Glowbl
Glowbl is a Lyon-based SaaS company (founded 2011) offering a patented multi-table virtual collaboration platform with free-movement avatar bubbles that replicate real-life classroom dynamics, serving training organizations, higher-education institutions, and large enterprises across Europe with GDPR-compliant, France-hosted infrastructure.
- Company typePrivate
- Founded2011
- HeadquartersLyon, France
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What Glowbl does
Glowbl SAS is a French SaaS company founded in 2011 and headquartered in Lyon that operates a patented collaboration platform replicating real-life classroom and meeting dynamics through 'smart tables' and free-movement avatar 'bubbles' inside a single multi-table virtual environment (up to 9 sub-tables). The platform bundles a native facilitation toolkit — collaborative notes, whiteboard, polls, timer, session-flow designer, attendance analytics, recordings/transcriptions — and integrates with Microsoft Teams, SharePoint, OneDrive, Google Drive, Dropbox, Miro, Vimeo, Draft.io, and major LMS platforms via SSO, with 100% France-based encrypted hosting for GDPR/CNIL compliance.
Glowbl monetizes through a hybrid model: self-serve monthly individual subscriptions (Virtual Classroom Pro at €59.90/month, Online Meeting Pro at €11.90/month) and a freemium entry point feed a product-led growth layer, while enterprise sales close annual organizational licenses for Virtual Classrooms and the Digital Twin (collaborative management / virtual office) plus white-label/OEM licensing for large partners. Customer segments span training organizations (Adecco, IFF, IJA), higher education and public-sector networks (Ynov Campus, INSA Lyon, AEFE, CCI France, FUN, CNAM), and large enterprises (Capgemini, Orange, Total Energies, Club Med, Allianz, Mastercard Advisors, Disneyland Paris, Thales, La Poste), with documented outcomes including Adecco's apprentice dropout rate falling from 30% to 5% and Ynov Connect achieving 85% engagement / 92% success rates.
The company was founded in 2011 and has accumulated ~$7.1M across five disclosed funding rounds between 2013 and 2017; no further rounds are disclosed. Leadership transitioned from co-founder/CEO Laurent Souloumiac (who delivered the Web Summit 2019 Growth-stage keynote) to Sophie Lazard in 2026, with Xavier Léron as CFO and Bérengère Pery as CMO. Strategic recognition includes CES Las Vegas Eureka Park (2018, 2019), Web Summit 2019, and selection into the French Tech Scale Up Excellence program (2021), reflecting positioning as a European sovereign, pedagogy-grade alternative to US-dominated video conferencing.
Glowbl firmographics
Firmographics- Name
- Glowbl
- Legal name
- GLOWBL SAS
- Website
- https://glowbl.com
- Company type
- Private
- Founded year
- 2011
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Glowbl is a Lyon-based SaaS company (founded 2011) offering a patented multi-table virtual collaboration platform with free-movement avatar bubbles that replicate real-life classroom dynamics, serving training organizations, higher-education institutions, and large enterprises across Europe with GDPR-compliant, France-hosted infrastructure.
- Ownership category
- akta.pro rank
Glowbl industry classification
Industry- Product category
- Collaborative Learning Platform
- NAICS
- Computer Systems Design and Related Services (54151), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (5182)
- SIC
- Services-Prepackaged Software (7372), Services-Computer Programming, Data Processing, Etc. (7370)
- akta.pro primary industry
- Whiteboarding & Visual Collaboration (BPAMAMAI)
- akta.pro secondary industries
- Collaboration & Communication Support (Email, Calendaring, VoIP, Video Conferencing) (EDALAMAG), Team Messaging & Chat (BPAMAMAA), Community/Group Chat Platforms (BPAMACAH), Virtual Recruitment Events, Fairs & Webinar Platforms (EDAIACAF)
Keywords
Where Glowbl is headquartered
LocationHeadquarters
- HQ city
- Lyon
- HQ country
- France
- HQ region
- Europe
Offices2 records
Markets served
Glowbl business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure
Revenue model
- Individual monthly subscription (Virtual classroom Pro & Online meeting Pro): Non-binding monthly subscription licenses sold to individuals. Virtual classroom Pro at €59.90/month per license; Online meeting Pro at €11.90/month per license. Recurring revenue, cancellable any time.
