd.
- Website
- https://caterspot.sg
- Company type
- Private
- Founded year
- 2016
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- CaterSpot is a Singapore-headquartered B2B catering marketplace connecting 20,000+ companies with 800+ caterers, restaurants, and pantry suppliers. It delivers corporate meal programs, event catering, pantry management, and procurement-integrated billing across Singapore, Hong Kong, and Malaysia.
- Ownership category
- akta.pro rank
CaterSpot industry classification
Industry- Product category
- Corporate Catering Marketplace
- NAICS
- Caterers (72232), Special Food Services (7223)
- akta.pro primary industry
- Corporate/Office Catering & Group Ordering Platforms (CRAFAFAJ)
- akta.pro secondary industries
- Corporate & Office Catering (THAFAIAA), Corporate Catering & Office Food Programs (HSACAGAC)
Keywords
Where CaterSpot is headquartered
LocationHeadquarters
- HQ city
- Singapore
- HQ country
- Singapore
- HQ region
- Asia
Offices3 records
Markets served
CaterSpot business model
Business model- GTM type
- B2B
- Offering type
- Digital Commerce or Content
- Cost components
- Operations, Personnel, Technology or R&D, Marketing or Sales, Supply Chain
Revenue model
- Marketplace Transaction Fees: Platform facilitates orders between corporate customers and catering partners. Revenue derived from transaction facilitation, delivery fees, and potentially commissions on order values.
- Corporate Account Services: Rebates and discounts program where companies earn up to 3.2% rebates on food spend plus discounted delivery fees based on volume.
- Staff Meal Programs: Full-service recurring meal plan programs with dedicated account managers, generating predictable recurring revenue from corporate clients.
- Pantry Management: Managed pantry sourcing, ordering, stocking, and budget optimization services for corporate offices.
- Event Concierge Services: Bespoke catering coordination for large corporate events over $1000, with expert menu suggestions and vendor coordination.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Per-person pricing from caterers |
| Other | Monthly | Corporate Rebates & Discounts |
Go-to-market motion4 records
Distribution channels5 records
Marketing channels6 records
CaterSpot product offering
Product offeringCore offering
CaterSpot operates a B2B catering marketplace connecting corporate customers in Singapore with 800+ catering partners including restaurants, dedicated caterers, hawkers, and pantry suppliers for workplace food ordering. The platform serves daily team lunches, meeting catering, office celebrations, recurring staff meal programs, and full-service pantry management, supported by dedicated corporate account managers, in-house delivery logistics, consolidated billing, and procurement portal integrations.
Product overview
CaterSpot is a B2B food delivery platform operating as a marketplace with modular service components. The core Marketplace platform connects companies with 800+ catering partners for direct online ordering. This core is complemented by the Corporate Account module for billing and procurement integration, Event Concierge for bespoke event services, Staff Meal Programs for recurring meal plans with dedicated account management, and Pantry Management for full-service office pantry solutions. Additional features include Group Order for collaborative ordering, Instant Quotation for procurement needs, and Recurring Order for automated scheduling.
Differentiator
Problem solved
Functional benefit
Products and services
- CaterSpot Marketplace Online B2B marketplace platform connecting companies with 800+ catering partners including restaurants, catering companies, hawkers, and pantry suppliers for corporate food ordering needs.
- Corporate Account Corporate billing and administration platform offering consolidated billing (weekly/fortnightly/monthly), rebates up to 3.2% on food spend, supplier portal integrations (Coupa, Ariba, Vendors@Gov), user management, spend tracking, and custom invoice settings.
- Staff Meal Programs Recurring corporate meal program with dedicated Account Manager, Meal Plan software, custom mobile app, admin portal, dietary restrictions management, co-pay/subsidies options, and optional on-site staff for meal service.
- Pantry Management Full-service office pantry solution handling sourcing, ordering, stocking, inventory management, and budget optimization for corporate offices, with on-site staff support available.
- Event Concierge Expert-assisted service for bespoke corporate events where specialists suggest suitable menus and coordinate details with vendors for custom catering needs, typically for events over $1000.
- Virtual Food Court Pandemic-era Covid-Smart lunch solution enabling safe workplace dining via contactless ordering and delivery during the COVID-19 period.
Quantifiable outcome
- 97% on-time delivery rate
- +3 more outcomes
Companies that use CaterSpot
Customer profileNamed customers9 records
Segments3 records
Ideal customer profiles3 records
CaterSpot technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration3 records
Feature6 records
CaterSpot partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core and minor.
- CoupacoreSupplier portal integration allowing corporate clients to submit invoices through Coupa's procurement platform for streamlined AP processes.
- SAP AribacoreIntegration with SAP Ariba procurement system enabling enterprise clients to manage catering invoices within their existing procurement workflows.
- Vendors@GovcoreIntegration with Singapore government vendor portal for public sector procurement of catering services.
