Bloom Intelligence
Bloom Intelligence is a privately held SaaS company that provides an AI-powered Restaurant Revenue Operating System — unifying guest data from 22+ sources into a CDP and automating marketing, reputation management, and closed-loop POS attribution for multi-location restaurant chains.
- Company typePrivate
- Founded2006
- HeadquartersSt. Petersburg, United States
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What Bloom Intelligence does
Bloom Intelligence is a privately held AI-powered restaurant marketing platform that operates as a Revenue Operating System for multi-location restaurant chains. The company's core offering is a Customer Data Platform (CDP) that unifies guest data from 22+ restaurant-specific sources — including WiFi (via Cisco Meraki, Unifi, Datto integrations), POS systems (Toast, Revel), reservations (OpenTable, Tock), online ordering (Olo), and reviews (Google, Yelp, TripAdvisor, Facebook) — into a single, identity-resolved guest profile per guest, enriched with RFM scores, predicted lifetime value, next-visit forecasts, and churn probability. Layered on the CDP, Bloom AI provides natural-language querying, predictive models, and brand-aligned generative content production, while four execution flywheels (Marketing, Sentiment, Operations, Discovery) turn the unified intelligence into automated campaigns, AI-generated review responses, operational alerts, and AEO/SEO-optimized website content. The platform has unified 108M+ verified guest records and 88M+ WiFi sessions across 1,000+ restaurant locations spanning approximately 196 brands, with named customers including Roka Akor, Corky's Kitchen & Bakery (18 locations), Beachside Hospitality (13 locations), Domino's, and Atlanta Bread Company. Reported outcomes include a 38% at-risk guest recovery rate, $53K+ average revenue recovered per location per year (verified via closed-loop POS attribution), 99.3% client retention, and a 72 NPS.
The company monetizes through a per-location SaaS subscription: $95-$105/location/month at the base tier, scaling down to approximately $60/location/month for multi-location chains on annual contracts. Pricing is location-based rather than seat-based, and the company reports customers save 60-80% vs. a five-vendor stack costing $15K+/month. Go-to-market is sales-assisted (sales-led with product-led growth overlay), anchored by a free 30-minute live demo using the prospect's own data, an interactive ROI calculator, and content marketing via a resource-rich blog and case studies. No paid advertising is referenced; growth is driven by organic SEO, content, and referral loops from the installed base. The company is independently owned (no disclosed institutional investors beyond a single $1.2M early-stage round in 2017), has completed two acquisitions (Gazella Wifi-Marketing in 2019 and SuperFi in 2020), and is led by founder/CEO William Wilson from Tallahassee, Florida.
Bloom Intelligence firmographics
Firmographics- Name
- Bloom Intelligence
- Legal name
- Bloom Intelligence LLC
- Website
- https://bloomintelligence.com
- Company type
- Private
- Founded year
- 2006
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Bloom Intelligence is a privately held SaaS company that provides an AI-powered Restaurant Revenue Operating System — unifying guest data from 22+ sources into a CDP and automating marketing, reputation management, and closed-loop POS attribution for multi-location restaurant chains.
- Ownership category
- akta.pro rank
Bloom Intelligence industry classification
Industry- Product category
- Restaurant Marketing Software
- NAICS
- Software Publishers (5132), Advertising Agencies (541810), Media Buying Agencies (541830)
- SIC
- Services-Advertising Agencies (7311)
- akta.pro primary industry
- Performance Marketing Automation & Bid Management Services (MPAAACAM)
- akta.pro secondary industry
- Travel, Hospitality & Local Discovery Recommendations (HDAAAGAG)
Keywords
Where Bloom Intelligence is headquartered
LocationHeadquarters
- HQ city
- St. Petersburg
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Bloom Intelligence business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Infrastructure, Operations
Revenue model
- SaaS Subscription (Per Location): Monthly or annual subscription pricing billed per restaurant location. Starting at $95-105/month per location for the Customer Data Platform tier, with multi-location pricing scaling down to approximately $60/location/month for chains. The subscription includes access to the CDP, AI marketing automation, reputation management, AI website/discovery, WiFi marketing, and closed-loop attribution.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Customer Data Platform — base tier starting at $95/location/month |
| Subscription | Annual | Annual subscription discount — reduces per-location cost |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels8 records
Bloom Intelligence product offering
Product offeringCore offering
Bloom Intelligence sells an AI-powered Restaurant Revenue Operating System for multi-location restaurant chains. The platform unifies guest data from 22+ sources (WiFi, POS, online ordering, reservations, reviews, website) into a single Customer Data Platform, then runs four execution flywheels: AI Marketing Automation, AI Reputation Management, AI Website & Discovery (AEO/SEO), and Operations Intelligence. It is sold as a per-location SaaS subscription starting at $95/month, with closed-loop POS attribution tying every campaign to verified revenue recovery.