- Freemium and free trial self-serve sign-up: Freemium/free trial tier allows users to create an account and test core features; conversion path to paid individual subscriptions or organization licenses.
- Enterprise / organization licenses (Virtual classrooms, Digital twin): Annual organizational subscriptions for 'Virtual classrooms' and 'Digital twin' (collaborative management / virtual office) products, with 'Pricing – Yearly' page and quote-based enterprise sales.
- White-label / OEM licensing: Glowbl collaborates with large companies to co-create white-label versions of its solution and integrations into corporate tools (LMS, CRM, SSO, intranets).
- Professional / support services: Onboarding workshops, dry-run sessions, design support for first sessions, and 'unlimited support' bundled with subscriptions.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Virtual classroom Pro — individual monthly license |
| Subscription | Monthly | Online meeting Pro — individual monthly license |
| Freemium | Pay-as-you-go | Free trial / freemium |
| Subscription | Annual | Enterprise / organization subscription (Virtual classrooms, Digital twin) — yearly |
Go-to-market motion3 records
Distribution channels5 records
Marketing channels11 records
Glowbl product offering
Product offeringCore offering
Glowbl is a patented SaaS collaboration platform that recreates real-life classroom and meeting experiences through virtual spaces containing 'smart tables' and free-movement 'bubbles' (avatars). It enables organizations to deliver virtual classrooms, digital twin offices, virtual offices, project management sessions, and facilitation formats (World Café, recruitment forums) with built-in collaborative tools, breakout groups, attendance analytics, SSO, and integrations with LMS platforms, Microsoft Teams, and document tools. The platform is hosted 100% in France and is GDPR/CNIL-compliant.
Product overview
Glowbl is a unified SaaS collaboration platform built around a patented virtual-space interface that recreates real-life classroom and meeting dynamics. The core Glowbl platform is the foundation for a portfolio of named offerings and use cases, including Collaborative Learning (Virtual Classrooms), Collaborative Management (Digital Twin), Virtual Office, Project Mode, World Café, and Recruitment Forum, complemented by the Glowbl Academy program and the Glowbl Session Flow feature. These offerings share common infrastructure such as multi-table spaces (up to 9 tables per space), breakout groups, collaborative notes and whiteboard, polls and timer, attendance analytics, SSO, 100% France-based encrypted hosting, and integrations with Microsoft Teams, SharePoint, OneDrive, Google Drive, Dropbox, Vimeo, Miro, and Google/Microsoft identity/calendar services. The platform is GDPR-compliant and is delivered as a SaaS solution without requiring software or plug-in installation.
Differentiator
Problem solved
Functional benefit
Products and services
- Glowbl Collaborative Learning (Virtual Classrooms)
Quantifiable outcome
- Dropout rate reduced from 30% to 5% across 142 apprentices at Adecco CFA; 100% satisfaction and 92% exam success rate.
- +4 more outcomes
Companies that use Glowbl
Customer profileNamed customers42 records
Segments6 records
Ideal customer profiles5 records
Glowbl technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration11 records
Feature8 records
Glowbl partnerships and signals
Strategic signalPartnerships
18 partnerships are on record, tiered flagship agency partner, core infrastructure provider, strategic platform partner, core distribution channel, specialist vendor, strategic ecosystem partner, standard integration, strategic productivity partner, marketing operations partner, ecosystem partner, content / masterclass partners, senior leadership and historical executive.
- Mezcalitoflagship agency partnerGrenoble-based digital agency Mezcalito designed and developed the Glowbl website and managed the technical/editorial project. Mezcalito is credited across both the French and English legal-information pages of glowbl.com.
- Amazon Web Services (AWS)core infrastructure providerAWS hosts the Glowbl website and platform on its servers (Seattle, WA data center cited in legal-information page). Provides the underlying cloud infrastructure that supports Glowbl's 100% France-based hosting compliance posture.
- Microsoft (Microsoft Teams)strategic platform partnerGlowbl spaces can be added as tabs in Microsoft Teams (Glowbl App available in Teams); supports attendance export and access from the customer's existing Microsoft environment. SSO with Microsoft accounts is also supported.
