Modacruz
Modacruz is a Turkey-based online social marketplace, founded in 2014 in Istanbul, where individual women buyers and sellers trade pre-owned luxury fashion items. The platform raised approximately $4.85M from regional VCs between 2014 and 2017.
- Company typePrivate
- Founded2014
- HeadquartersIstanbul
- Headcount11–50
- GTM typeB2C
- OfferingDigital Commerce or Content
Modacruz firmographics
Firmographics- Name
- Modacruz
- Website
- https://modacruz.com
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Modacruz is a Turkey-based online social marketplace, founded in 2014 in Istanbul, where individual women buyers and sellers trade pre-owned luxury fashion items. The platform raised approximately $4.85M from regional VCs between 2014 and 2017.
- Ownership category
- akta.pro rank
Modacruz industry classification
Industry- Product category
- Luxury Fashion Resale Marketplace
- NAICS
- Clothing and Clothing Accessories Retailers (458110), Used Merchandise Retailers (4595), Clothing and Clothing Accessories Retailers (45811)
- SIC
- Retail-Apparel & Accessory Stores (5600)
- akta.pro primary industry
- Luxury & Designer Resale (CRAFAGAB)
- akta.pro secondary industries
- Fashion & Accessories C2C Resale (CRAFAKAB), Luxury Fashion Resale, Vintage & Pre-owned (CRAAAFAN), Fashion & Accessories Marketplaces (CRAFABAA)
Keywords
Where Modacruz is headquartered
LocationHeadquarters
- HQ city
- Istanbul
Markets served
Modacruz business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Technology or R&D, Marketing or Sales, Personnel, Operations
Modacruz product offering
Product offeringCore offering
Modacruz operates an online social marketplace that enables women to buy and sell pre-owned luxury fashion items. The platform connects individual sellers of secondhand designer apparel, accessories, and footwear with buyers seeking authenticated pre-owned luxury goods, facilitating peer-to-peer resale transactions.
Differentiator
Problem solved
Functional benefit
Products and services
- Modacruz Marketplace
- Seller Listing Service
Companies that use Modacruz
Customer profileIdeal customer profiles2 records
Modacruz technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Modacruz partnerships and signals
Strategic signalScale indicators1 record
Modacruz competitors and assessment
Company assessmentDirect peers
- The RealReal: US-based online luxury resale marketplace focused on authenticated pre-owned luxury fashion and accessories, directly comparable in category to Modacruz but with much larger inventory and brand partnerships.
- Vestiaire Collective: Global C2C luxury and premium fashion resale marketplace with authentication and a similar buy/sell pre-owned model to Modacruz, but at vastly greater scale and geographic reach.
- Tradesy: Online marketplace for buying and selling pre-owned women's designer fashion and accessories, overlapping with Modacruz's women-focused luxury resale positioning.
- Poshmark: Social commerce marketplace for buying and selling new and pre-owned fashion, directly comparable to Modacruz's "social marketplace" model.
- Vinted: European C2C marketplace for secondhand fashion, comparable in operating model and category overlap to Modacruz.
- Depop: Social-first C2C fashion resale marketplace targeting younger buyers, similar in social-commerce mechanics to Modacruz's positioning.
Broad incumbents
- ThredUp: Large US-based online resale platform for women's and children's apparel with a managed-marketplace model, comparable in women's secondhand fashion category.
Regional players
- The Luxury Closet: Dubai-based authenticated luxury resale marketplace serving the Middle East and South Asia, the closest geographic and category peer to Modacruz's Turkish footprint.
Emerging players
- Reflaunt: Luxury resale technology provider that powers resale-as-a-service for brands and retailers, thematically adjacent to Modacruz's pre-owned luxury category.
- Rebag: Online retailer specializing in pre-owned luxury handbags and accessories, overlapping with Modacruz's luxury resale focus but narrower in category.
Market position
Customer concentration
Modacruz social profiles
Digital presenceModacruz financial estimates
Financial estimateRevenue estimate
Valuation estimate
Modacruz leadership team
Management profileNumber of profiles
Profiles2 records
Modacruz funding detail
Funding detailFunding overview
Funding rounds4 records
Investors3 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Modacruz M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Modacruz
What does Modacruz do?
Modacruz operates an online social marketplace that enables women to buy and sell pre-owned luxury fashion items. The platform connects individual sellers of secondhand designer apparel, accessories, and footwear with buyers seeking authenticated pre-owned luxury goods, facilitating peer-to-peer resale transactions.
Is Modacruz a public or private company?
Modacruz is a private company. It is classified as venture growth investor backed and is currently operating.
When was Modacruz founded?
Modacruz was founded in 2014. It employs 11 to 50 people.
Where is Modacruz based?
Modacruz is headquartered in Istanbul.
Who are Modacruz's main competitors?
Direct peers on record are The RealReal, Vestiaire Collective, Tradesy, Poshmark, Vinted and Depop. ThredUp is listed as a broad incumbent. The Luxury Closet is listed as a regional player. Emerging players are Reflaunt and Rebag.
Does Modacruz have an API?
No public API is recorded for Modacruz.
What industry is Modacruz in?
Modacruz's product category is Luxury Fashion Resale Marketplace. Its primary akta.pro industry code is CRAFAGAB, Luxury & Designer Resale, with a secondary code of CRAFAKAB, Fashion & Accessories C2C Resale. Its NAICS code is 458110 and its SIC code is 5600.