DonorSee
DonorSee operates a video-first, two-sided charitable giving marketplace connecting individual donors with nonprofit partners across 38 countries. The platform combines project-based fundraising, AI-assisted partner workflows, and automated impact-video updates to drive donor retention.
- Company typePrivate
- Founded2017
- HeadquartersFairfax Station, United States
- Headcount1–10
- GTM typeB2B and B2C
- OfferingSoftware
What DonorSee does
DonorSee, Inc. is a private for-profit company incorporated in Delaware in 2017, operating a video-first charitable giving platform that connects individual donors with nonprofit partners across 38 countries. Nonprofits publish project-based campaigns on the platform; donors discover and fund specific needs through a 10-second checkout that integrates Stripe, Apple Pay, and Google Pay. After funding, the platform automatically pushes video, image, and text updates to donors to demonstrate impact, addressing the trust and visibility gaps that undermine traditional charitable giving.
The platform's product surface includes a Project Marketplace, a Donor Experience with AI-driven project recommendations, Partner Workflows for campaign and community management, an Engagement Engine with a Health Score metric and retention loop, a real-time Partner Dashboard, a Branded Community Hub, and a white-label portal tier with CRM integration. Sitting atop this stack are three production AI tools — the Smart Gratitude Engine for personalized donor communications, the Campaign Creation Copilot for fundraising drafts, and the Marketing Booster for multi-channel social distribution. Management team is led by founder and CEO Gret Glyer with Davis Baer as Director of Growth; headcount sits at 1–10.
DonorSee monetizes primarily through a take-rate or transaction fee on donations processed through the platform, with $10M+ transacted to date and a secondary potential revenue stream from white-label licensing for enterprise nonprofit partners. The platform reports a 43% first-time donor return rate versus a 13.8% industry average (Fundraising Effectiveness Project Q3-2024; Bloomerang Donor-Retention Guide 2025), 22,000+ funded projects, 57,000+ impact updates delivered, and 2,086+ five-star reviews at a 4.8 average. The company has raised approximately $234k across disclosed funding activity.
DonorSee firmographics
Firmographics- Name
- DonorSee
- Legal name
- DonorSee, Inc.
- Website
- https://donorsee.com
- Company type
- Private
- Founded year
- 2017
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- DonorSee operates a video-first, two-sided charitable giving marketplace connecting individual donors with nonprofit partners across 38 countries. The platform combines project-based fundraising, AI-assisted partner workflows, and automated impact-video updates to drive donor retention.
- Ownership category
- akta.pro rank
DonorSee industry classification
Industry- Product category
- Online Giving Platform
- NAICS
- Religious, Grantmaking, Civic, Professional, and Similar Organizations (813)
- SIC
- Services-Prepackaged Software (7372)
- akta.pro primary industry
- Creator Fundraising & Crowdfunding Platforms (Recurring/Project-Based) (MPACAFAJ)
Keywords
Where DonorSee is headquartered
LocationHeadquarters
- HQ city
- Fairfax Station
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
DonorSee business model
Business model- GTM type
- B2B and B2C
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure
Revenue model
- Platform Transaction Fees: The platform transacts donations between donors and nonprofit partners. While the specific fee structure is not publicly disclosed, the platform facilitates over $10m in transactions, suggesting a take-rate or transaction fee model is in place.
- White-Label Platform Licensing: DonorSee offers white-label portal capabilities with CRM integration for nonprofit partners who want a fully branded experience. Revenue may be generated through licensing arrangements for this enterprise-tier offering.
Go-to-market motion2 records
Distribution channels2 records
Marketing channels5 records
DonorSee product offering
Product offeringCore offering
DonorSee operates a video-first giving platform that connects individual donors with nonprofit partners through project-based fundraising campaigns. Partners publish specific fundable needs with real people, goals, and progress; donors discover and fund projects through a personalized feed; and video, image, and text impact updates flow back to donors after funding. The platform includes AI-powered tools (Smart Gratitude Engine, Campaign Creation Copilot, Marketing Booster), a Partner Dashboard with Health Score, and a Branded Community Hub for each nonprofit partner.