Product overview
Bloom Intelligence is a unified AI-powered Restaurant Revenue Operating System for restaurant chains, comprising five integrated core products built on a single Customer Data Platform (CDP): (1) the AI Customer Data Platform that unifies guest data from 22+ sources (WiFi, POS, online ordering, reservations, reviews, surveys, website) into one identity-resolved profile per guest; (2) AI Marketing Automation that writes, sends, and optimizes email and SMS campaigns on autopilot via conditional workflows, recovering 38% of at-risk guests; (3) AI Reputation Management that aggregates reviews across 6+ platforms, generates brand-voice AI responses, and converts review sentiment into operational alerts; (4) AI Website & Discovery (AEO/SEO) that optimizes restaurant websites for AI search engines and voice assistants using verified CDP data as authority signal; and (5) WiFi Marketing that passively captures guest behavioral data at physical locations. Supporting features include Voice of the Guest (brand-specific language extraction for AI outputs), Multi-Step Surveys (segmented NPS capture before public reviews), and a Command Center dashboard (network-benchmarked location performance). The platform operates as a compounding intelligence engine — every visit, order, and review makes all other loops smarter.
Differentiator
Problem solved
Functional benefit
Products and services
- AI Customer Data Platform (CDP) Unified Customer Data Platform that consolidates guest data from 22+ sources (WiFi, POS, online ordering, reservations, reviews, surveys, website) into one identity-resolved guest profile per guest, with RFM scores, predicted lifetime value, next-visit forecasts, and dynamic behavioral segmentation. Serves as the foundational intelligence layer powering all other Bloom execution loops for multi-location restaurant operators.
- AI Marketing Automation AI-driven marketing module that writes, schedules, and sends personalized email and SMS campaigns automatically, including win-back, birthday, anniversary, VIP recognition, post-visit, and welcome sequences. Conditional workflows branch on actual guest behavior (opens, clicks, return visits, purchases) and recover an average of 38% of at-risk guests. All campaigns are attributed to revenue via closed-loop POS integration. Built for restaurant operators and marketing teams at multi-location chains.
- AI Reputation Management Reputation management product that aggregates reviews across Google, Yelp, TripAdvisor, OpenTable, Facebook, and Tock into a single dashboard, generates brand-voice AI review responses in minutes, captures private feedback through multi-step surveys before public review, and feeds review sentiment back into operational alerts. Saves 15–20 hours per week on review management per multi-location operator.
- AI Website & Discovery (AEO/SEO) Website and AI search optimization product that automates schema markup generation (Speakable, FAQPage, Restaurant, MenuItem, Review, LocalBusiness JSON-LD) from verified CDP data, creates authoritative answer blocks, and powers location-specific SEO content. Optimizes restaurant websites for AI search engines (ChatGPT, Perplexity, Google AI Overviews) and voice assistants (Siri, Alexa, Google Assistant). Drives #1 AI search rankings using real guest data as the authority signal.
- WiFi Marketing Passive guest data capture product that uses captive portal WiFi sign-in and integrates with existing Cisco Meraki, Unifi, or Datto WiFi infrastructure to capture guest behavioral data (dwell time, visit frequency, return visits). Captures the 95% of guests who never opt into a loyalty app. One of 22+ data sources in Bloom's CDP; the platform has captured 88M+ foot traffic sessions across 1,000+ restaurant locations.