- LMS platform partners (logos shown on homepage)core distribution channelGlowbl integrates seamlessly into customer LMS platforms via SSO and a single clickable link — explicitly referenced by SIG (MOS Chorus) and inferred from multiple higher-education customers using LMS-fronted delivery.
- WAM (Wam-Referencement)specialist vendorSEO agency that manages Glowbl's referencing/search optimization and the migration from the old website, supporting organic acquisition.
- Minalogic (Auvergne-Rhône-Alpes Global Innovation Cluster)strategic ecosystem partnerLed the Auvergne-Rhône-Alpes regional delegation at CES Eureka Park (2018 and 2019); supports Glowbl's visibility at international tech events and connects the company with regional innovation networks.
- Googlestrategic platform partnerGoogle SSO is supported (one-click sign-in with Google accounts) and Glowbl events can be added to Google Calendar via the 'Add event to your calendar' integration.
- SharePoint / OneDrive (Microsoft)standard integrationUsers can upload documents directly into Glowbl smart tables from SharePoint and OneDrive personal or shared libraries.
- Dropboxstandard integrationUsers can upload documents from Dropbox into Glowbl tables as part of the file-hosting-service integration.
- Google Drivestandard integrationUsers can upload documents from Google Drive into Glowbl tables as part of the file-hosting-service integration.
- Vimeostandard integrationBuilt-in Vimeo player in Glowbl tables lets users share high-quality videos directly within workspace activities.
- Mirostrategic productivity partnerGlowbl integrates with Miro through a picker that allows users to create new Miro boards without an account or share existing boards with a single click — supporting real-time collaborative whiteboarding inside Glowbl spaces.
- Draft.iostandard integrationDraft.io templates and breakout games can be shared inside Glowbl spaces via the collaborative-boards integration.
- HubSpotmarketing operations partnerHubSpot powers Glowbl's demo-meeting booking (meetings-eu1.hubspot.com/come-de-sereys) and newsletter forms, supporting inbound lead capture and demo conversion.
- French Tech (Scale Up Excellence)ecosystem partnerGlowbl is a laureate of the Scale Up Excellence program supported by French Tech — gaining visibility, peer support and ecosystem access among French high-growth companies.
- Virginie Chassériau (Cup of Learning), Bertrand Cauwet (Capgemini), Benjamin Pagliai (Coefficience 3)content / masterclass partnersFeatured guests at Glowbl's LTDX21 conference ('Truly experience the fun of learning and teaching') who delivered sessions on virtual classroom design, Capgemini learning experiences, and active learning methods.
- Sophie Lazard (CEO and shareholder)senior leadershipAppointed CEO of Glowbl; previously served on the Board and was a shareholder. Named as 'Responsible for web content' on the legal-information page.
- Laurent Souloumiac (former CEO)historical executiveFormer CEO of Glowbl who delivered the Web Summit 2019 Growth-stage keynote on behalf of the company. Stepped aside when Sophie Lazard was appointed CEO.
Scale indicators9 records
Recent moves6 records
Expansion highlights5 records
Glowbl competitors and assessment
Company assessmentEmerging players
- Tandem: Tandem is a virtual office for distributed teams with spatial presence, status, and persistent rooms. It overlaps with Glowbl's Virtual Office / Digital Twin for SME and remote-team use cases, particularly in European markets.
- Spatial: Spatial builds immersive, 3D/metaverse-style virtual meeting spaces with spatial audio and avatar movement. While more 3D-leaning than Glowbl's 2D 'smart tables,' it competes for the same hybrid-meeting and events budget and the same thesis that flat video grids are insufficient for human collaboration.
Direct peers
- Whereby: Whereby is a browser-based video meeting and webinar platform, including Whereby Embedded (an SDK for embedding video into other products) that competes with Glowbl's lightweight browser-accessible meeting product (Online meeting Pro) for SMBs, trainers and consultants.
- Miro: Miro is the leading visual collaboration and whiteboarding platform, used by teams for brainstorming, workshops, and process mapping. Like Glowbl, it competes in visual, multi-participant collaboration — Miro ships whiteboards, sticky notes, and templates integrated into LMS and Teams workflows, directly overlapping with Glowbl's whiteboarding and breakout-group capabilities.
