Speedvision Media Group

What Speedvision Media Group does

Speedvision Media Group operates Speedvision, a free ad-supported streaming television (FAST) network dedicated exclusively to automotive and vehicle-related entertainment. The company was originally founded in 1995 by Robert "Bob" Scanlon as the first cable network focused on automotive, motorcycle, and aviation content; it was acquired by Fox in 2001, rebranded as Speed Channel, and folded into FS1 in 2013. Scanlon reacquired the Speedvision brand rights from Fox and relaunched the network in October 2022 as a FAST channel, backed by an investor group including Bill Goldberg, Rick Hendrick, and former CBS/Discovery ad-sales executive Joe Abruzzese. The relaunch was funded by a $3,284,874 round in October 2022 and is supported by WURL's CTV distribution infrastructure and AlterEgo as creative agency of record.

Speedvision's core product is a single linear FAST channel offering 700+ hours of programming spanning car build shows, restorations, garage/how-to content, automotive history and documentaries, auction programming, motorcycle series, and aviation documentaries, with on-camera talent including Wayne Carini, Mark Worman, Stacy David, Ant Anstead, Ray Evernham, and Bill Goldberg. The channel is distributed across 15 streaming platforms — including Amazon Freevee, Amazon Prime Video, Google TV, Fubo, Xumo Play, MyFree DirecTV, Samsung TV Plus, Vizio WatchFree+, Plex, LG Channels, TCLtv+, Dish's Sling Freestream, Local Now, VIDAA, and others — reaching viewers in 20 countries. Supporting products include three podcasts (Two Guys Garage, Talking Classic Cars, America on the Road) and the Speedvisionary Club email membership community.

The business model is entirely advertising-based. Distributors sell ad inventory on the Speedvision channel and share revenue with the company under revenue-sharing arrangements; the company also retains 47 Samurai to monetize unsold inventory. Endemic advertisers — automakers, regional dealers, and automotive aftermarket brands such as McKee's 37 — purchase programmatic advertising with targeting by zip code and behavioral data, alongside integrated sponsorships. Viewers access all content free of charge with no subscription. Headcount is 1–10 employees, headquartered in Annapolis, Maryland, and as of January 2025 the CEO reports the company is breaking even.

Name

Speedvision Media Group

Legal name

Speedvision Media Group

Website

https://speedvisionnetwork.com

Company type

Private

Founded year

1995

Operating status

Operating

Headcount range

1–10 employees

Short description

Speedvision Media Group operates Speedvision, a free ad-supported streaming television (FAST) channel dedicated to automotive and vehicle-related entertainment, distributed across 15 streaming platforms in 20 countries and monetized entirely through advertising.

Ownership category

akta.pro rank

Product category

Automotive Entertainment Streaming Television

NAICS

Motion Picture and Video Industries (5121), Motion Picture and Video Exhibition (51213)

SIC

Television Broadcasting Stations (4833)

akta.pro primary industry

FAST Linear Streaming Channels (Ad-Supported) (MPABAHAD)

akta.pro secondary industries

FAST Channel Networks & Platforms (MPACAAAC), Sports Streaming Platforms (MPACAAAE)

Keywords

• Automotive entertainment
• Free ad-supported streaming
• FAST television channel
• Vehicle programming network
• Auto lifestyle media

Headquarters

HQ city

Annapolis

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Technology or R&D, Operations, Marketing or Sales, Personnel, Supply Chain

Revenue model

1. Advertising Revenue: Speedvision generates primary revenue through advertising. Distributors sell ad time on the channel and share revenue with Speedvision through revenue-sharing deals. The network also has inventory split arrangements and retains a company (47 Samurai) to sell unsold ad inventory. Automakers and regional dealers purchase programmatic advertising, with ability to target viewers by zip codes and behavioral data.
2. Endemic Sponsorships: Speedvision generates revenue through sponsorship deals with automotive aftermarket companies and endemic advertisers. Examples include McKee's 37 (automotive detailing products) and potentially Big Green Egg Barbecue Co. for tailgating promotions.

Pricing tiers

Go-to-market motion1 record

Distribution channels19 records

Marketing channels8 records

Core offering

Speedvision operates a free ad-supported streaming television (FAST) linear channel delivering premium automotive, motorcycle and aviation entertainment programming. The channel runs 700+ hours of content spanning car builds, restorations, garage/how-to shows, automotive history, auction programs, car culture and motorcycle series, distributed across 15+ streaming platforms in 20 countries. The company also produces companion podcasts and monetizes exclusively through advertising via revenue-sharing and programmatic ad deals with distributors and endemic automotive advertisers.

