1080Motion
1080Motion (founded 2013, Sweden) designs and manufactures motorized resistance training equipment and cloud-connected software (1080 Sprint 2, Cable, Squat, Quantum Syncro, and Control/Web/Go apps) for professional sports teams, collegiate athletics, rehabilitation clinics, and elite training facilities across 400+ organizations worldwide.
- Company typePrivate
- Founded2013
- HeadquartersLidingö, Sweden
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
What 1080Motion does
1080Motion AB, founded in 2013 in Västerås, Sweden, by coach Rolf Öhman, entrepreneur Ole Olsen, and physics engineer Christoffer Bergkvist, designs and manufactures motorized resistance training systems for elite sports and rehabilitation. Its core technology is a brushless-motor-driven platform that actively controls load and velocity in real time, enabling overspeed sprinting, resisted sprinting, isokinetic strength training, and independent concentric/eccentric overload — capabilities not achievable with traditional weights, sleds, or static cable machines. Every rep is sampled at 200Hz, capturing velocity, force, power, distance, and time, and data is routed to a connected software ecosystem comprising the Windows Control App, the cloud-based Web App, and the 1080 Go mobile app launched in 2026.
The product portfolio spans four hardware devices — the 1080 Sprint 2 (sprint/overspeed), 1080 Cable (strength/power with eccentric overload up to 150 kg), 1080 Squat (motorized belt squat, 2023), and 1080 Quantum Syncro (Smith-machine-style premium unit) — plus accessories and software. 1080Motion sells through a hybrid go-to-market model: direct enterprise field sales to professional teams and collegiate programs combined with a distributor network covering 16+ countries (Australia, Benelux, China, France, Germany, Hong Kong, India, Japan, Singapore, South Korea, Spain, Taiwan, UK, USA, UAE, Hungary). Hardware is quote-based; the Control App and Web App run on annual subscriptions. The company's stated installed base exceeds 400 organizations globally, with named reference customers including Arsenal FC, Bodø/Glimt, the New Zealand All Blacks, the LA Kings, the New Jersey Devils, the University of Washington, and the NHL Combine.
Revenue is generated through one-time hardware sales (the dominant revenue stream), recurring annual software subscriptions (Control App, Web App), and embedded support/training services. 1080Motion is privately held with no disclosed venture capital; the only recorded funding event is a $600,000 round in October 2021. Leadership comprises Executive Chairman Anna-Carin Månsson, CEO Per Nohlert, CTO Christoffer Bergkvist, President of North America Peter Holmertz, and Head of Sport Science Ola Eriksrud (PhD). Distribution and brand credibility are reinforced by an active content and events program, including the biennial 1080 Summit, the Strength in Numbers webinar series, and 40+ peer-reviewed research publications supporting the efficacy of motorized resistance training.
1080Motion firmographics
Firmographics- Name
- 1080Motion
- Legal name
- 1080Motion AB
- Website
- https://1080motion.com
- Company type
- Private
- Founded year
- 2013
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- 1080Motion (founded 2013, Sweden) designs and manufactures motorized resistance training equipment and cloud-connected software (1080 Sprint 2, Cable, Squat, Quantum Syncro, and Control/Web/Go apps) for professional sports teams, collegiate athletics, rehabilitation clinics, and elite training facilities across 400+ organizations worldwide.
- Ownership category
- akta.pro rank
1080Motion industry classification
Industry- Product category
- Sports Performance Equipment
- NAICS
- Sporting and Athletic Goods Manufacturing (33992)
- akta.pro primary industry
- Physical Education & Athletics Equipment (Gym, Sports Gear, Scoreboards) (EDAEAIAG)
- akta.pro secondary industries
- Strength & Conditioning / Performance Training (EDALAIAI), Endurance & Running/Cycling Training (HSADAAAG), Sports & Active Rehabilitation Devices (Adaptive Sports Mobility, Performance Prosthetics) (HLAHAMAJ)
Keywords
Where 1080Motion is headquartered
LocationHeadquarters
- HQ city
- Lidingö
- HQ country
- Sweden
- HQ region
- Europe
Offices3 records
Markets served
1080Motion business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Technology or R&D, Supply Chain, Personnel, Marketing or Sales, Operations, Infrastructure
Revenue model
- Hardware Sales: Sale of motorized resistance training equipment including Sprint 2, Cable, Squat, Pole, and Quantum Syncro machines. Products are manufactured in Sweden with industrial-grade steel and aluminum construction. Pricing is quote-based, not publicly disclosed.