- ROI Calculator Free interactive web tool that projects annual revenue recovery for restaurant prospects based on number of locations and average ticket size, applying Bloom's verified platform baseline of $53,000+ average revenue recovered per location per year. Used as a lead-generation and sales enablement asset for restaurant chains evaluating the platform.
Quantifiable outcome
- 38% at-risk guest recovery rate (automated win-back workflows)
- +11 more outcomes
Companies that use Bloom Intelligence
Customer profileNamed customers9 records
Segments5 records
Ideal customer profiles5 records
Bloom Intelligence technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration14 records
AI capability9 records
Feature9 records
Bloom Intelligence partnerships and signals
Strategic signalPartnerships
Twelve partnerships are on record, tiered core and supporting.
- ToastcorePOS integration partner. Bloom integrates with Toast POS to capture transaction-level data (ticket, items purchased, spend) for closed-loop revenue attribution. Toast data feeds the CDP, enabling revenue tied to specific campaigns and transactions.
- OpenTablecoreReservation platform integration. Bloom integrates with OpenTable to capture reservation data, occasion information, and guest preferences, feeding them into unified guest profiles in the CDP.
- OlocoreOnline ordering platform integration. Bloom integrates with Olo to capture online order data, guest preferences, and behavioral signals, building richer guest profiles and powering behavior-triggered campaigns.
- YelpcoreReview platform integration. Bloom aggregates Yelp reviews alongside Google, TripAdvisor, Facebook, OpenTable, and Tock into one reputation dashboard, enabling AI-generated responses and sentiment analysis across all platforms.
- GooglecoreMulti-faceted partner: Google Business Profile integration for review aggregation and listing management; Google Ads integration for custom audience targeting; Google search and AI Overviews optimization via Bloom's AEO/SEO layer.
- Cisco MerakisupportingWiFi infrastructure partner. Bloom integrates with existing Cisco Meraki WiFi infrastructure to passively capture guest behavior data (dwell time, visit frequency) without additional hardware. Meraki is one of several supported WiFi platforms.
- Ubiquiti (Unifi)supportingWiFi infrastructure partner. Bloom integrates with existing Unifi (Ubiquiti) WiFi networks for passive guest data capture, complementing Meraki and Datto integrations.
- DattosupportingWiFi infrastructure partner. Bloom integrates with Datto networking/WiFi solutions for guest behavior data capture, one of the optional WiFi hardware integrations.
- TockcoreReservation and ticketing platform integration. Bloom integrates with Tock for reservation data capture, guest occasion tracking, and review aggregation (Tock guests rate 4.80 average on the Bloom network, vs 4.25 for Yelp).
- Meta (Facebook/Instagram)supportingCustom audience integration. Bloom uploads CDP-built guest audiences to Meta for lookalike targeting, retargeting campaigns, and suppressed audiences. WiFi captive portal supports Facebook Connect/social login for guest profile enrichment.
- TripAdvisorcoreReview platform integration. Bloom aggregates TripAdvisor reviews alongside Google, Yelp, Facebook, OpenTable, and Tock into one reputation dashboard with AI-generated response capabilities.
- HubSpotsupportingSales and marketing automation integration. Bloom uses HubSpot for demo scheduling (meetings.hubspot.com/willwilson), email nurture, and marketing automation. HubSpot pages are referenced throughout the website.
Scale indicators11 records
Recent moves7 records
Expansion highlights6 records
Bloom Intelligence competitors and assessment
Company assessmentRegional players
- ChowNow: ChowNow offers direct online ordering systems for restaurants with associated marketing and guest communication tools. It is more focused on the ordering side of the stack but competes for the same independent and multi-location restaurant marketing budget.
Broad incumbents
- Square for Restaurants: Square for Restaurants, part of Block Inc., offers POS, payments, marketing, and loyalty within a broader SMB technology ecosystem. As a large incumbent, it competes on price and breadth rather than depth of restaurant-specific guest intelligence.