Product overview
DonorSee is a unified video-first giving platform that connects donors, nonprofit partners, project-based fundraising, video impact updates, and AI-assisted engagement tools in one transparent system. The core platform comprises four integrated modules: the Project Marketplace where partners publish verified fundable needs, the Donor Experience for personalized discovery and frictionless giving, Partner Workflows for campaign and communication management, and the Engagement Engine that powers retention through dashboards and impact loops. Three AI-powered tools sit atop the platform — the Smart Gratitude Engine for personalized donor communications, the Campaign Creation Copilot for generating fundraising materials, and the Marketing Booster for social distribution. Supporting features include a real-time Partner Dashboard with Health Score and Impact KPIs, a Retention Loop mechanism that achieves 43% first-time donor return, Branded Community Hub for nonprofit partners, and white-label CRM integration. The platform serves 38 countries with $10m+ transacted and 22,000+ funded projects.
Differentiator
Problem solved
Functional benefit
Products and services
- DonorSee Platform A unified video-first giving platform that combines a two-sided donation marketplace, project-based fundraising campaigns, video impact updates, and AI-assisted engagement tools in one transparent system for individual donors and nonprofit partners.
- White-Label Partner Portal Fully branded white-label fundraising portal with built-in CRM integration that allows nonprofit partners to maintain their own brand identity while accessing the DonorSee marketplace, project pages, community hub, and engagement tools.
Quantifiable outcome
- 43% first-time donor return rate vs 13.8% industry average (3x improvement)
- +4 more outcomes
Companies that use DonorSee
Customer profileNamed customers8 records
Segments2 records
Ideal customer profiles3 records
DonorSee technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration4 records
AI capability6 records
Feature6 records
DonorSee partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered core.
- Sixty FeetcoreFeatured nonprofit partner logo on DonorSee homepage under 'Trusted by nonprofit partners across 38 countries.' Represents the network of 100+ nonprofit organizations using the DonorSee platform for transparent, video-first fundraising.
- Hope SmilescoreFeatured nonprofit partner with testimonial quote on platform. Executive Director Dr. Ryan Shinska states: 'DonorSee makes our vision a reality by transforming the donor experience and connecting them directly to real stories of transformation.'
- African Bible CollegescoreFeatured nonprofit partner with testimonial about university student graduation outcomes. Partner reports that without DonorSee, most students would not have graduated from university.
- Hunger Relief InternationalcoreFeatured nonprofit partner logo representing hunger relief sector nonprofits using the platform across 38 countries.
- Hope FoundationcoreFeatured nonprofit partner logo on DonorSee homepage.
- CMMB (Catholic Medical Mission Board)coreFeatured nonprofit partner - Catholic Medical Mission Board, an international medical mission organization, using the DonorSee platform for transparent giving.
- Forever AngelscoreNonprofit partner for orphans and children. Director Amy Hathaway reports: 'DonorSee has been AMAZING for our charity. We managed to meet 1,000+ new donors, enabling us to save lives.'
- StripecorePayment processing integration. DonorSee integrates Stripe for frictionless 10-second checkout alongside Apple Pay and Google Pay for maximum payment flexibility and donor conversion.
Scale indicators7 records
Recent moves6 records
Expansion highlights6 records
DonorSee competitors and assessment
Company assessmentDirect peers
- GoFundMe Pro (Classy): GoFundMe Pro (formerly Classy) is a leading online fundraising platform purpose-built for nonprofits with peer-to-peer, recurring giving, and donor management - directly competing with DonorSee for nonprofit campaign dollars. Both target nonprofit fundraisers seeking transparency and donor engagement features.
