ESCAPADE TECHNOLOGIES

What ESCAPADE TECHNOLOGIES does

Escapade Technologies is a Hyderabad-based software development firm founded in 2016 by Rajesh Cherukuri, operating across two integrated lines of business: custom software development services and proprietary revenue-management software products. The company specializes in consolidating fragmented revenue and operational data for businesses operating across multiple locations, vendors, or revenue streams, targeting verticals including retail complexes, F&B chains, entertainment centers, theme parks, stadiums, hotels, hospitals, and franchise networks. Its flagship proprietary platforms are PERSFT (a multi-vendor sales tracking and revenue management SaaS with real-time dashboards and API-first integration) and ADSR (Automated Daily Sales Report), supplemented by the SPS Pickup Pod, an IoT-enabled contactless food pickup hardware product launched in 2024. The technology stack integrates cloud infrastructure across AWS, Azure, and GCP, 100+ POS and ERP systems, native delivery-aggregator integrations (Swiggy, Zomato, Uber Eats, DoorDash, Talabat, Rappi), and emerging capabilities in RPA, AR/VR, IoT, and AI-driven cloud optimization.

The company's revenue model blends professional services (custom development, Salesforce consulting, cloud migration and managed services), SaaS subscriptions (PERSFT), and hardware sales (SPS Pickup Pod). Pricing is quote-based with multi-year contracts and a discovery-driven sales process anchored on a free consultation CTA. Go-to-market is sales-led for enterprise and mid-market engagements, with a complementary product-led growth motion around PERSFT's API-first developer onboarding. The firm claims 840+ clients across India, the United States, the United Kingdom, the Middle East, and Asia-Pacific, with 5M+ customer transactions processed through its platforms. Named enterprise customers include KFC, Starbucks, Taco Bell, Reliance Retail, Aditya Birla Group, and Landmark Group. The company operates from a Hyderabad headquarters and a Dallas, TX regional office supporting North American clients, and is described as having a lean, senior engineering team of 11-50 employees with direct client engagement.

Name

ESCAPADE TECHNOLOGIES

Legal name

Escapade Technologies

Website

https://escapadetechnologies.com

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

11–50 employees

Short description

Escapade Technologies is a Hyderabad-based software firm that builds custom development services and proprietary revenue-management SaaS products (PERSFT, ADSR, SPS Pickup Pod) for multi-location businesses across retail, F&B, hospitality, entertainment, healthcare, and franchise verticals globally.

Ownership category

akta.pro rank

Product category

Multi-Location Revenue Management Software

NAICS

Software Publishers (5132), Custom Computer Programming Services (541511)

SIC

Services-Prepackaged Software (7372)

akta.pro primary industry

Software/SaaS Subscriptions (Consumer & Prosumer) (CRAFAIAB)

akta.pro secondary industry

Software/Application Support (SaaS, Enterprise Apps) (BPAAACAC)

Keywords

• Custom software development
• Multi-location revenue management
• Sales tracking software
• Salesforce consulting services
• Cloud infrastructure services

Headquarters

HQ city

Hyderabad

HQ country

India

HQ region

Asia

Offices2 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Infrastructure, Marketing or Sales, Operations, Supply Chain

Revenue model

1. Custom Software Development Services: End-to-end custom software development including web applications, mobile apps (iOS, Android, React Native, Xamarin), ERP and CRM platforms, e-commerce solutions, and enterprise automation. Delivered through a project-based engagement model with discovery, design, development, deployment, and support phases.
2. Salesforce Consulting Services: Salesforce implementation, customization, integration, administration, and managed services. Includes Support Services, Developer & Integration Services, Administration Services, and Analytical Services.
3. PERSFT Sales Tracking Software: SaaS-based sales tracking and revenue management platform with real-time dashboards, multi-vendor aggregation, and delivery aggregator integrations. Revenue derived from software subscriptions and platform licensing.
4. SPS Pickup Pod (Hardware + Software): IoT-enabled physical pickup station product with integrated software platform. Combines hardware sales with software licensing and ongoing platform services.
5. Cloud Computing & Infrastructure Services: Cloud setup, migration, and management services including AI-driven cloud optimization. Professional services plus ongoing infrastructure management.
6. Digital Marketing Services: SEO, PPC, branding, and graphic design services for clients seeking a single technology and growth partner.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels6 records