- Control App Subscription: Annual subscription for Windows 11 Control App enabling hands-on training control, profile management, and data review. Connected via Wi-Fi/Bluetooth to machines.
- Web App Access: Web-based planning, live data views, leaderboards, and cloud-based analysis for 1080 Sprint and Cable systems.
- Support and Training Services: Remote onboarding, training, and installation assistance included with product delivery. Additional technical support available via phone during business hours (CET/CEST).
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Control App - Annual Subscription |
| Subscription | Annual | Web App Access |
| One time/ perpetual license | Multi-year contract | Hardware Products - Quote-Based |
Go-to-market motion4 records
Distribution channels3 records
Marketing channels7 records
1080Motion product offering
Product offeringCore offering
1080Motion designs, manufactures, and sells motorized resistance training equipment (1080 Sprint 2, Cable, Squat, Pole, and Quantum Syncro) built in Sweden for elite sports performance, strength and conditioning, and rehabilitation. The hardware is paired with a software ecosystem (Control App, Web App, 1080 Go mobile app) that delivers programmable load and velocity control, real-time 200 Hz performance data, and cloud-based athlete management for overspeed, resisted, isokinetic, and eccentric overload training.
Product overview
1080 Motion offers a comprehensive suite of motorized resistance training equipment and software for sports performance, rehabilitation, and strength training. The product portfolio consists of four main hardware devices (1080 Sprint 2, 1080 Cable, 1080 Squat, and 1080 Quantum Syncro) complemented by three software applications (Control App for Windows, Web App for cloud-based analysis, and 1080 Go mobile app). The devices share motorized resistance technology enabling precise load and velocity control for overspeed, resisted, isokinetic, and eccentric overload training. Software products integrate to provide session planning, real-time feedback, athlete management, and data analysis. The company offers products in two generations: Generation I (1080 Quantum/Quantum Syncro) and Generation II (1080 Sprint 2, 1080 Cable, 1080 Squat).
Differentiator
Problem solved
Functional benefit
Brands
- 1080 Sprint 2: Motorized resistance sprint training equipment for overspeed and resisted sprinting
- 1080 Cable
- 1080 Squat
- 1080 Pole
- 1080 Quantum Syncro
- 1080 Go
- Control App
- Web App
Products and services
- 1080 Sprint 2 Motorized resistance sprint training equipment enabling overspeed and resisted sprint training, load-velocity profiling, and real-time feedback on velocity, force, power, time, and distance for every rep. Designed for professional and collegiate sports performance programs.
- 1080 Cable Motorized resistance cable system for strength and power training supporting eccentric overload, isokinetic resistance, and load-velocity profiling across nearly any movement pattern. Targeted at strength and conditioning, rehabilitation, and elite performance facilities.
- 1080 Squat Motorized belt squat training device providing precise and targeted lower body training with isokinetic capabilities up to 500 kg and controlled loading for strength development. Aimed at strength and conditioning programs requiring high-load, controlled lower body work.
- 1080 Quantum Syncro Premium training system combining Smith machine functionality with motorized resistance for maximum control over loading and movements, supporting strength, power, and velocity training. Targeted at elite training facilities seeking an integrated strength solution.
- 1080 Pole Vertical pole mount accessory for attaching the 1080 Cable, featuring a quick-release mechanism and adjustable positioning for exercise variation. Sold as a standalone product to extend the training variation of 1080 Cable systems.
- 1080 Control App Windows 11 desktop application enabling user login, exercise creation, cloud-based data storage, and detailed performance data review. Connects to 1080 Motion machines via Wi-Fi and/or Bluetooth and is sold as an annual subscription.
