Knac

What Knac does

Knac is a US-based SaaS company, founded in 2016 and headquartered in Atlanta, Georgia, that has built a hiring management platform aimed at helping companies process high-volume applicant pools. The core product automatically screens 100% of incoming resumes using data-driven analytics, scorecards, and recommendation engines that surface outliers and mitigate bias in the application process. The platform is positioned as an applicant tracking and screening layer intended to address the industry problem that approximately 85% of resumes are never reviewed by a human and that mis-hires cost an average of $240,000.

The product architecture centers on structured data processing of resumes and applicant records, applying scoring models and anomaly detection to rank and recommend candidates to recruiters. Go-to-market is sales-led, evidenced by the prominent 'Book a Demo' call-to-action on the company's website, and the offering appears to be subscription-based SaaS sold to enterprise and mid-market employers rather than via self-serve. No pricing is publicly disclosed, no customer logos are named in available sources, and there is no published integration ecosystem or API.

Commercially, Knac operates with a small team (11-50 employees) on minimal disclosed external capital (a $100,000 Google for Startups round in 2020 plus an undisclosed 2017 Forum Ventures investment). Marketing relies on content (blog, Survivor's Guide PDF), a co-branded podcast with Greenhouse Software, and founder-led earned media in CNBC, Fast Company, Business Insider, and Revolt TV. The company has no disclosed patents, certifications, regulatory actions, or material partnerships beyond the Greenhouse content collaboration, and operates exclusively in the US market with a Southeast concentration.

Name

Knac

Legal name

Knac

Website

https://knac.io

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

11–50 employees

Short description

Knac is an Atlanta-based SaaS platform founded in 2016 that helps employers automatically screen all incoming resumes, score applicants, and reduce hiring bias through data-driven analytics, sold via a sales-led motion to enterprise and mid-market recruiters.

Ownership category

akta.pro rank

Product category

Recruitment / Applicant Tracking Software

NAICS

Employment Placement Agencies and Executive Search Services (56131), Employment Placement Agencies (561311)

SIC

Services-Prepackaged Software (7372), Services-Employment Agencies (7361)

akta.pro primary industry

Talent Acquisition (Recruiting) & Applicant Tracking (ATS) (BPACAPAD)

Keywords

• Applicant tracking system
• Resume screening software
• Hiring automation platform
• Recruitment analytics software
• Unbiased hiring platform

Headquarters

HQ city

Atlanta

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

1. Recruiting Software Platform: Knac provides a SaaS platform that helps companies track and manage applicants through automated screening and analytics. The platform appears to be subscription-based for companies (recruiters/employers) looking to improve their hiring process and reduce bias.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Knac provides a unified SaaS hiring platform that helps companies track and manage applicants by automatically screening 100% of resumes, providing analytics-driven pipeline visibility, scorecard-based instant evaluation, and outlier recommendations. The product is designed to remove bias from the application process while improving the candidate experience for job seekers.

Product overview

Knac offers a single unified product—a hiring management platform designed to help companies track and manage applicants throughout the recruitment pipeline. The core platform enables automatic resume screening with data-driven analytics, providing recruiters with scorecards for instant applicant evaluation and recommendations to identify outliers. The product serves both recruiters (hiring efficiency) and job seekers (candidate experience).

Differentiator

Problem solved

Functional benefit

Products and services

• Knac Platform A unified SaaS hiring platform for companies and recruiters that automatically screens 100% of incoming resumes, provides pipeline analytics, uses scorecards for instant applicant evaluation, and surfaces outlier recommendations to reduce bias and improve candidate experience.

Quantifiable outcome

• Screen 100% of resumes instead of the industry average where 85% go unscreened
• +1 more outcomes

Segments2 records

Ideal customer profiles1 record

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability3 records

Feature5 records

Partnerships

One partnership is on record.

• Greenhouse SoftwareminorStrategic or Co-development PartnerKnac's founder Ariel Lopez collaborated with Greenhouse Software on a joint podcast called 'Hiring for What's Next'. The podcast features insights from Daniel Chait, industry talent leaders, and Ariel Lopez on recruiting strategies for 2021 and beyond, particularly in the areas of DE&I (Diversity, Equity & Inclusion).

Scale indicators3 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Greenhouse Software: Leading ATS and recruiting platform. Knac explicitly partners with Greenhouse (joint podcast) and Greenhouse's structured-hiring philosophy closely mirrors Knac's scorecard-driven, bias-aware screening approach, making it the closest comparable for product and target buyer.
• Lever: ATS plus CRM for talent acquisition, targeting mid-market and enterprise. Overlaps with Knac on applicant tracking, pipeline analytics, and DE&I-focused hiring workflows.
• SmartRecruiters: Cloud ATS with workflow automation, candidate experience, and analytics. Competes head-to-head with Knac for mid-market customers needing modern recruiting software.

Broad incumbents

• iCIMS: Enterprise talent acquisition platform offering ATS, CRM, and candidate engagement at large scale. A broad incumbent that competes with Knac's pitch to high-volume hiring teams.
• Workday Recruiting: Recruiting module within the Workday HCM suite, sold into large enterprises. Represents the bundled incumbent threat Knac would face in enterprise deals.

Emerging players

• Eightfold AI: AI-native talent intelligence platform focused on matching, DE&I, and bias-aware hiring. Closest emerging competitor on the AI/bias-removal narrative that distinguishes Knac.
• SeekOut: AI-powered recruiting and talent search platform with strong DE&I capabilities. Comparable on data-driven screening and diversity-focused selling motion.
• Gem: Talent sourcing and analytics platform layered on top of existing ATSs. Similar go-to-market of selling to recruiting teams that already use an incumbent ATS, a possible partnership or adjacency for Knac.
• HireVue: Video interviewing and assessment provider focused on structured, bias-aware hiring. Adjacent in the structured/scorecard hiring evaluation space where Knac plays.
• Ashby: All-in-one talent platform combining ATS, sourcing, analytics, and scheduling with strong emphasis on data-driven hiring. Comparable modern, analytics-first ATS challenger to Knac.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/10578153
• Xx.com/HelloKnac
• Facebookfacebook.com/helloknac

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds2 records

Investors2 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Knac