Core offering

Escapade Technologies fundamentally builds and sells custom software development services and proprietary SaaS products for multi-location revenue management. Its core SaaS offerings include PERSFT (a sales tracking and analytics platform with API integrations to POS, ERP, and food delivery aggregators such as Swiggy, Zomato, and Uber Eats) and ADSR (Automated Daily Sales Report), complemented by vertical-specific modules for shopping malls, food courts, entertainment centers, theme parks, stadiums, hotels, and hospitals. The company also sells the SPS Pickup Pod, an IoT-enabled contactless food pickup hardware station, alongside Salesforce consulting, cloud migration, and digital marketing services.

Product overview

Escapade Technologies offers a portfolio of industry-specific revenue management software products centered around two flagship platforms: PERSFT (sales tracking and revenue management) and ADSR (Automated Daily Sales Report). The product line includes specialized vertical modules for Shopping Mall Revenue Management, Food Court Sales Tracking, Entertainment Center Revenue Software, Theme Park Revenue Management, Stadium Revenue Management, Hotel Revenue Management, and Hospital Revenue Management. Additionally, they offer SPS Pickup Pod (IoT-enabled contactless food pickup hardware) and Salesforce consulting services. The PERSFT platform serves as the core product integrating financial, workforce, and operational data across multiple outlets and food delivery aggregators, while ADSR handles automated daily sales reporting for retail operations.

Differentiator

Problem solved

Functional benefit

Brands

• PERSFT: Sales tracking software by Escapade Technologies that provides real-time sales analytics, outlet-level performance monitoring, and multi-vendor POS aggregation for retail, food courts, and hospitality businesses.
• SPS (Self Pickup Station)
• ADSR