Product overview

Speedvision Media Group operates Speedvision as a single unified FAST (Free Ad-Supported Streaming Television) network - a free ad-supported streaming television channel dedicated exclusively to automotive and vehicle entertainment. The offering consists of the core Speedvision FAST Channel (live streaming and on-demand content), distributed across 15 streaming platforms (Amazon Prime Video, Amazon Freevee, Fubo, Xumo Play, Google TV, Plex, Local Now, Sports.tv, TheGrio, LG Channels, TCL, Redbox, Sling Freestream, Samsung TV Plus, Vizio WatchFree+, MyFree DirecTV, VIDAA). Supporting products include three podcast shows (Two Guys Garage Podcast, Talking Classic Cars Podcast, America on the Road Podcast) and the Speedvisionary Club membership. The network offers more than 700 hours of programming spanning car build shows, garage content, automotive history, auction programming, motorcycle series, and aviation documentaries. Revenue is generated entirely through advertising, with no subscription fee to viewers.

Differentiator

Problem solved

Functional benefit

Products and services

• Speedvision FAST Channel Free ad-supported streaming television (FAST) linear channel offering premium automotive and vehicle-related programming, including car build shows, garage content, automotive history, auction programming, motorcycle and aviation series, available at no cost to viewers with advertising support.
• Two Guys Garage Podcast Podcast hosted by Kevin Byrd and Willie B featuring automotive discussions and interviews with friends and leaders in the car space; new episodes every Tuesday with a 'Best of' episode on Thursdays.
• Talking Classic Cars Podcast Podcast hosted by Wayne Carini and Jay Ward covering motorsport, classic cars, new cars, celebrity guests and automotive news.
• America on the Road Podcast Podcast hosted by Jack Nerad covering automotive topics and road-related content.
• Speedvisionary Club Fan community and email-newsletter club offering access to exclusive content, release notifications and ongoing engagement for Speedvision enthusiasts.

Named customers2 records

Segments2 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

13 partnerships are on record, tiered core and flagship.

• Vizio WatchFree+coreChannel Partner/ Reseller/ Distributor · 9 June 2025Speedvision launched on Vizio WatchFree+ channel 1315, joining more than 300 free channels streaming through Vizio's platform. Available on all VIZIO TVs and the VIZIO mobile app.
• MyFree DirecTVcoreChannel Partner/ Reseller/ Distributor · 28 January 2025Speedvision is now streaming on MyFree DirecTV, the free ad-supported television (FAST) service offered by DIRECTV. Viewers can access Speedvision by downloading the DIRECTV app without requiring a DIRECTV subscription.
• Google TVcoreChannel Partner/ Reseller/ Distributor · 30 November 2023Speedvision launched as a free ad-supported streaming television (FAST) channel on Google TV, accessible via the platform's live experience and Live tab. Millions of viewers gained access to Speedvision's diverse lineup of vehicle content.
• Samsung TV PluscoreChannel Partner/ Reseller/ Distributor · 8 November 2023Speedvision launched on Samsung TV Plus, Samsung's free Smart TV video service. Initially available in the European Union and later expanded to the Nordics (Norway, Denmark, Sweden, and Finland) covering millions of Samsung Smart TVs.
• Xumo Play (Comcast)coreChannel Partner/ Reseller/ Distributor · 28 September 2023Speedvision launched as a free ad-supported channel on Xumo Play, Comcast's ad-supported streaming platform. Xumo is a joint venture between Comcast and Charter. The platform offers hundreds of ad-supported linear and on-demand channels.
• Brenton ProductionscoreStrategic or Co-development Partner · 16 May 2023Speedvision greenlit HELPING HANDS GARAGE from Brenton Productions, an all-new automotive build and restoration series featuring an all-female core team. Brenton Productions has created more than 17,000 hours of automotive programming and is based in Tampa, FL.
• Lugnut ProductionscoreStrategic or Co-development Partner · 16 May 2023Lugnut Productions produced RADFORD REBORN for Speedvision. Founded by award-winning partners Jake Cardew and Ed Sanders, Lugnut is the gold standard of automotive space television, having overseen Wheeler Dealers' rise to no.1 rated show on Discovery networks worldwide.
• Radford MotorsflagshipStrategic or Co-development Partner · 14 April 2023Speedvision and Radford Motors collaborated on RADFORD REBORN, a five-part documentary series following Ant Anstead and Jenson Button as they revive the iconic British coach-building company Radford and build the Radford Type 62-2 supercar for Lotus.
• Amazon FreeveecoreChannel Partner/ Reseller/ Distributor · 30 March 2023Speedvision launched as a free ad-supported streaming TV (FAST) linear channel on Amazon Freevee in the U.S., expanding to the U.K. in May 2023. Freevee is Amazon's streaming video service with thousands of premium movies and TV shows.
• Allen Media Group (Local Now, Sports.TV, TheGrio)coreChannel Partner/ Reseller/ Distributor · 15 March 2023Allen Media Group's free streaming platforms Local Now, Sports.TV, and theGrio Streaming App added the Speedvision FAST channel, offering more than 500 hours of automotive programming to AMG's 450+ FAST channel ecosystem.
• FuboTVcoreChannel Partner/ Reseller/ Distributor · 14 February 2023FuboTV is a leading sports-first live TV streaming platform. Speedvision launched as a free ad-supported streaming TV (FAST) channel for Fubo customers, available on Fubo's Pro base plan. Fubo also offers a free version of Speedvision.
• WURLcoreTechnology or Integration · 13 October 2022WURL is the leader in powering the world's CTV distribution, advertising and marketing. WURL connects Speedvision to distribution partners worldwide as the technical infrastructure provider for the FAST channel.
• AlterEgocoreImplementation/ SI/ Consulting Partner · 13 October 2022AlterEgo is the creative agency of record for Speedvision, providing creative support including branding, short form content, promo, sales, and co-branded content. Led by Executive Creative Director Heather Roymans and award-winning Editor Justin Kanner.