- Givebutter: Givebutter is an all-in-one fundraising platform for nonprofits offering donation forms, events, auctions, and donor CRMs with modern checkout flows. It competes with DonorSee for the same SMB/mid-market nonprofit segment with similar self-serve onboarding.
- Funraise: Funraise is a nonprofit fundraising platform focused on conversion-optimized donation forms, recurring giving, and donor CRM - directly comparable to DonorSee's nonprofit partner workflows and white-label ambitions.
- Fundraise Up: Fundraise Up is an AI-powered fundraising platform for nonprofits that uses conversion optimization, donor AI, and modern checkout - closely aligned with DonorSee's AI-driven engagement and frictionless-payment approach.
- Network for Good (Bonterra): Network for Good (part of Bonterra) provides donation forms, CRM, and fundraising tools for small/mid-sized nonprofits - competing directly with DonorSee's project marketplace and partner dashboard for the same SMB nonprofit audience.
- Mightycause: Mightycause is an online fundraising platform for nonprofits with peer-to-peer campaigns, recurring giving, and donor management - comparable to DonorSee's project-based marketplace model.
- Bloomerang: Bloomerang specializes in donor retention and engagement for nonprofits, citing the same Fundraising Effectiveness Project donor-retention benchmarks that DonorSee references - directly comparable on the retention/engagement thesis.
Broad incumbents
- Salesforce Nonprofit Cloud: Salesforce's Nonprofit Cloud offers fundraising, donor CRM, and engagement tools for nonprofits and represents a broad incumbent that mid-market and enterprise nonprofits may use instead of a dedicated platform like DonorSee.
- Blackbaud: Blackbaud is the dominant incumbent nonprofit software suite (CRM, fundraising, payment processing) used by larger nonprofits - a broad incumbent competing for the same donor dollar allocations and partner relationships that DonorSee targets.
- GoFundMe (Charitable Giving): The consumer-facing GoFundMe marketplace and GoFundMe Charities are the most recognized crowdfunding-style giving brand globally, competing for the same individual donor attention as DonorSee's donor marketplace.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
DonorSee social profiles
Digital presenceDonorSee financial estimates
Financial estimateRevenue estimate
Valuation estimate
DonorSee leadership team
Management profileNumber of profiles
Profiles2 records
DonorSee funding detail
Funding detailFunding overview
Funding rounds2 records
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
DonorSee M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about DonorSee
What does DonorSee do?
DonorSee operates a video-first giving platform that connects individual donors with nonprofit partners through project-based fundraising campaigns. Partners publish specific fundable needs with real people, goals, and progress; donors discover and fund projects through a personalized feed; and video, image, and text impact updates flow back to donors after funding. The platform includes AI-powered tools (Smart Gratitude Engine, Campaign Creation Copilot, Marketing Booster), a Partner Dashboard with Health Score, and a Branded Community Hub for each nonprofit partner.
Is DonorSee a public or private company?
DonorSee is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was DonorSee founded?
DonorSee was founded in 2017. It employs 1 to 10 people.
Where is DonorSee based?
DonorSee is headquartered in Fairfax Station, United States, in the North America region.
How does DonorSee make money?
Two revenue lines are on record. Platform Transaction Fees are the primary driver. The others are white-Label Platform Licensing.
Who are DonorSee's main competitors?
Direct peers on record are GoFundMe Pro (Classy), Givebutter, Funraise, Fundraise Up, Network for Good (Bonterra), Mightycause and Bloomerang. Broad incumbents are Salesforce Nonprofit Cloud, Blackbaud and GoFundMe (Charitable Giving).
Does DonorSee have an API?
No public API is recorded for DonorSee.
What industry is DonorSee in?
DonorSee's product category is Online Giving Platform. Its primary akta.pro industry code is MPACAFAJ, Creator Fundraising & Crowdfunding Platforms (Recurring/Project-Based). Its NAICS code is 813 and its SIC code is 7372.