- Kumospace: Kumospace provides a spatial, video-based virtual office and event platform with avatars moving between rooms/tables. It is a direct functional competitor to Glowbl's Virtual Office and Digital Twin offerings, addressing the same 'human-centered, room-based' collaboration thesis with similar design philosophy and target buyer (HR, L&D, distributed teams).
- Sococo: Sococo is a virtual office platform that simulates a floor plan with rooms for meetings, focus time and informal chats. It targets the same 'digital twin' use case as Glowbl's Collaborative Management offering, competing for the same enterprise L&D and hybrid-work budgets.
- Bluescape: Bluescape is a visual collaboration workspace used for workshops, design reviews, and training. It targets enterprise collaboration use cases that overlap with Glowbl's multi-table virtual classrooms, especially in design-thinking, training, and high-touch facilitation contexts.
Broad incumbents
- Zoom: Zoom is the benchmark video-conferencing platform with breakout rooms, whiteboard, polls, and Zoom Events. Glowbl's marketing positions itself explicitly against Zoom (e.g., 'Zoom VS Glowbl' page), making Zoom the most direct incumbent competitor for the collaboration and training use case.
- Microsoft Teams: Microsoft Teams is the dominant bundled collaboration suite with chat, meetings, whiteboarding, breakout rooms, and LMS-fronted delivery. Glowbl's product strategy is partly defined by being complementary (a Teams tab/embedded app) but also a substitute in higher-end training contexts, making Teams the most consequential incumbent peer.
Regional players
- Wizti (Immersive Fox / virtual classroom vendors): Wizti is a French/European virtual classroom and live-learning platform that competes with Glowbl's Virtual Classrooms product in the same French and European higher-education and corporate-training market, often going head-to-head in EU public-sector RFPs.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Glowbl social profiles
Digital presenceGlowbl compliance and trust
Trust signalCompliance1 record
Glowbl financial estimates
Financial estimateRevenue estimate
Valuation estimate
Glowbl leadership team
Management profileNumber of profiles
Profiles4 records
Glowbl funding detail
Funding detailFunding overview
Funding rounds5 records
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Glowbl M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Glowbl
What does Glowbl do?
Glowbl is a patented SaaS collaboration platform that recreates real-life classroom and meeting experiences through virtual spaces containing 'smart tables' and free-movement 'bubbles' (avatars). It enables organizations to deliver virtual classrooms, digital twin offices, virtual offices, project management sessions, and facilitation formats (World Café, recruitment forums) with built-in collaborative tools, breakout groups, attendance analytics, SSO, and integrations with LMS platforms, Microsoft Teams, and document tools. The platform is hosted 100% in France and is GDPR/CNIL-compliant.
Is Glowbl a public or private company?
Glowbl is a private company. It is classified as venture growth investor backed and is currently operating.
When was Glowbl founded?
Glowbl was founded in 2011. It employs 11 to 50 people.
Where is Glowbl based?
Glowbl is headquartered in Lyon, France, in the Europe region.
How does Glowbl make money?
Five revenue lines are on record. Individual monthly subscription (Virtual classroom Pro & Online meeting Pro) is the primary driver. The others are freemium and free trial self-serve sign-up, enterprise / organization licenses (Virtual classrooms, Digital twin), white-label / OEM licensing and professional / support services.
Who are Glowbl's main competitors?
Emerging players on record are Tandem and Spatial. Direct peers are Whereby, Miro, Kumospace, Sococo and Bluescape. Broad incumbents are Zoom and Microsoft Teams. Wizti (Immersive Fox / virtual classroom vendors) is listed as a regional player.
Does Glowbl have an API?
No public API is recorded for Glowbl.
What industry is Glowbl in?
Glowbl's product category is Collaborative Learning Platform. Its primary akta.pro industry code is BPAMAMAI, Whiteboarding & Visual Collaboration, with a secondary code of EDALAMAG, Collaboration & Communication Support (Email, Calendaring, VoIP, Video Conferencing). Its NAICS code is 54151 and its SIC code is 7372.