Scale indicators7 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• MotorTrend Group: MotorTrend Group operates the MotorTrend streaming channel and was the direct successor to Velocity, which Speedvision CEO Bob Scanlon originally built at Discovery. It is the most directly comparable auto-entertainment network competing for the same auto-passionate viewers and endemic automotive ad budgets.
• MAVTV (Motorsports Network): MAVTV is a motorsports-focused TV network distributed across cable, satellite, and streaming platforms, including FAST. It overlaps directly with Speedvision's motorsports, racing, and automotive enthusiast audience and competes for endemic automotive and tire/manufacturer sponsorship dollars.
• Revry: Revry is an LGBTQ-focused FAST channel network distributed across Amazon Freevee, TheGrio, and other CTV platforms. It is comparable as a vertically specialized, ad-supported FAST network sold through similar platform partnerships and programmatic endemic sponsorships.
• Stadium: Stadium is a free ad-supported sports streaming network carried across FAST platforms and vMVPDs. It is directly comparable to Speedvision as a niche-vertical FAST channel monetized through endemic advertisers and platform revenue shares on the same major CTV endpoints.
• Outside TV: Outside TV is an ad-supported active-lifestyle and adventure streaming channel distributed on Samsung TV Plus, Vizio, LG Channels, and other FAST platforms. It is structurally analogous to Speedvision: a passionate-niche vertical FAST channel monetized by endemic advertisers on premium CTV endpoints.
• beIN Sports Xtra: beIN Sports Xtra is beIN's ad-supported FAST channel in North America distributed on Samsung TV Plus, LG Channels, and similar platforms. It overlaps with Speedvision in FAST-sports distribution and endemic sponsor monetization for a passion-driven audience.
• Motorvision Group: Motorvision is a European-rooted automotive lifestyle TV channel distributed internationally across cable, satellite, and streaming. It competes with Speedvision for automotive enthusiast viewers in the UK and EU — the geographies where Speedvision has begun expanding.

Broad incumbents

• Tubi: Tubi (owned by Fox) is one of the largest FAST platforms and a direct distribution and monetization counterpart for Speedvision. Although it operates at a much broader scale, Tubi competes for the same CTV ad inventory and viewer attention that determines Speedvision's reach and CPMs.
• Pluto TV: Pluto TV (Paramount) is a leading free ad-supported streaming service hosting hundreds of FAST channels. It is comparable as the broader FAST ecosystem in which Speedvision operates and competes for channel placement and end-user attention.

Others

• WURL: WURL is the CTV distribution infrastructure partner that powers Speedvision's FAST channel across streaming platforms. It is comparable as the enabling technology layer that determines Speedvision's ability to scale distribution and ad-tech features globally.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xtwitter.com/speedvisiontv
• YouTubeyoutube.com/channel/UCAM6NTsZV-qOPWbdddGUf2A
• Facebookfacebook.com/speedvisiontv
• Instagraminstagram.com/speedvisiontv
• TikToktiktok.com/@speedvisiontv
• LinkedInlinkedin.com/company/speedvision

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds1 record

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Speedvision Media Group