- 1080 Web App Web-based data review portal for planning training sessions, viewing live data, managing leaderboards, and performing cloud-based analysis. Displays data downloaded from cloud storage with detailed reports and export capabilities. Sold as a subscription.
- 1080 Go Mobile App Mobile phone app for iOS and Android enabling remote control of 1080 Motion machines, live training metrics viewing, athlete session management, and instant feedback during training.
Quantifiable outcome
- 2.94% increase in max velocity after 10 sessions of overspeed training (high school athletes)
- +6 more outcomes
Companies that use 1080Motion
Customer profileNamed customers12 records
Segments5 records
Ideal customer profiles5 records
1080Motion technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Feature8 records
1080Motion partnerships and signals
Strategic signalPartnerships
16 partnerships are on record, tiered core.
- Speed Zone XcoreExclusive distributor for Australia. P.O. Box 1164, Coolangatta QLD 4225, Australia. Contact: [email protected].
- ProCarecoreDistributor for Benelux region. Olympisch Stadion 24-28, 1076 DE Amsterdam. Phone: +31 (0)202613999.
- Beijing Goodfamily Sports Development Co.,LtdcoreDistributor for China. Weitu Building, Zuoanmennei Street, Dongcheng District, Beijing. Phone: +86 10 68510689.
- M TrainingcoreDistributor for France. 2 route d'Epinal, 25480 Ecole, Valentin. Phone: 068 781 8295.
- pullsh GmbH & Co. KGcoreDistributor for Germany specializing in top-level sports training equipment. Darmstaedter Str. 72-78, 64354 Reinheim.
- ECO lifestyle fitness (HK) LimitedcoreDistributor for Hong Kong. Samantha Lau - Director. Tel: 852 3468 2144.
- TSO Medical HungarycoreDistributor for Hungary. Rhodes House, Villanyi ut 97, 1118 Budapest. Contact: Aron Szabo, +36706212270.
- Medevice Healthtech Pvt LtdcoreDistributor for India. 6, 3rd Floor, Vidya Co-op Housing Society, Aundh, Pune 411007. Phone: +91 94056 60000.
- Messung Co.,LtdcoreDistributor for Japan. Contact: Toshio Ohhata. 2-1-2-303 Kugenuma Ishigami, Fujisawa-shi, Kanagawa.
- Eco Lifestyle Fitness Pte LtdcoreDistributor for Singapore. 101A Upper Cross Street, #09-13 People's Park Centre, Singapore 058358. Contact: Hai Yong, Tan.
- MDK SystemcoreDistributor for South Korea. Hanwha bizmetro 2, 43-14 Gasan digital-2 ro, Geumcheon-Gu, Seoul.
- Biomech SolutionscoreDistributor for Spain. Avenida de la Osa Mayor 2, Planta 3, 28023 Madrid. Phone: +34 669 44 85 00.
- GymcocoreDistributor for Taiwan. 221新北市汐止區大同路三段196-2號7樓.
- Perform Better LimitedcoreDistributor for UK. Rhodes House, Northfield Road, Southam, Warwickshire CV47 0FG. Phone: 01926 813916.
- SimpliFastercoreDistributor for USA. 3336 Medallion Court, Pleasanton, CA 94588. Phone: (925) 461-5990.
- Alpha X SportscoreDistributor for UAE. Millennium Tower, Hamdan Street/Office 2-35, Abu Dhabi. Contact: [email protected].
Scale indicators6 records
Recent moves6 records
Expansion highlights6 records
1080Motion competitors and assessment
Company assessmentDirect peers
- Tendo Nova: Slovak company manufacturing a 'Tendo Nova' motorized strength training device with isokinetic and eccentric overload capabilities. The most direct competitor to 1080's Cable and Squat machines, targeting elite sports and rehabilitation with similar force/velocity feedback.
- Exerfly: Manufactures motorized flywheel resistance equipment (Exerfly 720 and RaceFlight) used for eccentric overload and sport-specific training. Closely comparable to 1080 Sprint 2 and Cable in target customer (elite and collegiate sports) and core capability (motorized resistance with data capture).