Products and services

• PERSFT Real-time sales tracking and revenue management SaaS platform that consolidates financial, workforce, and operational data across multiple outlets, vendors, and food delivery aggregators into a unified dashboard with developer-friendly APIs, a 'Build once, Use anywhere' UI engine, anomaly alerts, automated reporting, and 24/7 support. Targeted at multi-location retail, F&B, hospitality, and franchise enterprises.
• ADSR (Automated Daily Sales Report) Proprietary software that automatically captures and consolidates daily sales data from multiple retail outlets into a single automated report, replacing manual spreadsheets and disconnected POS exports. Designed for retail businesses operating across many locations.
• SPS Pickup Pod IoT-enabled contactless food pickup station with QR code notification system, hot and ambient locker compartments, configurable pickup times, and integration with 100+ POS and ERP solutions plus a mobile application for iOS and Android. Targeted at restaurants, food courts, and delivery operators seeking automated pickup and delivery management.
• Shopping Mall Revenue Management Software Revenue consolidation platform for retail complexes that connects to tenant POS systems, payment terminals, and sales submissions to aggregate revenue across every brand and store with real-time dashboards, footfall correlation analytics, and tenant performance tracking. Targeted at large retail complexes and shopping malls.
• Food Court Sales Tracking Software Multi-vendor sales tracking software that aggregates POS data from multiple food vendors in real time, handles automated revenue-sharing calculations between operators and stall owners, and tracks regional performance across franchise locations with daily settlement reports. Targeted at food courts, restaurant chains, and F&B franchise networks.
• Entertainment Center Revenue Software Revenue management platform for entertainment and recreation centers that aggregates data from ticketing systems, concession POS terminals, merchandise sales, and ancillary services into unified dashboards with section-by-section and attraction-by-attraction analytics. Targeted at entertainment centers, family entertainment venues, arcades, and trampoline parks.
• Theme Park Revenue Management Software Revenue management software for theme parks and amusement venues that consolidates ticket gate sales, F&B concessions, retail merchandise, and special event revenue into a unified operational dashboard with hourly breakdowns and zone-level performance analytics. Targeted at theme parks and amusement parks.
• Stadium Revenue Management Software Real-time revenue management platform for sports arenas and stadiums that aggregates sales from concession stands, merchandise booths, premium hospitality, and ticketing systems into live dashboards during events with post-event reconciliation and cross-event trend analytics. Targeted at sports arenas and stadiums.
• Hotel Revenue Management Software Hospitality revenue management software that aggregates revenue from PMS systems, F&B outlets, banquet bookings, spa services, and event management tools into a consolidated dashboard with RevPAR, ADR, and TRevPAR reporting. Targeted at hotels, resorts, and tourism venues.
• Hospital Revenue Management Software Healthcare revenue management software that consolidates income from patient billing, pharmacy, diagnostics, cafeteria, gift shops, and outpatient services with department-level cost accounting, cash flow visibility, and audit-ready financial reporting. Targeted at hospitals and healthcare facilities.
• Custom Software Development Services End-to-end custom software development including web applications, mobile apps (iOS, Android, React Native, Xamarin), ERP and CRM platforms, e-commerce solutions, and enterprise automation. Delivered through a project-based engagement model with discovery, design, development, deployment, and support phases. Targeted at startups, mid-market businesses, and enterprises.
• Salesforce Consulting Services Salesforce implementation, customization, integration, administration, and managed services including Support Services, Developer & Integration Services, Administration Services, and Analytical Services covering Sales Cloud, Service Cloud, Marketing Cloud, Community Cloud, and Pardot. Targeted at organizations running or adopting Salesforce.
• Cloud Computing & Infrastructure Services Cloud setup, migration, and management services on AWS, Azure, GCP, Oracle Cloud, IBM Cloud (Kyndryl), RackSpace, OVH, DigitalOcean, Bluehost, and Linode (Akamai) with AI-driven cloud optimization capabilities including intelligent rightsizing, predictive autoscaling, pricing optimization, and real-time anomaly detection. Targeted at enterprises and mid-market businesses.
• Digital Marketing Services SEO, PPC, branding, and graphic design services for clients seeking a single technology and growth partner. Targeted at businesses looking for combined software development and growth services.

Quantifiable outcome

• 15% sales growth in Q1 post-implementation for a retail complex through better demand forecasting and targeted promotions.
• +5 more outcomes

Named customers17 records

Segments10 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration33 records

AI capability5 records

Feature6 records

Partnerships

16 partnerships are on record, tiered core.