- Tech in AsiaminorFeatured coverage on Tech in Asia platform highlighting CaterSpot's differentiation from Foodpanda in the business catering segment.
Scale indicators7 records
Recent moves7 records
Expansion highlights6 records
CaterSpot competitors and assessment
Company assessmentDirect peers
- ezCater: ezCater is the leading B2B corporate catering marketplace in the United States, connecting businesses with a large network of restaurants and caterers. It is the most directly comparable peer to CaterSpot in terms of marketplace model, corporate buyer focus, and modular service offering.
- Hungry: Hungry is a US-based B2B catering and corporate meal platform offering marketplace ordering, recurring meal programs, and managed food services. It shares CaterSpot's focus on corporate food procurement with tech-enabled ordering, recurring programs, and event catering.
- CaterTrax: CaterTrax is a US-based catering management platform serving both restaurants offering catering and corporate buyers placing orders. It is directly comparable to CaterSpot's marketplace and corporate management tooling, addressing the same two-sided catering ecosystem.
- Fooda: Fooda is a US-based workplace food platform operating corporate cafeteria, pop-up, and catering programs for employers. It competes for the same corporate food spend CaterSpot targets, particularly through managed recurring meal programs and pantry solutions.
- Ordermark: Ordermark is a US-based B2B online ordering platform helping restaurants manage catering and group orders from corporate buyers. It addresses the same two-sided catering marketplace CaterSpot operates, with similar focus on consolidating corporate food spend into a single supplier integration.
Broad incumbents
- Foodpanda: Foodpanda (owned by Delivery Hero) is a major consumer food delivery platform operating across Singapore and broader APAC. It was specifically named as CaterSpot's competitive target in its 2016 seed funding announcement and overlaps on corporate food delivery, though with a primarily B2C focus and broader marketplace scope.
- Grab: Grab is the dominant superapp in Southeast Asia, with GrabFood as a major food delivery vertical in Singapore, Malaysia, and beyond. It competes for corporate food spend with broader consumer reach and significantly more capital, but lacks CaterSpot's catering-specific curation and B2B procurement integrations.
- Deliveroo: Deliveroo operates restaurant and corporate food delivery in Singapore and Hong Kong — two of CaterSpot's core markets. It is a broader incumbent with strong consumer brand recognition and growing B2B capabilities, but with less catering-specific curation than CaterSpot.
Regional players
- Chope: Chope is a Singapore-headquartered restaurant tech platform offering reservations, online ordering, and corporate dining solutions across SE Asia. It addresses a similar SMB/corporate buyer base in the same geography with overlapping food-service functionality, though with more emphasis on restaurant marketing than corporate catering aggregation.
- Oddle: Oddle is a Singapore-based online food ordering platform enabling restaurants to launch branded ordering sites. It serves a similar Southeast Asian geography and restaurant ecosystem, addressing restaurants rather than directly corporate buyers but enabling the same supply-side network CaterSpot curates.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
CaterSpot social profiles
Digital presenceCaterSpot compliance and trust
Trust signalCompliance1 record
CaterSpot financial estimates
Financial estimateRevenue estimate
Valuation estimate
CaterSpot leadership team
Management profileNumber of profiles
Profiles4 records
CaterSpot funding detail
Funding detailFunding overview
Funding rounds1 record
Investors2 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
CaterSpot M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about CaterSpot
What does CaterSpot do?
CaterSpot operates a B2B catering marketplace connecting corporate customers in Singapore with 800+ catering partners including restaurants, dedicated caterers, hawkers, and pantry suppliers for workplace food ordering. The platform serves daily team lunches, meeting catering, office celebrations, recurring staff meal programs, and full-service pantry management, supported by dedicated corporate account managers, in-house delivery logistics, consolidated billing, and procurement portal integrations.
Is CaterSpot a public or private company?
CaterSpot is a private company. It is classified as venture growth investor backed and is currently operating.
When was CaterSpot founded?
CaterSpot was founded in 2016. It employs 51 to 100 people.
Where is CaterSpot based?
CaterSpot is headquartered in Singapore, Singapore, in the Asia region.
How does CaterSpot make money?
Five revenue lines are on record. Marketplace Transaction Fees are the primary driver. The others are corporate Account Services, staff Meal Programs, pantry Management and event Concierge Services.
Who are CaterSpot's main competitors?
Direct peers on record are ezCater, Hungry, CaterTrax, Fooda and Ordermark. Broad incumbents are Foodpanda, Grab and Deliveroo. Regional players are Chope and Oddle.
Does CaterSpot have an API?
No public API is recorded for CaterSpot.
What industry is CaterSpot in?
CaterSpot's product category is Corporate Catering Marketplace. Its primary akta.pro industry code is CRAFAFAJ, Corporate/Office Catering & Group Ordering Platforms, with a secondary code of THAFAIAA, Corporate & Office Catering. Its NAICS code is 72232.