- Olo: Olo is a leading restaurant online ordering and guest data platform used by major chains. While it serves as a Bloom integration partner, its brand-direct ordering and emerging guest intelligence capabilities create adjacent competitive pressure in the restaurant CDP space.
Emerging players
- Avero: Avero provides restaurant operations intelligence, including sales analytics, labor optimization, and performance benchmarking. It overlaps with Bloom's Operations Intelligence product and the network-benchmarking layer of the platform.
- Restaurant365: Restaurant365 is a restaurant ERP, accounting, and operations platform that increasingly touches guest data and operational intelligence. While its primary focus is back-office, its expanding analytics layer overlaps with Bloom's operations intelligence and benchmark offerings.
Direct peers
- Paytronix: Paytronix provides restaurant guest engagement, loyalty, online ordering, and gift card solutions built around a unified guest database. It is a direct competitor to Bloom's CDP plus marketing automation positioning for multi-location restaurant chains.
- Popmenu: Popmenu provides restaurant marketing, online ordering, guest communication, and website tools in an integrated platform. It targets the same multi-location restaurant buyer as Bloom and competes on restaurant marketing automation and guest engagement.
- Thanx: Thanx is a restaurant guest engagement and loyalty platform that unifies transaction data with loyalty programs and marketing automation. It competes most directly with Bloom in the restaurant CDP/loyalty space with similar digital ordering, POS integration, and guest segmentation capabilities.
- SpotOn: SpotOn is a restaurant technology platform offering POS, payments, marketing, loyalty, and guest engagement tools. It overlaps with Bloom's CDP and marketing automation capabilities and targets multi-location restaurant operators.
- Punchh: Punchh, now part of PAR Technology (parent of Punchh and Restaurant365), operates a restaurant-specific CDP and loyalty platform with AI-driven personalization. It is a direct competitor with similar focus on unified guest profiles and behaviorally-triggered marketing for restaurant chains.
Market position
Strengths5 records
Weaknesses4 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Bloom Intelligence social profiles
Digital presenceBloom Intelligence compliance and trust
Trust signalCompliance3 records
Bloom Intelligence financial estimates
Financial estimateRevenue estimate
Valuation estimate
Bloom Intelligence leadership team
Management profileNumber of profiles
Profiles1 record
Bloom Intelligence funding detail
Funding detailFunding overview
Funding rounds1 record
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Bloom Intelligence M&A and investment
M&A and investmentM&A2 records
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Bloom Intelligence
What does Bloom Intelligence do?
Bloom Intelligence sells an AI-powered Restaurant Revenue Operating System for multi-location restaurant chains. The platform unifies guest data from 22+ sources (WiFi, POS, online ordering, reservations, reviews, website) into a single Customer Data Platform, then runs four execution flywheels: AI Marketing Automation, AI Reputation Management, AI Website & Discovery (AEO/SEO), and Operations Intelligence. It is sold as a per-location SaaS subscription starting at $95/month, with closed-loop POS attribution tying every campaign to verified revenue recovery.
Is Bloom Intelligence a public or private company?
Bloom Intelligence is a private company. It is classified as venture growth investor backed and is currently operating.
When was Bloom Intelligence founded?
Bloom Intelligence was founded in 2006. It employs 11 to 50 people.
Where is Bloom Intelligence based?
Bloom Intelligence is headquartered in St. Petersburg, United States, in the North America region.
How does Bloom Intelligence make money?
One revenue line is on record: saaS Subscription (Per Location).
Who are Bloom Intelligence's main competitors?
ChowNow is listed as a regional player. Broad incumbents are Square for Restaurants and Olo. Emerging players are Avero and Restaurant365. Direct peers are Paytronix, Popmenu, Thanx, SpotOn and Punchh.
Does Bloom Intelligence have an API?
No public API is recorded for Bloom Intelligence.
What industry is Bloom Intelligence in?
Bloom Intelligence's product category is Restaurant Marketing Software. Its primary akta.pro industry code is MPAAACAM, Performance Marketing Automation & Bid Management Services, with a secondary code of HDAAAGAG, Travel, Hospitality & Local Discovery Recommendations. Its NAICS code is 5132 and its SIC code is 7311.