• Amazon Web Services (AWS)coreTechnology or IntegrationAWS serves as a primary cloud infrastructure partner for the company's cloud computing and infrastructure services. Escapade provides cloud setup, migration, and management on AWS for clients requiring scalable, secure cloud architecture.
• Microsoft AzurecoreTechnology or IntegrationMicrosoft Azure is a primary cloud platform partner alongside AWS. The company offers Azure-based cloud solutions for enterprise clients.
• Google Cloud Platform (GCP)coreTechnology or IntegrationGoogle Cloud Platform is offered as a cloud infrastructure option for clients seeking GCP-based solutions.
• Microsoft 365 (Exchange Online, Sharepoint Online, Defender for 365, Autopilot, Office Apps, Windows 365)coreTechnology or IntegrationComprehensive Microsoft collaboration suite leveraged for enterprise productivity and security solutions. Supports client-oriented, familiar Microsoft Office environment compatibility.
• CiscocoreTechnology or IntegrationCisco networking equipment and solutions for enterprise infrastructure implementations.
• SophoscoreTechnology or IntegrationSophos cybersecurity solutions for network security and threat protection.
• WatchGuardcoreTechnology or IntegrationWatchGuard network security appliances and solutions.
• VMwarecoreTechnology or IntegrationVMware virtualization and cloud infrastructure solutions for enterprise environments.
• Dell TechnologiescoreTechnology or IntegrationDell hardware and technology solutions for enterprise infrastructure.
• VeeamcoreTechnology or IntegrationVeeam backup and disaster recovery solutions for data protection.
• ZertocoreTechnology or IntegrationZerto disaster recovery and business continuity solutions.
• SwiggycoreTechnology or IntegrationSwiggy food delivery platform integrated with PERSFT for data aggregation, API integration, and microservices. Enables unified dashboard combining online delivery data with POS sales.
• ZomatocoreTechnology or IntegrationZomato food delivery platform integrated with PERSFT for consolidated sales tracking and analytics across online and offline channels.
• Uber EatscoreTechnology or IntegrationUber Eats food delivery platform integrated with PERSFT for unified data view and reporting across delivery aggregators.
• 100+ POS & ERP SystemscoreTechnology or IntegrationSPS Pickup Pod product integrates with 100+ POS and ERP solutions, enabling broad compatibility across different client technology environments. Integrations include Bloom, Careem, Chowly, Deliverect, Didi Food, DoorDash, Global Payments, Hotelogix, Hunger Station, iFood, Itsacheckmate, Jahez, Loyalty Plant, Microsoft Dynamics Nav, Reelo, Olo, Otter, Pathfinder, Paytm, Pedidos Ya, Phone Pay, Radyes, Rappi, Razorpay, SAP, Shipday, Stax, Stripe, Talabat, and others.
• SalesforcecoreStrategic or Co-development PartnerSalesforce consulting partnership providing implementation, customization, integration, administration, and managed services for Salesforce CRM platform. Services include Sales Cloud, Service Cloud, Marketing Cloud, Community Cloud, and Pardot implementations.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• UrbanPiper: India-headquartered restaurant-tech platform that aggregates online food-ordering data from Swiggy, Zomato and other delivery platforms into a single dashboard for restaurant chains — directly comparable to PERSFT's multi-aggregator consolidation play for F&B in India.
• Posist: India-based restaurant POS and SaaS platform offering real-time multi-outlet sales, inventory, and analytics for restaurant chains — overlapping with PERSFT's restaurant-chain revenue-tracking and food-court value proposition in the same geography.
• Petpooja: India-focused restaurant POS and management SaaS for F&B chains, providing consolidated sales reporting across outlets and aggregators — closely comparable to PERSFT's India F&B-chain positioning.
• Deliverect: Multi-platform restaurant delivery integration SaaS that consolidates orders from Swiggy, Uber Eats, DoorDash and others into a single POS — overlaps with PERSFT's delivery-aggregator integration and order-data unification layer.
• Otter: Restaurant operations platform providing delivery, menu, and analytics aggregation across third-party channels — directly comparable to PERSFT's combined POS-aggregator dashboard use case for multi-location F&B operators.
• Chowly: Third-party delivery-order aggregation and integration platform for restaurants — comparable piece of the PERSFT stack, specifically around POS-to-aggregator order data consolidation.
• Absyz (Salesforce consulting): Salesforce consulting and managed-services firm with India delivery — directly comparable to Escapade's Salesforce consulting revenue stream as a similarly sized peer in the same geography.

Broad incumbents

• Toast: US-based, well-capitalised restaurant POS and operations platform with multi-location reporting, online ordering, and delivery integration — overlaps PERSFT's multi-location revenue-management thesis at much larger scale and reach.
• Lightspeed Restaurant: Restaurant and retail POS with built-in multi-location reporting and analytics — broad incumbent offering that competes with PERSFT for multi-outlet F&B and retail consolidation deals.

Emerging players

• Olo: Restaurant digital ordering and delivery platform with SaaS delivery management — overlaps PERSFT's restaurant ordering/aggregation layer at larger enterprise restaurant chains.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

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• Facebookfacebook.com/escapadetechnologies/about
• LinkedInlinkedin.com/company/escapadetechnologies
• Instagraminstagram.com/escapadetech

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds1 record

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about ESCAPADE TECHNOLOGIES