- GymAware: Australian velocity-based training (VBT) sensor that attaches to barbells to provide real-time bar velocity, power, and range-of-motion data. Competes with 1080's load-velocity profiling functionality for strength coaches in elite and collegiate settings.
Broad incumbents
- VALD Performance: Australian sports technology company offering force plates (ForceDecks), dynamometers (NordBord, GroinBar), and human measurement systems used by professional and collegiate teams. Competes with 1080 in the broader 'data-driven athlete assessment' category, though 1080 is stronger in active motorized resistance rather than passive measurement.
- Catapult Sports: Public Australian company providing GPS-based athlete tracking and performance analytics for elite team sports. Operates in the same sports performance technology category as 1080, though Catapult focuses on external load and movement data rather than motorized resistance training.
- Vertimax: US manufacturer of resisted and assisted jump/sprint training equipment (V-Series platforms, resistance bands). Comparable to 1080 Sprint 2 for speed and power development in elite and collegiate athletics, though based on elastic resistance rather than motorized resistance.
- Sorinex: US-based elite strength equipment manufacturer supplying pro and collegiate weight rooms. Sells adjacent strength training hardware to the same customer segment as 1080, though without the motorized resistance and integrated software capabilities.
- Eleiko: Swedish premium strength equipment brand (barbells, racks, platforms, competition plates) widely used in elite and Olympic sports. Direct geographic and category peer in premium strength hardware; competes for the same facility budgets as 1080's Cable and Squat.
Emerging players
- Hawkin Dynamics: Provider of portable, affordable force plates for athletes, widely adopted in elite sports performance labs. Adjacent to 1080's force/velocity profiling workflow and competes for the same sports science budget at pro/collegiate programs.
Others
- Kistler Group: Swiss manufacturer of high-precision piezoelectric force plates, load cells, and biomechanical measurement instruments. Overlaps with 1080's force and velocity measurement use cases in sports science labs, though Kistler serves a broader industrial/automotive testing market as well.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
1080Motion social profiles
Digital presence1080Motion financial estimates
Financial estimateRevenue estimate
Valuation estimate
1080Motion leadership team
Management profileNumber of profiles
Profiles6 records
1080Motion subsidiaries and ownership
Company hierarchySubsidiaries1 record
1080Motion funding detail
Funding detailFunding overview
Funding rounds1 record
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
1080Motion M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about 1080Motion
What does 1080Motion do?
1080Motion designs, manufactures, and sells motorized resistance training equipment (1080 Sprint 2, Cable, Squat, Pole, and Quantum Syncro) built in Sweden for elite sports performance, strength and conditioning, and rehabilitation. The hardware is paired with a software ecosystem (Control App, Web App, 1080 Go mobile app) that delivers programmable load and velocity control, real-time 200 Hz performance data, and cloud-based athlete management for overspeed, resisted, isokinetic, and eccentric overload training.
Is 1080Motion a public or private company?
1080Motion is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was 1080Motion founded?
1080Motion was founded in 2013. It employs 11 to 50 people.
Where is 1080Motion based?
1080Motion is headquartered in Lidingö, Sweden, in the Europe region.
How does 1080Motion make money?
Four revenue lines are on record. Hardware Sales are the primary driver. The others are control App Subscription, web App Access and support and Training Services.
Who are 1080Motion's main competitors?
Direct peers on record are Tendo Nova, Exerfly and GymAware. Broad incumbents are VALD Performance, Catapult Sports, Vertimax, Sorinex and Eleiko. Hawkin Dynamics is listed as an emerging player. Kistler Group is listed as an others.
Does 1080Motion have an API?
Yes. The 1080 Motion API allows for automated data selection and export for inclusion in third-party applications such as Athlete Management Systems. Access is through the 1080 User Account which provides Administrator, Instructor, and Read-Only roles.
What industry is 1080Motion in?
1080Motion's product category is Sports Performance Equipment. Its primary akta.pro industry code is EDAEAIAG, Physical Education & Athletics Equipment (Gym, Sports Gear, Scoreboards), with a secondary code of EDALAIAI, Strength & Conditioning / Performance Training. Its NAICS code is 33992.